The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,035 Kia Optima SX | ||||
Difference: $17,480 | ||||
Lowest Total Invoice: $33,473 Kia Optima SX | ||||
Difference: $16,285 | ||||
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Model Year | 2015 | 2015 | 2017 | 2017 |
Model | Q50 | Q50 | Optima | Optima |
Trim | S 3.7 | S Hybrid | SX | SX Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $43,650 | $46,800 | $26,855 | $36,090 |
Base Invoice | $40,595 | $43,524 | $25,023 | $33,481 |
Cargo Package | 200 | 200 | ||
Technology Package | 3,200 | 4,800 | ||
Navigation Package | 1,400 | 1,400 | ||
Deluxe Touring Package | 3,100 | |||
Rear spoiler | 860 | 860 | ||
Temporary spare tire | 200 | |||
Deluxe Technology Package | 5,000 | |||
SX Base Package | 3,085 | |||
Universal garage door opener | 350 | 350 | ||
Cargo net | 50 | 50 | ||
Cargo Package | 149 | 149 | ||
Technology Package | 2,976 | 4,380 | ||
Navigation Package | 1,302 | 1,302 | ||
Deluxe Touring Package | 2,883 | |||
Rear spoiler | 762 | 762 | ||
Temporary spare tire | 186 | |||
Deluxe Technology Package | 4,650 | |||
SX Base Package | 2,842 | |||
Universal garage door opener | 291 | 291 | ||
Cargo net | 42 | 42 | ||
Options (change) | 8,960 | 7,460 | 8,285 | 400 |
Options (change) | 8,258 | 6,863 | 7,555 | 333 |
Destination | 905 | 905 | 895 | 895 |
Total Price | $53,515 | $55,165 | $36,035 | $37,385 |
Total Invoice | $49,758 | $51,292 | $33,473 | $34,709 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||||
TrueDelta Adjusted Price Difference: $15,390 | ||||
TrueDelta Adjusted Invoice Difference: $14,342 | ||||
Model Year | 2015 | 2015 | 2017 | 2017 |
Model | Q50 | Q50 | Optima | Optima |
Trim | S 3.7 | S Hybrid | SX | SX Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 328hp V6 | 302hp V6 H | 245hp I4 | 245hp I4 |
Transmission | T7 | T7 | T6 | T6 |
Drivetrain | RWD | RWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 14 | ?, 14 | 630, 10 | 630, 10 |
Tire (rear if not all the same) | 245/40-19 | 245/40-19 | 235/45-18 | 235/45-18 |
Total Price | $53,515 | $55,165 | $36,035 | $37,385 |
Adjustments for Features | -2,090 | -1,690 | 0 | -875 |
Feature-Adjusted Total Price | $51,425 | $53,475 | $36,035 | $36,510 |
Cost Above Minimum | $0 | $2,050 | $0 | $475 |
Total Invoice | $49,758 | $51,292 | $33,473 | $34,709 |
Adjustments for Features | -1,943 | -1,571 | 0 | -812 |
Feature-Adjusted Total Invoice | $47,815 | $49,721 | $33,473 | $33,897 |
Cost Above Minimum | $0 | $1,906 | $0 | $424 |
Model Year | 2015 | 2015 | 2017 | 2017 |
Model | Q50 | Q50 | Optima | Optima |
Trim | S 3.7 | S Hybrid | SX | SX Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
7-speed manually-shiftable automatic | $1200 | $1200 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | ||
RWD | $0 | $0 | ||
FWD | $0 | $0 | ||
Accessories | ||||
Eco accelerator | $100 | $100 | ||
Heated steering wheel | $100 | $100 | ||
Proximity trunk or liftgate opener | $125 | $125 | ||
Remote app | $25 | $25 | ||
Remote window/roof operation | $15 | $15 | ||
Sunshades, second row | $125 | $125 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | ||
Tilt/telescoping steering wheel, power | $350 | $350 | ||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | ||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
Around view cameras | $500 | $500 | $500 | |
Automatic braking, high-speed or partial | $200 | $200 | ||
Automatic braking, low-speed | $200 | $200 | ||
Backup collision intervention | $150 | $150 | ||
Blind spot collision prevention | $150 | $150 | ||
Forward collision warning | $200 | $200 | ||
Knee airbag, driver | $75 | $75 | ||
Lane keeping assist | $400 | $400 | ||
Moving object detection, front | $25 | $25 | ||
Moving object detection, rear | $25 | $25 | ||
Obstacle detection, front | $150 | $150 | ||
Predictive forward collision warning | $250 | $250 | ||
Radar- or camera-based collision preparation system | $0 | $0 | ||
Rearview camera | $200 | |||
Rollover sensor | $50 | $50 | ||
Temporary spare tire | $150 | $150 | $150 | |
Tires, run-flat | $150 | $150 | ||
Torque vectoring, brake-based | $100 | $100 | ||
Vehicle health reports | $0 | $0 | ||
Cargo Management | ||||
Rear seat pass-through | $100 | |||
Climate Control | ||||
Automatic air recirculation | $100 | $100 | ||
Ionizing air filtration | $50 | $50 | ||
Rain-sensing wipers | $175 | $175 | ||
Variable intermittent wipers | $75 | $75 | ||
Engine / Motor | ||||
Automatic start / stop | $150 | |||
Exterior | ||||
Black grille (optional) | $0 | $0 | ||
Laminated front side windows | $200 | $200 | ||
Painted brake calipers (optional) | $0 | $0 | ||
Panoramic sunroof | $1200 | $1200 | ||
Self-repairing paint | $0 | $0 | ||
Sunroof | $900 | $900 | ||
Infotainment | ||||
Android Auto support | $100 | $100 | ||
Apple CarPlay support | $100 | $100 | ||
CD player | $125 | $125 | ||
Concierge Services - 4 year subscription | $200 | $200 | ||
MP3-compatible player | $50 | $50 | ||
Telematics service, such as OnStar | $200 | $200 | ||
Traffic + travel information | $25 | $25 | ||
Traffic information | $25 | $25 | ||
Voice control for external devices | $0 | $0 | ||
Wireless charging station | $75 | |||
Instruments, Lights, and Mirrors | ||||
Approach detection | $25 | $25 | ||
Auto-dimming driver-side mirror | $75 | $75 | ||
Auto-dimming passenger-side mirror | $75 | $75 | ||
Compass | $0 | $0 | ||
Fog lights | $125 | $125 | ||
Interior ambient lighting | $150 | $150 | ||
Mirror tilt-down in reverse | $25 | $25 | ||
Power-folding mirrors | $50 | $50 | ||
Seats and Interior Trim | ||||
Cooled or ventilated front seats | $300 | $300 | ||
Folding second row seats | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | ||
Manual thigh support length adjuster, driver seat | $50 | $50 | ||
Manual thigh support length adjuster, passenger seat | $50 | $50 | ||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | ||
Power lumbar adjuster, driver seat | $100 | $100 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | ||
Power seatback bolsters, driver seat | $100 | $100 | ||
Wood trim | $300 | $300 | ||
Suspension, Wheels, and Tires | ||||
Active steering, electronic link | $1000 | $1000 | ||
Alloy wheels | $350 | $350 | ||
Chrome-plated alloy wheels | $850 | |||
Machined alloy wheels | $350 | |||
Total Value of Features | $8,215 | $7,815 | $6,125 | $7,000 |
Value of Feature Adjustments | $2,090 | $1,690 | $0 | $875 |
Value of Feature Adjustments | -1,943 | -1,571 | 0 | -812 |
Model Year | 2015 | 2017 |
Model | Q50 | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 112.2 in | 110.4 in |
Length | 188.3 in | 191.1 in |
Width | 71.8 in | 73.2 in |
Height | 56.8 in | 57.7 in |
Curb Weight | 3,575 lb. | 3,220 lb. |
Fuel Capacity | 20.0 gal. | 18.5 gal. |
Row 1 Headroom | 40.2 in | 39.8 in |
Row 1 Shoulder Room | 56.7 in | 58.1 in |
Row 1 Hip Room | 53.2 in | 56.0 in |
Row 1 Legroom | 44.5 in | 45.5 in |
Row 2 Headroom | 37.5 in | 37.8 in |
Row 2 Shoulder Room | 56.1 in | 56.4 in |
Row 2 Hip Room | 52.5 in | 56.0 in |
Row 2 Legroom | 35.1 in | 35.6 in |
Cargo Volume | 13.5 ft3 | 15.9 ft3 |
Cargo Package | ||
Feature | Value | Requested? |
Cargo net | 40 | Yes |
Cargo mat | 40 | Yes |
First-aid kit | 15 | No |
Total Requested | 80 | 84% |
Total Not Requested | 15 | 16% |
Technology Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Automatic air recirculation | 100 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Ionizing air filtration | 50 | No |
Blind spot intervention | 150 | No |
Eco accelerator | 100 | No |
Backup collision intervention | 150 | No |
Predictive forward collision warning | 250 | Yes |
Lane keeping assist system | 400 | No |
Total Requested | 1800 | 65% |
Total Not Requested | 950 | 35% |
Navigation Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Telematics service, such as OnStar | 200 | No |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 675 | 73% |
Total Not Requested | 250 | 27% |
Deluxe Touring Package | ||
Feature | Value | Requested? |
Second-row 2-section 3-person split bench | 100 | No |
Folding second row seats | 300 | Yes |
Electronic systems calibration selector | 200 | Yes |
Active steering, electronic link | 1000 | No |
Wood trim | 300 | No |
Tilt/telescoping steering wheel, power | 100 | No |
Rain-sensing wipers | 100 | No |
Memory system, driver seat | 200 | Yes |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Auto-dimming passenger-side mirror | 75 | No |
Mirror tilt-down in reverse | 25 | No |
Around view cameras | 300 | Yes |
Moving object detection, front | 25 | No |
Moving object detection, rear | 25 | No |
Total Requested | 1250 | 39% |
Total Not Requested | 1975 | 61% |
Cargo Package | ||
Feature | Value | Requested? |
Cargo net | 40 | Yes |
Cargo mat | 40 | Yes |
First-aid kit | 15 | No |
Total Requested | 80 | 84% |
Total Not Requested | 15 | 16% |
Deluxe Technology Package | ||
Feature | Value | Requested? |
Wood trim | 300 | No |
Tilt/telescoping steering wheel, power | 100 | No |
Rain-sensing wipers | 100 | No |
Memory system, driver seat | 200 | Yes |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Auto-dimming passenger-side mirror | 75 | No |
Mirror tilt-down in reverse | 25 | No |
Around view cameras | 300 | Yes |
Moving object detection, front | 25 | No |
Moving object detection, rear | 25 | No |
Steering-linked headlights | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Automatic air recirculation | 100 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Ionizing air filtration | 50 | No |
Blind spot intervention | 150 | No |
Eco accelerator | 100 | No |
Backup collision intervention | 150 | No |
Predictive forward collision warning | 250 | Yes |
Lane keeping assist system | 400 | No |
Total Requested | 2550 | 58% |
Total Not Requested | 1825 | 42% |
Navigation Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Telematics service, such as OnStar | 200 | No |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 675 | 73% |
Total Not Requested | 250 | 27% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | No |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Heated second row seats | 200 | No |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | Yes |
Power tilt adjuster, passenger seat | 100 | Yes |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 2450 | 48% |
Total Not Requested | 2700 | 52% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | Yes |
Door sill trim plates | 100 | Yes |
LED headlights | 1000 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Proximity key | 250 | Yes |
Perimeter approach lighting | 25 | No |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Total Requested | 2425 | 93% |
Total Not Requested | 175 | 7% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |