The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,990 Kia Optima SX | |||||
Difference: $14,430 | |||||
Lowest Total Invoice: $33,428 Kia Optima SX | |||||
Difference: $13,449 | |||||
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Model Year | 2017 | 2017 | 2017 | 2016 | 2016 |
Model | Q50 | Q50 | Q50 | Optima | Optima |
Trim | 3.0t Premium | 3.0t Sport | 3.0t Red Sport | SX | SX Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $40,650 | $44,650 | $48,700 | $29,940 | $36,040 |
Base Invoice | $37,805 | $41,525 | $45,291 | $27,865 | $33,435 |
Premium Plus Package | 1,650 | 2,250 | 2,250 | ||
Illuminated door sill trim plates | 465 | 465 | 465 | ||
Cargo Package | 200 | 200 | 200 | ||
Driver Assistance Package | 2,150 | 2,150 | 2,150 | ||
Leather seating surfaces | 1,000 | ||||
Technology Package | 1,700 | 1,700 | 1,700 | ||
Wood trim | 400 | 400 | 400 | ||
Active steering, electronic link | 1,000 | 1,000 | 1,000 | ||
Temporary spare tire | 300 | 300 | 300 | ||
Rear spoiler | 430 | 430 | |||
Premium Technology Package | 4,800 | ||||
Cargo net | 50 | 50 | |||
Universal garage door opener | 350 | 350 | |||
Premium Plus Package | 1,535 | 2,093 | 2,093 | ||
Illuminated door sill trim plates | 391 | 391 | 391 | ||
Cargo Package | 149 | 149 | 149 | ||
Driver Assistance Package | 2,000 | 2,000 | 2,000 | ||
Leather seating surfaces | 930 | ||||
Technology Package | 1,581 | 1,581 | 1,581 | ||
Wood trim | 372 | 372 | 372 | ||
Active steering, electronic link | 930 | 930 | 930 | ||
Temporary spare tire | 279 | 279 | 279 | ||
Rear spoiler | 403 | 403 | |||
Premium Technology Package | 4,380 | ||||
Cargo net | 42 | 42 | |||
Universal garage door opener | 291 | 291 | |||
Options (change) | 8,865 | 8,895 | 8,895 | 5,200 | 400 |
Options (change) | 8,167 | 8,198 | 8,198 | 4,713 | 333 |
Destination | 905 | 905 | 905 | 850 | 850 |
Total Price | $50,420 | $54,450 | $58,500 | $35,990 | $37,290 |
Total Invoice | $46,877 | $50,628 | $54,394 | $33,428 | $34,618 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||||
TrueDelta Adjusted Price Difference: $11,765 | |||||
TrueDelta Adjusted Invoice Difference: $10,971 | |||||
Model Year | 2017 | 2017 | 2017 | 2016 | 2016 |
Model | Q50 | Q50 | Q50 | Optima | Optima |
Trim | 3.0t Premium | 3.0t Sport | 3.0t Red Sport | SX | SX Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 300hp V6 | 300hp V6 | 400hp V6 | 245hp I4 | 245hp I4 |
Transmission | T7 | T7 | T7 | T6 | T6 |
Drivetrain | RWD | RWD | RWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 16 | ?, 16 | ?, 16 | 630, 10 | 630, 10 |
Tire (rear if not all the same) | 225/55-17 | 245/40-19 | 245/40-19 | 235/45-18 | 235/45-18 |
Total Price | $50,420 | $54,450 | $58,500 | $35,990 | $37,290 |
Adjustments for Features | -2,665 | -3,740 | -3,590 | 0 | -300 |
Feature-Adjusted Total Price | $47,755 | $50,710 | $54,910 | $35,990 | $36,990 |
Cost Above Minimum | $0 | $2,955 | $7,155 | $0 | $1,000 |
Total Invoice | $46,877 | $50,628 | $54,394 | $33,428 | $34,618 |
Adjustments for Features | -2,478 | -3,477 | -3,338 | 0 | -279 |
Feature-Adjusted Total Invoice | $44,399 | $47,151 | $51,056 | $33,428 | $34,339 |
Cost Above Minimum | $0 | $2,752 | $6,657 | $0 | $911 |
Model Year | 2017 | 2017 | 2017 | 2016 | 2016 |
Model | Q50 | Q50 | Q50 | Optima | Optima |
Trim | 3.0t Premium | 3.0t Sport | 3.0t Red Sport | SX | SX Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||||
7-speed manually-shiftable automatic | $1200 | $1200 | $1200 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |||
RWD | $0 | $0 | $0 | ||
FWD | $0 | $0 | |||
Accessories | |||||
Eco accelerator | $100 | $100 | $100 | ||
Proximity trunk or liftgate opener | $125 | $125 | |||
Remote app | $25 | $25 | $25 | ||
Remote start | $150 | $150 | $150 | ||
Remote window/roof operation | $15 | $15 | $15 | ||
Sunshades, second row | $125 | $125 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | |||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | ||
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | |||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |||
Around view cameras | $500 | $500 | $500 | $500 | |
Automatic braking, low-speed | $200 | $200 | |||
Backup collision intervention | $150 | $150 | $150 | ||
Blind spot collision prevention | $150 | $150 | $150 | ||
Forward collision warning | $200 | $200 | |||
Knee airbag, driver | $75 | $75 | |||
Lane keeping assist | $400 | $400 | $400 | ||
Moving object detection, front | $25 | $25 | $25 | ||
Moving object detection, rear | $25 | $25 | $25 | ||
Obstacle detection, front | $150 | $150 | $150 | ||
Predictive forward collision warning | $250 | $250 | $250 | ||
Radar- or camera-based collision preparation system | $0 | $0 | $0 | ||
Rearview camera | $200 | ||||
Rollover sensor | $50 | $50 | |||
Tires, run-flat | $150 | $150 | |||
Torque vectoring, brake-based | $100 | $100 | $100 | ||
Vehicle health reports | $0 | $0 | |||
Cargo Management | |||||
Rear seat pass-through | $100 | $100 | $100 | ||
Climate Control | |||||
Automatic air recirculation | $100 | $100 | $100 | ||
Ionizing air filtration | $50 | $50 | $50 | ||
Rain-sensing wipers | $175 | $175 | $175 | ||
Variable intermittent wipers | $75 | $75 | |||
Exterior | |||||
Laminated front side windows | $200 | $200 | |||
Painted brake calipers (optional) | $0 | $0 | |||
Panoramic sunroof | $1200 | $1200 | |||
Rear spoiler | $200 | $200 | $200 | $200 | |
Self-repairing paint | $0 | $0 | $0 | ||
Sunroof | $900 | $900 | $900 | ||
Infotainment | |||||
Android Auto support | $100 | $100 | |||
CD player | $125 | $125 | $125 | ||
Concierge Services - 1 year subscription | $50 | $50 | $50 | ||
MP3-compatible player | $50 | $50 | $50 | ||
Telematics service, such as OnStar | $200 | $200 | $200 | ||
Traffic + travel information | $25 | $25 | $25 | ||
Traffic information | $25 | $25 | |||
Voice control for external devices | $0 | $0 | |||
Instruments, Lights, and Mirrors | |||||
Approach detection | $25 | $25 | |||
Auto-dimming driver-side mirror | $75 | $75 | $75 | ||
Auto-dimming passenger-side mirror | $75 | $75 | $75 | ||
Compass | $0 | $0 | |||
Fog lights | $125 | $125 | $125 | ||
Interior ambient lighting | $150 | $150 | |||
LED headlights | $1000 | $1000 | $1000 | ||
Mirror tilt-down in reverse | $25 | $25 | $25 | ||
Power-folding mirrors | $50 | $50 | |||
Xenon HID headlights | $500 | $500 | |||
Seats and Interior Trim | |||||
Cooled or ventilated front seats | $300 | $300 | |||
Door sill trim plates | $100 | $100 | |||
Heated front row armrests | $100 | $100 | |||
Heated front seats | $200 | $200 | $200 | ||
Heated second row seats | $200 | $200 | |||
Illuminated door sill trim plates | $200 | $200 | $200 | ||
Manual thigh support length adjuster, driver seat | $50 | $50 | |||
Manual thigh support length adjuster, passenger seat | $50 | $50 | |||
Metal pedals | $75 | $75 | $75 | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | $150 | |||
Power lumbar adjuster, driver seat | $100 | $100 | $100 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | |||
Power seatback bolsters, driver seat | $100 | $100 | |||
Wood trim | $300 | $300 | $300 | ||
Suspension, Wheels, and Tires | |||||
Active steering, electronic link | $1000 | $1000 | $1000 | ||
Adaptive dampers - electrical | $500 | $500 | |||
Crosswind stabilization | $50 | $50 | $50 | ||
Sport suspension (upgrade) | $0 | $0 | |||
Transmission | |||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | |
Total Value of Features | $8,665 | $9,740 | $9,590 | $6,000 | $6,300 |
Value of Feature Adjustments | $2,665 | $3,740 | $3,590 | $0 | $300 |
Value of Feature Adjustments | -2,478 | -3,477 | -3,338 | 0 | -279 |
Model Year | 2017 | 2016 |
Model | Q50 | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 112.2 in | 110.4 in |
Length | 188.3 in | 191.1 in |
Width | 71.8 in | 73.2 in |
Height | 56.8 in | 57.7 in |
Curb Weight | 3,667 lb. | 3,220 lb. |
Fuel Capacity | 20.0 gal. | 18.5 gal. |
Row 1 Headroom | 40.2 in | 39.8 in |
Row 1 Shoulder Room | 56.7 in | 58.1 in |
Row 1 Hip Room | 53.2 in | 56.0 in |
Row 1 Legroom | 44.5 in | 45.5 in |
Row 2 Headroom | 37.5 in | 37.8 in |
Row 2 Shoulder Room | 56.1 in | 56.4 in |
Row 2 Hip Room | 52.5 in | 56.0 in |
Row 2 Legroom | 35.1 in | 35.6 in |
Cargo Volume | 13.5 ft3 | 15.9 ft3 |
Premium Plus Package | ||
Feature | Value | Requested? |
Remote start | 150 | No |
Folding second row seats | 300 | Yes |
Second-row 2-section 3-person split bench | 100 | No |
Heated front seats | 200 | No |
Heated steering wheel | 100 | Yes |
Tilt/telescoping steering wheel, power | 100 | No |
Power lumbar adjuster, driver seat | 50 | Yes |
Memory system, driver seat | 200 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Auto-dimming passenger-side mirror | 75 | No |
Mirror tilt-down in reverse | 25 | No |
Navigation system | 600 | Yes |
Telematics service, such as OnStar | 200 | No |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 1325 | 58% |
Total Not Requested | 975 | 42% |
Cargo Package | ||
Feature | Value | Requested? |
Cargo net | 40 | Yes |
Cargo mat | 40 | Yes |
First-aid kit | 15 | No |
Total Requested | 80 | 84% |
Total Not Requested | 15 | 16% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Around view cameras | 300 | Yes |
Rear cross-traffic detection | 100 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Backup collision intervention | 150 | No |
Moving object detection, front | 25 | No |
Moving object detection, rear | 25 | No |
Predictive forward collision warning | 250 | Yes |
Total Requested | 1300 | 79% |
Total Not Requested | 350 | 21% |
Technology Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Crosswind stabilization | 50 | No |
Blind spot intervention | 150 | No |
Eco accelerator | 100 | No |
Lane keeping assist system | 400 | No |
Total Requested | 1250 | 64% |
Total Not Requested | 700 | 36% |
Premium Plus Package | ||
Feature | Value | Requested? |
Remote start | 150 | No |
Folding second row seats | 300 | Yes |
Second-row 2-section 3-person split bench | 100 | No |
Heated front seats | 200 | No |
Heated steering wheel | 100 | Yes |
Navigation system | 600 | Yes |
Telematics service, such as OnStar | 200 | No |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 1075 | 61% |
Total Not Requested | 700 | 39% |
Cargo Package | ||
Feature | Value | Requested? |
Cargo net | 40 | Yes |
Cargo mat | 40 | Yes |
First-aid kit | 15 | No |
Total Requested | 80 | 84% |
Total Not Requested | 15 | 16% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Around view cameras | 300 | Yes |
Rear cross-traffic detection | 100 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Backup collision intervention | 150 | No |
Moving object detection, front | 25 | No |
Moving object detection, rear | 25 | No |
Predictive forward collision warning | 250 | Yes |
Total Requested | 1300 | 79% |
Total Not Requested | 350 | 21% |
Technology Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Crosswind stabilization | 50 | No |
Blind spot intervention | 150 | No |
Eco accelerator | 100 | No |
Lane keeping assist system | 400 | No |
Total Requested | 1250 | 64% |
Total Not Requested | 700 | 36% |
Premium Plus Package | ||
Feature | Value | Requested? |
Remote start | 150 | No |
Folding second row seats | 300 | Yes |
Second-row 2-section 3-person split bench | 100 | No |
Heated front seats | 200 | No |
Heated steering wheel | 100 | Yes |
Navigation system | 600 | Yes |
Telematics service, such as OnStar | 200 | No |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 1075 | 61% |
Total Not Requested | 700 | 39% |
Cargo Package | ||
Feature | Value | Requested? |
Cargo net | 40 | Yes |
Cargo mat | 40 | Yes |
First-aid kit | 15 | No |
Total Requested | 80 | 84% |
Total Not Requested | 15 | 16% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Around view cameras | 300 | Yes |
Rear cross-traffic detection | 100 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Backup collision intervention | 150 | No |
Moving object detection, front | 25 | No |
Moving object detection, rear | 25 | No |
Predictive forward collision warning | 250 | Yes |
Total Requested | 1300 | 79% |
Total Not Requested | 350 | 21% |
Technology Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Crosswind stabilization | 50 | No |
Blind spot intervention | 150 | No |
Eco accelerator | 100 | No |
Lane keeping assist system | 400 | No |
Total Requested | 1250 | 64% |
Total Not Requested | 700 | 36% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Premium Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Upgraded stability control | 0 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 50 | Yes |
Power tilt adjuster, passenger seat | 100 | Yes |
Panoramic sunroof | 1200 | No |
Rear reading lights | 0 | No |
Heated second row seats | 200 | No |
Surround sound | 250 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 2650 | 53% |
Total Not Requested | 2350 | 47% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |