Jeep Wrangler Jeep Wrangler 2010 BMW 3-Series BMW 3-Series 2016

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Jeep Wrangler vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $31,170

Jeep Wrangler Unlimited Sahara   
Difference: $16,425

Lowest Total Invoice: $29,399

Jeep Wrangler Unlimited Sahara   
Difference: $15,111

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020162016
ModelWranglerWrangler3-Series3-Series
TrimUnlimited SaharaUnlimited Rubicon328i328d
Body4dr SUV4dr SUV4dr Wagon4dr Wagon
Base Price $27,730 $32,050 $42,650 $44,150
Base Invoice $26,254 $30,186 $39,920 $41,300
Media Center 730N 1,550 1,550    
Front side airbags 490 490    
Leather seating surfaces 650 650 1,450 1,450
Navigation system     1,950 1,950
Metallic paint (extra cost)     550 550
Media Center 730N 1,380 1,380    
Front side airbags 436 436    
Leather seating surfaces 579 579 1,320 1,320
Navigation system     1,775 1,775
Metallic paint (extra cost)     500 500
Options (change) 2,690 2,690 3,950 3,950
Options (change) 2,395 2,395 3,595 3,595
Destination 750 750 995 995
Total Price $31,170 $35,490 $47,595 $49,095
Total Invoice $29,399 $33,331 $44,510 $45,890

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Jeep Wrangler vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $9,720
TrueDelta Adjusted Invoice Difference: $8,841
Model Year2010201020162016
ModelWranglerWrangler3-Series3-Series
TrimUnlimited SaharaUnlimited Rubicon328i328d
Body4dr SUV4dr SUV4dr Wagon4dr Wagon
Engine202hp V6202hp V6240hp I4180hp I4 D
TransmissionA4M6T8T8
DrivetrainRWD4WD, PT w/4LAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7368, 7205, 9205, 9
Tire (rear if not all the same)255/70-18255/75-17225/50-17225/50-17
Total Price$31,170$35,490$47,595$49,095
Adjustments for Features0-1,650-6,705-6,605
Feature-Adjusted Total Price$31,170$33,840$40,890$42,490
Cost Above Minimum$0$2,670$0$1,600
Total Invoice$29,399$33,331$44,510$45,890
Adjustments for Features0-1,550-6,270-6,174
Feature-Adjusted Total Invoice$29,399$31,781$38,240$39,716
Cost Above Minimum$0$2,382$0$1,476

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Features Comparison: Jeep Wrangler vs. BMW 3-Series

Model Year2010201020162016
ModelWranglerWrangler3-Series3-Series
TrimUnlimited SaharaUnlimited Rubicon328i328d
Body4dr SUV4dr SUV4dr Wagon4dr Wagon
Transmission and Drivetrain 
4-speed automatic$800   
6-speed manual $150  
8-speed manually-shiftable automatic  $1300$1300
RWD$0   
4WD, part-time w/low range $1700  
AWD  $1700$1700
Accessories 
Remote app  $25$25
Remote window/roof operation  $15$15
Tilt steering wheel, manual$150$150  
Tilt/telescoping steering wheel, manual  $250$250
Universal garage door opener  $100$100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0$0
Full-size spare tire$225$225  
Hill descent control  $250$250
Knee airbag, driver  $75$75
Knee airbag, passenger  $75$75
Roll bar$200$200  
Side curtain airbags  $350$350
Tires, run-flat  $150$150
Cargo Management 
Air-conditioned storage compartment  $50$50
Cargo area partition net  $40$40
Cargo cover  $75$75
Liftglass or two-piece tailgate  $150$150
Climate Control 
Automatic air recirculation  $100$100
Automatic climate control, front  $200$200
Dual-zone climate control  $125$125
Heated windshield washer nozzles  $15$15
Interior air filter  $0$0
Rain-sensing wipers  $175$175
Rear air vents with manual controls  $150$150
Rear defrost  $200$200
Rear wiper  $175$175
Residual heat  $50$50
Variable intermittent wipers$75$75  
Drivetrain 
Heavy-duty front axle (optional) $0  
Limited-slip rear differential $300  
Lockable front differential $150  
Lockable rear differential $150  
Engine / Motor 
Automatic start / stop  $150$150
Regenerative braking  $0$0
Exterior 
Black exterior trim (optional)  $0$0
Deep-tinted rear windows$275$275  
Externally-mounted spare$0$0  
Panoramic sunroof  $1200$1200
Rear spoiler  $200$200
Removable soft top$2000$2000  
Skid plates$150$150  
Tow hook(s), front$40$40  
Tow hook(s), rear$25$25  
Tubular side steps$350   
Infotainment 
4G LTE connectivity  $0$0
App support  $0$0
Audio controls on steering wheel  $125$125
Bluetooth audio streaming  $25$25
Handwriting recognition  $200$200
HD radio  $50$50
In-vehicle Internet  $150$150
Navigation map updates, three years  $0$0
Off-road navigation system$0$0  
S Voice support  $0$0
Satellite radio - one year subscription$250$250  
Siri Eyes Free support  $0$0
Telematics service, such as OnStar  $200$200
Traffic + travel information  $25$25
Traffic information$25$25  
Voice control for external devices  $0$0
Voice control for nav and audio  $100$100
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75$75
Auto-dimming passenger-side mirror  $75$75
Auto-dimming rearview mirror  $150$150
Automatic headlights  $125$125
Heated mirrors  $25$25
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Interior ambient lighting  $150$150
Mirror tilt-down in reverse  $25$25
Power mirrors  $150$150
Power-folding mirrors  $50$50
Turn signals on or near mirrors  $25$25
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Door sill trim plates  $100$100
Manual height adjuster, driver seat$50$50  
Manual thigh support length adjuster, driver seat  $50$50
Manual thigh support length adjuster, passenger seat  $50$50
Memory system, driver seat  $200$200
Power fore-aft adjuster, driver seat  $100$100
Power fore-aft adjuster, passenger seat  $100$100
Power height adjuster, driver seat  $100$100
Power height adjuster, passenger seat  $100$100
Power recliner, driver seat  $100$100
Power recliner, passenger seat  $100$100
Power seatback bolsters, driver seat  $100$100
Power seatback bolsters, passenger seat  $100$100
Power tilt adjuster, driver seat  $100$100
Power tilt adjuster, passenger seat  $100$100
Wood trim  $300$300
Suspension, Wheels, and Tires 
All-terrain tires$0$0  
Alloy wheels$350 $350$350
Disconnectable stabilizer bars $350  
Electronic systems calibration selector  $200$200
Machined alloy wheels $350  
Off-road suspension (upgrade) $0  
White-letter tires$0$0  
Transmission 
Launch control  $100 
Steering-wheel-mounted transmission controls  $100$100
Total Value of Features$4,965$6,615$11,670$11,570
Value of Feature Adjustments$0$1,650$6,705$6,605
Value of Feature Adjustments0-1,550-6,270-6,174

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Specifications Comparison: Jeep Wrangler vs. BMW 3-Series

Model Year20102016
ModelWrangler3-Series
Body4dr SUV4dr Wagon
Wheelbase116.0 in110.6 in
Length184.4 in182.0 in
Width73.9 in71.3 in
Height72.3 in56.3 in
Curb Weight4,181 lb.3,621 lb.
Fuel Capacity21.6 gal.15.8 gal.
Row 1 Headroom41.3 in40.4 in
Row 1 Shoulder Room55.8 in55.1 in
Row 1 Hip Room55.6 in0.0 in
Row 1 Legroom41.0 in42.0 in
Row 2 Headroom40.3 in38.3 in
Row 2 Shoulder Room56.8 in55.1 in
Row 2 Hip Room56.7 in0.0 in
Row 2 Legroom37.2 in35.0 in
Cargo Volume,
Minimum
46.4 ft317.5 ft3
Cargo Volume,
Maximum
82.0 ft353.0 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0Yes
Traffic information25Yes
Off-road navigation system0No
Media drive, large15Yes
USB port25Yes
Total Requested765100%
Total Not Requested00%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0Yes
Traffic information25Yes
Off-road navigation system0No
Media drive, large15Yes
USB port25Yes
Total Requested765100%
Total Not Requested00%

Option Package Details
BMW 3-Series 328i

Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100No
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested61555%
Total Not Requested50045%

Option Package Details
BMW 3-Series 328d

Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100No
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested61555%
Total Not Requested50045%

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