Jeep Wrangler Jeep Wrangler 2018 Ford Explorer Ford Explorer 2012

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Jeep Wrangler vs. Ford Explorer Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Ford Explorer Invoice Comparison

Lowest Total Price: $42,765

Ford Explorer Limited   
Difference: $1,675

Lowest Total Invoice: $39,566

Ford Explorer Limited   
Difference: $2,530

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182012
ModelWranglerWranglerExplorer
TrimUnlimited SaharaUnlimited RubiconLimited
Body4dr SUV4dr SUV4dr SUV
Base Price $37,345 $40,495 $37,855
Base Invoice $35,647 $38,546 $35,268
Trailer Tow and Heavy Duty Electrical Group 795 795  
Active Safety Group 895 895  
Electronic Infotainment System Group 1,495 1,495  
Cold Weather Group 595 595  
All-weather floor mats 130 130 75
Leather seating surfaces 1,495 1,495  
Proximity key 495 495  
Trailer Tow Package     570
Blind spot warning system     595
Polished alloy wheels     595
Package 301A     2,250
Trailer Tow and Heavy Duty Electrical Group 708 708  
Active Safety Group 797 797  
Electronic Infotainment System Group 1,331 1,331  
Cold Weather Group 530 530  
All-weather floor mats 116 116 64
Leather seating surfaces 1,331 1,331  
Proximity key 441 441  
Trailer Tow Package     484
Blind spot warning system     506
Polished alloy wheels     506
Package 301A     1,913
Options (change) 5,900 5,900 4,085
Options (change) 5,254 5,254 3,473
Destination 1,195 1,195 825
Total Price $44,440 $47,590 $42,765
Total Invoice $42,096 $44,995 $39,566

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Jeep Wrangler vs. Ford Explorer

Lowest Adjusted Price and Invoice: Ford Explorer Limited
TrueDelta Adjusted Price Difference: $3,795
TrueDelta Adjusted Invoice Difference: $4,491
Model Year201820182012
ModelWranglerWranglerExplorer
TrimUnlimited SaharaUnlimited RubiconLimited
Body4dr SUV4dr SUV4dr SUV
Engine285hp V6285hp V6290hp V6
TransmissionM6M6T6
Drivetrain4WD, PT w/4L4WD, PT w/4LFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8390, 12
Tire (rear if not all the same)255/70-18285/70-17255/50-20
Total Price$44,440$47,590$42,765
Adjustments for Features0-800-2,120
Feature-Adjusted Total Price$44,440$46,790$40,645
Cost Above Minimum$0$2,350$0
Total Invoice$42,096$44,995$39,566
Adjustments for Features0-756-1,961
Feature-Adjusted Total Invoice$42,096$44,239$37,605
Cost Above Minimum$0$2,143$0

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Features Comparison: Jeep Wrangler vs. Ford Explorer

Model Year201820182012
ModelWranglerWranglerExplorer
TrimUnlimited SaharaUnlimited RubiconLimited
Body4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manual$150$150 
6-speed manually-shiftable automatic  $1100
4WD, part-time w/low range$1700$1700 
FWD  $0
Accessories 
Auxiliary switches$100$100 
Heated steering wheel$100$100 
Keyless entry keypad  $50
Power liftgate  $350
Power-adjustable pedals  $125
Remote app$25$25 
Brakes, Airbags, and Other Safety 
911 assist  $25
Cross-traffic warning, rear  $100
Curve control  $50
Full-size spare tire$225$225 
Inflatable rear seat belts  $200
Roll bar$200$200 
Rollover sensor  $50
Safety key  $5
Side curtain airbags, three rows  $500
Temporary spare tire  $150
Vehicle health reports  $0
Cargo Management 
Cargo net  $40
Class II trailer hitch$200$200 
Class III trailer hitch  $250
Overhead sunglass holder  $25
Roof rails  $250
Climate Control 
Rear air vents with manual controls  $150
Rear defrost  $200
Rear HVAC unit  $400
Rear wiper  $175
Drivetrain 
Heavy-duty front axle (optional) $0 
Limited-slip rear differential $300 
Lockable front differential $150 
Lockable rear differential $150 
Engine / Motor 
Automatic start / stop$150$150 
Engine-block heater$35$35 
Exterior 
Bodyside cladding (gray/black)  $250
Bright-finished exhaust tip(s)  $25
Externally-mounted spare$0$0 
Rear spoiler  $200
Removable soft top$2000$2000 
Rock rails $200 
Skid plates$150$150 
Tow hook(s), front$40$40 
Tow hook(s), rear$25$25 
Tubular side steps$350  
Wheel-lip moldings  $75
Infotainment 
Android Auto support$100$100 
App support$0$0 
Apple CarPlay support$100$100 
CD player  $125
Larger infotainment display$0$0 
MP3-compatible player  $50
Navigation, turn-by-turn  $25
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SD Card slot  $25
Surround sound  $250
Telematics service, such as OnStar$200$200 
Voice control for external devices  $0
Wi-Fi hotspot capability  $0
Instruments, Lights, and Mirrors 
Power-folding mirrors  $50
Spotter mirror(s)  $50
Turn signals on or near mirrors  $25
Seats and Interior Trim 
Center armrest(s), second row  $50
Cooled or ventilated front seats  $300
Door sill trim plates  $100
Manual height adjuster, driver seat$50$50 
Manual lumbar adjuster, driver seat$50$50 
Manual recliner, second row seats  $75
Memory system, driver seat  $200
Power fore-aft adjuster, driver seat  $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat  $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat  $100
Power lumbar adjuster, passenger seat  $100
Power recliner, driver seat  $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat  $100
Power tilt adjuster, passenger seat  $100
Power-stowing third row seats  $1000
Tailgating position, third row seats  $50
Suspension, Wheels, and Tires 
All-terrain tires$0$0 
Alloy wheels$350  
Disconnectable stabilizer bars $350 
Off-road suspension (upgrade) $0 
Polished alloy wheels $350$350
White-letter tires$0  
Total Value of Features$6,550$7,350$8,670
Value of Feature Adjustments$0$800$2,120
Value of Feature Adjustments0-756-1,961

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Specifications Comparison: Jeep Wrangler vs. Ford Explorer

Model Year20182012
ModelWranglerExplorer
Body4dr SUV4dr SUV
Wheelbase118.4 in112.6 in
Length188.4 in197.1 in
Width73.8 in78.9 in
Height73.6 in70.4 in
Curb Weight4,216 lb.4,558 lb.
Fuel Capacity21.5 gal.18.6 gal.
Row 1 Headroom42.6 in40.6 in
Row 1 Shoulder Room55.7 in61.3 in
Row 1 Hip Room53.9 in57.3 in
Row 1 Legroom41.2 in40.6 in
Row 2 Headroom41.7 in40.5 in
Row 2 Shoulder Room55.7 in61.0 in
Row 2 Hip Room56.7 in56.7 in
Row 2 Legroom38.3 in39.8 in
Row 3 Headroom0.0 in37.8 in
Row 3 Shoulder Room0.0 in50.8 in
Row 3 Hip Room0.0 in40.7 in
Row 3 Legroom0.0 in33.2 in
Cargo Volume,
Minimum
31.7 ft321.0 ft3
Cargo Volume,
Behind R2
31.743.8 ft3
Cargo Volume,
Maximum
72.4 ft380.7 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Trailer Tow and Heavy Duty Electrical Group
FeatureValueRequested?
Class II trailer hitch200Yes
Trailering equipment (7 wire)150Yes
Auxiliary switches100No
Total Requested35078%
Total Not Requested10022%
Active Safety Group
FeatureValueRequested?
Obstacle detection, rear250Yes
Blind spot warning system200Yes
LED tail lights0No
Total Requested450100%
Total Not Requested00%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25Yes
App support0No
Larger infotainment display0No
Total Requested92582%
Total Not Requested20018%
Cold Weather Group
FeatureValueRequested?
Heated front seats200Yes
Heated steering wheel100No
Remote start150Yes
Engine-block heater35No
Total Requested35072%
Total Not Requested13528%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Trailer Tow and Heavy Duty Electrical Group
FeatureValueRequested?
Class II trailer hitch200Yes
Trailering equipment (7 wire)150Yes
Auxiliary switches100No
Total Requested35078%
Total Not Requested10022%
Active Safety Group
FeatureValueRequested?
Obstacle detection, rear250Yes
Blind spot warning system200Yes
LED tail lights0No
Total Requested450100%
Total Not Requested00%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25Yes
App support0No
Larger infotainment display0No
Total Requested92582%
Total Not Requested20018%
Cold Weather Group
FeatureValueRequested?
Heated front seats200Yes
Heated steering wheel100No
Remote start150Yes
Engine-block heater35No
Total Requested35072%
Total Not Requested13528%

Option Package Details
Ford Explorer Limited

Blind spot warning system
FeatureValueRequested?
Blind spot warning system200Yes
Rear cross-traffic detection100No
Inflatable rear seatbelts200No
Total Requested20040%
Total Not Requested30060%
Trailer Tow Package
FeatureValueRequested?
Oil cooler0No
Class III trailer hitch250No
Trailering equipment (7 wire)150Yes
Total Requested15038%
Total Not Requested25062%
Package 301A
FeatureValueRequested?
Navigation system600Yes
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power lumbar adjuster, passenger seat50No
Power liftgate350No
Tailgating position, third row seats50No
Voice control for nav and audio75Yes
Power-stowing third row seats400No
Total Requested67535%
Total Not Requested125065%

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