The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $23,960 Ford Focus SEL | ||||
Difference: $8,255 | ||||
Lowest Total Invoice: $22,256 Ford Focus SEL | ||||
Difference: $7,270 | ||||
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Model Year | 2009 | 2012 | 2012 | 2012 |
Model | Wrangler | Focus | Focus | Focus |
Trim | Unlimited Sahara | SEL | Titanium | Electric |
Body | 4dr SUV | 4dr Hatch | 4dr Hatch | 4dr Hatch |
Base Price | $27,770 | $20,905 | $22,305 | $38,805 |
Base Invoice | $25,503 | $19,494 | $20,768 | $35,783 |
uconnect gps | 1,275 | |||
Front side airbags | 490 | |||
Engine-block heater | 35 | 25 | 25 | |
Remote start | 185 | 445 | 445 | |
Leather seating surfaces | 1,710 | |||
Navigation system | 795 | 795 | ||
MyFord Touch and Sony Package | 995 | |||
Premium Package | 1,295 | |||
Leather Package | 995 | |||
uconnect gps | 1,135 | |||
Front side airbags | 436 | |||
Engine-block heater | 31 | 22 | 22 | |
Remote start | 165 | 387 | 387 | |
Leather seating surfaces | 1,506 | |||
Navigation system | 692 | 692 | ||
MyFord Touch and Sony Package | 866 | |||
Premium Package | 1,127 | |||
Leather Package | 866 | |||
Options (change) | 3,695 | 2,260 | 2,560 | 995 |
Options (change) | 3,273 | 1,967 | 2,228 | 866 |
Destination | 750 | 795 | 795 | 795 |
Gas Tax | 0 | 0 | 0 | -7,500 |
Total Price | $32,215 | $23,960 | $25,660 | $33,095 |
Total Invoice | $29,526 | $22,256 | $23,791 | $29,944 |
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Lowest Adjusted Price and Invoice: Ford Focus SEL | ||||
TrueDelta Adjusted Price Difference: $7,230 | ||||
TrueDelta Adjusted Invoice Difference: $6,331 | ||||
Model Year | 2009 | 2012 | 2012 | 2012 |
Model | Wrangler | Focus | Focus | Focus |
Trim | Unlimited Sahara | SEL | Titanium | Electric |
Body | 4dr SUV | 4dr Hatch | 4dr Hatch | 4dr Hatch |
Engine | 202hp V6 | 160hp I4 | 160hp I4 | 143hp E |
Transmission | A4 | S6 | M5 | A1 |
Drivetrain | RWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 368, 7 | 355, 10 | 355, 10 | 355, 10 |
Tire (rear if not all the same) | 255/70-18 | 215/55-16 | 215/50-17 | 225/50-17 |
Total Price | $32,215 | $23,960 | $25,660 | $33,095 |
Adjustments for Features | -1,025 | 0 | -900 | -2,590 |
Feature-Adjusted Total Price | $31,190 | $23,960 | $24,760 | $30,505 |
Cost Above Minimum | $0 | $0 | $800 | $6,545 |
Total Invoice | $29,526 | $22,256 | $23,791 | $29,944 |
Adjustments for Features | -939 | 0 | -834 | -2,343 |
Feature-Adjusted Total Invoice | $28,587 | $22,256 | $22,957 | $27,601 |
Cost Above Minimum | $0 | $0 | $701 | $5,345 |
Model Year | 2009 | 2012 | 2012 | 2012 |
Model | Wrangler | Focus | Focus | Focus |
Trim | Unlimited Sahara | SEL | Titanium | Electric |
Body | 4dr SUV | 4dr Hatch | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | ||||
4-speed automatic | $800 | |||
6-speed automated manual | $1100 | |||
5-speed manual | $0 | |||
1-speed automatic | $800 | |||
RWD | $0 | |||
FWD | $0 | $0 | $0 | |
Accessories | ||||
AC power outlet | $100 | |||
Proximity key | $250 | $250 | ||
Remote app | $25 | |||
Remote start | $150 | $150 | $150 | |
Tilt steering wheel, manual | $150 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | |
Universal garage door opener | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | $25 | |
Full-size spare tire | $225 | |||
Obstacle detection, rear | $250 | $250 | ||
Rearview camera | $200 | |||
Roll bar | $200 | |||
Safety key | $5 | $5 | $5 | |
Side curtain airbags | $350 | $350 | $350 | |
Temporary spare tire | $150 | $150 | ||
Torque vectoring, brake-based | $100 | $100 | $100 | |
Vehicle health reports | $0 | $0 | $0 | |
Cargo Management | ||||
Cargo cover | $75 | $75 | $75 | |
Overhead sunglass holder | $25 | $25 | $25 | |
Climate Control | ||||
Automatic climate control, front | $200 | $200 | $200 | |
Dual-zone climate control | $125 | $125 | $125 | |
Interior air filter | $0 | $0 | $0 | |
Rain-sensing wipers | $175 | $175 | ||
Rear defrost | $200 | $200 | $200 | |
Rear wiper | $175 | $175 | $175 | |
Variable intermittent wipers | $75 | $75 | ||
Engine / Motor | ||||
23 kWh battery pack | $0 | |||
Engine-block heater | $35 | $35 | $35 | |
Exterior | ||||
Deep-tinted rear windows | $275 | |||
Externally-mounted spare | $0 | |||
Rear spoiler | $200 | $200 | $200 | |
Removable soft top | $2000 | |||
Skid plates | $150 | |||
Tow hook(s), front | $40 | |||
Tow hook(s), rear | $25 | |||
Tubular side steps | $350 | |||
Infotainment | ||||
Audio controls on steering wheel | $125 | $125 | $125 | |
Bluetooth audio streaming | $25 | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | $100 | |
DVD-compatible player | $0 | |||
HD radio | $50 | $50 | $50 | |
Media drive | $15 | |||
Navigation, turn-by-turn | $25 | $25 | $25 | |
Off-road navigation system | $0 | |||
Satellite radio | $200 | $200 | $200 | |
Satellite radio - one year subscription | $250 | |||
SD Card slot | $25 | $25 | $25 | |
SMS text-to-speech reader | $25 | $25 | $25 | |
Traffic + travel information | $25 | $25 | $25 | |
Traffic information | $25 | |||
Voice control for external devices | $0 | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | $100 | |
Wi-Fi hotspot capability | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||
Auto-dimming rearview mirror | $150 | $150 | ||
Automatic headlights | $125 | $125 | $125 | |
Detailed driving style feedback | $100 | |||
Fog lights | $125 | $125 | $125 | |
Heated mirrors | $25 | |||
Illuminated visor mirror, driver | $50 | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | $50 | |
Interior ambient lighting | $150 | $150 | $150 | |
Large color reconfigurable instrument cluster display | $250 | |||
Large energy flow and fuel economy display | $25 | |||
Power mirrors | $150 | $150 | $150 | |
Spotter mirror(s) | $50 | $50 | $50 | |
Tachometer | $75 | $75 | $75 | |
Turn signals on or near mirrors | $25 | $25 | $25 | |
Xenon HID headlights | $500 | |||
Seats and Interior Trim | ||||
Center armrest(s), second row | $50 | $50 | ||
Heated front seats | $200 | |||
Leather seating surfaces | $900 | $900 | $900 | |
Manual height adjuster, driver seat | $50 | $50 | ||
Manual lumbar adjuster, driver seat | $50 | $50 | ||
Power fore-aft adjuster, driver seat | $100 | $100 | ||
Power height adjuster, driver seat | $100 | $100 | ||
Power recliner, driver seat | $100 | $100 | ||
Suspension, Wheels, and Tires | ||||
All-terrain tires | $0 | |||
Touring suspension (upgrade) | $0 | |||
White-letter tires | $0 | |||
Total Value of Features | $5,915 | $4,890 | $5,790 | $7,480 |
Value of Feature Adjustments | $1,025 | $0 | $900 | $2,590 |
Value of Feature Adjustments | -939 | 0 | -834 | -2,343 |
Model Year | 2009 | 2012 |
Model | Wrangler | Focus |
Body | 4dr SUV | 4dr Hatch |
Wheelbase | 116.0 in | 104.3 in |
Length | 184.4 in | 171.6 in |
Width | 73.9 in | 71.8 in |
Height | 72.3 in | 57.7 in |
Curb Weight | 4,181 lb. | 2,921 lb. |
Fuel Capacity | 21.6 gal. | 12.4 gal. |
Row 1 Headroom | 41.3 in | 38.3 in |
Row 1 Shoulder Room | 55.8 in | 55.6 in |
Row 1 Hip Room | 55.6 in | 53.9 in |
Row 1 Legroom | 41.0 in | 41.9 in |
Row 2 Headroom | 40.3 in | 37.9 in |
Row 2 Shoulder Room | 56.8 in | 53.7 in |
Row 2 Hip Room | 56.7 in | 52.7 in |
Row 2 Legroom | 37.2 in | 33.2 in |
Cargo Volume, Minimum | 46.4 ft3 | 23.8 ft3 |
Cargo Volume, Maximum | 82.0 ft3 | 44.8 ft3 |
uconnect gps | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | No |
Traffic information | 25 | Yes |
Off-road navigation system | 0 | No |
Media drive, large | 15 | No |
USB port | 25 | Yes |
Total Requested | 650 | 98% |
Total Not Requested | 15 | 2% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | No |
Total Requested | 600 | 89% |
Total Not Requested | 75 | 11% |
MyFord Touch and Sony Package | ||
Feature | Value | Requested? |
Satellite radio | 200 | Yes |
HD radio | 50 | No |
Sony, 355W, 10 speakers (with subwoofer) | 350 | No |
A/V input jacks | 25 | No |
SD Card slot | 25 | No |
Wi-Fi hotspot capability | 0 | No |
Total Requested | 200 | 31% |
Total Not Requested | 450 | 69% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | No |
Total Requested | 600 | 89% |
Total Not Requested | 75 | 11% |
Premium Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | No |
Rain-sensing wipers | 100 | No |
Obstacle detection, rear | 250 | No |
215/50HR17 tires | 400 | No |
Center armrest(s), second row | 50 | No |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | No |
Power height adjuster, driver seat | 50 | No |
Power recliner, driver seat | 100 | No |
Manual lumbar adjuster, driver seat | 50 | No |
Total Requested | 900 | 42% |
Total Not Requested | 1250 | 58% |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | No |
Power height adjuster, driver seat | 50 | No |
Power recliner, driver seat | 100 | No |
Manual lumbar adjuster, driver seat | 50 | No |
Center armrest(s), second row | 50 | No |
Total Requested | 900 | 72% |
Total Not Requested | 350 | 28% |