The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $34,745 Kia Optima SX | ||||
Difference: $52,980 | ||||
Lowest Total Invoice: $32,293 Kia Optima SX | ||||
Difference: $49,353 | ||||
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Model Year | 2018 | 2018 | 2018 | 2012 |
Model | Optima | Optima | Optima | A8 |
Trim | Hybrid EX | Plug-in Hybrid EX | SX | A8 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $30,990 | $35,210 | $30,500 | $78,750 |
Base Invoice | $28,752 | $32,743 | $28,380 | $73,237 |
Technology Package | 5,000 | 5,250 | 3,000 | |
Universal garage door opener | 350 | 350 | 350 | |
Driver Assistance Package | 3,000 | |||
Convenience Package | 2,900 | |||
Laminated front side windows | 600 | |||
LED headlights | 1,600 | |||
Technology Package | 4,618 | 4,831 | 2,727 | |
Universal garage door opener | 291 | 291 | 291 | |
Driver Assistance Package | 2,790 | |||
Convenience Package | 2,698 | |||
Laminated front side windows | 558 | |||
LED headlights | 1,488 | |||
Options (change) | 5,350 | 5,600 | 3,350 | 8,100 |
Options (change) | 4,909 | 5,122 | 3,018 | 7,534 |
Destination | 895 | 895 | 895 | 875 |
Gas Tax | 0 | -4,919 | 0 | 0 |
Total Price | $37,235 | $36,786 | $34,745 | $87,725 |
Total Invoice | $34,556 | $33,841 | $32,293 | $81,646 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||||
TrueDelta Adjusted Price Difference: $47,575 | ||||
TrueDelta Adjusted Invoice Difference: $44,322 | ||||
Model Year | 2018 | 2018 | 2018 | 2012 |
Model | Optima | Optima | Optima | A8 |
Trim | Hybrid EX | Plug-in Hybrid EX | SX | A8 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 154hp I4 H | 154hp I4 PiH | 245hp I4 | 372hp V8 |
Transmission | T6 | T6 | T6 | T8 |
Drivetrain | FWD | FWD | FWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 630, 10 | 630, 10 | 630, 14 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 235/45-18 | 255/45-19 |
Total Price | $37,235 | $36,786 | $34,745 | $87,725 |
Adjustments for Features | -300 | 0 | -565 | -5,970 |
Feature-Adjusted Total Price | $36,935 | $36,786 | $34,180 | $81,755 |
Cost Above Minimum | $2,755 | $2,606 | $0 | $0 |
Total Invoice | $34,556 | $33,841 | $32,293 | $81,646 |
Adjustments for Features | -278 | 0 | -525 | -5,556 |
Feature-Adjusted Total Invoice | $34,278 | $33,841 | $31,768 | $76,090 |
Cost Above Minimum | $2,510 | $2,073 | $0 | $0 |
Model Year | 2018 | 2018 | 2018 | 2012 |
Model | Optima | Optima | Optima | A8 |
Trim | Hybrid EX | Plug-in Hybrid EX | SX | A8 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
8-speed manually-shiftable automatic | $1300 | |||
FWD | $0 | $0 | $0 | |
AWD | $1700 | |||
Accessories | ||||
Heated steering wheel | $100 | $100 | ||
Power door closers | $300 | |||
Power trunk closer | $350 | |||
Proximity trunk or liftgate opener | $125 | $125 | $125 | |
Remote window/roof operation | $15 | |||
Sunshade, rear, power | $225 | |||
Sunshades, second row | $125 | $125 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | |
Tilt/telescoping steering wheel, power | $350 | |||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | $25 | |
Automatic braking, high-speed or partial | $200 | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | $100 | |
Full-size spare tire | $225 | |||
Knee airbag, passenger | $75 | |||
Obstacle detection, front | $150 | |||
Radar- or camera-based collision preparation system | $0 | |||
Rear side airbags | $300 | |||
Temporary spare tire | $150 | |||
Vehicle health reports | $0 | $0 | $0 | |
Cargo Management | ||||
Air-conditioned storage compartment | $50 | |||
Cargo mat | $40 | |||
Overhead sunglass holder | $25 | $25 | $25 | |
Climate Control | ||||
Automatic air recirculation | $100 | |||
Heated windshield washer nozzles | $15 | |||
Rain-sensing wipers | $175 | |||
Residual heat | $50 | |||
Variable intermittent wipers | $75 | $75 | $75 | |
Engine / Motor | ||||
10 kWh battery pack | $0 | |||
3.3 kW onboard charger | $0 | |||
Automatic start / stop | $150 | $150 | ||
Exterior | ||||
Active grille shutters | $0 | $0 | ||
Black exterior trim (optional) | $0 | |||
Body kit | $0 | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Painted brake calipers (optional) | $0 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | |||
Sunroof | $900 | |||
Infotainment | ||||
Android Auto support | $100 | $100 | $100 | |
App support | $0 | $0 | $0 | |
Apple CarPlay support | $100 | $100 | $100 | |
CD player | $125 | |||
DVD-compatible player | $0 | |||
Handwriting recognition | $200 | |||
Media drive | $15 | |||
MP3-compatible player | $50 | |||
SD Card slot | $25 | |||
SMS text-to-speech reader | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | |
Instruments, Lights, and Mirrors | ||||
Analog clock | $25 | |||
Approach detection | $25 | $25 | $25 | |
Auto-dimming driver-side mirror | $75 | |||
Auto-dimming headlights | $200 | $200 | $200 | |
Auto-dimming passenger-side mirror | $75 | |||
Compass | $0 | $0 | $0 | |
Cornering lights | $50 | |||
Detailed driving style feedback | $100 | $100 | ||
Fog light, rear | $100 | |||
Fog lights | $125 | $125 | ||
Headlight washers | $50 | |||
Large energy flow and fuel economy display | $25 | $25 | ||
Mirror tilt-down in reverse | $25 | |||
Power-folding mirrors | $50 | $50 | ||
Seats and Interior Trim | ||||
Cooled or ventilated front seats | $300 | $300 | $300 | |
Door sill trim plates | $100 | |||
Folding second row seats | $300 | $300 | ||
Heated second row seats | $200 | $200 | ||
Memory system, passenger seat | $150 | |||
Metal pedals | $75 | |||
Power 4-way lumbar adjuster, passenger seat | $150 | |||
Power headrest height adjuster, driver seat | $50 | |||
Power headrest height adjuster, passenger seat | $50 | |||
Power lumbar adjuster, passenger seat | $100 | $100 | $100 | |
Power seat belt height adjusters, front row | $25 | |||
Power thigh support length adjuster, driver seat | $100 | |||
Power thigh support length adjuster, passenger seat | $100 | |||
Power upper seatback recliner, driver seat | $100 | |||
Power upper seatback recliner, passenger seat | $100 | |||
Upholstered instrument panel | $300 | |||
Wood trim | $300 | |||
Suspension, Wheels, and Tires | ||||
Adaptive dampers - electrical | $500 | |||
Air suspension, auto-leveling and height adjustable | $1000 | |||
Alloy wheels | $350 | $350 | $350 | |
Electronic systems calibration selector | $200 | $200 | ||
Machined alloy wheels | $350 | |||
Performance steering system (optional) | $0 | |||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||
Total Value of Features | $5,300 | $5,000 | $5,565 | $10,970 |
Value of Feature Adjustments | $300 | $0 | $565 | $5,970 |
Value of Feature Adjustments | -278 | 0 | -525 | -5,556 |
Model Year | 2018 | 2012 |
Model | Optima | A8 |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 117.8 in |
Length | 191.1 in | 202.2 in |
Width | 73.2 in | 76.7 in |
Height | 57.7 in | 57.5 in |
Curb Weight | 3,220 lb. | 4,410 lb. |
Fuel Capacity | 18.5 gal. | 23.8 gal. |
Row 1 Headroom | 39.8 in | 37.2 in |
Row 1 Shoulder Room | 58.1 in | 59.1 in |
Row 1 Hip Room | 56.0 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.4 in |
Row 2 Headroom | 37.8 in | 38.1 in |
Row 2 Shoulder Room | 56.4 in | 57.8 in |
Row 2 Hip Room | 56.0 in | 0.0 in |
Row 2 Legroom | 35.6 in | 38.7 in |
Cargo Volume | 15.9 ft3 | 13.2 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | Yes |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming headlights | 200 | No |
Blind spot warning system | 200 | Yes |
LED headlights | 1000 | Yes |
Cross-traffic warning, rear | 100 | No |
Power height adjuster, passenger seat | 50 | Yes |
Power tilt adjuster, passenger seat | 100 | Yes |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Forward collision warning | 200 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | No |
Total Requested | 3650 | 61% |
Total Not Requested | 2325 | 39% |
Technology Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | No |
Steering-linked headlights | 150 | Yes |
Sunshades, second row | 125 | No |
Obstacle detection, rear | 250 | Yes |
Auto-dimming headlights | 200 | No |
Blind spot warning system | 200 | Yes |
LED headlights | 1000 | Yes |
Cross-traffic warning, rear | 100 | No |
Power height adjuster, passenger seat | 50 | Yes |
Power tilt adjuster, passenger seat | 100 | Yes |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | Yes |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Forward collision warning | 200 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | No |
Total Requested | 3500 | 60% |
Total Not Requested | 2325 | 40% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Forward collision warning | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 2325 | 76% |
Total Not Requested | 750 | 24% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Steering-wheel-mounted transmission controls | 100 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Blind spot warning system | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Forward collision warning | 200 | Yes |
Total Requested | 1600 | 100% |
Total Not Requested | 0 | 0% |
Convenience Package | ||
Feature | Value | Requested? |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Rearview camera | 200 | Yes |
Power door closers | 300 | No |
Power decklid | 350 | No |
Proximity key | 250 | Yes |
Total Requested | 700 | 47% |
Total Not Requested | 800 | 53% |