The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $34,225 Kia Optima SX Turbo | |||||
Difference: $15,060 | |||||
Lowest Total Invoice: $32,035 Kia Optima SX Turbo | |||||
Difference: $14,500 | |||||
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Model Year | 2015 | 2015 | 2018 | 2018 | 2018 |
Model | Optima | Optima | 4-Series | 4-Series | 4-Series |
Trim | SX Turbo | SX Limited Turbo | 430i | 440i | M4 |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Base Price | $27,700 | $35,500 | $43,300 | $49,700 | $67,700 |
Base Invoice | $25,920 | $33,140 | $40,950 | $46,900 | $63,640 |
Premium Package | 3,300 | 2,300 | 2,000 | ||
Technology Package | 2,400 | ||||
Metallic paint (extra cost) | 550 | 550 | 550 | ||
Heated steering wheel | 190 | 190 | 190 | ||
Blind spot warning system | 500 | 500 | 500 | ||
Leather seating surfaces | 1,450 | 950 | |||
Luxury Package | 1,450 | ||||
Sunroof | 0 | ||||
Wood trim | 0 | ||||
Obstacle detection, rear | 750 | ||||
Premium Package | 3,060 | 2,115 | 1,840 | ||
Technology Package | 2,230 | ||||
Metallic paint (extra cost) | 505 | 505 | 505 | ||
Heated steering wheel | 175 | 175 | 175 | ||
Blind spot warning system | 460 | 460 | 460 | ||
Leather seating surfaces | 1,335 | 875 | |||
Luxury Package | 1,335 | ||||
Sunroof | 0 | ||||
Wood trim | 0 | ||||
Obstacle detection, rear | 690 | ||||
Options (change) | 5,700 | 0 | 4,990 | 4,690 | 2,940 |
Options (change) | 5,290 | 0 | 4,590 | 4,315 | 2,705 |
Destination | 825 | 825 | 995 | 995 | 995 |
Total Price | $34,225 | $36,325 | $49,285 | $55,385 | $71,635 |
Total Invoice | $32,035 | $33,965 | $46,535 | $52,210 | $67,340 |
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Lowest Adjusted Price and Invoice: Kia Optima SX Turbo | |||||
TrueDelta Adjusted Price Difference: $13,190 | |||||
TrueDelta Adjusted Invoice Difference: $12,734 | |||||
Model Year | 2015 | 2015 | 2018 | 2018 | 2018 |
Model | Optima | Optima | 4-Series | 4-Series | 4-Series |
Trim | SX Turbo | SX Limited Turbo | 430i | 440i | M4 |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Engine | 274hp I4 | 274hp I4 | 248hp I4 | 320hp I6 | 425hp I6 |
Transmission | T6 | T6 | T8 | T8 | M6 |
Drivetrain | FWD | FWD | RWD | RWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | 205, 9 | 600, 16 | 600, 16 |
Tire (rear if not all the same) | 225/45-18 | 225/45-18 | 225/45-18 | 225/45-18 | 255/40-18 |
Total Price | $34,225 | $36,325 | $49,285 | $55,385 | $71,635 |
Adjustments for Features | 0 | -1,350 | -1,870 | -2,145 | -1,770 |
Feature-Adjusted Total Price | $34,225 | $34,975 | $47,415 | $53,240 | $69,865 |
Cost Above Minimum | $0 | $750 | $0 | $5,825 | $22,450 |
Total Invoice | $32,035 | $33,965 | $46,535 | $52,210 | $67,340 |
Adjustments for Features | 0 | -1,262 | -1,766 | -2,022 | -1,664 |
Feature-Adjusted Total Invoice | $32,035 | $32,703 | $44,769 | $50,188 | $65,676 |
Cost Above Minimum | $0 | $668 | $0 | $5,419 | $20,907 |
Model Year | 2015 | 2015 | 2018 | 2018 | 2018 |
Model | Optima | Optima | 4-Series | 4-Series | 4-Series |
Trim | SX Turbo | SX Limited Turbo | 430i | 440i | M4 |
Body | 4dr Sedan | 4dr Sedan | 2dr Coupe | 2dr Coupe | 2dr Coupe |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | |||
8-speed manually-shiftable automatic | $1300 | $1300 | |||
6-speed manual | $150 | ||||
FWD | $0 | $0 | |||
RWD | $0 | $0 | $0 | ||
Accessories | |||||
Hands-free trunk or liftgate | $100 | $100 | $100 | ||
Heated steering wheel | $100 | $100 | $100 | $100 | |
Power rear side windows | $200 | $200 | |||
Remote app | $25 | $25 | $25 | ||
Remote window/roof operation | $15 | $15 | $15 | ||
Brakes, Airbags, and Other Safety | |||||
911 assist | $25 | $25 | |||
Automatic seat belt presenters, front row | $100 | $100 | $100 | ||
Cross-traffic warning, rear | $100 | $100 | |||
Knee airbag, driver | $75 | $75 | $75 | ||
Knee airbag, passenger | $75 | $75 | $75 | ||
Obstacle detection, front | $150 | $150 | $150 | ||
Tires, run-flat | $150 | $150 | |||
Vehicle health reports | $0 | $0 | |||
Cargo Management | |||||
Overhead sunglass holder | $25 | $25 | |||
Rear seat pass-through | $100 | $100 | $100 | ||
Second-row low console | $100 | $100 | $100 | ||
Climate Control | |||||
Automatic air recirculation | $100 | $100 | $100 | ||
Heated windshield washer nozzles | $15 | $15 | $15 | ||
Ionizing air filtration | $50 | $50 | |||
Rain-sensing wipers | $175 | $175 | $175 | ||
Rear air vents | $100 | $100 | |||
Rear air vents with manual controls | $150 | $150 | $150 | ||
Residual heat | $50 | $50 | $50 | ||
Variable intermittent wipers | $75 | $75 | |||
Drivetrain | |||||
Active rear differential | $500 | ||||
Engine / Motor | |||||
Automatic start / stop | $150 | $150 | $150 | ||
Regenerative braking | $0 | $0 | $0 | ||
Exterior | |||||
Black exterior trim (optional) | $0 | ||||
Body kit | $0 | $0 | |||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
Laminated front side windows | $200 | $200 | |||
Painted brake calipers (optional) | $0 | $0 | |||
Panoramic sunroof | $1200 | $1200 | |||
Rear spoiler | $200 | ||||
Sport rocker panels (optional) | $0 | ||||
Sunroof | $900 | $900 | $900 | ||
Infotainment | |||||
4G LTE connectivity | $0 | $0 | $0 | ||
DVD-compatible player | $0 | $0 | $0 | ||
Handwriting recognition | $200 | $200 | $200 | ||
In-vehicle Internet | $150 | $150 | $150 | ||
Media drive | $15 | $15 | $15 | ||
Navigation map updates, three years | $0 | $0 | $0 | ||
S Voice support | $0 | $0 | $0 | ||
Satellite radio | $200 | $200 | |||
Satellite radio - one year subscription | $250 | $250 | $250 | ||
Siri Eyes Free support | $0 | $0 | $0 | ||
SMS text-to-speech reader | $25 | $25 | |||
Surround sound | $250 | $250 | $250 | $250 | |
Telematics service, such as OnStar | $200 | $200 | $200 | ||
Traffic + travel information | $25 | $25 | $25 | ||
Traffic information | $25 | $25 | |||
Instruments, Lights, and Mirrors | |||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | ||
Fog lights | $125 | $125 | $125 | $125 | |
LED headlights | $1000 | $1000 | $1000 | ||
Mirror tilt-down in reverse | $25 | $25 | $25 | ||
Speaker lights | $100 | $100 | |||
Xenon HID headlights | $500 | $500 | |||
Seats and Interior Trim | |||||
Cooled or ventilated front seats | $300 | $300 | |||
Door sill trim plates | $100 | $100 | $100 | ||
Floor mats | $75 | $75 | $75 | ||
Heated second row seats | $200 | $200 | |||
Illuminated door sill trim plates | $200 | $200 | |||
Leather door panel trim | $250 | ||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | |
Manual thigh support length adjuster, driver seat | $50 | $50 | $50 | ||
Manual thigh support length adjuster, passenger seat | $50 | $50 | $50 | ||
Metal pedals | $75 | $75 | |||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | ||
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | ||
Power height adjuster, passenger seat | $100 | $100 | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |||
Power seatback bolsters, driver seat | $100 | $100 | $100 | ||
Power seatback bolsters, passenger seat | $100 | $100 | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | ||
Wood trim | $300 | $300 | $300 | $300 | |
Wood/leather-wrapped steering wheel | $150 | ||||
Suspension, Wheels, and Tires | |||||
Adaptive dampers - electrical | $500 | ||||
Alloy wheels | $350 | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | ||||
Performance steering system (optional) | $0 | ||||
Sport suspension (upgrade) | $0 | $0 | $0 | ||
Transmission | |||||
Downshift rev matching | $50 | ||||
Steering-wheel-mounted transmission controls | $100 | $100 | |||
Total Value of Features | $5,800 | $7,150 | $7,670 | $7,945 | $7,570 |
Value of Feature Adjustments | $0 | $1,350 | $1,870 | $2,145 | $1,770 |
Value of Feature Adjustments | 0 | -1,262 | -1,766 | -2,022 | -1,664 |
Model Year | 2015 | 2018 |
Model | Optima | 4-Series |
Body | 4dr Sedan | 2dr Coupe |
Wheelbase | 110.0 in | 110.6 in |
Length | 190.7 in | 182.6 in |
Width | 72.1 in | 71.9 in |
Height | 57.9 in | 54.2 in |
Curb Weight | 3,238 lb. | 3,559 lb. |
Fuel Capacity | 18.5 gal. | 15.8 gal. |
Row 1 Headroom | 40.0 in | 39.8 in |
Row 1 Shoulder Room | 57.3 in | 55.3 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 42.2 in |
Row 2 Headroom | 37.6 in | 36.1 in |
Row 2 Shoulder Room | 55.7 in | 51.7 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 33.7 in |
Cargo Volume | 15.4 ft3 | 15.7 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Rearview camera | 200 | Yes |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | Yes |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | No |
Total Requested | 1200 | 37% |
Total Not Requested | 2075 | 63% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | No |
Total Requested | 1175 | 92% |
Total Not Requested | 100 | 8% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Power 4-way lumbar adjuster, driver seat | 150 | No |
Power 4-way lumbar adjuster, passenger seat | 150 | No |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 100 | Yes |
Media drive | 15 | No |
In-vehicle Internet | 150 | No |
Handwriting recognition | 200 | No |
Siri Eyes Free support | 0 | No |
S Voice support | 0 | No |
4G LTE connectivity | 0 | No |
Navigation map updates, three years | 0 | No |
Navigation system | 600 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 900 | 56% |
Total Not Requested | 715 | 44% |
Luxury Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Additional chrome trim | 0 | No |
Bright-finished exhaust tip(s) | 25 | Yes |
Chrome interior accents (optional) | 0 | No |
Total Requested | 925 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 100 | Yes |
Media drive | 15 | No |
In-vehicle Internet | 150 | No |
Handwriting recognition | 200 | No |
Siri Eyes Free support | 0 | No |
S Voice support | 0 | No |
4G LTE connectivity | 0 | No |
Navigation map updates, three years | 0 | No |
Navigation system | 600 | Yes |
Traffic + travel information | 25 | No |
Remote app | 25 | No |
Total Requested | 900 | 68% |
Total Not Requested | 415 | 32% |
Obstacle detection, rear | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Obstacle detection, front | 150 | No |
Total Requested | 250 | 63% |
Total Not Requested | 150 | 37% |
Leather seating surfaces | ||
Feature | Value | Requested? |
Leather seating surfaces | 450 | Yes |
Upgraded leather upholstery | -450 | No |
Total Requested | 450 | 63% |
Total Not Requested | -450 | 37% |