The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $26,695 Ford EcoSport SE | |||||
Difference: $2,105 | |||||
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Model Year | 2013 | 2013 | 2021 | 2021 | 2021 |
Model | Optima | Optima | EcoSport | EcoSport | EcoSport |
Trim | EX | SX | SE | SES | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
Base Price | $23,650 | $26,800 | $23,960 | $28,155 | $26,895 |
Premium Package | 2,950 | 2,950 | |||
Navigation system | 1,400 | 1,400 | |||
Appearance Package | 495 | ||||
Convenience Package | 995 | ||||
Premium Package | 2,635 | 2,635 | |||
Navigation system | 1,250 | 1,250 | |||
Appearance Package | 0 | ||||
Convenience Package | 0 | ||||
Options (change) | 4,350 | 4,350 | 1,490 | 0 | 0 |
Options (change) | 3,885 | 3,885 | 0 | 0 | 0 |
Destination | 800 | 800 | 1,245 | 1,245 | 1,245 |
Total Price | $28,800 | $31,950 | $26,695 | $29,400 | $28,140 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford EcoSport dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Ford EcoSport SE | |||||
Lowest Adjusted Invoice: Ford EcoSport SES | |||||
TrueDelta Adjusted Price Difference: $1,845 | |||||
TrueDelta Adjusted Invoice Difference: $25,381 | |||||
Model Year | 2013 | 2013 | 2021 | 2021 | 2021 |
Model | Optima | Optima | EcoSport | EcoSport | EcoSport |
Trim | EX | SX | SE | SES | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
Engine | 200hp I4 | 274hp I4 | 123hp I3 | 166hp I4 | 123hp I3 |
Transmission | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | AWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | ?, 7 | ?, 7 | 675, 10 |
Tire (rear if not all the same) | 215/55-17 | 225/45-18 | 205/50-17 | 205/50-17 | 205/50-17 |
Total Price | $28,800 | $31,950 | $26,695 | $29,400 | $28,140 |
Adjustments for Features | -260 | -885 | 0 | -2,075 | -425 |
Feature-Adjusted Total Price | $28,540 | $31,065 | $26,695 | $27,325 | $27,715 |
Cost Above Minimum | $0 | $2,525 | $0 | $630 | $1,020 |
Model Year | 2013 | 2013 | 2021 | 2021 | 2021 |
Model | Optima | Optima | EcoSport | EcoSport | EcoSport |
Trim | EX | SX | SE | SES | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr SUV | 4dr SUV | 4dr SUV |
Transmission and Drivetrain | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 | |
AWD | $1700 | ||||
Accessories | |||||
AC power outlet | $100 | $100 | $100 | ||
Heated steering wheel | $100 | $100 | $100 | ||
Remote app | $25 | $25 | $25 | ||
Remote climate control | $25 | $25 | $25 | ||
Remote start via app | $75 | $75 | $75 | ||
Universal garage door opener | $100 | $100 | |||
Brakes, Airbags, and Other Safety | |||||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |||
Blind spot warning system | $200 | $200 | $200 | ||
Cross-traffic warning, rear | $100 | $100 | $100 | ||
Knee airbag, driver | $75 | $75 | $75 | ||
Knee airbag, passenger | $75 | $75 | $75 | ||
Obstacle detection, rear | $250 | $250 | $250 | ||
Rollover sensor | $50 | $50 | $50 | ||
Safety key | $5 | $5 | $5 | ||
Torque vectoring, brake-based | $100 | $100 | $100 | ||
Cargo Management | |||||
Air-conditioned storage compartment | $50 | $50 | |||
Cargo cover | $75 | $75 | $75 | ||
Cargo shelf, height-adjustable | $100 | $100 | $100 | ||
Roof rails | $250 | $250 | $250 | ||
Trailering equipment (4 wire) | $125 | $125 | $125 | ||
Climate Control | |||||
Dual-zone climate control | $125 | $125 | |||
Rain-sensing wipers | $175 | $175 | |||
Rear air vents | $100 | $100 | |||
Rear wiper | $175 | $175 | $175 | ||
Variable intermittent wipers | $75 | $75 | $75 | ||
Wiper de-icer | $25 | $25 | $25 | ||
Engine / Motor | |||||
Automatic start / stop | $150 | $150 | $150 | ||
Exterior | |||||
Active grille shutters | $0 | $0 | $0 | ||
Black exterior trim (optional) | $0 | ||||
Body kit | $0 | ||||
Bodyside cladding (gray/black) | $250 | $250 | $250 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |||
Deep-tinted rear windows | $275 | $275 | $275 | ||
Panoramic sunroof | $1200 | $1200 | |||
Rear spoiler | $200 | $200 | $200 | $200 | |
Sunroof | $900 | $900 | $900 | ||
Tow hook(s), front | $40 | $40 | $40 | ||
Tow hook(s), rear | $25 | $25 | $25 | ||
Infotainment | |||||
4G LTE connectivity | $0 | $0 | $0 | ||
Android Auto support | $100 | $100 | $100 | ||
Apple CarPlay support | $100 | $100 | $100 | ||
Aux input | $50 | $50 | |||
CD player | $125 | $125 | |||
HD radio | $50 | $50 | $50 | ||
MP3-compatible player | $50 | $50 | |||
SMS text-to-speech reader | $25 | $25 | $25 | ||
Traffic + travel information | $25 | $25 | $25 | ||
Traffic information | $25 | $25 | |||
Voice control for external devices | $0 | $0 | $0 | ||
Wi-Fi hotspot | $50 | $50 | $50 | ||
Instruments, Lights, and Mirrors | |||||
Auto-dimming rearview mirror | $150 | $150 | $150 | $150 | |
Heated mirrors | $25 | $25 | $25 | $25 | |
Illuminated visor mirror, driver | $50 | $50 | |||
Illuminated visor mirror, passenger | $50 | $50 | |||
Interior ambient lighting | $150 | $150 | |||
Interior ambient lighting, configurable | $150 | $150 | $150 | ||
Power-folding mirrors | $50 | $50 | |||
Speaker lights | $100 | $100 | |||
Visor mirror, driver | $10 | $10 | $10 | ||
Visor mirror, passenger | $10 | $10 | $10 | ||
Xenon HID headlights | $500 | ||||
Seats and Interior Trim | |||||
Aluminum trim | $100 | ||||
Cooled or ventilated front seats | $300 | $300 | |||
Floor mats | $75 | $75 | $75 | ||
Floor mats, second row (optional) | $0 | $0 | $0 | ||
Heated second row seats | $200 | $200 | |||
Illuminated door sill trim plates | $200 | ||||
Leather seating surfaces | $900 | ||||
Manual height adjuster, passenger seat | $50 | $50 | $50 | ||
Manual lumbar adjuster, driver seat | $50 | $50 | $50 | ||
Memory system, driver seat | $200 | $200 | |||
Metal pedals | $75 | ||||
Partial leather seating sufaces | $450 | ||||
Power fore-aft adjuster, passenger seat | $100 | $100 | |||
Power lumbar adjuster, driver seat | $100 | $100 | |||
Power recliner, passenger seat | $100 | $100 | |||
Power tilt adjuster, driver seat | $100 | $100 | |||
Suspension, Wheels, and Tires | |||||
Sport suspension (upgrade) | $0 | $0 | |||
Transmission | |||||
Steering-wheel-mounted transmission controls | $100 | ||||
Total Value of Features | $5,750 | $6,375 | $5,490 | $7,565 | $5,915 |
Value of Feature Adjustments | $260 | $885 | $0 | $2,075 | $425 |
Value of Feature Adjustments | -242 | -823 | 0 | -88 | -19 |
Model Year | 2013 | 2021 |
Model | Optima | EcoSport |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.0 in | 99.2 in |
Length | 190.7 in | 161.3 in |
Width | 72.1 in | 69.5 in |
Height | 57.3 in | 64.8 in |
Curb Weight | 3,224 lb. | 3,061 lb. |
Fuel Capacity | 18.5 gal. | 13.6 gal. |
Row 1 Headroom | 40.0 in | 39.8 in |
Row 1 Shoulder Room | 57.2 in | 53.3 in |
Row 1 Hip Room | 54.7 in | 51.6 in |
Row 1 Legroom | 45.5 in | 40.9 in |
Row 2 Headroom | 37.6 in | 37.5 in |
Row 2 Shoulder Room | 55.7 in | 51.3 in |
Row 2 Hip Room | 54.5 in | 50.9 in |
Row 2 Legroom | 34.7 in | 36.7 in |
Cargo Volume, Minimum | 15.4 ft3 | 20.9 ft3 |
Cargo Volume, Maximum | 15.4 | 50.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
App support | 0 | Yes |
Rearview camera | 200 | Yes |
Total Requested | 500 | 16% |
Total Not Requested | 2630 | 84% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
App support | 0 | Yes |
Rearview camera | 200 | Yes |
Total Requested | 500 | 17% |
Total Not Requested | 2530 | 83% |
Appearance Package | ||
Feature | Value | Requested? |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power recliner, driver seat | 100 | Yes |
Manual lumbar adjuster, driver seat | 50 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
205/50R17 tires | 400 | No |
Total Requested | 450 | 53% |
Total Not Requested | 400 | 47% |
Convenience Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
AC power outlet | 100 | No |
Unbranded, 7 speakers | 350 | No |
Voice control for nav and audio | 75 | Yes |
Blind spot warning system | 200 | No |
Traffic + travel information | 25 | No |
Cross-traffic warning, rear | 100 | No |
Interior ambient lighting, configurable | 150 | No |
Total Requested | 675 | 42% |
Total Not Requested | 925 | 58% |