The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $19,340 Ford Fiesta SE | |||
Difference: $10,260 | |||
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Model Year | 2011 | 2011 | 2019 |
Model | Optima | Optima | Fiesta |
Trim | EX Turbo | SX | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $24,700 | $26,200 | $15,490 |
Technology Package | 2,000 | 2,000 | |
Premium Package | 2,150 | 2,000 | |
Appearance Package | 995 | ||
Cold Weather Package | 290 | ||
Navigation system | 795 | ||
Sunroof | 795 | ||
Technology Package | 1,785 | 1,785 | |
Premium Package | 1,920 | 1,790 | |
Appearance Package | 945 | ||
Cold Weather Package | 276 | ||
Navigation system | 755 | ||
Sunroof | 755 | ||
Options (change) | 4,150 | 4,000 | 2,875 |
Options (change) | 3,705 | 3,575 | 2,731 |
Destination | 750 | 750 | 975 |
Total Price | $29,600 | $30,950 | $19,340 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Fiesta dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Ford Fiesta SE | |||
TrueDelta Adjusted Price Difference: $5,935 | |||
TrueDelta Adjusted Invoice Difference: $19,806 | |||
Model Year | 2011 | 2011 | 2019 |
Model | Optima | Optima | Fiesta |
Trim | EX Turbo | SX | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 274hp I4 | 274hp I4 | 120hp I4 |
Transmission | T6 | T6 | M5 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/34 MPG | 22/34 MPG | 25/32 MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | 80, 6 |
Tire (rear if not all the same) | 215/55-17 | 225/45-18 | 195/50-16 |
Total Price | $29,600 | $30,950 | $19,340 |
Adjustments for Features | -4,325 | -5,100 | 0 |
Feature-Adjusted Total Price | $25,275 | $25,850 | $19,340 |
Cost Above Minimum | $0 | $575 | $0 |
Model Year | 2011 | 2011 | 2019 |
Model | Optima | Optima | Fiesta |
Trim | EX Turbo | SX | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | |
5-speed manual | $0 | ||
FWD | $0 | $0 | $0 |
Accessories | |||
Heated steering wheel | $100 | ||
Proximity key | $250 | $250 | |
Universal garage door opener | $100 | $100 | |
Brakes, Airbags, and Other Safety | |||
4-wheel disc brakes | $150 | $150 | |
911 assist | $25 | ||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
Brake assist | $50 | $50 | |
Knee airbag, driver | $75 | ||
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | ||
Safety key | $5 | ||
Torque vectoring, brake-based | $100 | ||
Vehicle health reports | $0 | ||
Cargo Management | |||
Air-conditioned storage compartment | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | |
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Rear air vents | $100 | $100 | |
Exterior | |||
Body kit | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | ||
App support | $0 | ||
Apple CarPlay support | $100 | ||
Aux input | $50 | $50 | |
SMS text-to-speech reader | $25 | ||
Traffic + travel information | $25 | ||
Traffic information | $25 | $25 | |
Voice control for external devices | $0 | ||
Instruments, Lights, and Mirrors | |||
Auto-dimming rearview mirror | $150 | $150 | |
Compass | $0 | $0 | |
Illuminated visor mirror, driver | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | |
Interior ambient lighting | $150 | ||
Interior ambient lighting, configurable | $150 | ||
Speaker lights | $100 | $100 | |
Spotter mirror(s) | $50 | ||
Visor mirror, driver | $10 | ||
Visor mirror, passenger | $10 | ||
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Aluminum trim | $100 | ||
Center armrest(s), second row | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | |
Heated second row seats | $200 | $200 | |
Illuminated door sill trim plates | $200 | ||
Leather seating surfaces | $900 | ||
Manual height adjuster, driver seat | $50 | ||
Manual lumbar adjuster, driver seat | $50 | ||
Memory system, driver seat | $200 | $200 | |
Metal pedals | $75 | ||
Partial leather seating sufaces | $450 | ||
Power fore-aft adjuster, driver seat | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | |
Power height adjuster, driver seat | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | |
Suspension, Wheels, and Tires | |||
Sport suspension (upgrade) | $0 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | ||
Total Value of Features | $6,250 | $7,025 | $1,925 |
Value of Feature Adjustments | $4,325 | $5,100 | $0 |
Value of Feature Adjustments | -4,023 | -4,747 | 0 |
Model Year | 2011 | 2019 |
Model | Optima | Fiesta |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 98.0 in |
Length | 190.7 in | 173.6 in |
Width | 72.1 in | 67.8 in |
Height | 57.3 in | 58.1 in |
Curb Weight | 3,385 lb. | 2,783 lb. |
Fuel Capacity | 18.5 gal. | 12.4 gal. |
Row 1 Headroom | 40.0 in | 39.1 in |
Row 1 Shoulder Room | 57.2 in | 52.7 in |
Row 1 Hip Room | 54.7 in | 50.6 in |
Row 1 Legroom | 45.5 in | 42.2 in |
Row 2 Headroom | 37.6 in | 37.1 in |
Row 2 Shoulder Room | 55.7 in | 49.0 in |
Row 2 Hip Room | 54.5 in | 49.2 in |
Row 2 Legroom | 34.7 in | 31.2 in |
Cargo Volume | 15.4 ft3 | 12.8 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 750 | 58% |
Total Not Requested | 550 | 42% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 200 | 8% |
Total Not Requested | 2200 | 92% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 750 | 58% |
Total Not Requested | 550 | 42% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 200 | 9% |
Total Not Requested | 2100 | 91% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 675 | 96% |
Total Not Requested | 25 | 4% |
Appearance Package | ||
Feature | Value | Requested? |
Manual lumbar adjuster, driver seat | 50 | Yes |
Fog lights | 125 | Yes |
Rear spoiler | 200 | Yes |
Satellite radio | 200 | Yes |
195/50HR16 tires | 400 | No |
Apple CarPlay support | 100 | No |
Android Auto support | 100 | No |
Total Requested | 575 | 49% |
Total Not Requested | 600 | 51% |
Cold Weather Package | ||
Feature | Value | Requested? |
Automatic climate control, front | 200 | Yes |
Heated mirrors | 25 | Yes |
Heated front seats | 200 | Yes |
Total Requested | 425 | 100% |
Total Not Requested | 0 | 0% |