The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,570 Ford Fiesta Titanium | |||
Difference: $12,655 | |||
Lowest Total Invoice: $21,203 Ford Fiesta Titanium | |||
Difference: $10,832 | |||
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Model Year | 2015 | 2015 | 2018 |
Model | Optima | Optima | Fiesta |
Trim | SX Turbo | SX Limited Turbo | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $27,700 | $35,500 | $19,105 |
Base Invoice | $25,920 | $33,140 | $18,818 |
Premium Package | 3,300 | ||
Technology Package | 2,400 | ||
Navigation system | 795 | ||
Sunroof | 795 | ||
Premium Package | 3,060 | ||
Technology Package | 2,230 | ||
Navigation system | 755 | ||
Sunroof | 755 | ||
Options (change) | 5,700 | 0 | 1,590 |
Options (change) | 5,290 | 0 | 1,510 |
Destination | 825 | 825 | 875 |
Total Price | $34,225 | $36,325 | $21,570 |
Total Invoice | $32,035 | $33,965 | $21,203 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Fiesta dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Ford Fiesta Titanium | |||
TrueDelta Adjusted Price Difference: $9,130 | |||
TrueDelta Adjusted Invoice Difference: $7,533 | |||
Model Year | 2015 | 2015 | 2018 |
Model | Optima | Optima | Fiesta |
Trim | SX Turbo | SX Limited Turbo | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 274hp I4 | 274hp I4 | 120hp I4 |
Transmission | T6 | T6 | S6 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 20/31 MPG | 20/31 MPG | 26/33 MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | 100, 8 |
Tire (rear if not all the same) | 225/45-18 | 225/45-18 | 195/50-16 |
Total Price | $34,225 | $36,325 | $21,570 |
Adjustments for Features | -3,525 | -4,875 | 0 |
Feature-Adjusted Total Price | $30,700 | $31,450 | $21,570 |
Cost Above Minimum | $0 | $750 | $0 |
Total Invoice | $32,035 | $33,965 | $21,203 |
Adjustments for Features | -3,299 | -4,558 | 0 |
Feature-Adjusted Total Invoice | $28,736 | $29,407 | $21,203 |
Cost Above Minimum | $0 | $671 | $0 |
Model Year | 2015 | 2015 | 2018 |
Model | Optima | Optima | Fiesta |
Trim | SX Turbo | SX Limited Turbo | Titanium |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | |
6-speed automated manual | $1100 | ||
FWD | $0 | $0 | $0 |
Accessories | |||
Heated steering wheel | $100 | ||
Universal garage door opener | $100 | $100 | |
Brakes, Airbags, and Other Safety | |||
4-wheel disc brakes | $150 | $150 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
Blind spot warning system | $200 | $200 | |
Brake assist | $50 | $50 | |
Cross-traffic warning, rear | $100 | $100 | |
Knee airbag, driver | $75 | ||
Rollover sensor | $50 | ||
Safety key | $5 | ||
Temporary spare tire | $150 | ||
Torque vectoring, brake-based | $100 | ||
Cargo Management | |||
Air-conditioned storage compartment | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | |
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Ionizing air filtration | $50 | $50 | |
Rear air vents | $100 | $100 | |
Exterior | |||
Body kit | $0 | $0 | |
Bright-finished exhaust tip(s) | $25 | $25 | |
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | ||
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
Android Auto support | $100 | ||
Apple CarPlay support | $100 | ||
Aux input | $50 | $50 | |
Surround sound | $250 | $250 | |
Traffic + travel information | $25 | ||
Traffic information | $25 | $25 | |
Instruments, Lights, and Mirrors | |||
Compass | $0 | $0 | |
Illuminated visor mirror, driver | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | |
Interior ambient lighting | $150 | $150 | |
Interior ambient lighting, configurable | $150 | ||
Power-folding mirrors | $50 | $50 | |
Speaker lights | $100 | $100 | |
Spotter mirror(s) | $50 | ||
Visor mirror, driver | $10 | ||
Visor mirror, passenger | $10 | ||
Xenon HID headlights | $500 | $500 | |
Seats and Interior Trim | |||
Center armrest(s), second row | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | |
Floor mats | $75 | ||
Heated second row seats | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | |
Leather door panel trim | $250 | ||
Leather-wrapped steering wheel | $150 | $150 | |
Manual height adjuster, driver seat | $50 | ||
Manual lumbar adjuster, driver seat | $50 | ||
Memory system, driver seat | $200 | $200 | |
Metal pedals | $75 | $75 | |
Power fore-aft adjuster, driver seat | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | |
Power height adjuster, driver seat | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | |
Wood trim | $300 | ||
Wood/leather-wrapped steering wheel | $150 | ||
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | $350 | |
Chrome-plated alloy wheels | $850 | ||
Electronic systems calibration selector | $200 | $200 | |
Sport suspension (upgrade) | $0 | $0 | |
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $7,225 | $8,575 | $3,700 |
Value of Feature Adjustments | $3,525 | $4,875 | $0 |
Value of Feature Adjustments | -3,299 | -4,558 | 0 |
Model Year | 2015 | 2018 |
Model | Optima | Fiesta |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 98.0 in |
Length | 190.7 in | 173.6 in |
Width | 72.1 in | 67.8 in |
Height | 57.9 in | 58.1 in |
Curb Weight | 3,468 lb. | 2,783 lb. |
Fuel Capacity | 18.5 gal. | 12.4 gal. |
Row 1 Headroom | 40.0 in | 39.1 in |
Row 1 Shoulder Room | 57.3 in | 52.7 in |
Row 1 Hip Room | 54.7 in | 50.6 in |
Row 1 Legroom | 45.5 in | 42.2 in |
Row 2 Headroom | 37.6 in | 37.1 in |
Row 2 Shoulder Room | 55.7 in | 49.0 in |
Row 2 Hip Room | 54.5 in | 49.2 in |
Row 2 Legroom | 34.7 in | 31.2 in |
Cargo Volume | 15.4 ft3 | 12.8 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | Yes |
Voice control for external devices | 0 | Yes |
Total Requested | 525 | 16% |
Total Not Requested | 2750 | 84% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 975 | 76% |
Total Not Requested | 300 | 24% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Traffic + travel information | 25 | No |
Total Requested | 675 | 96% |
Total Not Requested | 25 | 4% |