Kia Optima Kia Optima 2010 Ford Fiesta Ford Fiesta 2018

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Kia Optima vs. Ford Fiesta Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Fiesta Invoice Comparison

Lowest Total Price: $21,570

Ford Fiesta Titanium   
Difference: $4,520

Lowest Total Invoice: $21,203

Ford Fiesta Titanium   
Difference: $3,087

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102018
ModelOptimaFiesta
TrimEXTitanium
Body4dr Sedan4dr Sedan
Base Price $20,995 $19,105
Base Invoice $19,620 $18,818
Navigation system 1,200 795
Premium Package 2,200  
2.7L V6 1,000  
Sunroof   795
Navigation system 1,075 755
Premium Package 1,960  
2.7L V6 940  
Sunroof   755
Options (change) 4,400 1,590
Options (change) 3,975 1,510
Destination 695 875
Total Price $26,090 $21,570
Total Invoice $24,290 $21,203

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Ford Fiesta dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Ford Fiesta

Lowest Adjusted Price and Invoice: Ford Fiesta Titanium
TrueDelta Adjusted Price Difference: $4,845
TrueDelta Adjusted Invoice Difference: $3,406
Model Year20102018
ModelOptimaFiesta
TrimEXTitanium
Body4dr Sedan4dr Sedan
Engine194hp V6120hp I4
TransmissionT5S6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)20/28 MPG26/33 MPG
Audio (watts, speakers)360, 7100, 8
Tire (rear if not all the same)215/50-17195/50-16
Total Price$26,090$21,570
Adjustments for Features0-325
Feature-Adjusted Total Price$26,090$21,245
Total Invoice$24,290$21,203
Adjustments for Features0-319
Feature-Adjusted Total Invoice$24,290$20,884

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Features Comparison: Kia Optima vs. Ford Fiesta

Model Year20102018
ModelOptimaFiesta
TrimEXTitanium
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
6-speed automated manual $1100
FWD$0$0
Accessories 
Power-adjustable pedals$125 
Proximity key $250
Sunshade, rear$125 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150 
911 assist $25
Active or whiplash-reducing head restraints, front seats$0 
Brake assist$50 
Knee airbag, driver $75
Obstacle detection, rear $250
Rearview camera $200
Rollover sensor $50
Safety key $5
Torque vectoring, brake-based $100
Vehicle health reports $0
Cargo Management 
Overhead sunglass holder$25 
Exterior 
Bodyside moldings$75 
Bright-finished exhaust tip(s)$25 
Rear spoiler $200
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Aux input$50 
Bluetooth audio streaming $25
Bluetooth cell phone link $100
HD radio $50
SMS text-to-speech reader $25
Traffic + travel information $25
Voice control for external devices $0
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Compass$0 
Illuminated visor mirror, driver$50 
Illuminated visor mirror, passenger$50 
Interior ambient lighting$150 
Interior ambient lighting, configurable $150
Spotter mirror(s) $50
Visor mirror, driver $10
Visor mirror, passenger $10
Seats and Interior Trim 
Center armrest(s), second row$50 
Door sill trim plates$100 
Manual height adjuster, driver seat $50
Power fore-aft adjuster, driver seat$100 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, driver seat$100 
Power recliner, driver seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, driver seat$100 
Total Value of Features$2,725$3,050
Value of Feature Adjustments$0$325
Value of Feature Adjustments0-319

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Specifications Comparison: Kia Optima vs. Ford Fiesta

Model Year20102018
ModelOptimaFiesta
Body4dr Sedan4dr Sedan
Wheelbase107.1 in98.0 in
Length189.0 in173.6 in
Width71.1 in67.8 in
Height58.3 in58.1 in
Curb Weight3,294 lb.2,783 lb.
Fuel Capacity16.4 gal.12.4 gal.
Row 1 Headroom39.8 in39.1 in
Row 1 Shoulder Room57.1 in52.7 in
Row 1 Hip Room54.5 in50.6 in
Row 1 Legroom43.7 in42.2 in
Row 2 Headroom38.0 in37.1 in
Row 2 Shoulder Room56.3 in49.0 in
Row 2 Hip Room54.7 in49.2 in
Row 2 Legroom37.8 in31.2 in
Cargo Volume15.0 ft312.8 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested110044%
Total Not Requested140056%

Option Package Details
Ford Fiesta Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75No
Traffic + travel information25No
Total Requested60086%
Total Not Requested10014%

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