| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Hyundai Equus Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Hyundai Equus Invoice Comparison
Lowest Total Price: $29,600 Kia Optima EX Turbo | |||
| Difference: $30,570 | |||
Lowest Total Invoice: $27,535 Kia Optima EX Turbo | |||
| Difference: $28,753 | |||
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| Model Year | 2011 | 2013 | 2013 |
| Model | Optima | Equus | Equus |
| Trim | EX Turbo | Signature | Ultimate |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $24,700 | $59,250 | $66,250 |
| Base Invoice | $23,080 | $55,368 | $61,878 |
| Technology Package | 2,000 | ||
| Premium Package | 2,150 | ||
| Technology Package | 1,785 | ||
| Premium Package | 1,920 | ||
| Options (change) | 4,150 | 0 | 0 |
| Options (change) | 3,705 | 0 | 0 |
| Destination | 750 | 920 | 920 |
| Total Price | $29,600 | $60,170 | $67,170 |
| Total Invoice | $27,535 | $56,288 | $62,798 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Hyundai Equus dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Hyundai Equus
| Lowest Adjusted Price and Invoice: Kia Optima EX Turbo | |||
| TrueDelta Adjusted Price Difference: $21,860 | |||
| TrueDelta Adjusted Invoice Difference: $20,605 | |||
| Model Year | 2011 | 2013 | 2013 |
| Model | Optima | Equus | Equus |
| Trim | EX Turbo | Signature | Ultimate |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 274hp I4 | 429hp V8 | 429hp V8 |
| Transmission | T6 | T8 | T8 |
| Drivetrain | FWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | 22/34 MPG | 15/23 MPG | 15/23 MPG |
| Audio (watts, speakers) | 550, 12 | 608, 17 | 608, 17 |
| Tire (rear if not all the same) | 215/55-17 | 245/45-19 | 245/45-19 |
| Total Price | $29,600 | $60,170 | $67,170 |
| Adjustments for Features | 0 | -8,710 | -11,960 |
| Feature-Adjusted Total Price | $29,600 | $51,460 | $55,210 |
| Cost Above Minimum | $0 | $0 | $3,750 |
| Total Invoice | $27,535 | $56,288 | $62,798 |
| Adjustments for Features | 0 | -8,148 | -11,182 |
| Feature-Adjusted Total Invoice | $27,535 | $48,140 | $51,616 |
| Cost Above Minimum | $0 | $0 | $3,476 |
Features Comparison: Kia Optima vs. Hyundai Equus
| Model Year | 2011 | 2013 | 2013 |
| Model | Optima | Equus | Equus |
| Trim | EX Turbo | Signature | Ultimate |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||
| 6-speed manually-shiftable automatic | $1100 | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 | |
| FWD | $0 | ||
| RWD | $0 | $0 | |
| Accessories | |||
| Adaptive cruise control | $600 | $600 | |
| Cruise control | $150 | ||
| Power trunk closer | $350 | ||
| Sunshade, rear, power | $225 | $225 | |
| Sunshades, second row, power | $225 | ||
| Tilt/telescoping steering wheel, manual | $250 | ||
| Tilt/telescoping steering wheel, power | $350 | $350 | |
| Brakes, Airbags, and Other Safety | |||
| Knee airbag, driver | $75 | $75 | |
| Lane departure warning | $200 | $200 | |
| Obstacle detection, front | $150 | $150 | |
| Obstacle detection, rear | $250 | $250 | |
| Radar- or camera-based collision preparation system | $0 | $0 | |
| Rear side airbags | $300 | $300 | |
| Wide-view front camera | $150 | ||
| Cargo Management | |||
| Air-conditioned storage compartment | $50 | ||
| Cargo mat | $40 | $40 | |
| Cargo net | $40 | $40 | |
| Rear seat pass-through | $100 | ||
| Refrigerated storage compartment | $250 | ||
| Second-row high console | $250 | ||
| Climate Control | |||
| Automatic air recirculation | $100 | $100 | |
| Heated windshield washer nozzles | $15 | $15 | |
| Ionizing air filtration | $50 | $50 | |
| Rain-sensing wipers | $175 | $175 | |
| Rear air vents | $100 | ||
| Rear air vents with manual controls | $150 | $150 | |
| Variable intermittent wipers | $75 | ||
| Water-repellent front-door glass | $15 | $15 | |
| Wiper de-icer | $25 | $25 | |
| Exterior | |||
| Laminated front side windows | $200 | $200 | |
| Laminated rear side windows | $100 | $100 | |
| Panoramic sunroof | $1200 | ||
| Sunroof | $900 | $900 | |
| Infotainment | |||
| CD changer, in-dash | $325 | $325 | |
| CD player | $125 | ||
| DVD-compatible player | $0 | $0 | |
| Entertainment system, console-mounted | $1000 | ||
| iPod integration | $100 | $100 | |
| Surround sound | $250 | $250 | |
| USB port | $25 | ||
| Instruments, Lights, and Mirrors | |||
| Analog clock | $25 | $25 | |
| Auto-dimming driver-side mirror | $75 | $75 | |
| Auto-dimming passenger-side mirror | $75 | $75 | |
| Illuminated vanity mirrors, rear seat | $100 | ||
| Interior ambient lighting | $150 | $150 | |
| Mirror tilt-down in reverse | $25 | $25 | |
| Power-folding mirrors | $50 | $50 | |
| Speaker lights | $100 | ||
| Steering-linked headlights | $150 | $150 | |
| Xenon HID headlights | $500 | $500 | |
| Seats and Interior Trim | |||
| Cooled or ventilated second row seats | $200 | ||
| Folding second row seats | $300 | ||
| Illuminated door sill trim plates | $200 | $200 | |
| Leather door panel trim | $250 | $250 | |
| Leather-wrapped steering wheel | $150 | ||
| Massage, driver seat | $100 | $100 | |
| Massage, right second row seat | $100 | ||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
| Power 4-way lumbar adjuster, right second row seat | $150 | ||
| Power headrest height adjuster, driver seat | $50 | $50 | |
| Power headrest height adjuster, passenger seat | $50 | $50 | |
| Power headrest height adjuster, second row seats | $75 | ||
| Power height adjuster, passenger seat | $100 | $100 | |
| Power legrest, right second row seat | $500 | ||
| Power lumbar adjuster, driver seat | $100 | ||
| Power recliner, second row seats | $150 | $150 | |
| Power thigh support length adjuster, driver seat | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | |
| Synthetic suede headliner | $650 | $650 | |
| Upholstered instrument panel, leather | $1000 | $1000 | |
| Wood trim | $300 | $300 | |
| Wood/leather-wrapped steering wheel | $150 | $150 | |
| Suspension, Wheels, and Tires | |||
| Adaptive dampers - electrical | $500 | $500 | |
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | |
| Alloy wheels | $350 | ||
| Chrome-plated alloy wheels | $850 | $850 | |
| Total Value of Features | $4,075 | $12,785 | $16,035 |
| Value of Feature Adjustments | $0 | $8,710 | $11,960 |
| Value of Feature Adjustments | 0 | -8,148 | -11,182 |
Specifications Comparison: Kia Optima vs. Hyundai Equus
| Model Year | 2011 | 2013 |
| Model | Optima | Equus |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.0 in | 119.9 in |
| Length | 190.7 in | 203.1 in |
| Width | 72.1 in | 74.4 in |
| Height | 57.3 in | 58.7 in |
| Curb Weight | 3,385 lb. | 4,449 lb. |
| Fuel Capacity | 18.5 gal. | 20.3 gal. |
| Row 1 Headroom | 40.0 in | 38.7 in |
| Row 1 Shoulder Room | 57.2 in | 59.1 in |
| Row 1 Hip Room | 54.7 in | 55.5 in |
| Row 1 Legroom | 45.5 in | 45.1 in |
| Row 2 Headroom | 37.6 in | 38.1 in |
| Row 2 Shoulder Room | 55.7 in | 58.0 in |
| Row 2 Hip Room | 54.5 in | 55.1 in |
| Row 2 Legroom | 34.7 in | 38.9 in |
| Cargo Volume | 15.4 ft3 | 16.7 ft3 |
Option Package Details
Kia Optima EX Turbo
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Rearview camera | 200 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 950 | 73% |
| Total Not Requested | 350 | 27% |
| Premium Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | Yes |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Cooled or ventilated front seats | 300 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Panoramic sunroof | 1200 | No |
| Total Requested | 1200 | 50% |
| Total Not Requested | 1200 | 50% |
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