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The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,840 Kia Optima EX | |||
Difference: $17,475 | |||
Lowest Total Invoice: $23,870 Kia Optima EX | |||
Difference: $15,848 | |||
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Model Year | 2009 | 2015 | 2015 |
Model | Optima | Discovery Sport | Discovery Sport |
Trim | EX | HSE | HSE Lux |
Body | 4dr Sedan | 4dr SUV | 4dr SUV |
Base Price | $20,690 | $41,570 | $45,570 |
Base Invoice | $19,255 | $38,037 | $41,697 |
Navigation system | 1,200 | ||
Premium Package | 1,300 | ||
Convenience Package | 970 | ||
2.7L V6 | 1,005 | ||
Satellite radio | 750 | ||
Navigation system | 1,075 | ||
Premium Package | 1,160 | ||
Convenience Package | 865 | ||
2.7L V6 | 840 | ||
Satellite radio | 686 | ||
Options (change) | 4,475 | 750 | 0 |
Options (change) | 3,940 | 686 | 0 |
Destination | 675 | 995 | 995 |
Total Price | $25,840 | $43,315 | $46,565 |
Total Invoice | $23,870 | $39,718 | $42,692 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $12,285 | |||
TrueDelta Adjusted Invoice Difference: $11,089 | |||
Model Year | 2009 | 2015 | 2015 |
Model | Optima | Discovery Sport | Discovery Sport |
Trim | EX | HSE | HSE Lux |
Body | 4dr Sedan | 4dr SUV | 4dr SUV |
Engine | 194hp V6 | 240hp I4 | 240hp I4 |
Transmission | T5 | T9 | T9 |
Drivetrain | FWD | AWD | AWD |
EPA Fuel Economy (city/highway) | 20/28 MPG | 20/26 MPG | 20/26 MPG |
Audio (watts, speakers) | 360, 7 | 190, 10 | 250, 11 |
Tire (rear if not all the same) | 215/50-17 | 235/55-19 | 235/55-19 |
Total Price | $25,840 | $43,315 | $46,565 |
Adjustments for Features | 0 | -5,190 | -6,290 |
Feature-Adjusted Total Price | $25,840 | $38,125 | $40,275 |
Cost Above Minimum | $0 | $0 | $2,150 |
Total Invoice | $23,870 | $39,718 | $42,692 |
Adjustments for Features | 0 | -4,759 | -5,767 |
Feature-Adjusted Total Invoice | $23,870 | $34,959 | $36,925 |
Cost Above Minimum | $0 | $0 | $1,966 |
Model Year | 2009 | 2015 | 2015 |
Model | Optima | Discovery Sport | Discovery Sport |
Trim | EX | HSE | HSE Lux |
Body | 4dr Sedan | 4dr SUV | 4dr SUV |
Transmission and Drivetrain | |||
5-speed manually-shiftable automatic | $1000 | ||
9-speed manually-shiftable automatic | $1400 | $1400 | |
FWD | $0 | ||
AWD | $1700 | $1700 | |
Accessories | |||
Power liftgate | $350 | $350 | |
Power-adjustable pedals | $125 | ||
Proximity key | $250 | $250 | |
Sunshade, rear | $125 | ||
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | ||
Hill descent control | $250 | $250 | |
Knee airbag, driver | $75 | $75 | |
Obstacle detection, front | $150 | $150 | |
Obstacle detection, rear | $250 | $250 | |
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | $50 | |
Terrain selector | $200 | $200 | |
Trailer sway control | $25 | $25 | |
Cargo Management | |||
Console with shifter | $150 | ||
Overhead sunglass holder | $25 | ||
Climate Control | |||
Automatic air recirculation | $100 | $100 | |
Dual-zone climate control | $125 | $125 | |
Interior air filter | $0 | ||
Rain-sensing wipers | $175 | $175 | |
Rear air vents with manual controls | $150 | $150 | |
Rear wiper | $175 | $175 | |
Variable intermittent wipers | $75 | ||
Engine / Motor | |||
Automatic start / stop | $150 | $150 | |
Exterior | |||
Bodyside cladding (gray/black) | $250 | $250 | |
Bodyside moldings | $75 | ||
Bright-finished exhaust tip(s) | $25 | ||
Deep-tinted rear windows | $275 | $275 | |
Glass roof panel(s) | $300 | $300 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Tow hook(s), front | $40 | $40 | |
Tow hook(s), rear | $25 | $25 | |
Wheel-lip moldings | $75 | $75 | |
Infotainment | |||
Aux input | $50 | ||
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
HD radio | $50 | $50 | |
Navigation system | $600 | $600 | |
Off-road navigation system | $0 | ||
Traffic information | $25 | $25 | |
Voice control for nav and audio | $100 | ||
Instruments, Lights, and Mirrors | |||
Compass | $0 | ||
Headlight washers | $50 | $50 | |
Interior ambient lighting | $150 | ||
Interior ambient lighting, configurable | $150 | ||
Power-folding mirrors | $50 | $50 | |
Xenon HID headlights | $500 | $500 | |
Seats and Interior Trim | |||
Aluminum trim | $100 | $100 | |
Door sill trim plates | $100 | ||
Heated front seats | $200 | ||
Illuminated door sill trim plates | $200 | ||
Manual fore-aft adjuster, second row seats | $75 | $75 | |
Manual lumbar adjuster, driver seat | $50 | ||
Manual recliner, second row seats | $75 | $75 | |
Memory system, driver seat | $200 | $200 | |
Memory system, passenger seat | $150 | $150 | |
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | ||
Power lumbar adjuster, passenger seat | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | |
Upgraded floor mats | $0 | ||
Total Value of Features | $3,500 | $8,690 | $9,790 |
Value of Feature Adjustments | $0 | $5,190 | $6,290 |
Value of Feature Adjustments | 0 | -4,759 | -5,767 |
Model Year | 2009 | 2015 |
Model | Optima | Discovery Sport |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 107.1 in | 107.9 in |
Length | 189.0 in | 180.7 in |
Width | 71.1 in | 74.6 in |
Height | 58.3 in | 67.9 in |
Curb Weight | 3,294 lb. | 3,845 lb. |
Fuel Capacity | 16.4 gal. | 18.5 gal. |
Row 1 Headroom | 39.8 in | 40.2 in |
Row 1 Shoulder Room | 57.1 in | 0.0 in |
Row 1 Hip Room | 54.5 in | 0.0 in |
Row 1 Legroom | 43.7 in | 0.0 in |
Row 2 Headroom | 38.0 in | 38.7 in |
Row 2 Shoulder Room | 56.3 in | 0.0 in |
Row 2 Hip Room | 54.7 in | 0.0 in |
Row 2 Legroom | 37.8 in | 0.0 in |
Cargo Volume, Minimum | 15.0 ft3 | 0.0 ft3 |
Cargo Volume, Behind R2 | 15.0 | 32.7 ft3 |
Cargo Volume, Maximum | 15.0 | 66.9 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | No |
CD changer, in-dash | 200 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1450 | 100% |
Convenience Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Heated front seats | 200 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Sunshade, rear | 125 | No |
Power-adjustable pedals | 125 | No |
Total Requested | 200 | 19% |
Total Not Requested | 850 | 81% |
Satellite radio | ||
Feature | Value | Requested? |
Satellite radio | 200 | Yes |
HD radio | 50 | No |
Total Requested | 200 | 80% |
Total Not Requested | 50 | 20% |