The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,090 Kia Optima EX | ||||
Difference: $3,755 | ||||
Lowest Total Invoice: $23,350 Kia Optima EX | ||||
Difference: $3,937 | ||||
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Model Year | 2010 | 2010 | 2012 | 2012 |
Model | Optima | Optima | LEAF | LEAF |
Trim | EX | SX | SV | SL |
Body | 4dr Sedan | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Base Price | $20,995 | $21,975 | $35,200 | $37,250 |
Base Invoice | $19,620 | $20,370 | $33,707 | $35,668 |
Navigation system | 1,200 | 1,200 | ||
Premium Package | 2,200 | 2,000 | ||
Door sill trim plates | 125 | 125 | ||
Floor mats | 170 | 170 | ||
Navigation system | 1,075 | 1,075 | ||
Premium Package | 1,960 | 1,790 | ||
Door sill trim plates | 99 | 99 | ||
Floor mats | 131 | 131 | ||
Options (change) | 3,400 | 3,200 | 295 | 295 |
Options (change) | 3,035 | 2,865 | 230 | 230 |
Destination | 695 | 695 | 850 | 850 |
Gas Tax | 0 | 0 | -7,500 | -7,500 |
Total Price | $25,090 | $25,870 | $28,845 | $30,895 |
Total Invoice | $23,350 | $23,930 | $27,287 | $29,248 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $5,595 | ||||
TrueDelta Adjusted Invoice Difference: $5,649 | ||||
Model Year | 2010 | 2010 | 2012 | 2012 |
Model | Optima | Optima | LEAF | LEAF |
Trim | EX | SX | SV | SL |
Body | 4dr Sedan | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Engine | 175hp I4 | 175hp I4 | 107hp E | 107hp E |
Transmission | T5 | T5 | A1 | A1 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 360, 7 | 360, 7 | ?, 6 | ?, 6 |
Tire (rear if not all the same) | 215/50-17 | 215/50-17 | 205/55-16 | 205/55-16 |
Total Price | $25,090 | $25,870 | $28,845 | $30,895 |
Adjustments for Features | -1,840 | -1,790 | 0 | -1,625 |
Feature-Adjusted Total Price | $23,250 | $24,080 | $28,845 | $29,270 |
Cost Above Minimum | $0 | $830 | $0 | $425 |
Total Invoice | $23,350 | $23,930 | $27,287 | $29,248 |
Adjustments for Features | -1,712 | -1,656 | 0 | -1,538 |
Feature-Adjusted Total Invoice | $21,638 | $22,274 | $27,287 | $27,710 |
Cost Above Minimum | $0 | $636 | $0 | $423 |
Model Year | 2010 | 2010 | 2012 | 2012 |
Model | Optima | Optima | LEAF | LEAF |
Trim | EX | SX | SV | SL |
Body | 4dr Sedan | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | ||||
5-speed manually-shiftable automatic | $1000 | $1000 | ||
1-speed automatic | $800 | $800 | ||
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Heated steering wheel | $100 | $100 | ||
Photovoltaic solar panel | $250 | |||
Power-adjustable pedals | $125 | |||
Proximity key | $250 | $250 | $250 | |
Remote app | $25 | $25 | ||
Sunshade, rear | $125 | $125 | ||
Tilt steering wheel, manual | $150 | $150 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | ||
Universal garage door opener | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||
Rearview camera | $200 | |||
Temporary spare tire | $150 | $150 | ||
Cargo Management | ||||
Cargo cover | $75 | |||
Cargo mat | $40 | $40 | ||
Overhead sunglass holder | $25 | $25 | ||
Climate Control | ||||
Interior air filter | $0 | $0 | ||
Rear wiper | $175 | $175 | ||
Engine / Motor | ||||
24 kWh battery pack | $0 | $0 | ||
DC quick-charging capability | $750 | |||
Exterior | ||||
Bodyside moldings | $75 | $75 | ||
Rear spoiler | $200 | $200 | ||
Sunroof | $900 | $900 | ||
Infotainment | ||||
Bluetooth audio streaming | $25 | $25 | ||
Bluetooth cell phone link | $100 | $100 | ||
Voice control for nav and audio | $100 | $100 | ||
Instruments, Lights, and Mirrors | ||||
Automatic headlights | $125 | $125 | $125 | |
Compass | $0 | $0 | ||
Detailed driving style feedback | $100 | $100 | ||
Digital instruments | $0 | $0 | ||
Fog lights | $125 | $125 | $125 | |
Illuminated visor mirror, driver | $50 | $50 | ||
Illuminated visor mirror, passenger | $50 | $50 | ||
Interior ambient lighting | $150 | $150 | ||
LED headlights | $1000 | $1000 | ||
Tachometer | $75 | $75 | ||
Turn signals on or near mirrors | $25 | $25 | ||
Visor mirror, driver | $10 | $10 | ||
Visor mirror, passenger | $10 | $10 | ||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Center armrest(s), front row | $75 | $75 | ||
Center armrest(s), second row | $50 | $50 | ||
Heated second row seats | $200 | $200 | ||
Leather seating surfaces | $900 | |||
Leather-wrapped steering wheel | $150 | $150 | ||
Manual height adjuster, driver seat | $50 | $50 | ||
Manual lumbar adjuster, driver seat | $50 | $50 | ||
Metal pedals | $75 | |||
Partial leather seating sufaces | $450 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | ||
Power fore-aft adjuster, passenger seat | $100 | $100 | ||
Power height adjuster, driver seat | $100 | $100 | ||
Power recliner, driver seat | $100 | $100 | ||
Power recliner, passenger seat | $100 | $100 | ||
Power tilt adjuster, driver seat | $100 | $100 | ||
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | ||
Machined alloy wheels | $350 | $350 | ||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $5,525 | $5,475 | $3,685 | $5,310 |
Value of Feature Adjustments | $1,840 | $1,790 | $0 | $1,625 |
Value of Feature Adjustments | -1,712 | -1,656 | 0 | -1,538 |
Model Year | 2010 | 2012 |
Model | Optima | LEAF |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 107.1 in | 106.3 in |
Length | 189.0 in | 175.0 in |
Width | 71.1 in | 69.7 in |
Height | 58.3 in | 61.0 in |
Curb Weight | 3,158 lb. | 3,367 lb. |
Fuel Capacity | 16.4 gal. | 0.0 gal. |
Row 1 Headroom | 39.8 in | 41.2 in |
Row 1 Shoulder Room | 57.1 in | 54.4 in |
Row 1 Hip Room | 54.5 in | 51.5 in |
Row 1 Legroom | 43.7 in | 42.1 in |
Row 2 Headroom | 38.0 in | 37.3 in |
Row 2 Shoulder Room | 56.3 in | 52.5 in |
Row 2 Hip Room | 54.7 in | 50.0 in |
Row 2 Legroom | 37.8 in | 31.1 in |
Cargo Volume, Minimum | 15.0 ft3 | 14.5 ft3 |
Cargo Volume, Maximum | 15.0 | 0.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Sunshade, rear | 125 | No |
Heated front seats | 200 | Yes |
Sunroof | 900 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 200 | 8% |
Total Not Requested | 2300 | 92% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Sunroof | 900 | No |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Sunshade, rear | 125 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 200 | 10% |
Total Not Requested | 1775 | 90% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |