Kia Optima Kia Optima 2006 Subaru Impreza / WRX Subaru Impreza / WRX 2014

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Kia Optima vs. Subaru Impreza / WRX Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Subaru Impreza / WRX Invoice Comparison

Lowest Total Price: $21,790

Kia Optima EX   
Difference: $2,680

Lowest Total Invoice: $20,029

Kia Optima EX   
Difference: $3,038

Calculate Payments

  Down Payment Interest Rate Term
Model Year2006201420142014
ModelOptimaImpreza / WRXImpreza / WRXImpreza / WRX
TrimEX2.0i LimitedWRX LimitedWRX STI Limited
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $19,100 $22,195 $29,495 $37,845
Base Invoice $17,605 $21,072 $27,774 $35,751
Leather Package 1,000      
Floor mats 85      
Antilock brakes (ABS) 795      
Rear spoiler 220      
Universal garage door opener   85 85 85
Auto-dimming rearview mirror   165 165 165
Bodyside moldings   230 230 230
Sunroof   1,000    
Leather Package 890      
Floor mats 65      
Antilock brakes (ABS) 710      
Rear spoiler 169      
Universal garage door opener   56 56 56
Auto-dimming rearview mirror   107 107 107
Bodyside moldings   149 149 149
Sunroof   888    
Options (change) 2,100 1,480 480 480
Options (change) 1,834 1,200 312 312
Destination 590 795 795 795
Total Price $21,790 $24,470 $30,770 $39,120
Total Invoice $20,029 $23,067 $28,881 $36,858

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Subaru Impreza / WRX dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Subaru Impreza / WRX

Lowest Adjusted Price and Invoice: Subaru Impreza / WRX 2.0i Limited
TrueDelta Adjusted Price Difference: $840
TrueDelta Adjusted Invoice Difference: $280
Model Year2006201420142014
ModelOptimaImpreza / WRXImpreza / WRXImpreza / WRX
TrimEX2.0i LimitedWRX LimitedWRX STI Limited
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine138hp I4148hp H4265hp H4305hp H4
TransmissionT4CVT-6M5M6
DrivetrainFWDAWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 6?, 6?, 6?, 6
Tire (rear if not all the same)205/60-15205/50-17235/45-17245/40-18
Total Price$21,790$24,470$30,770$39,120
Adjustments for Features0-3,520-2,445-3,995
Feature-Adjusted Total Price$21,790$20,950$28,325$35,125
Cost Above Minimum$0$0$7,375$14,175
Total Invoice$20,029$23,067$28,881$36,858
Adjustments for Features0-3,318-2,295-3,764
Feature-Adjusted Total Invoice$20,029$19,749$26,586$33,094
Cost Above Minimum$0$0$6,837$13,345

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Features Comparison: Kia Optima vs. Subaru Impreza / WRX

Model Year2006201420142014
ModelOptimaImpreza / WRXImpreza / WRXImpreza / WRX
TrimEX2.0i LimitedWRX LimitedWRX STI Limited
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
4-speed manually-shiftable automatic$900   
6-speed manually-shiftable CVT $1100  
5-speed manual  $0 
6-speed manual   $150
FWD$0   
AWD $1700$1700$1700
Accessories 
Tilt steering wheel, manual$150   
Tilt/telescoping steering wheel, manual $250$250$250
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0  
Brake assist $50$50$50
Knee airbag, driver $75  
Rearview camera $200  
Rollover sensor $50$50$50
Side curtain airbags $350$350$350
Stability control $400$400$400
Tire-pressure monitor $75$75$75
Traction control $100$100$100
Climate Control 
Interior air filter $0$0$0
Wiper de-icer $25$25$25
Drivetrain 
Adjustable center differential   $275
Limited-slip front differential   $500
Limited-slip rear differential   $300
Exterior 
Body kit  $0$0
Bright-finished exhaust tip(s) $25$25$25
Hood scoop  $100$100
Rear spoiler$200$200$200 
Tall rear wing-type spoiler   $500
Infotainment 
Audio controls on steering wheel $125$125$125
Aux input $50$50$50
Bluetooth audio streaming $25$25$25
Bluetooth cell phone link $100$100$100
Cassette player$50   
HD radio $50  
MP3-compatible player $50$50$50
Instruments, Lights, and Mirrors 
Automatic headlights$125$125  
Automatic-off headlights  $25$25
Compass $0$0$0
Illuminated visor mirror, driver$50   
Illuminated visor mirror, passenger$50   
Outside temperature display $50$50$50
Trip computer $150$150$150
Turn signals on or near mirrors   $25
Visor mirror, driver $10$10$10
Visor mirror, passenger $10$10$10
Xenon HID headlights  $500$500
Seats and Interior Trim 
Center armrest(s), second row$50$50  
Heated front seats $200$200$200
Manual height adjuster, driver seat $50$50$50
Manual lumbar adjuster, driver seat$50   
Power fore-aft adjuster, driver seat$100   
Power fore-aft adjuster, passenger seat$100   
Power height adjuster, driver seat$100   
Power recliner, driver seat$100   
Power recliner, passenger seat$100   
Power tilt adjuster, driver seat$100   
Suspension, Wheels, and Tires 
Sport suspension (upgrade)  $0 
Ultra-sport suspension (upgrade)   $0
Transmission 
Steering-wheel-mounted transmission controls $100  
Total Value of Features$2,225$5,745$4,670$6,220
Value of Feature Adjustments$0$3,520$2,445$3,995
Value of Feature Adjustments0-3,318-2,295-3,764

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Specifications Comparison: Kia Optima vs. Subaru Impreza / WRX

Model Year20062014
ModelOptimaImpreza / WRX
Body4dr Sedan4dr Sedan
Wheelbase106.3 in104.1 in
Length185.8 in180.3 in
Width71.5 in68.5 in
Height55.5 in57.6 in
Curb Weight3,282 lb.2,912 lb.
Fuel Capacity17.2 gal.14.6 gal.
Row 1 Headroom39.0 in39.7 in
Row 1 Shoulder Room56.9 in55.6 in
Row 1 Hip Room55.8 in53.2 in
Row 1 Legroom43.3 in43.5 in
Row 2 Headroom37.6 in37.2 in
Row 2 Shoulder Room55.7 in54.2 in
Row 2 Hip Room54.4 in52.2 in
Row 2 Legroom36.2 in35.4 in
Cargo Volume13.6 ft312.0 ft3

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Option Package Details
Kia Optima EX

Leather Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Total Requested90082%
Total Not Requested20018%

Option Package Details
Subaru Impreza / WRX 2.0i Limited

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested150100%
Total Not Requested00%

Option Package Details
Subaru Impreza / WRX WRX Limited

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested150100%
Total Not Requested00%

Option Package Details
Subaru Impreza / WRX WRX STI Limited

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested150100%
Total Not Requested00%

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