Kia Optima Kia Optima 2015 Subaru WRX Subaru WRX 2016

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Kia Optima vs. Subaru WRX Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Subaru WRX Invoice Comparison

Lowest Total Price: $31,955

Kia Optima SX Turbo   
Difference: $811

Lowest Total Invoice: $29,914

Kia Optima SX Turbo   
Difference: $827

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  Down Payment Interest Rate Term
Model Year201520152016
ModelOptimaOptimaWRX
TrimSX TurboSX Limited TurboLimited
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $27,700 $35,500 $30,395
Base Invoice $25,920 $33,140 $28,601
Premium Package 3,300    
Cargo net 50 50 55
Cargo tray 80 80 71
Auto-dimming rearview mirror     165
8-speed shiftable CVT     1,200
Universal garage door opener     85
Premium Package 3,060    
Cargo net 42 42 36
Cargo tray 67 67 46
Auto-dimming rearview mirror     107
8-speed shiftable CVT     1,100
Universal garage door opener     56
Options (change) 3,430 130 1,576
Options (change) 3,169 109 1,345
Destination 825 825 795
Total Price $31,955 $36,455 $32,766
Total Invoice $29,914 $34,074 $30,741

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Subaru WRX dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Subaru WRX

Lowest Adjusted Price and Invoice: Kia Optima SX Turbo
TrueDelta Adjusted Price Difference: $986
TrueDelta Adjusted Invoice Difference: $991
Model Year201520152016
ModelOptimaOptimaWRX
TrimSX TurboSX Limited TurboLimited
Body4dr Sedan4dr Sedan4dr Sedan
Engine274hp I4274hp I4268hp H4
TransmissionT6T6CVT-8
DrivetrainFWDFWDAWD
EPA Fuel Economy (city/highway)20/31 MPG20/31 MPG18/24 MPG
Audio (watts, speakers)?, 8?, 8?, 6
Tire (rear if not all the same)225/45-18225/45-18245/40-18
Total Price$31,955$36,455$32,766
Adjustments for Features-175-2,8000
Feature-Adjusted Total Price$31,780$33,655$32,766
Cost Above Minimum$0$1,875$0
Total Invoice$29,914$34,074$30,741
Adjustments for Features-164-2,6170
Feature-Adjusted Total Invoice$29,750$31,457$30,741
Cost Above Minimum$0$1,707$0

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Features Comparison: Kia Optima vs. Subaru WRX

Model Year201520152016
ModelOptimaOptimaWRX
TrimSX TurboSX Limited TurboLimited
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
8-speed manually-shiftable CVT  $1100
FWD$0$0 
AWD  $1700
Accessories 
Heated steering wheel $100 
Proximity key$250$250 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Blind spot warning system $200 
Cross-traffic warning, rear $100 
Knee airbag, driver  $75
Obstacle detection, rear $250 
Rollover sensor  $50
Temporary spare tire  $150
Torque vectoring, brake-based  $100
Vehicle health reports$0$0 
Cargo Management 
Air-conditioned storage compartment$50$50 
Overhead sunglass holder$25$25 
Climate Control 
Dual-zone climate control$125$125 
Ionizing air filtration$50$50 
Rear air vents$100$100 
Wiper de-icer  $25
Exterior 
Front splitter spoiler  $200
Hood scoop  $100
Laminated front side windows$200$200 
Painted brake calipers (optional) $0 
Panoramic sunroof$1200$1200 
Rear spoiler $200$200
Sunroof  $900
Infotainment 
Navigation system $600 
SMS text-to-speech reader$25$25 
Surround sound$250$250 
Traffic information $25 
Voice control for external devices$0$0 
Voice control for nav and audio $100 
Instruments, Lights, and Mirrors 
Boost gauge  $75
Interior ambient lighting$150$150 
LED headlights, single projector or low beam only  $750
Power-folding mirrors$50$50 
Speaker lights$100$100 
Turn signals on or near mirrors$25$25 
Xenon HID headlights$500$500 
Seats and Interior Trim 
Center armrest(s), second row$50$50 
Cooled or ventilated front seats$300$300 
Floor mats  $75
Heated second row seats$200$200 
Illuminated door sill trim plates$200$200 
Leather door panel trim $250 
Leather-wrapped steering wheel$150 $150
Memory system, driver seat$200$200 
Power fore-aft adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat$100$100 
Power recliner, passenger seat$100$100 
Wood trim $300 
Wood/leather-wrapped steering wheel $150 
Suspension, Wheels, and Tires 
Alloy wheels$350 $350
Chrome-plated alloy wheels $850 
Electronic systems calibration selector$200$200 
Total Value of Features$6,175$8,800$6,000
Value of Feature Adjustments$175$2,800$0
Value of Feature Adjustments-164-2,6170

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Specifications Comparison: Kia Optima vs. Subaru WRX

Model Year20152016
ModelOptimaWRX
Body4dr Sedan4dr Sedan
Wheelbase110.0 in104.3 in
Length190.7 in180.9 in
Width72.1 in70.7 in
Height57.9 in58.1 in
Curb Weight3,468 lb.3,433 lb.
Fuel Capacity18.5 gal.15.9 gal.
Row 1 Headroom40.0 in39.8 in
Row 1 Shoulder Room57.3 in55.6 in
Row 1 Hip Room54.7 in52.2 in
Row 1 Legroom45.5 in43.3 in
Row 2 Headroom37.6 in37.1 in
Row 2 Shoulder Room55.7 in54.2 in
Row 2 Hip Room54.5 in53.1 in
Row 2 Legroom34.7 in35.4 in
Cargo Volume15.4 ft312.0 ft3

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Option Package Details
Kia Optima SX Turbo

Premium Package
FeatureValueRequested?
Panoramic sunroof1200No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Rearview camera200Yes
Surround sound250No
Power-folding mirrors50No
HD radio50Yes
Infinity, 8 speakers (with subwoofer)350No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
App support0Yes
Total Requested47515%
Total Not Requested280085%

Option Package Details
Subaru WRX Limited

Auto-dimming rearview mirror
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested150100%
Total Not Requested00%
8-speed manually-shiftable CVT
FeatureValueRequested?
8-speed manually-shiftable CVT0Yes
Steering-wheel-mounted transmission controls100Yes
Total Requested100100%
Total Not Requested00%

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