| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota 4Runner Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota 4Runner Invoice Comparison
Lowest Total Price: $34,135 Kia Optima SX | |||
| Difference: $7,023 | |||
Lowest Total Invoice: $31,758 Kia Optima SX | |||
| Difference: $4,705 | |||
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| Model Year | 2017 | 2017 | 2007 |
| Model | Optima | Optima | 4Runner |
| Trim | SX | SX Limited | Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr SUV |
| Base Price | $26,855 | $36,090 | $34,350 |
| Base Invoice | $25,023 | $33,481 | $30,674 |
| Universal garage door opener | 350 | 350 | |
| Launch Edition | 2,900 | ||
| SX Base Package | 3,085 | ||
| Cargo net | 50 | 50 | 49 |
| Navigation system | 2,420 | ||
| Side curtain airbags | 650 | ||
| Floor mats | 184 | ||
| Rear spoiler | 200 | ||
| Sunroof | 900 | ||
| 4.7L V8 | 1,760 | ||
| Universal garage door opener | 291 | 291 | |
| Launch Edition | 2,665 | ||
| SX Base Package | 2,842 | ||
| Cargo net | 42 | 42 | 34 |
| Navigation system | 1,987 | ||
| Side curtain airbags | 559 | ||
| Floor mats | 112 | ||
| Rear spoiler | 160 | ||
| Sunroof | 720 | ||
| 4.7L V8 | 1,572 | ||
| Options (change) | 6,385 | 400 | 6,163 |
| Options (change) | 5,840 | 333 | 5,144 |
| Destination | 895 | 895 | 645 |
| Total Price | $34,135 | $37,385 | $41,158 |
| Total Invoice | $31,758 | $34,709 | $36,463 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota 4Runner dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota 4Runner
| Lowest Adjusted Price and Invoice: Kia Optima SX | |||
| TrueDelta Adjusted Price Difference: $8,408 | |||
| TrueDelta Adjusted Invoice Difference: $5,994 | |||
| Model Year | 2017 | 2017 | 2007 |
| Model | Optima | Optima | 4Runner |
| Trim | SX | SX Limited | Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr SUV |
| Engine | 245hp I4 | 245hp I4 | 260hp V8 |
| Transmission | T6 | T6 | A5 |
| Drivetrain | FWD | FWD | RWD |
| EPA Fuel Economy (city/highway) | 22/31 MPG | 22/31 MPG | 17/20 MPG |
| Audio (watts, speakers) | 630, 10 | 630, 10 | ?, 8 |
| Tire (rear if not all the same) | 235/45-18 | 235/45-18 | 265/60-18 |
| Total Price | $34,135 | $37,385 | $41,158 |
| Adjustments for Features | -1,385 | -3,660 | 0 |
| Feature-Adjusted Total Price | $32,750 | $33,725 | $41,158 |
| Cost Above Minimum | $0 | $975 | $0 |
| Total Invoice | $31,758 | $34,709 | $36,463 |
| Adjustments for Features | -1,289 | -3,398 | 0 |
| Feature-Adjusted Total Invoice | $30,469 | $31,311 | $36,463 |
| Cost Above Minimum | $0 | $842 | $0 |
Features Comparison: Kia Optima vs. Toyota 4Runner
| Model Year | 2017 | 2017 | 2007 |
| Model | Optima | Optima | 4Runner |
| Trim | SX | SX Limited | Limited |
| Body | 4dr Sedan | 4dr Sedan | 4dr SUV |
| Transmission and Drivetrain | |||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |
| 5-speed automatic | $900 | ||
| FWD | $0 | $0 | |
| RWD | $0 | ||
| Accessories | |||
| AC power outlet | $100 | ||
| Adaptive cruise control, all-speed | $850 | ||
| Cruise control | $150 | $150 | |
| Heated steering wheel | $100 | $100 | |
| Power retractable rear window | $350 | ||
| Proximity key | $250 | $250 | |
| Proximity trunk or liftgate opener | $125 | $125 | |
| Sunshades, second row | $125 | $125 | |
| Brakes, Airbags, and Other Safety | |||
| 911 assist | $25 | $25 | |
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
| Around view cameras | $500 | ||
| Automatic braking, high-speed or partial | $200 | ||
| Automatic braking, low-speed | $200 | ||
| Blind spot warning system | $200 | $200 | |
| Cross-traffic warning, rear | $100 | $100 | |
| Forward collision warning | $200 | ||
| Knee airbag, driver | $75 | $75 | |
| Lane departure warning | $200 | ||
| Obstacle detection, rear | $250 | $250 | |
| Rearview camera | $200 | $200 | |
| Vehicle health reports | $0 | $0 | |
| Cargo Management | |||
| Cargo cover | $75 | ||
| Cargo shelf, height-adjustable | $100 | ||
| Class III trailer hitch | $250 | ||
| Roof rack | $300 | ||
| Trailering equipment (7 wire) | $150 | ||
| Climate Control | |||
| Rear wiper | $175 | ||
| Drivetrain | |||
| Limited-slip rear differential | $300 | ||
| Exterior | |||
| Bodyside cladding | $350 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | |
| Deep-tinted rear windows | $275 | ||
| Laminated front side windows | $200 | $200 | |
| Painted brake calipers (optional) | $0 | $0 | |
| Panoramic sunroof | $1200 | $1200 | |
| Running boards | $350 | ||
| Skid plates | $150 | ||
| Sunroof | $900 | ||
| Tow hook(s), front | $40 | ||
| Wheel-lip moldings | $75 | ||
| Infotainment | |||
| Android Auto support | $100 | $100 | |
| App support | $0 | $0 | |
| Apple CarPlay support | $100 | $100 | |
| Bluetooth audio streaming | $25 | $25 | |
| CD changer, in-dash | $325 | ||
| HD radio | $50 | $50 | |
| MP3-compatible player | $50 | ||
| Rear seat audio controls | $25 | ||
| Satellite radio | $200 | $200 | |
| SMS text-to-speech reader | $25 | $25 | |
| Surround sound | $250 | $250 | |
| Traffic information | $25 | $25 | |
| Voice control for external devices | $0 | $0 | |
| Wireless charging station | $75 | ||
| Instruments, Lights, and Mirrors | |||
| Approach detection | $25 | $25 | |
| Auto-dimming headlights | $200 | ||
| Fog lights | $125 | ||
| LED headlights | $1000 | $1000 | |
| Power-folding mirrors | $50 | $50 | |
| Steering-linked headlights | $150 | $150 | |
| Turn signals on or near mirrors | $25 | $25 | |
| Seats and Interior Trim | |||
| Cooled or ventilated front seats | $300 | $300 | |
| Heated second row seats | $200 | ||
| Interior trim, special color | $0 | ||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | |
| Power height adjuster, passenger seat | $100 | $100 | |
| Power lumbar adjuster, driver seat | $100 | ||
| Power lumbar adjuster, passenger seat | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | |
| Suspension, Wheels, and Tires | |||
| Alloy wheels | $350 | ||
| Electronic systems calibration selector | $200 | $200 | |
| Machined alloy wheels | $350 | ||
| Performance steering system (optional) | $0 | $0 | |
| Polished alloy wheels | $350 | ||
| Sport suspension (upgrade) | $0 | $0 | |
| Transmission | |||
| Steering-wheel-mounted transmission controls | $100 | $100 | |
| Total Value of Features | $7,550 | $9,825 | $6,165 |
| Value of Feature Adjustments | $1,385 | $3,660 | $0 |
| Value of Feature Adjustments | -1,289 | -3,398 | 0 |
Specifications Comparison: Kia Optima vs. Toyota 4Runner
| Model Year | 2017 | 2007 |
| Model | Optima | 4Runner |
| Body | 4dr Sedan | 4dr SUV |
| Wheelbase | 110.4 in | 109.8 in |
| Length | 191.1 in | 189.2 in |
| Width | 73.2 in | 75.2 in |
| Height | 57.7 in | 69.3 in |
| Curb Weight | 3,494 lb. | 4,255 lb. |
| Fuel Capacity | 18.5 gal. | 23.0 gal. |
| Row 1 Headroom | 39.8 in | 39.7 in |
| Row 1 Shoulder Room | 58.1 in | 58.0 in |
| Row 1 Hip Room | 56.0 in | 55.3 in |
| Row 1 Legroom | 45.5 in | 41.8 in |
| Row 2 Headroom | 37.8 in | 39.1 in |
| Row 2 Shoulder Room | 56.4 in | 57.2 in |
| Row 2 Hip Room | 56.0 in | 55.4 in |
| Row 2 Legroom | 35.6 in | 34.6 in |
| Row 3 Headroom | 0.0 in | 32.9 in |
| Row 3 Shoulder Room | 0.0 in | 56.7 in |
| Row 3 Hip Room | 0.0 in | 48.4 in |
| Row 3 Legroom | 0.0 in | 24.1 in |
| Cargo Volume, Minimum | 15.9 ft3 | 12.0 ft3 |
| Cargo Volume, Behind R2 | 15.9 | 36.6 ft3 |
| Cargo Volume, Maximum | 15.9 | 75.1 ft3 |
Option Package Details
Kia Optima SX
| Launch Edition | ||
| Feature | Value | Requested? |
| Surround sound | 250 | No |
| Dark-colored headliner (optional) | 0 | No |
| Interior trim, special color | 0 | No |
| Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power lumbar adjuster, passenger seat | 100 | No |
| Power height adjuster, passenger seat | 50 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Panoramic sunroof | 1200 | No |
| Interior ambient lighting | 150 | No |
| Rear reading lights | 0 | No |
| Obstacle detection, rear | 250 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 200 | 6% |
| Total Not Requested | 3050 | 94% |
| SX Base Package | ||
| Feature | Value | Requested? |
| Auto-dimming rearview mirror | 150 | Yes |
| Steering-linked headlights | 150 | No |
| Door sill trim plates | 100 | No |
| LED headlights | 1000 | No |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | No |
| HD radio | 50 | No |
| Proximity key | 250 | No |
| Perimeter approach lighting | 25 | No |
| Approach detection | 25 | No |
| Proximity trunk or liftgate opener | 125 | No |
| Total Requested | 850 | 33% |
| Total Not Requested | 1750 | 67% |
Option Package Details
Toyota 4Runner Limited
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| CD changer, in-dash | 200 | No |
| Bluetooth cell phone link | 100 | Yes |
| Rearview camera | 200 | Yes |
| JBL, 8 speakers | 350 | No |
| Voice control for nav and audio | 100 | Yes |
| Total Requested | 1000 | 65% |
| Total Not Requested | 550 | 35% |
| Side curtain airbags | ||
| Feature | Value | Requested? |
| Side curtain airbags | 350 | Yes |
| Front side airbags | 350 | Yes |
| Rollover sensor | 50 | Yes |
| Total Requested | 750 | 100% |
| Total Not Requested | 0 | 0% |
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