Kia Optima Kia Optima 2006 Toyota Prius c Toyota Prius c 2014

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Kia Optima vs. Toyota Prius c Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Prius c Invoice Comparison

Lowest Total Price: $20,705

Kia Optima EX   
Difference: $3,110

Lowest Total Invoice: $19,074

Kia Optima EX   
Difference: $3,102

Calculate Payments

  Down Payment Interest Rate Term
Model Year200620142014
ModelOptimaPrius cPrius c
TrimEXThreeFour
Body4dr Sedan4dr Hatch4dr Hatch
Base Price $19,100 $21,765 $23,360
Base Invoice $17,605 $20,261 $21,746
Rear spoiler 220    
Antilock brakes (ABS) 795    
Alloy wheels   390  
Sunroof   850 850
Rear spoiler 169    
Antilock brakes (ABS) 710    
Alloy wheels   348  
Sunroof   757 757
Options (change) 1,015 1,240 850
Options (change) 879 1,105 757
Destination 590 810 810
Total Price $20,705 $23,815 $25,020
Total Invoice $19,074 $22,176 $23,313

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota Prius c dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Prius c

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $715
TrueDelta Adjusted Invoice Difference: $872
Model Year200620142014
ModelOptimaPrius cPrius c
TrimEXThreeFour
Body4dr Sedan4dr Hatch4dr Hatch
Engine138hp I473hp I4 H73hp I4 H
TransmissionT4CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 6?, 6?, 6
Tire (rear if not all the same)205/60-15175/65-15175/65-15
Total Price$20,705$23,815$25,020
Adjustments for Features0-2,395-2,745
Feature-Adjusted Total Price$20,705$21,420$22,275
Cost Above Minimum$0$0$855
Total Invoice$19,074$22,176$23,313
Adjustments for Features0-2,230-2,558
Feature-Adjusted Total Invoice$19,074$19,946$20,755
Cost Above Minimum$0$0$809

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Features Comparison: Kia Optima vs. Toyota Prius c

Model Year200620142014
ModelOptimaPrius cPrius c
TrimEXThreeFour
Body4dr Sedan4dr Hatch4dr Hatch
Transmission and Drivetrain 
4-speed manually-shiftable automatic$900  
CVT $1000$1000
FWD$0$0$0
Accessories 
Proximity key $250$250
Tilt steering wheel, manual$150  
Tilt/telescoping steering wheel, manual $250$250
Universal garage door opener$100  
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150  
Active or whiplash-reducing head restraints, front seats $0$0
Brake assist $50$50
Knee airbag, driver $75$75
Seat cushion airbag, driver $75$75
Seat cushion airbag, passenger $75$75
Side curtain airbags $350$350
Stability control $400$400
Tire-pressure monitor $75$75
Traction control $100$100
Cargo Management 
Cargo cover $75$75
Climate Control 
Interior air filter $0$0
Rear wiper $175$175
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Bodyside moldings$75  
Infotainment 
App support $0$0
Audio controls on steering wheel $125$125
Aux input $50$50
Bluetooth audio streaming $25$25
Bluetooth cell phone link $100$100
Cassette player$50  
DVD-compatible player $0$0
HD radio $50$50
MP3-compatible player $50$50
Navigation system $600$600
Satellite radio $200$200
SMS text-to-speech reader $25$25
Traffic + travel information $25$25
Voice control for nav and audio $100$100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150  
Automatic headlights$125  
Detailed driving style feedback $100$100
Digital instruments $0$0
Fog lights$125 $125
Heated mirrors$25 $25
Illuminated visor mirror, driver$50  
Illuminated visor mirror, passenger$50  
Large energy flow and fuel economy display $25$25
Outside temperature display $50$50
Tachometer$75  
Trip computer $150$150
Turn signals on or near mirrors $25$25
Visor mirror, driver $10$10
Visor mirror, passenger $10$10
Seats and Interior Trim 
Center armrest(s), second row$50  
Heated front seats  $200
Leather-wrapped steering wheel$150  
Manual height adjuster, driver seat $50$50
Manual lumbar adjuster, driver seat$50  
Power fore-aft adjuster, driver seat$100  
Power height adjuster, driver seat$100  
Power recliner, driver seat$100  
Power tilt adjuster, driver seat$100  
Synthetic leather seating surfaces  $0
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$2,675$5,070$5,420
Value of Feature Adjustments$0$2,395$2,745
Value of Feature Adjustments0-2,230-2,558

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Specifications Comparison: Kia Optima vs. Toyota Prius c

Model Year20062014
ModelOptimaPrius c
Body4dr Sedan4dr Hatch
Wheelbase106.3 in100.4 in
Length185.8 in157.3 in
Width71.5 in66.7 in
Height55.5 in56.9 in
Curb Weight3,282 lb.2,501 lb.
Fuel Capacity17.2 gal.9.5 gal.
Row 1 Headroom39.0 in38.6 in
Row 1 Shoulder Room56.9 in52.3 in
Row 1 Hip Room55.8 in51.0 in
Row 1 Legroom43.3 in41.7 in
Row 2 Headroom37.6 in37.0 in
Row 2 Shoulder Room55.7 in51.7 in
Row 2 Hip Room54.4 in50.8 in
Row 2 Legroom36.2 in35.0 in
Cargo Volume,
Minimum
13.6 ft317.1 ft3
Cargo Volume,
Maximum
13.60.0 ft3

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