| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Toyota Prius Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Toyota Prius Invoice Comparison
Lowest Total Price: $20,790 Kia Optima EX | ||
| Difference: $12,684 | ||
Lowest Total Invoice: $19,139 Kia Optima EX | ||
| Difference: $11,811 | ||
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| Model Year | 2006 | 2014 |
| Model | Optima | Prius |
| Trim | EX | Four |
| Body | 4dr Sedan | 4dr Hatch |
| Base Price | $19,100 | $28,435 |
| Base Invoice | $17,605 | $26,470 |
| Rear spoiler | 220 | |
| Antilock brakes (ABS) | 795 | |
| Floor mats | 85 | 200 |
| Solar Roof Package | 3,820 | |
| Bodyside moldings | 209 | |
| Rear spoiler | 169 | |
| Antilock brakes (ABS) | 710 | |
| Floor mats | 65 | 127 |
| Solar Roof Package | 3,418 | |
| Bodyside moldings | 125 | |
| Options (change) | 1,100 | 4,229 |
| Options (change) | 944 | 3,670 |
| Destination | 590 | 810 |
| Total Price | $20,790 | $33,474 |
| Total Invoice | $19,139 | $30,950 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Toyota Prius
| Lowest Adjusted Price and Invoice: Kia Optima EX | ||
| TrueDelta Adjusted Price Difference: $7,869 | ||
| TrueDelta Adjusted Invoice Difference: $7,359 | ||
| Model Year | 2006 | 2014 |
| Model | Optima | Prius |
| Trim | EX | Four |
| Body | 4dr Sedan | 4dr Hatch |
| Engine | 138hp I4 | 98hp I4 H |
| Transmission | T4 | CVT |
| Drivetrain | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG |
| Audio (watts, speakers) | 120, 6 | 120, 8 |
| Tire (rear if not all the same) | 205/60-15 | 195/65-15 |
| Total Price | $20,790 | $33,474 |
| Adjustments for Features | 0 | -4,815 |
| Feature-Adjusted Total Price | $20,790 | $28,659 |
| Total Invoice | $19,139 | $30,950 |
| Adjustments for Features | 0 | -4,452 |
| Feature-Adjusted Total Invoice | $19,139 | $26,498 |
Features Comparison: Kia Optima vs. Toyota Prius
| Model Year | 2006 | 2014 |
| Model | Optima | Prius |
| Trim | EX | Four |
| Body | 4dr Sedan | 4dr Hatch |
| Transmission and Drivetrain | ||
| 4-speed manually-shiftable automatic | $900 | |
| CVT | $1000 | |
| FWD | $0 | $0 |
| Accessories | ||
| Proximity key | $250 | |
| Remote climate control | $25 | |
| Tilt steering wheel, manual | $150 | |
| Tilt/telescoping steering wheel, manual | $250 | |
| Brakes, Airbags, and Other Safety | ||
| Active or whiplash-reducing head restraints, front seats | $0 | |
| Brake assist | $50 | |
| Knee airbag, driver | $75 | |
| Rearview camera | $200 | |
| Side curtain airbags | $350 | |
| Stability control | $400 | |
| Tire-pressure monitor | $75 | |
| Traction control | $100 | |
| Cargo Management | ||
| Cargo cover | $75 | |
| Cargo mat | $40 | |
| Overhead sunglass holder | $25 | |
| Climate Control | ||
| Interior air filter | $0 | |
| Rear wiper | $175 | |
| Engine / Motor | ||
| Automatic start / stop | $150 | |
| Exterior | ||
| Solar panel | $300 | |
| Infotainment | ||
| App support | $0 | |
| Audio controls on steering wheel | $125 | |
| Aux input | $50 | |
| Bluetooth audio streaming | $25 | |
| Bluetooth cell phone link | $100 | |
| Cassette player | $50 | |
| DVD-compatible player | $0 | |
| HD radio | $50 | |
| MP3-compatible player | $50 | |
| Navigation system | $600 | |
| Satellite radio | $200 | |
| SMS text-to-speech reader | $25 | |
| Telematics service, such as OnStar | $200 | |
| Traffic + travel information | $25 | |
| Voice control for nav and audio | $100 | |
| Instruments, Lights, and Mirrors | ||
| Digital instruments | $0 | |
| Fog lights | $125 | |
| Head-up display (HUD) | $350 | |
| Large energy flow and fuel economy display | $25 | |
| Outside temperature display | $50 | |
| Tachometer | $75 | |
| Trip computer | $150 | |
| Seats and Interior Trim | ||
| Heated front seats | $200 | |
| Manual lumbar adjuster, driver seat | $50 | |
| Power lumbar adjuster, driver seat | $100 | |
| Synthetic leather seating surfaces | $0 | |
| Suspension, Wheels, and Tires | ||
| Electronic systems calibration selector | $200 | |
| Total Value of Features | $1,350 | $6,165 |
| Value of Feature Adjustments | $0 | $4,815 |
| Value of Feature Adjustments | 0 | -4,452 |
Specifications Comparison: Kia Optima vs. Toyota Prius
| Model Year | 2006 | 2014 |
| Model | Optima | Prius |
| Body | 4dr Sedan | 4dr Hatch |
| Wheelbase | 106.3 in | 106.3 in |
| Length | 185.8 in | 176.4 in |
| Width | 71.5 in | 68.7 in |
| Height | 55.5 in | 58.7 in |
| Curb Weight | 3,282 lb. | 3,043 lb. |
| Fuel Capacity | 17.2 gal. | 11.9 gal. |
| Row 1 Headroom | 39.0 in | 38.6 in |
| Row 1 Shoulder Room | 56.9 in | 54.9 in |
| Row 1 Hip Room | 55.8 in | 52.7 in |
| Row 1 Legroom | 43.3 in | 42.5 in |
| Row 2 Headroom | 37.6 in | 37.6 in |
| Row 2 Shoulder Room | 55.7 in | 53.1 in |
| Row 2 Hip Room | 54.4 in | 51.2 in |
| Row 2 Legroom | 36.2 in | 36.0 in |
| Cargo Volume, Minimum | 13.6 ft3 | 21.6 ft3 |
| Cargo Volume, Maximum | 13.6 | 39.6 ft3 |
Option Package Details
Toyota Prius Four
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Solar Roof Package | ||
| Feature | Value | Requested? |
| Telematics service, such as OnStar | 200 | No |
| Head-up display (HUD) | 350 | No |
| Sunroof | 900 | Yes |
| Solar panel | 300 | No |
| Remote air conditioning | 25 | No |
| Total Requested | 900 | 51% |
| Total Not Requested | 875 | 49% |
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