The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,170 Kia Optima SX | ||
Difference: $13,004 | ||
Lowest Total Invoice: $32,646 Kia Optima SX | ||
Difference: $12,650 | ||
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Model Year | 2018 | 2016 |
Model | Optima | XC70 |
Trim | SX | T5 |
Body | 4dr Sedan | 4dr Wagon |
Base Price | $30,500 | $37,100 |
Base Invoice | $28,380 | $34,874 |
Technology Package | 3,000 | |
Universal garage door opener | 350 | |
Remote start | 425 | 499 |
Platinum Package | 8,575 | |
Obstacle detection, rear | 500 | |
Metallic paint (extra cost) | 560 | |
Technology Package | 2,727 | |
Universal garage door opener | 291 | |
Remote start | 353 | 425 |
Platinum Package | 8,061 | |
Obstacle detection, rear | 470 | |
Metallic paint (extra cost) | 526 | |
Options (change) | 3,775 | 10,134 |
Options (change) | 3,371 | 9,482 |
Destination | 895 | 940 |
Total Price | $35,170 | $48,174 |
Total Invoice | $32,646 | $45,296 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $10,764 | ||
TrueDelta Adjusted Invoice Difference: $10,544 | ||
Model Year | 2018 | 2016 |
Model | Optima | XC70 |
Trim | SX | T5 |
Body | 4dr Sedan | 4dr Wagon |
Engine | 245hp I4 | 240hp I4 |
Transmission | T6 | T8 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 23/31 MPG |
Audio (watts, speakers) | 630, 10 | 650, 12 |
Tire (rear if not all the same) | 235/45-18 | 235/50-18 |
Total Price | $35,170 | $48,174 |
Adjustments for Features | 0 | -2,240 |
Feature-Adjusted Total Price | $35,170 | $45,934 |
Total Invoice | $32,646 | $45,296 |
Adjustments for Features | 0 | -2,106 |
Feature-Adjusted Total Invoice | $32,646 | $43,190 |
Model Year | 2018 | 2016 |
Model | Optima | XC70 |
Trim | SX | T5 |
Body | 4dr Sedan | 4dr Wagon |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
8-speed manually-shiftable automatic | $1300 | |
FWD | $0 | $0 |
Accessories | ||
Power liftgate | $350 | |
Proximity trunk or liftgate opener | $125 | |
Remote app | $25 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Cross-traffic warning, rear | $100 | |
Cyclist detection | $25 | |
Driver drowsiness monitor | $150 | |
Hill descent control | $250 | |
Knee airbag, driver | $75 | |
Obstacle detection, front | $150 | |
Pedestrian detection | $50 | |
Radar- or camera-based collision preparation system | $0 | |
Rollover sensor | $50 | |
Vehicle health reports | $0 | |
Cargo Management | ||
Aluminum roof rails | $250 | |
Cargo cover | $75 | |
Cargo organizer | $100 | |
Overhead sunglass holder | $25 | |
Climate Control | ||
Rain-sensing wipers | $175 | |
Rear wiper | $175 | |
Variable intermittent wipers | $75 | |
Engine / Motor | ||
Automatic start / stop | $150 | |
Regenerative braking | $0 | |
Exterior | ||
Black exterior trim (optional) | $0 | |
Bodyside cladding (gray/black) | $250 | |
Deep-tinted rear windows | $275 | |
Laminated front side windows | $200 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Rear bumper protector | $40 | |
Rear spoiler | $200 | |
Sunroof | $900 | |
Wheel-lip moldings | $75 | |
Infotainment | ||
Android Auto support | $100 | |
Apple CarPlay support | $100 | |
CD player | $125 | |
DVD-compatible player | $0 | |
In-vehicle Internet | $150 | |
MP3-compatible player | $50 | |
Telematics service, such as OnStar | $200 | |
Voice control for external devices | $0 | |
Wi-Fi hotspot | $50 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Fog light, rear | $100 | |
Headlight washers | $50 | |
Large color reconfigurable instrument cluster display | $250 | |
LED headlights | $1000 | |
Mirror tilt-down in reverse | $25 | |
Road sign information | $75 | |
Xenon HID headlights | $500 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Door sill trim plates | $100 | |
Folding passenger seat | $150 | |
Leather door panel trim | $250 | |
Manual recliner, second row seats | $75 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, passenger seat | $150 | |
Power lumbar adjuster, passenger seat | $100 | |
Power-folding headrests, second row seats | $50 | |
Wood trim | $300 | |
Suspension, Wheels, and Tires | ||
Alloy wheels | $350 | |
Electronic systems calibration selector | $200 | |
Machined alloy wheels | $350 | |
Performance steering system (optional) | $0 | |
Raised heavy-duty suspension | $0 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $5,525 | $7,765 |
Value of Feature Adjustments | $0 | $2,240 |
Value of Feature Adjustments | 0 | -2,106 |
Model Year | 2018 | 2016 |
Model | Optima | XC70 |
Body | 4dr Sedan | 4dr Wagon |
Wheelbase | 110.4 in | 110.8 in |
Length | 191.1 in | 190.5 in |
Width | 73.2 in | 75.8 in |
Height | 57.7 in | 63.1 in |
Curb Weight | 3,494 lb. | 3,794 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 39.8 in | 38.7 in |
Row 1 Shoulder Room | 58.1 in | 57.4 in |
Row 1 Hip Room | 56.0 in | 54.8 in |
Row 1 Legroom | 45.5 in | 41.9 in |
Row 2 Headroom | 37.8 in | 38.6 in |
Row 2 Shoulder Room | 56.4 in | 56.5 in |
Row 2 Hip Room | 56.0 in | 55.1 in |
Row 2 Legroom | 35.6 in | 34.6 in |
Cargo Volume, Minimum | 15.9 ft3 | 33.3 ft3 |
Cargo Volume, Maximum | 15.9 | 72.1 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 2725 | 89% |
Total Not Requested | 350 | 11% |
Obstacle detection, rear | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | Yes |
Obstacle detection, front | 150 | No |
Total Requested | 250 | 63% |
Total Not Requested | 150 | 37% |
Platinum Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | Yes |
Xenon HID headlights | 500 | Yes |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | Yes |
Mirror tilt-down in reverse | 25 | No |
Blind spot warning system | 200 | Yes |
Interior ambient lighting | 150 | Yes |
Harman/Kardon, 650W, 12 speakers | 350 | No |
Cyclist detection | 25 | No |
Auto-dimming headlights | 200 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Lane departure warning system | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Driver drowsiness monitor | 150 | No |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Road sign information | 75 | No |
Pedestrian detection | 50 | No |
Folding passenger seat | 150 | No |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Cargo organizer | 100 | No |
Power-folding headrests, second row seats | 50 | No |
Rearview camera | 200 | Yes |
Power liftgate | 350 | No |
Proximity key | 250 | Yes |
Large color reconfigurable instrument cluster display | 250 | No |
Wood trim | 300 | No |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Sunroof | 900 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Deep-tinted rear windows | 275 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Leather door panel trim | 250 | No |
Total Requested | 6025 | 72% |
Total Not Requested | 2400 | 28% |