Lincoln Continental Lincoln Continental 2018 Kia Optima Kia Optima 2012

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Lincoln Continental vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Lincoln Continental vs. Kia Optima Invoice Comparison

Lowest Total Price: $34,900

Kia Optima SX   
Difference: $28,850

Lowest Total Invoice: $32,332

Kia Optima SX   
Difference: $26,587

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  Down Payment Interest Rate Term
Model Year201820182012
ModelContinentalContinentalOptima
TrimReserveBlack LabelSX
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $54,625 $65,255 $26,500
Base Invoice $50,460 $60,180 $24,760
Climate Package 850    
CD player, remote 335    
Panoramic sunroof 1,750    
3.0L V6 3,265 3,265  
AWD 2,000 2,000  
Limited Package     3,300
Navigation system     1,400
Premium Package     2,950
Climate Package 774    
CD player, remote 305    
Panoramic sunroof 1,593    
3.0L V6 2,972 2,972  
AWD 1,890 1,880  
Limited Package     2,937
Navigation system     1,250
Premium Package     2,635
Options (change) 8,200 5,265 7,650
Options (change) 7,534 4,852 6,822
Destination 925 925 750
Total Price $63,750 $71,445 $34,900
Total Invoice $58,919 $65,957 $32,332

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Lincoln Continental dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Lincoln Continental vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $20,665
TrueDelta Adjusted Invoice Difference: $19,022
Model Year201820182012
ModelContinentalContinentalOptima
TrimReserveBlack LabelSX
Body4dr Sedan4dr Sedan4dr Sedan
Engine400hp V6400hp V6274hp I4
TransmissionT6T6T6
DrivetrainAWDAWDFWD
EPA Fuel Economy (city/highway)16/24 MPG16/24 MPG22/34 MPG
Audio (watts, speakers)?, 13?, 19550, 12
Tire (rear if not all the same)255/45-19245/40-20225/45-18
Total Price$63,750$71,445$34,900
Adjustments for Features-8,185-9,4350
Feature-Adjusted Total Price$55,565$62,010$34,900
Cost Above Minimum$0$6,445$0
Total Invoice$58,919$65,957$32,332
Adjustments for Features-7,565-8,7100
Feature-Adjusted Total Invoice$51,354$57,247$32,332
Cost Above Minimum$0$5,893$0

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Features Comparison: Lincoln Continental vs. Kia Optima

Model Year201820182012
ModelContinentalContinentalOptima
TrimReserveBlack LabelSX
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
AWD$1700$1700 
FWD  $0
Accessories 
AC power outlet$100$100 
Active noise reduction$0$0 
Hands-free trunk or liftgate$100$100 
Heated steering wheel$100$100 
Keyless entry keypad$50$50 
Power door closers$300$300 
Power trunk closer$350$350 
Remote app$25$25 
Remote climate control$25$25 
Remote start$150$150 
Remote window/roof operation$15$15 
Sunshade, rear, power$225$225 
Tilt/telescoping steering wheel, manual  $250
Tilt/telescoping steering wheel, power$350$350 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Active glove box$100$100 
Active or whiplash-reducing head restraints, front seats  $0
Blind spot warning system$200$200 
Cross-traffic warning, rear$100$100 
Inflatable rear seat belts $200 
Knee airbag, driver$75$75 
Obstacle detection, front$150$150 
Obstacle detection, rear$250$250 
Safety key$5$5 
Temporary spare tire$150$150 
Torque vectoring, brake-based$100$100 
Vehicle health reports$0$0 
Cargo Management 
Air-conditioned storage compartment  $50
Cargo net$40$40 
Console with shifter  $150
Console without shifter$150$150 
Rear seat pass-through$100$100 
Climate Control 
Rain-sensing wipers$175$175 
Rear air vents  $100
Rear air vents with automatic controls$250$250 
Variable intermittent wipers  $75
Wiper de-icer$25$25 
Exterior 
Active grille shutters$0$0 
Body kit  $0
Laminated front side windows$200$200 
Laminated rear side windows$100$100 
Painted brake calipers (optional)  $0
Rear spoiler  $200
Infotainment 
4G LTE connectivity$0$0 
Android Auto support$100$100 
App support$0$0 
Apple CarPlay support$100$100 
Aux input  $50
CD player  $125
CD player, remote$100$100 
Concierge Services - 4 year subscription $200 
SMS text-to-speech reader$25$25 
Surround sound$250$250 
Traffic + travel information$25$25 
Traffic information  $25
Voice control for external devices$0$0 
Wi-Fi hotspot$50$50 
Instruments, Lights, and Mirrors 
Approach detection$25$25 
Auto-dimming driver-side mirror$75$75 
Auto-dimming headlights$200$200 
Boost gauge$75$75 
Fog lights  $125
Interior ambient lighting  $150
Interior ambient lighting, configurable$150$150 
Large color reconfigurable instrument cluster display$250$250 
LED headlights $1000 
Speaker lights  $100
Steering-linked headlights$150$150 
Xenon HID headlights$500 $500
Seats and Interior Trim 
Aluminum trim  $100
Cooled or ventilated front seats$300 $300
Leather door panel trim $250$250
Leather-wrapped steering wheel$150$150 
Memory system, passenger seat$150  
Metal pedals  $75
Power 4-way lumbar adjuster, driver seat$150  
Power 4-way lumbar adjuster, passenger seat$150  
Power headrest fore-aft adjuster, driver seat$50  
Power headrest fore-aft adjuster, passenger seat$50  
Power headrest height adjuster, driver seat$50  
Power headrest height adjuster, passenger seat$50  
Power height adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat $100$100
Power lumbar adjuster, passenger seat $100 
Power seatback bolsters, driver seat$100  
Power seatback bolsters, passenger seat$100  
Power thigh bolsters, driver seat$100  
Power thigh bolsters, passenger seat$100  
Power thigh support length adjuster, driver seat$100  
Power thigh support length adjuster, passenger seat$100  
Power tilt adjuster, passenger seat$100$100 
Power upper seatback recliner, driver seat$100  
Power upper seatback recliner, passenger seat$100  
Synthetic suede headliner $650 
Upgraded floor mats $0 
Upholstered instrument panel, leather $1000 
Wood trim$300 $300
Wood trim, alternative type $300 
Wood/leather-wrapped steering wheel  $150
Suspension, Wheels, and Tires 
Active steering$1000$1000 
Adaptive dampers - electrical$500$500 
Chrome-plated alloy wheels  $850
Electronic systems calibration selector$200$200 
Polished alloy wheels$350$350 
Sport suspension (upgrade)  $0
Total Value of Features$13,310$14,560$5,125
Value of Feature Adjustments$8,185$9,435$0
Value of Feature Adjustments-7,565-8,7100

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Specifications Comparison: Lincoln Continental vs. Kia Optima

Model Year20182012
ModelContinentalOptima
Body4dr Sedan4dr Sedan
Wheelbase117.9 in110.0 in
Length201.4 in190.7 in
Width75.3 in72.1 in
Height58.5 in57.3 in
Curb Weight4,547 lb.3,385 lb.
Fuel Capacity18.0 gal.18.5 gal.
Row 1 Headroom39.3 in40.0 in
Row 1 Shoulder Room58.3 in57.2 in
Row 1 Hip Room55.9 in54.7 in
Row 1 Legroom42.3 in45.5 in
Row 2 Headroom37.7 in37.6 in
Row 2 Shoulder Room55.9 in55.7 in
Row 2 Hip Room54.8 in54.5 in
Row 2 Legroom41.3 in34.7 in
Cargo Volume16.7 ft315.4 ft3

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Option Package Details
Lincoln Continental Reserve

Climate Package
FeatureValueRequested?
Heated second row seats200Yes
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100No
Heated steering wheel100No
Wiper de-icer25No
Auto-dimming headlights200No
Total Requested35045%
Total Not Requested42555%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Limited Package
FeatureValueRequested?
Upgraded leather upholstery-450No
Wood trim300Yes
Leather seating surfaces450Yes
Wood/leather-wrapped steering wheel0No
Additional chrome trim0No
Upholstered door panels, leather250Yes
Chrome-plated alloy wheels500No
Painted brake calipers (optional)0No
Total Requested100095%
Total Not Requested505%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200Yes
Power-folding mirrors50Yes
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested262587%
Total Not Requested38013%

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