The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,790 Kia Optima EX | |||
Difference: $2,960 | |||
Lowest Total Invoice: $20,029 Kia Optima EX | |||
Difference: $2,496 | |||
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Model Year | 2010 | 2010 | 2006 |
Model | Hardtop | Hardtop | Optima |
Trim | Cooper | Cooper S | EX |
Body | 2dr Hatch | 2dr Hatch | 4dr Sedan |
Base Price | $18,800 | $22,300 | $19,100 |
Base Invoice | $17,100 | $20,250 | $17,605 |
Leather seating surfaces | 1,500 | 1,500 | |
Front sport buckets | 250 | ||
Metallic paint (extra cost) | 500 | 500 | |
Center armrest(s), front row | 250 | 250 | |
Rear spoiler | 250 | 220 | |
Universal garage door opener | 250 | 250 | |
Auto-dimming rearview mirror | 250 | 250 | |
Automatic headlights | 250 | 250 | |
Fog lights | 250 | ||
Automatic climate control, front | 500 | 500 | |
Panoramic sunroof | 1,000 | 1,000 | |
Leather Package | 1,000 | ||
Floor mats | 85 | ||
Antilock brakes (ABS) | 795 | ||
Leather seating surfaces | 1,350 | 1,350 | |
Front sport buckets | 225 | ||
Metallic paint (extra cost) | 450 | 450 | |
Center armrest(s), front row | 225 | 225 | |
Rear spoiler | 225 | 169 | |
Universal garage door opener | 225 | 225 | |
Auto-dimming rearview mirror | 225 | 225 | |
Automatic headlights | 225 | 225 | |
Fog lights | 225 | ||
Automatic climate control, front | 450 | 450 | |
Panoramic sunroof | 900 | 900 | |
Leather Package | 890 | ||
Floor mats | 65 | ||
Antilock brakes (ABS) | 710 | ||
Options (change) | 5,250 | 4,500 | 2,100 |
Options (change) | 4,725 | 4,050 | 1,834 |
Destination | 700 | 700 | 590 |
Total Price | $24,750 | $27,500 | $21,790 |
Total Invoice | $22,525 | $25,000 | $20,029 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $2,095 | |||
TrueDelta Adjusted Invoice Difference: $1,709 | |||
Model Year | 2010 | 2010 | 2006 |
Model | Hardtop | Hardtop | Optima |
Trim | Cooper | Cooper S | EX |
Body | 2dr Hatch | 2dr Hatch | 4dr Sedan |
Engine | 118hp I4 | 172hp I4 | 138hp I4 |
Transmission | M6 | M6 | T4 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 6 | ?, 6 | 120, 6 |
Tire (rear if not all the same) | 175/65-15 | 195/55-16 | 205/60-15 |
Total Price | $24,750 | $27,500 | $21,790 |
Adjustments for Features | -865 | -1,215 | 0 |
Feature-Adjusted Total Price | $23,885 | $26,285 | $21,790 |
Cost Above Minimum | $0 | $2,400 | $0 |
Total Invoice | $22,525 | $25,000 | $20,029 |
Adjustments for Features | -787 | -1,105 | 0 |
Feature-Adjusted Total Invoice | $21,738 | $23,895 | $20,029 |
Cost Above Minimum | $0 | $2,157 | $0 |
Model Year | 2010 | 2010 | 2006 |
Model | Hardtop | Hardtop | Optima |
Trim | Cooper | Cooper S | EX |
Body | 2dr Hatch | 2dr Hatch | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manual | $150 | $150 | |
4-speed manually-shiftable automatic | $900 | ||
FWD | $0 | $0 | $0 |
Accessories | |||
Power rear side windows | $200 | ||
Remote window/roof operation | $15 | $15 | |
Tilt steering wheel, manual | $150 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | |
Brakes, Airbags, and Other Safety | |||
Brake assist | $50 | $50 | |
Side curtain airbags | $350 | $350 | |
Stability control | $400 | $400 | |
Tire-pressure monitor | $75 | $75 | |
Tires, run-flat | $150 | ||
Traction control | $100 | $100 | |
Cargo Management | |||
Air-conditioned storage compartment | $50 | $50 | |
Cargo cover | $75 | $75 | |
Climate Control | |||
Interior air filter | $0 | $0 | |
Rain-sensing wipers | $175 | $175 | |
Rear wiper | $175 | $175 | |
Variable intermittent wipers | $75 | ||
Wiper de-icer | $25 | $25 | |
Exterior | |||
Bodyside moldings | $75 | ||
Bright-finished exhaust tip(s) | $25 | $25 | |
Bright-finished fuel door | $100 | ||
Hood scoop | $100 | ||
Panoramic sunroof | $1200 | $1200 | |
Sunroof | $900 | ||
Wheel-lip moldings | $75 | $75 | |
Infotainment | |||
Audio controls on steering wheel | $125 | $125 | |
Cassette player | $50 | ||
Instruments, Lights, and Mirrors | |||
Heated mirrors | $25 | ||
Outside temperature display | $50 | $50 | |
Trip computer | $150 | $150 | |
Turn signals on or near mirrors | $25 | $25 | |
Seats and Interior Trim | |||
Center armrest(s), second row | $50 | ||
Manual height adjuster, driver seat | $50 | $50 | |
Manual height adjuster, passenger seat | $50 | $50 | |
Manual lumbar adjuster, passenger seat | $50 | $50 | |
Power fore-aft adjuster, driver seat | $100 | ||
Power fore-aft adjuster, passenger seat | $100 | ||
Power height adjuster, driver seat | $100 | ||
Power recliner, driver seat | $100 | ||
Power recliner, passenger seat | $100 | ||
Power tilt adjuster, driver seat | $100 | ||
Suspension, Wheels, and Tires | |||
Electronic systems calibration selector | $200 | $200 | |
Total Value of Features | $3,890 | $4,240 | $3,025 |
Value of Feature Adjustments | $865 | $1,215 | $0 |
Value of Feature Adjustments | -787 | -1,105 | 0 |
Model Year | 2010 | 2006 |
Model | Hardtop | Optima |
Body | 2dr Hatch | 4dr Sedan |
Wheelbase | 97.1 in | 106.3 in |
Length | 145.6 in | 185.8 in |
Width | 66.3 in | 71.5 in |
Height | 55.4 in | 55.5 in |
Curb Weight | 2,547 lb. | 3,282 lb. |
Fuel Capacity | 10.6 gal. | 17.2 gal. |
Row 1 Headroom | 38.8 in | 39.0 in |
Row 1 Shoulder Room | 50.3 in | 56.9 in |
Row 1 Hip Room | 0.0 in | 55.8 in |
Row 1 Legroom | 41.4 in | 43.3 in |
Row 2 Headroom | 37.6 in | 37.6 in |
Row 2 Shoulder Room | 44.7 in | 55.7 in |
Row 2 Hip Room | 0.0 in | 54.4 in |
Row 2 Legroom | 29.9 in | 36.2 in |
Cargo Volume, Minimum | 5.7 ft3 | 13.6 ft3 |
Cargo Volume, Maximum | 24.0 ft3 | 13.6 ft3 |
Leather Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Total Requested | 900 | 82% |
Total Not Requested | 200 | 18% |