Toyota Highlander Toyota Highlander 2006 Jeep Wrangler Jeep Wrangler 2018

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Toyota Highlander vs. Jeep Wrangler Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Highlander vs. Jeep Wrangler Invoice Comparison

Lowest Total Price: $36,301

Toyota Highlander Limited   
Difference: $6,219

Lowest Total Invoice: $31,899

Toyota Highlander Limited   
Difference: $8,487

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  Down Payment Interest Rate Term
Model Year2006200620182018
ModelHighlanderHighlanderWranglerWrangler
TrimLimitedHybrid LimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $30,460 $37,890 $37,345 $40,495
Base Invoice $27,108 $33,944 $35,647 $38,546
Side curtain airbags 650      
Towing Prep Package 160      
Floor mats 106 106    
Class II trailer hitch 390 390    
Cargo mat 91 91    
Leather seating surfaces 1,400   1,495 1,495
Navigation system 2,000 2,000    
Tubular side steps, bright finish 439 439    
Trailer Tow and Heavy Duty Electrical Group     795 795
Trail Rail Cargo Management Group     195 195
Electronic Infotainment System Group     1,495 1,495
Side curtain airbags 559      
Towing Prep Package 128      
Floor mats 66 66    
Class II trailer hitch 280 280    
Cargo mat 58 58    
Leather seating surfaces 1,120   1,331 1,331
Navigation system 1,700 1,700    
Tubular side steps, bright finish 275 275    
Trailer Tow and Heavy Duty Electrical Group     708 708
Trail Rail Cargo Management Group     174 174
Electronic Infotainment System Group     1,331 1,331
Options (change) 5,236 3,026 3,980 3,980
Options (change) 4,186 2,379 3,544 3,544
Destination 605 605 1,195 1,195
Gas Tax 0 -2,600 0 0
Total Price $36,301 $38,921 $42,520 $45,670
Total Invoice $31,899 $34,328 $40,386 $43,285

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Highlander vs. Jeep Wrangler

Lowest Adjusted Price and Invoice: Toyota Highlander Limited
TrueDelta Adjusted Price Difference: $4,404
TrueDelta Adjusted Invoice Difference: $6,763
Model Year2006200620182018
ModelHighlanderHighlanderWranglerWrangler
TrimLimitedHybrid LimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV4dr SUV
Engine215hp V6208hp V6 H285hp V6285hp V6
TransmissionA5CVTM6M6
DrivetrainFWDFWD4WD, PT w/4L4WD, PT w/4L
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8?, 8?, 8
Tire (rear if not all the same)225/65-17225/65-17255/70-18285/70-17
Total Price$36,301$38,921$42,520$45,670
Adjustments for Features0-1,300-1,815-2,615
Feature-Adjusted Total Price$36,301$37,621$40,705$43,055
Cost Above Minimum$0$1,320$0$2,350
Total Invoice$31,899$34,328$40,386$43,285
Adjustments for Features0-1,147-1,724-2,478
Feature-Adjusted Total Invoice$31,899$33,181$38,662$40,807
Cost Above Minimum$0$1,282$0$2,145

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Features Comparison: Toyota Highlander vs. Jeep Wrangler

Model Year2006200620182018
ModelHighlanderHighlanderWranglerWrangler
TrimLimitedHybrid LimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
5-speed automatic$900   
CVT $1000  
6-speed manual  $150$150
FWD$0$0  
4WD, part-time w/low range  $1700$1700
Accessories 
AC power outlet  $100$100
Auxiliary switches  $100$100
Remote app  $25$25
Tilt steering wheel, manual$150$150  
Tilt/telescoping steering wheel, manual  $250$250
Brakes, Airbags, and Other Safety 
Rearview camera  $200$200
Roll bar  $200$200
Rollover sensor$50$50  
Side curtain airbags$350$350  
Trailer sway control  $25$25
Cargo Management 
Cargo area rails w/tie downs  $50$50
Cargo cover$75$75  
Overhead sunglass holder$25$25  
Roof rack$300$300  
Trailering equipment (4 wire)$125$125  
Trailering equipment (7 wire)  $150$150
Climate Control 
Dual-zone climate control  $125$125
Rear air vents with manual controls$150$150  
Rear defrost$200$200  
Rear heater$150$150  
Rear wiper$175$175  
Wiper de-icer$25$25  
Drivetrain 
Heavy-duty front axle (optional)   $0
Limited-slip rear differential   $300
Lockable front differential   $150
Lockable rear differential   $150
Engine / Motor 
Automatic start / stop  $150$150
Exterior 
Bodyside moldings$75$75  
Externally-mounted spare  $0$0
Rear spoiler$200$200  
Removable soft top  $2000$2000
Rock rails   $200
Skid plates  $150$150
Sunroof $900  
Tow hook(s), front  $40$40
Tow hook(s), rear  $25$25
Tubular side steps  $350 
Tubular side steps, bright finish$500$500  
Infotainment 
Android Auto support  $100$100
App support  $0$0
Apple CarPlay support  $100$100
Aux input  $50$50
Bluetooth audio streaming  $25$25
Bluetooth cell phone link  $100$100
Cassette player$50$50  
CD changer, in-dash$325$325  
HD radio  $50$50
Larger infotainment display  $0$0
Satellite radio  $200$200
SMS text-to-speech reader  $25$25
Telematics service, such as OnStar  $200$200
Traffic + travel information  $25$25
Voice control for nav and audio  $100$100
Instruments, Lights, and Mirrors 
Large color reconfigurable instrument cluster display  $250$250
Large energy flow and fuel economy display $25  
Tachometer$75 $75$75
Trip computer $150$150$150
Seats and Interior Trim 
Center armrest(s), second row$50$50  
Folding third row seats$600$600  
Heated front seats $200  
Manual fore-aft adjuster, second row seats$75$75  
Manual height adjuster, driver seat  $50$50
Manual lumbar adjuster, driver seat  $50$50
Manual recliner, second row seats$75$75  
Manual recliner, third row seats$125$125  
Power fore-aft adjuster, driver seat$100$100  
Power fore-aft adjuster, passenger seat$100$100  
Power height adjuster, driver seat$100$100  
Power lumbar adjuster, driver seat$100$100  
Power recliner, driver seat$100$100  
Power recliner, passenger seat$100$100  
Power tilt adjuster, driver seat$100$100  
Suspension, Wheels, and Tires 
All-terrain tires  $0$0
Alloy wheels$350$350$350 
Disconnectable stabilizer bars   $350
Off-road suspension (upgrade)   $0
Polished alloy wheels   $350
White-letter tires  $0 
Total Value of Features$5,875$7,175$7,690$8,490
Value of Feature Adjustments$0$1,300$1,815$2,615
Value of Feature Adjustments0-1,147-1,724-2,478

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Specifications Comparison: Toyota Highlander vs. Jeep Wrangler

Model Year20062018
ModelHighlanderWrangler
Body4dr SUV4dr SUV
Wheelbase106.9 in118.4 in
Length184.6 in188.4 in
Width71.9 in73.8 in
Height67.9 in73.6 in
Curb Weight3,517 lb.4,216 lb.
Fuel Capacity19.1 gal.21.5 gal.
Row 1 Headroom40.0 in42.6 in
Row 1 Shoulder Room57.9 in55.7 in
Row 1 Hip Room55.1 in53.9 in
Row 1 Legroom40.7 in41.2 in
Row 2 Headroom39.8 in41.7 in
Row 2 Shoulder Room57.0 in55.7 in
Row 2 Hip Room54.9 in56.7 in
Row 2 Legroom36.4 in38.3 in
Row 3 Headroom32.3 in0.0 in
Row 3 Shoulder Room53.2 in0.0 in
Row 3 Hip Room39.8 in0.0 in
Row 3 Legroom30.2 in0.0 in
Cargo Volume,
Minimum
10.5 ft331.7 ft3
Cargo Volume,
Behind R2
39.7 ft331.7 ft3
Cargo Volume,
Maximum
80.6 ft372.4 ft3

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Option Package Details
Toyota Highlander Limited

Towing Prep Package
FeatureValueRequested?
Trailering equipment (4 wire)125Yes
Additional engine cooling0No
Transmission cooler0No
Total Requested125100%
Total Not Requested00%

Option Package Details
Jeep Wrangler Unlimited Sahara

Trailer Tow and Heavy Duty Electrical Group
FeatureValueRequested?
Class II trailer hitch200Yes
Trailering equipment (7 wire)150No
Auxiliary switches100No
Total Requested20044%
Total Not Requested25056%
Trail Rail Cargo Management Group
FeatureValueRequested?
Cargo mat40Yes
Cargo area rails w/tie downs50No
Total Requested4044%
Total Not Requested5056%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100No
HD radio50No
Traffic + travel information25No
App support0No
Larger infotainment display0No
Total Requested75067%
Total Not Requested37533%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Trailer Tow and Heavy Duty Electrical Group
FeatureValueRequested?
Class II trailer hitch200Yes
Trailering equipment (7 wire)150No
Auxiliary switches100No
Total Requested20044%
Total Not Requested25056%
Trail Rail Cargo Management Group
FeatureValueRequested?
Cargo mat40Yes
Cargo area rails w/tie downs50No
Total Requested4044%
Total Not Requested5056%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100No
HD radio50No
Traffic + travel information25No
App support0No
Larger infotainment display0No
Total Requested75067%
Total Not Requested37533%

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