Toyota Prius v Toyota Prius v 2012 Ford Focus Ford Focus 2010

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Toyota Prius v vs. Ford Focus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius v vs. Ford Focus Invoice Comparison

Lowest Total Price: $20,574

Ford Focus SE   
Difference: $15,906

Lowest Total Invoice: $19,076

Ford Focus SE   
Difference: $14,729

Calculate Payments

  Down Payment Interest Rate Term
Model Year2012201020102010
ModelPrius vFocusFocusFocus
TrimFiveSESESSEL
Body4dr Wagon4dr Sedan4dr Sedan4dr Sedan
Base Price $30,140 $17,170 $18,780 $18,780
Base Invoice $28,058 $16,025 $17,489 $17,489
Advanced Technology Package 5,580      
SYNC and Sound Package   1,090    
Sunroof   795    
Rear spoiler   395    
Universal garage door opener   399 399 399
Moon & Tune Value Package     795 795
Advanced Technology Package 4,987      
SYNC and Sound Package   948    
Sunroof   692    
Rear spoiler   344    
Universal garage door opener   342 342 342
Moon & Tune Value Package     692 692
Options (change) 5,580 2,679 1,194 1,194
Options (change) 4,987 2,326 1,034 1,034
Destination 760 725 725 725
Total Price $36,480 $20,574 $20,699 $20,699
Total Invoice $33,805 $19,076 $19,248 $19,248

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius v dealer quotes or Ford Focus dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius v vs. Ford Focus

Lowest Adjusted Price and Invoice: Ford Focus SEL
TrueDelta Adjusted Price Difference: $10,531
TrueDelta Adjusted Invoice Difference: $9,696
Model Year2012201020102010
ModelPrius vFocusFocusFocus
TrimFiveSESESSEL
Body4dr Wagon4dr Sedan4dr Sedan4dr Sedan
Engine98hp I4 H140hp I4140hp I4140hp I4
TransmissionCVTM5M5M5
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 8190, 9190, 9190, 9
Tire (rear if not all the same)215/50-17195/60-15215/45-17205/50-16
Total Price$36,480$20,574$20,699$20,699
Adjustments for Features-6,3250-175-1,075
Feature-Adjusted Total Price$30,155$20,574$20,524$19,624
Cost Above Minimum$0$950$900$0
Total Invoice$33,805$19,076$19,248$19,248
Adjustments for Features-5,8610-163-1,000
Feature-Adjusted Total Invoice$27,944$19,076$19,085$18,248
Cost Above Minimum$0$828$837$0

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Features Comparison: Toyota Prius v vs. Ford Focus

Model Year2012201020102010
ModelPrius vFocusFocusFocus
TrimFiveSESESSEL
Body4dr Wagon4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
CVT$1000   
5-speed manual $0$0$0
FWD$0$0$0$0
Accessories 
Adaptive cruise control$600   
Cruise control $150$150$150
Proximity key$250   
Semi-automated parking system$500   
Tilt steering wheel, manual $150$150$150
Tilt/telescoping steering wheel, manual$250   
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150   
911 assist $25$25$25
Active or whiplash-reducing head restraints, front seats$0   
Brake assist$50   
Knee airbag, driver$75   
Radar- or camera-based collision preparation system$0   
Rearview camera$200   
Safety key $5$5$5
Vehicle health reports $0$0$0
Cargo Management 
Cargo cover$75   
Console with shifter $150$150$150
Console without shifter$150   
Overhead sunglass holder$25$25  
Climate Control 
Automatic climate control, front$200   
Interior air filter$0   
Intermittent wipers $0$0$0
Rear wiper$175   
Variable intermittent wipers$75   
Engine / Motor 
Automatic start / stop$150   
Exterior 
Bright-finished exhaust tip(s)  $25$25
Panoramic sunroof$1200   
Rear spoiler$200$200$200 
Sunroof $900$900$900
Infotainment 
App support$0   
DVD-compatible player$0   
HD radio$50   
Navigation system$600   
Telematics service, such as OnStar$200   
Voice control for audio system $25$25$25
Voice control for external devices $0$0$0
Voice control for nav and audio$100   
Instruments, Lights, and Mirrors 
Automatic headlights$125   
Compass $0$0$0
Digital instruments$0   
Headlight washers$50   
Heated mirrors$25 $25$25
Illuminated visor mirror, driver$50   
Illuminated visor mirror, passenger$50   
Interior ambient lighting  $150$150
LED headlights$1000   
Tachometer $75$75$75
Visor mirror, driver $10$10$10
Visor mirror, passenger $10$10$10
Seats and Interior Trim 
Center armrest(s), second row$50   
Floor mats $75$75$75
Heated front seats$200  $200
Leather seating surfaces   $900
Leather-wrapped steering wheel $150$150$150
Manual fore-aft adjuster, second row seats$75   
Manual recliner, second row seats$75   
Power lumbar adjuster, driver seat$100   
Synthetic leather seating surfaces$0   
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200   
Sport suspension (upgrade)  $0 
Touring suspension (upgrade)   $0
Total Value of Features$8,275$1,950$2,125$3,025
Value of Feature Adjustments$6,325$0$175$1,075
Value of Feature Adjustments-5,8610-163-1,000

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Specifications Comparison: Toyota Prius v vs. Ford Focus

Model Year20122010
ModelPrius vFocus
Body4dr Wagon4dr Sedan
Wheelbase109.4 in102.9 in
Length181.7 in175.0 in
Width69.9 in66.7 in
Height62.0 in58.6 in
Curb Weight3,275 lb.2,624 lb.
Fuel Capacity11.9 gal.13.5 gal.
Row 1 Headroom39.6 in39.2 in
Row 1 Shoulder Room55.9 in53.5 in
Row 1 Hip Room53.5 in50.4 in
Row 1 Legroom41.3 in41.7 in
Row 2 Headroom38.6 in38.3 in
Row 2 Shoulder Room55.2 in53.7 in
Row 2 Hip Room53.5 in50.9 in
Row 2 Legroom35.9 in36.1 in
Cargo Volume,
Minimum
34.3 ft313.8 ft3
Cargo Volume,
Maximum
67.3 ft313.8 ft3

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Option Package Details
Toyota Prius v Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450No
Telematics service, such as OnStar200No
DVD-compatible player0No
Panoramic sunroof1200No
Radar- or camera-based collision preparation system0No
Parking guidance system - active500No
JBL, 120W, 8 speakers350No
Total Requested00%
Total Not Requested2700100%

Option Package Details
Ford Focus SE

Rear spoiler
FeatureValueRequested?
Rear spoiler200Yes
Fog lights125Yes
Total Requested325100%
Total Not Requested00%
Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested250100%
Total Not Requested00%
SYNC and Sound Package
FeatureValueRequested?
Unbranded, 190W, 9 speakers (with subwoofer)350No
Cruise control150Yes
Auto-dimming rearview mirror150Yes
Leather-wrapped steering wheel150No
Audio controls on steering wheel125Yes
Voice control for external devices0No
SMS text-to-speech reader25Yes
Traffic + travel information25Yes
USB port25Yes
Vehicle health reports0No
911 assist25Yes
Bluetooth audio streaming25Yes
Voice control for audio system25Yes
Bluetooth cell phone link100Yes
Total Requested67557%
Total Not Requested50043%

Option Package Details
Ford Focus SES

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0No
Total Requested100100%
Total Not Requested00%
Moon & Tune Value Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 190W, 9 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Ford Focus SEL

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0No
Total Requested100100%
Total Not Requested00%
Moon & Tune Value Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 190W, 9 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

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