Toyota Prius v Toyota Prius v 2016 Kia Optima Kia Optima 2006
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Toyota Prius v vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius v vs. Kia Optima Invoice Comparison

Lowest Total Price: $20,790

Kia Optima EX   
Difference: $14,719

Lowest Total Invoice: $19,139

Kia Optima EX   
Difference: $13,720

Calculate Payments

  Down Payment Interest Rate Term
Model Year20162006
ModelPrius vOptima
TrimFiveEX
Body4dr Wagon4dr Sedan
Base Price $30,935 $19,100
Base Invoice $28,798 $17,605
Advanced Technology Package 3,335  
Bodyside moldings 179  
Floor mats 225 85
Rear spoiler   220
Antilock brakes (ABS)   795
Advanced Technology Package 2,988  
Bodyside moldings 98  
Floor mats 140 65
Rear spoiler   169
Antilock brakes (ABS)   710
Options (change) 3,739 1,100
Options (change) 3,226 944
Destination 835 590
Total Price $35,509 $20,790
Total Invoice $32,859 $19,139

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius v dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius v vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $8,329
TrueDelta Adjusted Invoice Difference: $7,807
Model Year20162006
ModelPrius vOptima
TrimFiveEX
Body4dr Wagon4dr Sedan
Engine98hp I4 H138hp I4
TransmissionCVTT4
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)120, 8120, 6
Tire (rear if not all the same)215/50-17205/60-15
Total Price$35,509$20,790
Adjustments for Features-6,3900
Feature-Adjusted Total Price$29,119$20,790
Total Invoice$32,859$19,139
Adjustments for Features-5,9130
Feature-Adjusted Total Invoice$26,946$19,139

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Features Comparison: Toyota Prius v vs. Kia Optima

Model Year20162006
ModelPrius vOptima
TrimFiveEX
Body4dr Wagon4dr Sedan
Transmission and Drivetrain 
CVT$1000 
4-speed manually-shiftable automatic $900
FWD$0$0
Accessories 
Adaptive cruise control$600 
Cruise control $150
Proximity key$250 
Tilt steering wheel, manual $150
Tilt/telescoping steering wheel, manual$250 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Brake assist$50 
Knee airbag, driver$75 
Lane departure warning$200 
Radar- or camera-based collision preparation system$0 
Rearview camera$200 
Side curtain airbags$350 
Stability control$400 
Tire-pressure monitor$75 
Traction control$100 
Cargo Management 
Cargo cover$75 
Cargo mat$40 
Console with shifter $150
Console without shifter$150 
Overhead sunglass holder$25 
Climate Control 
Interior air filter$0 
Rear wiper$175 
Engine / Motor 
Automatic start / stop$150 
Exterior 
Panoramic sunroof$1200 
Sunroof $900
Infotainment 
App support$0 
Audio controls on steering wheel$125 
Aux input$50 
Bluetooth audio streaming$25 
Bluetooth cell phone link$100 
Cassette player $50
DVD-compatible player$0 
HD radio$50 
MP3-compatible player$50 
Navigation system$600 
Satellite radio$200 
Siri Eyes Free support$0 
SMS text-to-speech reader$25 
Telematics service, such as OnStar$200 
Traffic + travel information$25 
Voice control for nav and audio$100 
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200 
Digital instruments$0 
LED headlights$1000 
Outside temperature display$50 
Tachometer $75
Trip computer$150 
Seats and Interior Trim 
Heated front seats$200 
Leather-wrapped steering wheel $150
Manual fore-aft adjuster, second row seats$75 
Manual lumbar adjuster, driver seat $50
Manual recliner, second row seats$75 
Power lumbar adjuster, driver seat$100 
Synthetic leather seating surfaces$0 
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200 
Total Value of Features$8,965$2,575
Value of Feature Adjustments$6,390$0
Value of Feature Adjustments-5,9130

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See a complete comparison of Toyota Prius v vs. Kia Optima features.

Specifications Comparison: Toyota Prius v vs. Kia Optima

Model Year20162006
ModelPrius vOptima
Body4dr Wagon4dr Sedan
Wheelbase109.4 in106.3 in
Length181.7 in185.8 in
Width69.9 in71.5 in
Height62.0 in55.5 in
Curb Weight3,275 lb.3,282 lb.
Fuel Capacity11.9 gal.17.2 gal.
Row 1 Headroom39.6 in39.0 in
Row 1 Shoulder Room55.9 in56.9 in
Row 1 Hip Room53.5 in55.8 in
Row 1 Legroom41.3 in43.3 in
Row 2 Headroom38.6 in37.6 in
Row 2 Shoulder Room55.2 in55.7 in
Row 2 Hip Room53.5 in54.4 in
Row 2 Legroom35.9 in36.2 in
Cargo Volume,
Minimum		34.3 ft313.6 ft3
Cargo Volume,
Maximum		67.3 ft313.6 ft3

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See a complete comparison of Toyota Prius v vs. Kia Optima specs.

Option Package Details
Toyota Prius v Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450No
Telematics service, such as OnStar200No
Panoramic sunroof1200No
Auto-dimming headlights200No
Radar- or camera-based collision preparation system0No
Lane departure warning system200No
JBL, 120W, 8 speakers350No
Total Requested00%
Total Not Requested2600100%

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