Toyota Prius Toyota Prius 2012 BMW 3-Series BMW 3-Series 2011

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Toyota Prius vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $30,565

Toyota Prius Five   
Difference: $16,910

Lowest Total Invoice: $28,504

Toyota Prius Five   
Difference: $15,306

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220122011
ModelPriusPrius3-Series
TrimFivePlug-in Hybrid Advanced328i
Body4dr Hatch4dr Hatch4dr Wagon
Base Price $29,805 $39,525 $37,150
Base Invoice $27,744 $37,945 $34,380
Navigation system     2,100
Premium Package     1,900
Steering-linked headlights     900
Metallic paint (extra cost)     550
App support     250
Heated front seats     500
Proximity key     500
Adaptive cruise control     2,400
Satellite radio - one year subscription     350
Navigation system     1,910
Premium Package     1,730
Steering-linked headlights     820
Metallic paint (extra cost)     500
App support     230
Heated front seats     455
Proximity key     455
Adaptive cruise control     2,135
Satellite radio - one year subscription     320
Options (change) 0 0 9,450
Options (change) 0 0 8,555
Destination 760 760 875
Gas Tax 0 -2,500 0
Total Price $30,565 $37,785 $47,475
Total Invoice $28,504 $36,205 $43,810

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $12,875
TrueDelta Adjusted Invoice Difference: $11,582
Model Year201220122011
ModelPriusPrius3-Series
TrimFivePlug-in Hybrid Advanced328i
Body4dr Hatch4dr Hatch4dr Wagon
Engine98hp I4 H98hp I4 PiH230hp I6
TransmissionCVTCVTT6
DrivetrainFWDFWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 8120, 8180, 8
Tire (rear if not all the same)215/45-17195/65-15225/45-17
Total Price$30,565$37,785$47,475
Adjustments for Features0-900-4,035
Feature-Adjusted Total Price$30,565$36,885$43,440
Cost Above Minimum$0$6,320$0
Total Invoice$28,504$36,205$43,810
Adjustments for Features0-862-3,724
Feature-Adjusted Total Invoice$28,504$35,343$40,086
Cost Above Minimum$0$6,839$0

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Features Comparison: Toyota Prius vs. BMW 3-Series

Model Year201220122011
ModelPriusPrius3-Series
TrimFivePlug-in Hybrid Advanced328i
Body4dr Hatch4dr Hatch4dr Wagon
Transmission and Drivetrain 
CVT$1000$1000 
6-speed manually-shiftable automatic  $1100
FWD$0$0 
RWD  $0
Accessories 
Adaptive cruise control $600$600
Cruise control$150  
Remote app $25$25
Remote climate control $25 
Remote window/roof operation  $15
Brakes, Airbags, and Other Safety 
Knee airbag, driver$75$75 
Radar- or camera-based collision preparation system $0 
Rearview camera$200$200 
Temporary spare tire$150  
Tires, run-flat  $150
Cargo Management 
Air-conditioned storage compartment  $50
Cargo area partition net  $40
Liftglass or two-piece tailgate  $150
Overhead sunglass holder$25$25 
Climate Control 
Automatic air recirculation  $100
Dual-zone climate control  $125
Heated windshield washer nozzles  $15
Rain-sensing wipers  $175
Rear air vents with manual controls  $150
Variable intermittent wipers$75$75 
Engine / Motor 
4 kWh battery pack $0 
Automatic start / stop$150$150 
Exterior 
Bright-finished exhaust tip(s)  $25
Panoramic sunroof  $1200
Rear spoiler$200$200 
Infotainment 
Bluetooth audio streaming$25$25 
DVD-compatible player $0 
iPod integration  $100
Media drive  $15
Satellite radio$200$200 
Satellite radio - one year subscription  $250
SMS text-to-speech reader$25$25 
Telematics service, such as OnStar $200$200
Traffic + travel information$25$25 
Traffic information  $25
USB port$25$25 
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming passenger-side mirror  $75
Compass  $0
Digital instruments$0$0 
Head-up display (HUD) $350 
Headlight washers$50$50 
Interior ambient lighting  $150
Large energy flow and fuel economy display$25$25 
LED headlights$1000$1000 
Mirror tilt-down in reverse  $25
Power-folding mirrors  $50
Steering-linked headlights  $150
Tachometer  $75
Turn signals on or near mirrors  $25
Xenon HID headlights  $500
Seats and Interior Trim 
Leather seating surfaces  $900
Memory system, driver seat  $200
Power 4-way lumbar adjuster, driver seat  $150
Power 4-way lumbar adjuster, passenger seat  $150
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100$100 
Power recliner, passenger seat  $100
Power tilt adjuster, passenger seat  $100
Synthetic leather seating surfaces$0$0 
Wood trim  $300
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200$200 
Total Value of Features$3,700$4,600$7,735
Value of Feature Adjustments$0$900$4,035
Value of Feature Adjustments0-862-3,724

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Specifications Comparison: Toyota Prius vs. BMW 3-Series

Model Year20122011
ModelPrius3-Series
Body4dr Hatch4dr Wagon
Wheelbase106.3 in108.7 in
Length176.4 in178.2 in
Width68.7 in71.5 in
Height58.7 in55.8 in
Curb Weight3,043 lb.3,463 lb.
Fuel Capacity11.9 gal.15.9 gal.
Row 1 Headroom38.6 in38.5 in
Row 1 Shoulder Room54.9 in55.4 in
Row 1 Hip Room52.7 in0.0 in
Row 1 Legroom42.5 in41.5 in
Row 2 Headroom37.6 in38.0 in
Row 2 Shoulder Room53.1 in55.1 in
Row 2 Hip Room51.2 in0.0 in
Row 2 Legroom36.0 in34.6 in
Cargo Volume,
Minimum
21.6 ft324.8 ft3
Cargo Volume,
Maximum
39.6 ft358.0 ft3

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Option Package Details
BMW 3-Series 328i

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150No
Xenon HID headlights500Yes
Total Requested50077%
Total Not Requested15023%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200Yes
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Remote app25Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat100No
Total Requested92547%
Total Not Requested105053%

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