Toyota Prius Toyota Prius 2013 BMW 3-Series BMW 3-Series 2012

We are 103,000+ car owners sharing real-world car information.

Join Us

Toyota Prius vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $30,800

Toyota Prius Five   
Difference: $17,095

Lowest Total Invoice: $28,725

Toyota Prius Five   
Difference: $15,450

Calculate Payments

  Down Payment Interest Rate Term
Model Year201320132012
ModelPriusPrius3-Series
TrimFivePlug-in Hybrid Advanced328i
Body4dr Hatch4dr Hatch4dr Wagon
Base Price $30,005 $39,525 $37,500
Base Invoice $27,930 $37,945 $34,680
Premium Package     1,900
Steering-linked headlights     900
Navigation system     2,150
Satellite radio - one year subscription     350
Adaptive cruise control     2,400
Proximity key     500
Heated front seats     500
App support     250
Metallic paint (extra cost)     550
Premium Package     1,730
Steering-linked headlights     820
Navigation system     1,955
Satellite radio - one year subscription     320
Adaptive cruise control     2,135
Proximity key     455
Heated front seats     455
App support     230
Metallic paint (extra cost)     500
Options (change) 0 0 9,500
Options (change) 0 0 8,600
Destination 795 795 895
Gas Tax 0 -2,500 0
Total Price $30,800 $37,820 $47,895
Total Invoice $28,725 $36,240 $44,175

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Prius dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Prius vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $13,910
TrueDelta Adjusted Invoice Difference: $12,512
Model Year201320132012
ModelPriusPrius3-Series
TrimFivePlug-in Hybrid Advanced328i
Body4dr Hatch4dr Hatch4dr Wagon
Engine98hp I4 H98hp I4 PiH230hp I6
TransmissionCVTCVTM6
DrivetrainFWDFWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 8120, 8180, 8
Tire (rear if not all the same)215/45-17195/65-15225/45-17
Total Price$30,800$37,820$47,895
Adjustments for Features0-900-3,185
Feature-Adjusted Total Price$30,800$36,920$44,710
Cost Above Minimum$0$6,120$0
Total Invoice$28,725$36,240$44,175
Adjustments for Features0-862-2,938
Feature-Adjusted Total Invoice$28,725$35,378$41,237
Cost Above Minimum$0$6,653$0

Return to top

Features Comparison: Toyota Prius vs. BMW 3-Series

Model Year201320132012
ModelPriusPrius3-Series
TrimFivePlug-in Hybrid Advanced328i
Body4dr Hatch4dr Hatch4dr Wagon
Transmission and Drivetrain 
CVT$1000$1000 
6-speed manual  $150
FWD$0$0 
RWD  $0
Accessories 
Adaptive cruise control $600$600
Cruise control$150  
Remote app $25$25
Remote climate control $25 
Remote window/roof operation  $15
Brakes, Airbags, and Other Safety 
Knee airbag, driver$75$75 
Radar- or camera-based collision preparation system $0 
Rearview camera$200$200 
Temporary spare tire$150  
Tires, run-flat  $150
Cargo Management 
Air-conditioned storage compartment  $50
Cargo area partition net  $40
Liftglass or two-piece tailgate  $150
Overhead sunglass holder$25$25 
Climate Control 
Automatic air recirculation  $100
Dual-zone climate control  $125
Heated windshield washer nozzles  $15
Rain-sensing wipers  $175
Rear air vents with manual controls  $150
Residual heat  $50
Variable intermittent wipers$75$75 
Engine / Motor 
4 kWh battery pack $0 
Automatic start / stop$150$150 
Exterior 
Bright-finished exhaust tip(s)  $25
Panoramic sunroof  $1200
Rear spoiler$200$200 
Infotainment 
iPod integration  $100
Media drive  $15
Satellite radio$200$200 
Satellite radio - one year subscription  $250
Telematics service, such as OnStar $200$200
Traffic + travel information$25$25 
Traffic information  $25
USB port$25$25 
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming passenger-side mirror  $75
Compass  $0
Digital instruments$0$0 
Head-up display (HUD) $350 
Headlight washers$50$50 
Interior ambient lighting  $150
Large energy flow and fuel economy display$25$25 
LED headlights$1000$1000 
Mirror tilt-down in reverse  $25
Power-folding mirrors  $50
Steering-linked headlights  $150
Tachometer  $75
Turn signals on or near mirrors  $25
Xenon HID headlights  $500
Seats and Interior Trim 
Leather seating surfaces  $900
Memory system, driver seat  $200
Power 4-way lumbar adjuster, driver seat  $150
Power 4-way lumbar adjuster, passenger seat  $150
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100$100 
Power recliner, passenger seat  $100
Power tilt adjuster, passenger seat  $100
Synthetic leather seating surfaces$0$0 
Wood trim  $300
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200$200 
Total Value of Features$3,650$4,550$6,835
Value of Feature Adjustments$0$900$3,185
Value of Feature Adjustments0-862-2,938

Return to top

Specifications Comparison: Toyota Prius vs. BMW 3-Series

Model Year20132012
ModelPrius3-Series
Body4dr Hatch4dr Wagon
Wheelbase106.3 in108.7 in
Length176.4 in178.2 in
Width68.7 in71.5 in
Height58.7 in55.8 in
Curb Weight3,043 lb.3,463 lb.
Fuel Capacity11.9 gal.15.9 gal.
Row 1 Headroom38.6 in37.4 in
Row 1 Shoulder Room54.9 in55.4 in
Row 1 Hip Room52.7 in0.0 in
Row 1 Legroom42.5 in41.5 in
Row 2 Headroom37.6 in38.0 in
Row 2 Shoulder Room53.1 in55.1 in
Row 2 Hip Room51.2 in0.0 in
Row 2 Legroom36.0 in34.6 in
Cargo Volume,
Minimum
21.6 ft324.8 ft3
Cargo Volume,
Maximum
39.6 ft358.0 ft3

Return to top

Option Package Details
BMW 3-Series 328i

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150No
Xenon HID headlights500Yes
Total Requested50077%
Total Not Requested15023%
Premium Package
FeatureValueRequested?
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Total Requested60036%
Total Not Requested105064%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Telematics service, such as OnStar200Yes
Bluetooth cell phone link100Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25Yes
Total Requested110099%
Total Not Requested151%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Hatchbacks
See TrueDelta's information for all Toyota models.