Toyota Prius Toyota Prius 2015 BMW 3-Series BMW 3-Series 2015

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Toyota Prius vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $35,350

Toyota Prius Five   
Difference: $13,895

Lowest Total Invoice: $32,745

Toyota Prius Five   
Difference: $13,255

Calculate Payments

  Down Payment Interest Rate Term
Model Year201520152015
ModelPrius3-Series3-Series
TrimFive328i328d
Body4dr Hatch4dr Wagon4dr Wagon
Base Price $30,005 $41,950 $43,450
Base Invoice $27,930 $39,275 $40,655
Advanced Technology Package 4,320    
Floor mats 200    
Steering-linked headlights   900 900
Technology Package   3,150 3,150
Adaptive cruise control, all-speed   1,200 1,200
Heated front seats   500 500
Metallic paint (extra cost)   550 550
Advanced Technology Package 3,863    
Floor mats 127    
Steering-linked headlights   820 820
Technology Package   2,865 2,865
Adaptive cruise control, all-speed   1,090 1,090
Heated front seats   455 455
Metallic paint (extra cost)   500 500
Options (change) 4,520 6,300 6,300
Options (change) 3,990 5,730 5,730
Destination 825 995 995
Total Price $35,350 $49,245 $50,745
Total Invoice $32,745 $46,000 $47,380

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. BMW 3-Series

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $8,750
TrueDelta Adjusted Invoice Difference: $8,449
Model Year201520152015
ModelPrius3-Series3-Series
TrimFive328i328d
Body4dr Hatch4dr Wagon4dr Wagon
Engine98hp I4 H240hp I4180hp I4 D
TransmissionCVTT8T8
DrivetrainFWDAWDAWD
EPA Fuel Economy (city/highway)51/48 MPG25/33 MPG25/33 MPG
Audio (watts, speakers)120, 8205, 9205, 9
Tire (rear if not all the same)215/45-17225/50-17225/50-17
Total Price$35,350$49,245$50,745
Adjustments for Features0-5,145-5,045
Feature-Adjusted Total Price$35,350$44,100$45,700
Cost Above Minimum$0$0$1,600
Total Invoice$32,745$46,000$47,380
Adjustments for Features0-4,806-4,710
Feature-Adjusted Total Invoice$32,745$41,194$42,670
Cost Above Minimum$0$0$1,476

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Features Comparison: Toyota Prius vs. BMW 3-Series

Model Year201520152015
ModelPrius3-Series3-Series
TrimFive328i328d
Body4dr Hatch4dr Wagon4dr Wagon
Transmission and Drivetrain 
CVT$1000  
8-speed manually-shiftable automatic $1300$1300
FWD$0  
AWD $1700$1700
Accessories 
Adaptive cruise control$600  
Adaptive cruise control, all-speed $850$850
Proximity key$250  
Remote app $25$25
Remote window/roof operation $15$15
Brakes, Airbags, and Other Safety 
Forward collision warning $200$200
Hill descent control $250$250
Knee airbag, passenger $75$75
Lane departure prevention$150  
Lane departure warning$200  
Radar- or camera-based collision preparation system$0  
Rearview camera$200  
Temporary spare tire$150  
Tires, run-flat $150$150
Cargo Management 
Air-conditioned storage compartment $50$50
Cargo area partition net $40$40
Cargo mat$40  
Liftglass or two-piece tailgate $150$150
Overhead sunglass holder$25  
Climate Control 
Automatic air recirculation $100$100
Dual-zone climate control $125$125
Heated windshield washer nozzles $15$15
Rain-sensing wipers $175$175
Rear air vents with manual controls $150$150
Residual heat $50$50
Variable intermittent wipers$75  
Engine / Motor 
Regenerative braking $0$0
Exterior 
Bright-finished exhaust tip(s) $25$25
Panoramic sunroof $1200$1200
Infotainment 
Handwriting recognition $200$200
In-vehicle Internet $150$150
Media drive $15$15
S Voice support $0$0
Satellite radio$200  
Siri Eyes Free support $0$0
SMS text-to-speech reader$25  
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Auto-dimming passenger-side mirror $75$75
Compass $0$0
Digital instruments$0  
Headlight washers$50  
Interior ambient lighting $150$150
Large energy flow and fuel economy display$25  
LED headlights$1000  
Mirror tilt-down in reverse $25$25
Power-folding mirrors $50$50
Steering-linked headlights $150$150
Tachometer $75$75
Turn signals on or near mirrors $25$25
Xenon HID headlights $500$500
Seats and Interior Trim 
Memory system, driver seat $200$200
Power fore-aft adjuster, passenger seat $100$100
Power height adjuster, passenger seat $100$100
Power lumbar adjuster, driver seat$100  
Power recliner, passenger seat $100$100
Power tilt adjuster, passenger seat $100$100
Wood trim $300$300
Transmission 
Launch control $100 
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$4,090$9,235$9,135
Value of Feature Adjustments$0$5,145$5,045
Value of Feature Adjustments0-4,806-4,710

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Specifications Comparison: Toyota Prius vs. BMW 3-Series

Model Year20152015
ModelPrius3-Series
Body4dr Hatch4dr Wagon
Wheelbase106.3 in110.6 in
Length176.4 in182.1 in
Width68.7 in71.3 in
Height58.7 in56.5 in
Curb Weight3,042 lb.4,045 lb.
Fuel Capacity11.9 gal.15.8 gal.
Row 1 Headroom38.6 in40.4 in
Row 1 Shoulder Room54.9 in55.1 in
Row 1 Hip Room52.7 in0.0 in
Row 1 Legroom42.5 in42.0 in
Row 2 Headroom37.6 in38.3 in
Row 2 Shoulder Room53.1 in55.1 in
Row 2 Hip Room51.2 in0.0 in
Row 2 Legroom36.0 in35.0 in
Cargo Volume,
Minimum
21.6 ft317.5 ft3
Cargo Volume,
Maximum
39.6 ft353.0 ft3

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Option Package Details
Toyota Prius Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Telematics service, such as OnStar200Yes
Head-up display (HUD)350Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200No
Lane departure prevention system150No
Total Requested100074%
Total Not Requested35026%

Option Package Details
BMW 3-Series 328i

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150No
Xenon HID headlights500Yes
Total Requested50077%
Total Not Requested15023%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Technology Package
FeatureValueRequested?
Head-up display (HUD)350Yes
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
Traffic + travel information25Yes
In-vehicle Internet150No
Handwriting recognition200No
App support0Yes
Remote app25No
Siri Eyes Free support0No
S Voice support0No
Total Requested107573%
Total Not Requested39027%

Option Package Details
BMW 3-Series 328d

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150No
Xenon HID headlights500Yes
Total Requested50077%
Total Not Requested15023%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Technology Package
FeatureValueRequested?
Head-up display (HUD)350Yes
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15No
Traffic + travel information25Yes
In-vehicle Internet150No
Handwriting recognition200No
App support0Yes
Remote app25No
Siri Eyes Free support0No
S Voice support0No
Total Requested107573%
Total Not Requested39027%

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