| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota Prius vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota Prius vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $25,179 Toyota Prius | ||||
| Difference: $22,816 | ||||
Lowest Total Invoice: $22,841 Toyota Prius | ||||
| Difference: $22,024 | ||||
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| Model Year | 2008 | 2008 | 2015 | 2015 |
| Model | Prius | Prius | 3-Series | 3-Series |
| Trim | Base | Touring | 328i | 328d |
| Body | 4dr Hatch | 4dr Hatch | 4dr Wagon | 4dr Wagon |
| Base Price | $22,875 | $23,770 | $41,950 | $43,450 |
| Base Invoice | $21,064 | $21,816 | $39,275 | $40,655 |
| Package 6 | 4,550 | 4,175 | ||
| Floor mats | 184 | 184 | ||
| Navigation system | 2,150 | 2,150 | ||
| Steering-linked headlights | 900 | 900 | ||
| Metallic paint (extra cost) | 550 | 550 | ||
| Leather seating surfaces | 1,450 | 1,450 | ||
| Package 6 | 4,095 | 3,758 | ||
| Floor mats | 112 | 112 | ||
| Navigation system | 1,955 | 1,955 | ||
| Steering-linked headlights | 820 | 820 | ||
| Metallic paint (extra cost) | 500 | 500 | ||
| Leather seating surfaces | 1,320 | 1,320 | ||
| Options (change) | 4,734 | 4,359 | 5,050 | 5,050 |
| Options (change) | 4,207 | 3,870 | 4,595 | 4,595 |
| Destination | 720 | 720 | 995 | 995 |
| Gas Tax | -3,150 | -3,150 | 0 | 0 |
| Total Price | $25,179 | $25,699 | $47,995 | $49,495 |
| Total Invoice | $22,841 | $23,256 | $44,865 | $46,245 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota Prius dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota Prius vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: Toyota Prius | ||||
| TrueDelta Adjusted Price Difference: $15,571 | ||||
| TrueDelta Adjusted Invoice Difference: $15,251 | ||||
| Model Year | 2008 | 2008 | 2015 | 2015 |
| Model | Prius | Prius | 3-Series | 3-Series |
| Trim | Base | Touring | 328i | 328d |
| Body | 4dr Hatch | 4dr Hatch | 4dr Wagon | 4dr Wagon |
| Engine | 76hp I4 H | 76hp I4 H | 240hp I4 | 180hp I4 D |
| Transmission | CVT | CVT | T8 | T8 |
| Drivetrain | FWD | FWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | 48/45 MPG | 48/45 MPG | 25/33 MPG | 25/33 MPG |
| Audio (watts, speakers) | ?, 9 | ?, 9 | 205, 9 | 205, 9 |
| Tire (rear if not all the same) | 185/65-15 | 195/55-16 | 225/50-17 | 225/50-17 |
| Total Price | $25,179 | $25,699 | $47,995 | $49,495 |
| Adjustments for Features | 0 | 0 | -7,245 | -7,145 |
| Feature-Adjusted Total Price | $25,179 | $25,699 | $40,750 | $42,350 |
| Cost Above Minimum | $0 | $520 | $0 | $1,600 |
| Total Invoice | $22,841 | $23,256 | $44,865 | $46,245 |
| Adjustments for Features | 0 | 0 | -6,773 | -6,676 |
| Feature-Adjusted Total Invoice | $22,841 | $23,256 | $38,092 | $39,569 |
| Cost Above Minimum | $0 | $415 | $0 | $1,477 |
Features Comparison: Toyota Prius vs. BMW 3-Series
| Model Year | 2008 | 2008 | 2015 | 2015 |
| Model | Prius | Prius | 3-Series | 3-Series |
| Trim | Base | Touring | 328i | 328d |
| Body | 4dr Hatch | 4dr Hatch | 4dr Wagon | 4dr Wagon |
| Transmission and Drivetrain | ||||
| CVT | $1000 | $1000 | ||
| 8-speed manually-shiftable automatic | $1300 | $1300 | ||
| FWD | $0 | $0 | ||
| AWD | $1700 | $1700 | ||
| Accessories | ||||
| Proximity key | $250 | $250 | ||
| Remote app | $25 | $25 | ||
| Remote window/roof operation | $15 | $15 | ||
| Tilt steering wheel, manual | $150 | $150 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | ||
| Brakes, Airbags, and Other Safety | ||||
| 4-wheel disc brakes | $150 | $150 | ||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Hill descent control | $250 | $250 | ||
| Knee airbag, driver | $75 | $75 | ||
| Knee airbag, passenger | $75 | $75 | ||
| Rearview camera | $200 | $200 | ||
| Temporary spare tire | $150 | $150 | ||
| Tires, run-flat | $150 | $150 | ||
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | ||
| Cargo area partition net | $40 | $40 | ||
| Cargo mat | $40 | $40 | ||
| Console with shifter | $150 | $150 | ||
| Console without shifter | $150 | $150 | ||
| Liftglass or two-piece tailgate | $150 | $150 | ||
| Overhead sunglass holder | $25 | $25 | ||
| Climate Control | ||||
| Automatic air recirculation | $100 | $100 | ||
| Dual-zone climate control | $125 | $125 | ||
| Heated windshield washer nozzles | $15 | $15 | ||
| Rain-sensing wipers | $175 | $175 | ||
| Rear air vents with manual controls | $150 | $150 | ||
| Residual heat | $50 | $50 | ||
| Variable intermittent wipers | $75 | $75 | ||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | ||
| Regenerative braking | $0 | $0 | ||
| Exterior | ||||
| Bright-finished exhaust tip(s) | $25 | $25 | ||
| Larger rear spoiler | $200 | |||
| Panoramic sunroof | $1200 | $1200 | ||
| Rear spoiler | $200 | $200 | $200 | |
| Infotainment | ||||
| App support | $0 | $0 | ||
| Bluetooth audio streaming | $25 | $25 | ||
| CD changer, in-dash | $325 | $325 | ||
| CD player | $125 | $125 | ||
| DVD-compatible player | $0 | $0 | ||
| Handwriting recognition | $200 | $200 | ||
| HD radio | $50 | $50 | ||
| In-vehicle Internet | $150 | $150 | ||
| Media drive | $15 | $15 | ||
| S Voice support | $0 | $0 | ||
| Siri Eyes Free support | $0 | $0 | ||
| Telematics service, such as OnStar | $200 | $200 | ||
| Traffic + travel information | $25 | $25 | ||
| USB port | $25 | $25 | ||
| Voice control for external devices | $0 | $0 | ||
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming driver-side mirror | $75 | $75 | ||
| Auto-dimming passenger-side mirror | $75 | $75 | ||
| Automatic headlights | $125 | $125 | ||
| Compass | $0 | $0 | ||
| Digital instruments | $0 | $0 | ||
| Interior ambient lighting | $150 | $150 | ||
| Large energy flow and fuel economy display | $25 | $25 | ||
| Mirror tilt-down in reverse | $25 | $25 | ||
| Power-folding mirrors | $50 | $50 | ||
| Steering-linked headlights | $150 | $150 | ||
| Tachometer | $75 | $75 | ||
| Turn signals on or near mirrors | $25 | $25 | ||
| Seats and Interior Trim | ||||
| Memory system, driver seat | $200 | $200 | ||
| Power fore-aft adjuster, driver seat | $100 | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||
| Power height adjuster, driver seat | $100 | $100 | ||
| Power height adjuster, passenger seat | $100 | $100 | ||
| Power recliner, driver seat | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | ||
| Power tilt adjuster, passenger seat | $100 | $100 | ||
| Wood trim | $300 | $300 | ||
| Suspension, Wheels, and Tires | ||||
| Electronic systems calibration selector | $200 | $200 | ||
| Sport suspension (upgrade) | $0 | |||
| Transmission | ||||
| Launch control | $100 | |||
| Steering-wheel-mounted transmission controls | $100 | $100 | ||
| Total Value of Features | $2,590 | $2,590 | $9,835 | $9,735 |
| Value of Feature Adjustments | $0 | $0 | $7,245 | $7,145 |
| Value of Feature Adjustments | 0 | 0 | -6,773 | -6,676 |
Specifications Comparison: Toyota Prius vs. BMW 3-Series
| Model Year | 2008 | 2015 |
| Model | Prius | 3-Series |
| Body | 4dr Hatch | 4dr Wagon |
| Wheelbase | 106.3 in | 110.6 in |
| Length | 175.0 in | 182.1 in |
| Width | 67.9 in | 71.3 in |
| Height | 58.1 in | 56.5 in |
| Curb Weight | 2,890 lb. | 4,045 lb. |
| Fuel Capacity | 11.9 gal. | 15.8 gal. |
| Row 1 Headroom | 39.1 in | 40.4 in |
| Row 1 Shoulder Room | 55.3 in | 55.1 in |
| Row 1 Hip Room | 51.0 in | 0.0 in |
| Row 1 Legroom | 41.9 in | 42.0 in |
| Row 2 Headroom | 37.1 in | 38.3 in |
| Row 2 Shoulder Room | 53.0 in | 55.1 in |
| Row 2 Hip Room | 51.6 in | 0.0 in |
| Row 2 Legroom | 38.6 in | 35.0 in |
| Cargo Volume, Minimum | 14.4 ft3 | 17.5 ft3 |
| Cargo Volume, Maximum | 14.4 | 53.0 ft3 |
Option Package Details
Toyota Prius
| Package 6 | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Fog lights | 125 | Yes |
| Xenon HID headlights | 500 | Yes |
| CD changer, in-dash | 200 | No |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Alarm | 100 | No |
| JBL, 9 speakers | 350 | No |
| Stability control | 400 | Yes |
| Rearview camera | 200 | No |
| MP3-compatible player | 50 | Yes |
| Proximity key | 250 | No |
| Aux input | 50 | Yes |
| Total Requested | 3225 | 75% |
| Total Not Requested | 1100 | 25% |
Option Package Details
Toyota Prius Touring
| Package 6 | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| CD changer, in-dash | 200 | No |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Alarm | 100 | No |
| JBL, 9 speakers | 350 | No |
| Stability control | 400 | Yes |
| Rearview camera | 200 | No |
| MP3-compatible player | 50 | Yes |
| Proximity key | 250 | No |
| Aux input | 50 | Yes |
| Total Requested | 2600 | 70% |
| Total Not Requested | 1100 | 30% |
Option Package Details
BMW 3-Series 328i
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | No |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 500 | 77% |
| Total Not Requested | 150 | 23% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | No |
| Traffic + travel information | 25 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| App support | 0 | No |
| Remote app | 25 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| Total Requested | 700 | 63% |
| Total Not Requested | 415 | 37% |
Option Package Details
BMW 3-Series 328d
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | No |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 500 | 77% |
| Total Not Requested | 150 | 23% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | No |
| Traffic + travel information | 25 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| App support | 0 | No |
| Remote app | 25 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| Total Requested | 700 | 63% |
| Total Not Requested | 415 | 37% |
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