The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $32,860 Kia Optima EX | ||||||
Difference: $31,308 | ||||||
Lowest Total Invoice: $30,549 Kia Optima EX | ||||||
Difference: $27,801 | ||||||
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Model Year | 2017 | 2017 | 2017 | 2017 | 2017 | 2017 |
Model | Sequoia | Optima | Optima | Optima | Optima | Optima |
Trim | Platinum | EX | Hybrid EX | Plug-in Hybrid EX | SX | SX Limited |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $62,090 | $25,440 | $30,990 | $35,210 | $26,855 | $36,090 |
Base Invoice | $56,501 | $23,755 | $28,752 | $32,743 | $25,023 | $33,481 |
Floor mats | 335 | |||||
Cargo net | 49 | 50 | 50 | 50 | 50 | 50 |
Remote start | 499 | 425 | 425 | 425 | ||
Premium Package | 3,600 | |||||
Universal garage door opener | 350 | 350 | 350 | 350 | 350 | |
Premium Plus Package | 2,100 | |||||
Sport front fascia (optional) | 0 | |||||
Technology Package | 5,000 | 5,250 | 4,800 | |||
Cargo mat | 95 | 95 | ||||
SX Base Package | 3,085 | |||||
Floor mats | 210 | |||||
Cargo net | 34 | 42 | 42 | 42 | 42 | 42 |
Remote start | 410 | 353 | 353 | 353 | ||
Premium Package | 3,283 | |||||
Universal garage door opener | 291 | 291 | 291 | 291 | 291 | |
Premium Plus Package | 1,930 | |||||
Sport front fascia (optional) | 0 | |||||
Technology Package | 4,618 | 4,831 | 4,380 | |||
Cargo mat | 78 | 78 | ||||
SX Base Package | 2,842 | |||||
Options (change) | 883 | 6,525 | 5,495 | 5,745 | 8,710 | 825 |
Options (change) | 654 | 5,899 | 5,029 | 5,242 | 7,908 | 686 |
Destination | 1,195 | 895 | 895 | 895 | 895 | 895 |
Gas Tax | 0 | 0 | 0 | -4,919 | 0 | 0 |
Total Price | $64,168 | $32,860 | $37,380 | $36,931 | $36,460 | $37,810 |
Total Invoice | $58,350 | $30,549 | $34,676 | $33,961 | $33,826 | $35,062 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | ||||||
TrueDelta Adjusted Price Difference: $25,228 | ||||||
TrueDelta Adjusted Invoice Difference: $22,272 | ||||||
Model Year | 2017 | 2017 | 2017 | 2017 | 2017 | 2017 |
Model | Sequoia | Optima | Optima | Optima | Optima | Optima |
Trim | Platinum | EX | Hybrid EX | Plug-in Hybrid EX | SX | SX Limited |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 381hp V8 | 185hp I4 | 154hp I4 H | 154hp I4 PiH | 245hp I4 | 245hp I4 |
Transmission | T6 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | RWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 605, 14 | 630, 10 | 630, 10 | 630, 10 | 630, 10 | 630, 10 |
Tire (rear if not all the same) | 275/55-20 | 215/55-17 | 215/55-17 | 215/55-17 | 235/45-18 | 235/45-18 |
Total Price | $64,168 | $32,860 | $37,380 | $36,931 | $36,460 | $37,810 |
Adjustments for Features | -6,080 | 0 | -1,225 | -1,025 | -1,975 | -2,850 |
Feature-Adjusted Total Price | $58,088 | $32,860 | $36,155 | $35,906 | $34,485 | $34,960 |
Cost Above Minimum | $0 | $0 | $3,295 | $3,046 | $1,625 | $2,100 |
Total Invoice | $58,350 | $30,549 | $34,676 | $33,961 | $33,826 | $35,062 |
Adjustments for Features | -5,529 | 0 | -1,136 | -943 | -1,832 | -2,643 |
Feature-Adjusted Total Invoice | $52,821 | $30,549 | $33,540 | $33,018 | $31,994 | $32,419 |
Cost Above Minimum | $0 | $0 | $2,991 | $2,469 | $1,445 | $1,870 |
Model Year | 2017 | 2017 | 2017 | 2017 | 2017 | 2017 |
Model | Sequoia | Optima | Optima | Optima | Optima | Optima |
Trim | Platinum | EX | Hybrid EX | Plug-in Hybrid EX | SX | SX Limited |
Body | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | $1100 |
RWD | $0 | |||||
FWD | $0 | $0 | $0 | $0 | $0 | |
Accessories | ||||||
AC power outlet | $100 | |||||
Adaptive cruise control | $600 | |||||
Adaptive cruise control, all-speed | $850 | $850 | $850 | $850 | $850 | |
Heated steering wheel | $100 | $100 | $100 | $100 | $100 | |
Power liftgate | $350 | |||||
Power retractable rear window | $350 | |||||
Proximity key | $250 | $250 | $250 | $250 | $250 | |
Proximity trunk or liftgate opener | $125 | $125 | $125 | $125 | $125 | |
Remote start | $150 | $150 | $150 | $150 | ||
Sunshades, third row | $125 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | |
Tilt/telescoping steering wheel, power | $350 | |||||
Brakes, Airbags, and Other Safety | ||||||
911 assist | $25 | $25 | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |
Around view cameras | $500 | |||||
Automatic braking, high-speed or partial | $200 | $200 | $200 | $200 | $200 | |
Automatic braking, low-speed | $200 | $200 | $200 | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | $100 | $100 | $100 | |
Forward collision warning | $200 | $200 | $200 | $200 | $200 | |
Full-size spare tire | $225 | |||||
Knee airbag, passenger | $75 | |||||
Lane departure warning | $200 | $200 | $200 | $200 | $200 | |
Obstacle detection, front | $150 | |||||
Rearview camera | $200 | $200 | $200 | $200 | $200 | |
Side curtain airbags | $350 | $350 | $350 | $350 | $350 | |
Side curtain airbags, three rows | $500 | |||||
Temporary spare tire | $150 | $150 | ||||
Trailer sway control | $25 | |||||
Vehicle health reports | $0 | $0 | $0 | $0 | $0 | |
Cargo Management | ||||||
Class IV trailer hitch | $300 | |||||
Removable second-row console | $200 | |||||
Roof rack | $300 | |||||
Trailering equipment (7 wire) | $150 | |||||
Climate Control | ||||||
Rear air vents | $100 | $100 | $100 | $100 | $100 | |
Rear air vents with automatic controls | $250 | |||||
Rear HVAC unit | $400 | |||||
Rear wiper | $175 | |||||
Wiper de-icer | $25 | |||||
Drivetrain | ||||||
Limited-slip rear differential | $300 | |||||
Engine / Motor | ||||||
10 kWh battery pack | $0 | |||||
3.3 kW onboard charger | $0 | |||||
Automatic start / stop | $150 | $150 | ||||
Exterior | ||||||
Active grille shutters | $0 | $0 | ||||
Body kit | $0 | $0 | ||||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | |||
Deep-tinted rear windows | $275 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | $0 | ||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | |
Rear bumper protector | $40 | |||||
Rear spoiler | $200 | $200 | $200 | |||
Running boards | $350 | |||||
Skid plates | $150 | |||||
Sunroof | $900 | |||||
Tow hook(s), front | $40 | |||||
Infotainment | ||||||
Android Auto support | $100 | $100 | $100 | $100 | $100 | |
Apple CarPlay support | $100 | $100 | $100 | $100 | $100 | |
Blu-Ray-compatible entertainment system | $100 | |||||
CD changer, in-dash | $325 | |||||
DVD-compatible player | $0 | |||||
Entertainment system, ceiling-mounted | $1000 | |||||
MP3-compatible player | $50 | |||||
Siri Eyes Free support | $0 | |||||
Traffic + travel information | $25 | |||||
Traffic information | $25 | $25 | $25 | $25 | $25 | |
Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
Wireless charging station | $75 | |||||
Instruments, Lights, and Mirrors | ||||||
Approach detection | $25 | $25 | $25 | |||
Auto-dimming driver-side mirror | $75 | |||||
Auto-dimming headlights | $200 | $200 | $200 | $200 | ||
Auto-dimming passenger-side mirror | $75 | |||||
Conversation mirror | $25 | |||||
Detailed driving style feedback | $100 | $100 | ||||
Fog lights | $125 | |||||
Headlight washers | $50 | |||||
Interior ambient lighting | $150 | $150 | $150 | $150 | $150 | |
Large energy flow and fuel economy display | $25 | $25 | ||||
LED headlights | $1000 | $1000 | $1000 | $1000 | ||
Mirror tilt-down in reverse | $25 | |||||
Steering-linked headlights | $150 | $150 | $150 | $150 | ||
Transmission temperature gauge | $75 | |||||
Seats and Interior Trim | ||||||
Door sill trim plates | $100 | $100 | $100 | |||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
Leather seating surfaces, third-row seats | $200 | |||||
Manual fore-aft adjuster, second row seats | $75 | |||||
Manual recliner, second row seats | $75 | |||||
Metal pedals | $75 | $75 | ||||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | $150 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | |||||
Power recliner, third row seats | $150 | |||||
Power thigh support length adjuster, driver seat | $100 | |||||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | |
Power-folding third row seats | $1000 | |||||
Suspension, Wheels, and Tires | ||||||
Adaptive dampers - electrical | $500 | |||||
Alloy wheels | $350 | $350 | $350 | |||
Chrome-plated alloy wheels | $850 | |||||
Electronic systems calibration selector | $200 | $200 | $200 | |||
Machined alloy wheels | $350 | $350 | ||||
Performance steering system (optional) | $0 | $0 | ||||
Rear air springs, auto-leveling | $350 | |||||
Sport suspension (upgrade) | $0 | $0 | ||||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||||
Total Value of Features | $13,505 | $7,425 | $8,650 | $8,450 | $9,400 | $10,275 |
Value of Feature Adjustments | $6,080 | $0 | $1,225 | $1,025 | $1,975 | $2,850 |
Value of Feature Adjustments | -5,529 | 0 | -1,136 | -943 | -1,832 | -2,643 |
Model Year | 2017 | 2017 |
Model | Sequoia | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 122.0 in | 110.4 in |
Length | 205.1 in | 191.1 in |
Width | 79.9 in | 73.2 in |
Height | 74.6 in | 57.7 in |
Curb Weight | 5,731 lb. | 3,220 lb. |
Fuel Capacity | 26.4 gal. | 18.5 gal. |
Row 1 Headroom | 38.3 in | 39.8 in |
Row 1 Shoulder Room | 66.4 in | 58.1 in |
Row 1 Hip Room | 62.1 in | 56.0 in |
Row 1 Legroom | 42.5 in | 45.5 in |
Row 2 Headroom | 38.9 in | 37.8 in |
Row 2 Shoulder Room | 65.6 in | 56.4 in |
Row 2 Hip Room | 59.9 in | 56.0 in |
Row 2 Legroom | 36.4 in | 35.6 in |
Row 3 Headroom | 36.0 in | 0.0 in |
Row 3 Shoulder Room | 65.7 in | 0.0 in |
Row 3 Hip Room | 50.4 in | 0.0 in |
Row 3 Legroom | 35.3 in | 0.0 in |
Cargo Volume, Minimum | 18.9 ft3 | 15.9 ft3 |
Cargo Volume, Behind R2 | 66.6 ft3 | 15.9 ft3 |
Cargo Volume, Maximum | 120.1 ft3 | 15.9 ft3 |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Rear cross-traffic detection | 100 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Total Requested | 1975 | 55% |
Total Not Requested | 1600 | 45% |
Premium Plus Package | ||
Feature | Value | Requested? |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Total Requested | 575 | 24% |
Total Not Requested | 1850 | 76% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
LED headlights | 1000 | No |
Auto-dimming headlights | 200 | No |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Rear cross-traffic detection | 100 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Total Requested | 1525 | 26% |
Total Not Requested | 4450 | 74% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Steering-linked headlights | 150 | No |
LED headlights | 1000 | No |
Auto-dimming headlights | 200 | No |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Rear cross-traffic detection | 100 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Total Requested | 1375 | 24% |
Total Not Requested | 4450 | 76% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Surround sound | 250 | Yes |
Lane departure warning system | 200 | No |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | No |
Heated second row seats | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Power lumbar adjuster, passenger seat | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | No |
Interior ambient lighting | 150 | No |
Rear reading lights | 0 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Rear cross-traffic detection | 100 | No |
Obstacle detection, rear | 250 | Yes |
Blind spot warning system | 200 | Yes |
Total Requested | 1500 | 29% |
Total Not Requested | 3650 | 71% |
SX Base Package | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | No |
Door sill trim plates | 100 | No |
LED headlights | 1000 | No |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Approach detection | 25 | No |
Proximity trunk or liftgate opener | 125 | No |
Proximity key | 250 | No |
Perimeter approach lighting | 25 | No |
Total Requested | 925 | 36% |
Total Not Requested | 1675 | 64% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |