Volkswagen Touareg Volkswagen Touareg 2016 BMW 3-Series BMW 3-Series 2007

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Volkswagen Touareg vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Touareg vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $47,345

BMW 3-Series 328i   
Difference: $7,515

Lowest Total Invoice: $43,450

BMW 3-Series 328i   
Difference: $8,540

Calculate Payments

  Down Payment Interest Rate Term
Model Year20162016201620162007
ModelTouaregTouaregTouaregTouareg3-Series
TrimV6 LuxTDI LuxV6 ExecutiveTDI Executive328i
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr Wagon
Base Price $53,950 $57,450 $60,185 $63,685 $34,200
Base Invoice $51,080 $54,408 $57,196 $60,524 $31,465
Steering-linked headlights         800
Navigation system         2,100
Premium Package         3,250
Cold Weather Package         750
Adaptive cruise control         2,400
Sunshades, second row         250
Satellite radio         595
HD radio         500
Proximity key         500
iPod integration         400
Obstacle detection, rear         350
Metallic paint (extra cost)         475
Steering-linked headlights         730
Navigation system         1,910
Premium Package         2,960
Cold Weather Package         685
Adaptive cruise control         2,135
Sunshades, second row         230
Satellite radio         540
HD radio         450
Proximity key         455
iPod integration         365
Obstacle detection, rear         320
Metallic paint (extra cost)         430
Options (change) 0 0 0 0 12,370
Options (change) 0 0 0 0 11,210
Destination 910 910 910 910 775
Total Price $54,860 $58,360 $61,095 $64,595 $47,345
Total Invoice $51,990 $55,318 $58,106 $61,434 $43,450

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $1,655
TrueDelta Adjusted Invoice Difference: $2,987
Model Year20162016201620162007
ModelTouaregTouaregTouaregTouareg3-Series
TrimV6 LuxTDI LuxV6 ExecutiveTDI Executive328i
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr Wagon
Engine280hp V6240hp V6 D280hp V6240hp V6 D230hp I6
TransmissionT8T8T8T8M6
DrivetrainAWDAWDAWDAWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8620, 10620, 10?, 10
Tire (rear if not all the same)265/50-19265/50-19275/40-21275/40-21205/55-16
Total Price$54,860$58,360$61,095$64,595$47,345
Adjustments for Features-5,860-5,860-6,985-6,9850
Feature-Adjusted Total Price$49,000$52,500$54,110$57,610$47,345
Cost Above Minimum$0$3,500$5,110$8,610$0
Total Invoice$51,990$55,318$58,106$61,434$43,450
Adjustments for Features-5,553-5,555-6,643-6,6430
Feature-Adjusted Total Invoice$46,437$49,763$51,463$54,791$43,450
Cost Above Minimum$0$3,326$5,026$8,354$0

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Features Comparison: Volkswagen Touareg vs. BMW 3-Series

Model Year20162016201620162007
ModelTouaregTouaregTouaregTouareg3-Series
TrimV6 LuxTDI LuxV6 ExecutiveTDI Executive328i
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr Wagon
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300$1300 
6-speed manual    $150
AWD$1700$1700$1700$1700 
RWD    $0
Accessories 
AC power outlet$100$100$100$100 
Adaptive cruise control    $600
Adaptive cruise control, all-speed$850$850$850$850 
Hands-free trunk or liftgate$100$100$100$100 
Heated steering wheel$100$100$100$100 
Power liftgate$350$350$350$350 
Remote window/roof operation    $15
Sunshades, second row  $125$125$125
Tilt/telescoping steering wheel, manual$250$250  $250
Tilt/telescoping steering wheel, power  $350$350 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0$0$0$0 
Around view cameras  $500$500 
Automatic braking, low-speed$200$200$200$200 
Blind spot warning system$200$200$200$200 
Forward collision warning$200$200$200$200 
Hill descent control$250$250$250$250 
Lane departure warning$200$200$200$200 
Obstacle detection, front$150$150$150$150 
Rearview camera$200$200   
Rollover sensor$50$50$50$50 
Secondary collision brake assist$25$25$25$25 
Tires, run-flat    $150
Wide-view front camera  $150$150 
Cargo Management 
Cargo area partition net    $40
Class III trailer hitch$250$250$250$250 
Ski sack    $50
Storage compartment under front seat(s)$50$50$50$50 
Trailering equipment (7 wire)$150$150$150$150 
Climate Control 
Rear air vents$100$100$100$100 
Rear air vents with manual controls    $150
Exterior 
Deep-tinted rear windows$275$275$275$275 
Rear spoiler$200$200$200$200 
Infotainment 
Aux input    $50
Bluetooth audio streaming$25$25$25$25 
DVD-compatible player$0$0$0$0 
Media drive$15$15$15$15 
Surround sound  $250$250 
Telematics service, such as OnStar    $200
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror    $75
Auto-dimming passenger-side mirror    $75
Cornering lights$50$50$50$50 
Headlight washers    $50
Mirror tilt-down in reverse    $25
Power-folding mirrors    $50
Seats and Interior Trim 
Cooled or ventilated front seats$300$300$300$300 
Floor mats$75$75$75$75 
Heated second row seats  $200$200 
Manual fore-aft adjuster, second row seats$75$75$75$75 
Manual recliner, second row seats$75$75$75$75 
Power release, second row seats$50$50$50$50 
Total Value of Features$7,915$7,915$9,040$9,040$2,055
Value of Feature Adjustments$5,860$5,860$6,985$6,985$0
Value of Feature Adjustments-5,553-5,555-6,643-6,6430

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Specifications Comparison: Volkswagen Touareg vs. BMW 3-Series

Model Year20162007
ModelTouareg3-Series
Body4dr SUV4dr Wagon
Wheelbase113.9 in108.7 in
Length188.8 in178.2 in
Width76.4 in71.5 in
Height68.2 in55.8 in
Curb Weight4,697 lb.3,463 lb.
Fuel Capacity22.5 gal.15.9 gal.
Row 1 Headroom39.6 in38.5 in
Row 1 Shoulder Room59.8 in55.4 in
Row 1 Legroom41.4 in41.5 in
Row 2 Headroom38.9 in38.0 in
Row 2 Shoulder Room56.7 in55.1 in
Row 2 Legroom34.9 in34.6 in
Cargo Volume,
Minimum
32.1 ft324.8 ft3
Cargo Volume,
Maximum
70.9 ft358.0 ft3

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Option Package Details
BMW 3-Series 328i

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Total Requested245086%
Total Not Requested40014%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Rear seat pass-through100Yes
Headlight washers50No
Ski sack50No
Total Requested30075%
Total Not Requested10025%

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