The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,715 Kia Optima EX | |||||||
Difference: $7,620 | |||||||
Lowest Total Invoice: $28,916 Kia Optima EX | |||||||
Difference: $6,197 | |||||||
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Model Year | 2015 | 2015 | 2015 | 2015 | 2015 | 2014 | 2014 |
Model | Optima | Optima | Optima | Optima | Optima | Ridgeline | Ridgeline |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | RTL | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUT | 4dr SUT |
Base Price | $24,190 | $32,150 | $25,790 | $27,700 | $35,500 | $35,155 | $37,505 |
Base Invoice | $22,801 | $29,815 | $24,133 | $25,920 | $33,140 | $32,140 | $34,283 |
Premium Package | 3,300 | 3,300 | |||||
Technology Package | 2,400 | 2,350 | 2,400 | ||||
Premium Tech Package | 4,600 | ||||||
Navigation system | 2,350 | ||||||
Premium Package | 3,060 | 3,060 | |||||
Technology Package | 2,230 | 2,185 | 2,230 | ||||
Premium Tech Package | 4,270 | ||||||
Navigation system | 2,143 | ||||||
Options (change) | 5,700 | 2,350 | 4,600 | 5,700 | 0 | 2,350 | 0 |
Options (change) | 5,290 | 2,185 | 4,270 | 5,290 | 0 | 2,143 | 0 |
Destination | 825 | 825 | 825 | 825 | 825 | 830 | 830 |
Total Price | $30,715 | $35,325 | $31,215 | $34,225 | $36,325 | $38,335 | $38,335 |
Total Invoice | $28,916 | $32,825 | $29,228 | $32,035 | $33,965 | $35,113 | $35,113 |
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Lowest Adjusted Price and Invoice: Kia Optima EX | |||||||
TrueDelta Adjusted Price Difference: $7,615 | |||||||
TrueDelta Adjusted Invoice Difference: $6,192 | |||||||
Model Year | 2015 | 2015 | 2015 | 2015 | 2015 | 2014 | 2014 |
Model | Optima | Optima | Optima | Optima | Optima | Ridgeline | Ridgeline |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | RTL | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUT | 4dr SUT |
Engine | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 | 250hp V6 | 250hp V6 |
Transmission | T6 | T6 | T6 | T6 | T6 | A5 | A5 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | AWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | 550, 12 | ?, 8 | ?, 8 | ?, 8 | 160, 7 | 160, 7 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 | 245/60-18 | 245/60-18 |
Total Price | $30,715 | $35,325 | $31,215 | $34,225 | $36,325 | $38,335 | $38,335 |
Adjustments for Features | 0 | -950 | -275 | -975 | -2,325 | -5 | -5 |
Feature-Adjusted Total Price | $30,715 | $34,375 | $30,940 | $33,250 | $34,000 | $38,330 | $38,330 |
Cost Above Minimum | $0 | $3,660 | $225 | $2,535 | $3,285 | $0 | $0 |
Total Invoice | $28,916 | $32,825 | $29,228 | $32,035 | $33,965 | $35,113 | $35,113 |
Adjustments for Features | 0 | -883 | -257 | -913 | -2,174 | -5 | -5 |
Feature-Adjusted Total Invoice | $28,916 | $31,942 | $28,971 | $31,122 | $31,791 | $35,108 | $35,108 |
Cost Above Minimum | $0 | $3,026 | $55 | $2,206 | $2,875 | $0 | $0 |
Model Year | 2015 | 2015 | 2015 | 2015 | 2015 | 2014 | 2014 |
Model | Optima | Optima | Optima | Optima | Optima | Ridgeline | Ridgeline |
Trim | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo | RTL | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUT | 4dr SUT |
Transmission and Drivetrain | |||||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | ||
5-speed automatic | $900 | $900 | |||||
FWD | $0 | $0 | $0 | $0 | $0 | ||
AWD | $1700 | $1700 | |||||
Accessories | |||||||
AC power outlet | $100 | $100 | |||||
Heated steering wheel | $100 | $100 | $100 | ||||
Power sliding rear window | $250 | $250 | |||||
Proximity key | $250 | $250 | $250 | $250 | $250 | ||
Tilt steering wheel, manual | $150 | $150 | |||||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | $250 | ||
Brakes, Airbags, and Other Safety | |||||||
911 assist | $25 | $25 | $25 | $25 | $25 | ||
Blind spot warning system | $200 | $200 | $200 | $200 | $200 | ||
Cross-traffic warning, rear | $100 | $100 | $100 | $100 | $100 | ||
Obstacle detection, rear | $250 | $250 | $250 | $250 | $250 | ||
Rollover sensor | $50 | $50 | |||||
Temporary spare tire | $150 | $150 | |||||
Vehicle health reports | $0 | $0 | $0 | $0 | $0 | ||
Cargo Management | |||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | ||
Class III trailer hitch | $250 | $250 | |||||
Console with shifter | $150 | $150 | $150 | $150 | $150 | ||
Console without shifter | $150 | $150 | |||||
Dual-action tailgate | $200 | $200 | |||||
Rear seat pass-through | $100 | ||||||
Storage compartment(s) in bed | $100 | $100 | |||||
Trailering equipment (7 wire) | $150 | $150 | |||||
Climate Control | |||||||
Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | ||
Rear defrost | $200 | $200 | $200 | $200 | $200 | ||
Wiper de-icer | $25 | $25 | |||||
Drivetrain | |||||||
Lockable rear differential | $150 | $150 | |||||
Engine / Motor | |||||||
Automatic start / stop | $150 | ||||||
Exterior | |||||||
Black exterior trim (optional) | $0 | ||||||
Body kit | $0 | $0 | $0 | $0 | |||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |||
Deep-tinted rear windows | $275 | $275 | |||||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | ||
Painted brake calipers (optional) | $0 | ||||||
Panoramic sunroof | $1200 | $1200 | $1200 | $1200 | $1200 | ||
Rear bumper protector | $40 | $40 | |||||
Rear spoiler | $200 | $200 | |||||
Sunroof | $900 | $900 | |||||
Tow hook(s), front | $40 | $40 | |||||
Tow hook(s), rear | $25 | $25 | |||||
Infotainment | |||||||
App support | $0 | $0 | $0 | $0 | $0 | ||
Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | ||
CD changer, in-dash | $325 | $325 | |||||
CD player | $125 | $125 | $125 | $125 | $125 | ||
HD radio | $50 | $50 | $50 | $50 | $50 | ||
SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | ||
Surround sound | $250 | $250 | $250 | $250 | $250 | ||
Traffic information | $25 | $25 | $25 | $25 | $25 | ||
USB port | $25 | $25 | $25 | $25 | $25 | ||
Voice control for external devices | $0 | $0 | $0 | $0 | $0 | ||
Instruments, Lights, and Mirrors | |||||||
Auto-dimming rearview mirror | $150 | $150 | $150 | $150 | $150 | ||
Automatic headlights | $125 | $125 | $125 | $125 | $125 | ||
Automatic-off headlights | $25 | $25 | |||||
Compass | $0 | $0 | $0 | $0 | $0 | $0 | |
Detailed driving style feedback | $100 | ||||||
Large energy flow and fuel economy display | $25 | ||||||
Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | ||
Speaker lights | $100 | $100 | $100 | $100 | $100 | ||
Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | ||
Xenon HID headlights | $500 | $500 | $500 | ||||
Seats and Interior Trim | |||||||
Cooled or ventilated front seats | $300 | $300 | $300 | $300 | $300 | ||
Floor mats | $75 | $75 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | $200 | $200 | ||
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | |||
Leather door panel trim | $250 | ||||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | $150 | |
Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | ||
Metal pedals | $75 | $75 | $75 | ||||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
Power recliner, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
Wood trim | $300 | ||||||
Wood/leather-wrapped steering wheel | $150 | ||||||
Suspension, Wheels, and Tires | |||||||
Alloy wheels | $350 | $350 | $350 | $350 | |||
Chrome-plated alloy wheels | $850 | ||||||
Electronic systems calibration selector | $200 | $200 | |||||
Machined alloy wheels | $350 | $350 | |||||
Sport suspension (upgrade) | $0 | $0 | $0 | ||||
Transmission | |||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | ||||
Total Value of Features | $6,825 | $7,775 | $7,100 | $7,800 | $9,150 | $6,830 | $6,830 |
Value of Feature Adjustments | $0 | $950 | $275 | $975 | $2,325 | $5 | $5 |
Value of Feature Adjustments | 0 | -883 | -257 | -913 | -2,174 | -5 | -5 |
Model Year | 2015 | 2014 |
Model | Optima | Ridgeline |
Body | 4dr Sedan | 4dr SUT |
Wheelbase | 110.0 in | 122.0 in |
Length | 190.7 in | 206.8 in |
Width | 72.1 in | 76.3 in |
Height | 57.9 in | 70.3 in |
Curb Weight | 3,238 lb. | 4,504 lb. |
Fuel Capacity | 18.5 gal. | 22.0 gal. |
Row 1 Headroom | 40.0 in | 40.7 in |
Row 1 Shoulder Room | 57.3 in | 63.2 in |
Row 1 Hip Room | 54.7 in | 57.6 in |
Row 1 Legroom | 45.5 in | 40.8 in |
Row 2 Headroom | 37.6 in | 39.1 in |
Row 2 Shoulder Room | 55.7 in | 62.6 in |
Row 2 Hip Room | 54.5 in | 57.2 in |
Row 2 Legroom | 34.7 in | 36.4 in |
Cargo Volume | 15.4 ft3 | 0.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 400 | 12% |
Total Not Requested | 2975 | 88% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 700 | 55% |
Total Not Requested | 575 | 45% |
Technology Package | ||
Feature | Value | Requested? |
Obstacle detection, rear | 250 | No |
Panoramic sunroof | 1200 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1750 | 100% |
Premium Tech Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 1100 | 24% |
Total Not Requested | 3450 | 76% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Total Requested | 400 | 12% |
Total Not Requested | 2875 | 88% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 700 | 55% |
Total Not Requested | 575 | 45% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
Voice control for nav and audio | 100 | Yes |
Total Requested | 800 | 100% |
Total Not Requested | 0 | 0% |