BMW 3-Series BMW 3-Series 2018 Ford Fiesta Ford Fiesta 2012

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BMW 3-Series vs. Ford Fiesta Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Fiesta Invoice Comparison

Lowest Total Price: $20,195

Ford Fiesta SEL   
Difference: $23,025

Lowest Total Invoice: $19,215

Ford Fiesta SEL   
Difference: $21,650

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018201820182018201820182012
Model3-Series3-Series3-Series3-Series3-Series3-SeriesFiesta
Trim320i328d330i330e iPerformance340iM3SEL
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $34,900 $41,750 $40,250 $45,600 $48,950 $65,500 $16,600
Base Invoice $33,135 $40,110 $38,115 $43,090 $46,205 $61,595 $15,984
Metallic paint (extra cost) 550 550 550 550 550 550  
Folding second row seats 475            
Heated front seats 500 500 500 500 500    
Sunroof 900         0 745
Sport Plus Design 2,650            
Leather seating surfaces 1,450 1,450 1,450 1,450 1,450 950 825
Proximity key 450            
Satellite radio - one year subscription 350            
Shadow Sport Design   600 600 600      
Obstacle detection, rear   750 750 750      
Convenience Tier   1,750 1,750 1,750      
Wood trim           0  
Upgrade Package             820
Illuminated door sill trim plates             410
Metallic paint (extra cost) 505 505 505 505 505 505  
Folding second row seats 435            
Heated front seats 460 460 460 460 460    
Sunroof 830         0 648
Sport Plus Design 2,435            
Leather seating surfaces 1,335 1,335 1,335 1,335 1,335 875 718
Proximity key 415            
Satellite radio - one year subscription 320            
Shadow Sport Design   550 550 550      
Obstacle detection, rear   690 690 690      
Convenience Tier   1,610 1,610 1,610      
Wood trim           0  
Upgrade Package             714
Illuminated door sill trim plates             356
Options (change) 7,325 5,600 5,600 5,600 2,500 1,500 2,800
Options (change) 6,735 5,150 5,150 5,150 2,300 1,380 2,436
Destination 995 995 995 995 995 995 795
Gas Tax 0 0 0 -4,001 0 0 0
Total Price $43,220 $48,345 $46,845 $48,194 $52,445 $67,995 $20,195
Total Invoice $40,865 $46,255 $44,260 $45,234 $49,500 $63,970 $19,215

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Fiesta

Lowest Adjusted Price and Invoice: Ford Fiesta SEL
TrueDelta Adjusted Price Difference: $17,340
TrueDelta Adjusted Invoice Difference: $16,275
Model Year2018201820182018201820182012
Model3-Series3-Series3-Series3-Series3-Series3-SeriesFiesta
Trim320i328d330i330e iPerformance340iM3SEL
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine180hp I4180hp I4 D248hp I4180hp I4 PiH320hp I6425hp I6120hp I4
TransmissionT8T8M6T8T8M6M5
DrivetrainRWDRWDRWDRWDRWDRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9205, 9205, 9600, 16600, 1680, 6
Tire (rear if not all the same)225/45-18225/45-18225/45-18225/45-18225/45-18255/40-18195/50-16
Total Price$43,220$48,345$46,845$48,194$52,445$67,995$20,195
Adjustments for Features-5,685-6,860-5,610-6,885-6,610-7,5750
Feature-Adjusted Total Price$37,535$41,485$41,235$41,309$45,835$60,420$20,195
Cost Above Minimum$0$3,950$3,700$3,774$8,300$22,885$0
Total Invoice$40,865$46,255$44,260$45,234$49,500$63,970$19,215
Adjustments for Features-5,375-6,563-5,300-6,462-6,239-7,1270
Feature-Adjusted Total Invoice$35,490$39,692$38,960$38,772$43,261$56,843$19,215
Cost Above Minimum$0$4,202$3,470$3,282$7,771$21,353$0

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Features Comparison: BMW 3-Series vs. Ford Fiesta

Model Year2018201820182018201820182012
Model3-Series3-Series3-Series3-Series3-Series3-SeriesFiesta
Trim320i328d330i330e iPerformance340iM3SEL
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300 $1300$1300  
6-speed manual  $150  $150 
5-speed manual      $0
RWD$0$0$0$0$0$0 
FWD      $0
Accessories 
Hands-free trunk or liftgate$100$100$100$100$100$100 
Remote app     $25 
Remote window/roof operation$15$15$15$15$15$15 
Universal garage door opener$100$100$100$100$100$100 
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150$150$150$150$150$150 
911 assist      $25
Active or whiplash-reducing head restraints, front seats$0$0$0$0$0$0 
Brake assist$50$50$50$50$50$50 
Knee airbag, passenger$75$75$75$75$75$75 
Obstacle detection, front $150$150$150   
Obstacle detection, rear $250$250$250   
Rearview camera$200$200$200$200$200$200 
Rollover sensor      $50
Temporary spare tire      $150
Tires, run-flat$150$150$150$150$150  
Vehicle health reports      $0
Cargo Management 
Air-conditioned storage compartment$50$50$50$50$50$50 
Climate Control 
Automatic air recirculation$100$100$100$100$100$100 
Automatic climate control, front$200$200$200$200$200$200 
Dual-zone climate control$125$125$125$125$125$125 
Heated windshield washer nozzles$15$15$15$15$15$15 
Interior air filter$0$0$0$0$0$0 
Rain-sensing wipers$175$175$175$175$175$175 
Rear air vents with manual controls$150$150$150$150$150$150 
Residual heat$50$50$50$50$50$50 
Variable intermittent wipers      $75
Drivetrain 
Active rear differential     $500 
Engine / Motor 
3.5 kW onboard charger   $0   
8 kWh battery pack   $0   
Automatic start / stop$150$150$150$150$150$150 
Regenerative braking$0$0$0 $0$0 
Exterior 
Black exterior trim (optional)$0$0$0$0 $0 
Bright-finished exhaust tip(s)$25    $25 
Painted brake calipers (optional)     $0 
Rear spoiler     $200$200
Sport rocker panels (optional)     $0 
Infotainment 
4G LTE connectivity     $0 
App support$0$0$0$0$0$0 
DVD-compatible player     $0 
Handwriting recognition     $200 
HD radio$50$50$50$50$50$50 
In-vehicle Internet     $150 
Media drive     $15 
Navigation map updates, three years     $0 
Navigation system     $600 
Navigation, turn-by-turn      $25
S Voice support     $0 
Satellite radio      $200
Satellite radio - one year subscription$250$250$250$250$250$250 
Siri Eyes Free support     $0 
SMS text-to-speech reader      $25
Surround sound    $250$250 
Telematics service, such as OnStar$200$200$200$200$200$200 
Traffic + travel information     $25$25
Voice control for audio system      $25
Voice control for nav and audio     $100 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75$75$75$75$75 
Automatic headlights$125$125$125$125$125$125 
Compass$0$0$0$0$0$0 
Fog lights$125$125$125$125$125  
Illuminated visor mirror, driver$50$50$50$50$50$50 
Illuminated visor mirror, passenger$50$50$50$50$50$50 
Large energy flow and fuel economy display   $25   
LED headlights$1000$1000$1000$1000$1000$1000 
Mirror tilt-down in reverse$25$25$25$25$25$25 
Power-folding mirrors$50$50$50$50$50$50 
Spotter mirror(s)      $50
Visor mirror, driver      $10
Visor mirror, passenger      $10
Seats and Interior Trim 
Center armrest(s), front row$75$75$75$75$75$75 
Center armrest(s), second row$50$50$50$50$50$50 
Door sill trim plates $100$100$100$100$100 
Floor mats, second row (optional)      $0
Illuminated door sill trim plates      $200
Manual height adjuster, driver seat      $50
Manual thigh support length adjuster, driver seat$50$50$50$50$50$50 
Manual thigh support length adjuster, passenger seat$50$50$50$50$50$50 
Memory system, driver seat$200$200$200$200$200$200 
Power 4-way lumbar adjuster, driver seat $150$150$150$150$150 
Power 4-way lumbar adjuster, passenger seat $150$150$150$150$150 
Power fore-aft adjuster, driver seat$100$100$100$100$100$100 
Power fore-aft adjuster, passenger seat$100$100$100$100$100$100 
Power height adjuster, driver seat$100$100$100$100$100$100 
Power height adjuster, passenger seat$100$100$100$100$100$100 
Power recliner, driver seat$100$100$100$100$100$100 
Power recliner, passenger seat$100$100$100$100$100$100 
Power seatback bolsters, driver seat$100$100$100$100$100$100 
Power seatback bolsters, passenger seat$100$100$100$100$100$100 
Power tilt adjuster, driver seat$100$100$100$100$100$100 
Power tilt adjuster, passenger seat$100$100$100$100$100$100 
Wood trim $300$300$300$300$300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical     $500 
Electronic systems calibration selector$200$200$200$200$200$200 
Performance steering system (optional)     $0 
Sport suspension (upgrade)$0$0$0$0 $0 
Transmission 
Downshift rev matching     $50 
Steering-wheel-mounted transmission controls $100 $100   
Total Value of Features$6,805$7,980$6,730$8,005$7,730$8,695$1,120
Value of Feature Adjustments$5,685$6,860$5,610$6,885$6,610$7,575$0
Value of Feature Adjustments-5,375-6,563-5,300-6,462-6,239-7,1270

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Specifications Comparison: BMW 3-Series vs. Ford Fiesta

Model Year20182012
Model3-SeriesFiesta
Body4dr Sedan4dr Sedan
Wheelbase110.6 in98.0 in
Length182.5 in173.6 in
Width71.3 in66.8 in
Height56.3 in58.0 in
Curb Weight3,502 lb.2,579 lb.
Fuel Capacity15.8 gal.11.9 gal.
Row 1 Headroom40.3 in39.1 in
Row 1 Shoulder Room55.1 in52.7 in
Row 1 Hip Room0.0 in50.6 in
Row 1 Legroom42.0 in42.2 in
Row 2 Headroom37.7 in37.1 in
Row 2 Shoulder Room55.1 in49.0 in
Row 2 Hip Room0.0 in49.2 in
Row 2 Legroom35.1 in31.2 in
Cargo Volume13.0 ft312.8 ft3

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Option Package Details
BMW 3-Series 320i

Sport Plus Design
FeatureValueRequested?
Sport suspension (upgrade)250No
Dark-colored headliner (optional)0No
225/45VR18 tires400No
Manual thigh support length adjuster, driver seat50No
Power seatback bolsters, driver seat100No
Manual thigh support length adjuster, passenger seat50No
Power seatback bolsters, passenger seat100No
Front sport buckets100No
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power tilt adjuster, driver seat50No
Power recliner, driver seat100No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat50No
Power tilt adjuster, passenger seat50No
Total Requested1507%
Total Not Requested207593%

Option Package Details
BMW 3-Series 328d

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250No
Total Requested90058%
Total Not Requested65042%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW 3-Series 330i

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250No
Total Requested90058%
Total Not Requested65042%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW 3-Series 330e iPerformance

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250No
Total Requested90058%
Total Not Requested65042%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
Ford Fiesta SEL

Upgrade Package
FeatureValueRequested?
Heated front seats200Yes
Alarm100No
Additional chrome trim0No
Proximity key250Yes
Total Requested45082%
Total Not Requested10018%

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