BMW 3-Series BMW 3-Series 2018 Ford Taurus Ford Taurus 2012

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BMW 3-Series vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Ford Taurus Invoice Comparison

Lowest Total Price: $43,600

Ford Taurus SHO   
Difference: $6,370

Lowest Total Invoice: $39,866

Ford Taurus SHO   
Difference: $7,269

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018201820182012
Model3-Series3-Series3-Series3-Series3-SeriesTaurus
Trim328d330i330e iPerformance340iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $41,750 $40,250 $45,600 $48,950 $65,500 $38,155
Base Invoice $40,110 $38,115 $43,090 $46,205 $61,595 $35,025
Shadow Sport Design 600 600 600      
Obstacle detection, rear 750 750 750 750    
Navigation system 1,700 1,700 1,700 1,700   1,550
Convenience Tier 1,750 1,750 1,750      
Metallic paint (extra cost) 550 550 550 550 550  
Leather seating surfaces 1,450 1,450 1,450 1,450 0  
Heated front seats 500 500 500 500    
Heated second row seats 350 350 350 350    
Sunshade, rear, power 575 575 575 575 575  
Blind spot warning system 500 500 500 500 500  
M Sport Design       0    
Executive Package         4,100  
Sunroof         0  
Wood trim         0  
Package 402A           3,100
Shadow Sport Design 550 550 550      
Obstacle detection, rear 690 690 690 690    
Navigation system 1,565 1,565 1,565 1,565   1,349
Convenience Tier 1,610 1,610 1,610      
Metallic paint (extra cost) 505 505 505 505 505  
Leather seating surfaces 1,335 1,335 1,335 1,335 0  
Heated front seats 460 460 460 460    
Heated second row seats 320 320 320 320    
Sunshade, rear, power 530 530 530 530 530  
Blind spot warning system 460 460 460 460 460  
M Sport Design       0    
Executive Package         3,770  
Sunroof         0  
Wood trim         0  
Package 402A           2,697
Options (change) 8,725 8,725 8,725 6,375 5,725 4,650
Options (change) 8,025 8,025 8,025 5,865 5,265 4,046
Destination 995 995 995 995 995 795
Gas Tax 0 0 -4,001 0 0 0
Total Price $51,470 $49,970 $51,319 $56,320 $72,220 $43,600
Total Invoice $49,130 $47,135 $48,109 $53,065 $67,855 $39,866

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 3-Series vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $7,135
TrueDelta Adjusted Invoice Difference: $7,747
Model Year201820182018201820182012
Model3-Series3-Series3-Series3-Series3-SeriesTaurus
Trim328d330i330e iPerformance340iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine180hp I4 D248hp I4180hp I4 PiH320hp I6425hp I6365hp V6
TransmissionT8M6T8T8M6T6
DrivetrainRWDRWDRWDRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 9205, 9205, 9600, 16600, 16390, 12
Tire (rear if not all the same)225/45-18225/45-18225/45-18225/45-18255/40-18255/45-19
Total Price$51,470$49,970$51,319$56,320$72,220$43,600
Adjustments for Features-1,2500-1,275-1,275-3,050-765
Feature-Adjusted Total Price$50,220$49,970$50,044$55,045$69,170$42,835
Cost Above Minimum$250$0$74$5,075$19,200$0
Total Invoice$49,130$47,135$48,109$53,065$67,855$39,866
Adjustments for Features-1,1930-1,195-1,201-2,866-699
Feature-Adjusted Total Invoice$47,937$47,135$46,914$51,864$64,989$39,167
Cost Above Minimum$1,023$221$0$4,950$18,075$0

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Features Comparison: BMW 3-Series vs. Ford Taurus

Model Year201820182018201820182012
Model3-Series3-Series3-Series3-Series3-SeriesTaurus
Trim328d330i330e iPerformance340iM3SHO
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 $1300$1300  
6-speed manual $150  $150 
6-speed manually-shiftable automatic     $1100
RWD$0$0$0$0$0 
AWD     $1700
Accessories 
Hands-free trunk or liftgate$100$100$100$100$100 
Heated steering wheel    $100 
Keyless entry keypad     $50
Power-adjustable pedals     $125
Remote app$25$25$25$25$25 
Remote window/roof operation$15$15$15$15$15 
Semi-automated parking system    $500 
Sunshades, second row$125$125$125$125$125 
Brakes, Airbags, and Other Safety 
911 assist     $25
Active or whiplash-reducing head restraints, front seats$0$0$0$0$0 
Around view cameras    $500 
Cross-traffic warning, rear     $100
Knee airbag, driver$75$75$75$75$75 
Knee airbag, passenger$75$75$75$75$75 
Obstacle detection, front$150$150$150$150$150 
Rearview camera$200$200$200$200 $200
Rollover sensor     $50
Safety key     $5
Temporary spare tire     $150
Tires, run-flat$150$150$150$150  
Vehicle health reports     $0
Wide-view front camera    $150 
Cargo Management 
Air-conditioned storage compartment$50$50$50$50$50 
Cargo net     $40
Overhead sunglass holder     $25
Climate Control 
Automatic air recirculation$100$100$100$100$100 
Heated windshield washer nozzles$15$15$15$15$15 
Rear air vents     $100
Rear air vents with manual controls$150$150$150$150$150 
Residual heat$50$50$50$50$50 
Drivetrain 
Active rear differential    $500 
Engine / Motor 
3.5 kW onboard charger  $0   
8 kWh battery pack  $0   
Automatic start / stop$150$150$150$150$150 
Regenerative braking$0$0 $0$0 
Exterior 
Black exterior trim (optional)$0$0$0$0$0 
Bright-finished exhaust tip(s)    $25$25
Painted brake calipers (optional)    $0 
Rear spoiler    $200$200
Sport rocker panels (optional)   $0$0 
Infotainment 
4G LTE connectivity$0$0$0$0$0 
App support$0$0$0$0$0 
Handwriting recognition$200$200$200$200$200 
In-vehicle Internet$150$150$150$150$150 
Navigation map updates, three years$0$0$0$0$0 
Navigation, turn-by-turn     $25
S Voice support$0$0$0$0$0 
Satellite radio     $200
Satellite radio - one year subscription$250$250$250$250$250 
Siri Eyes Free support$0$0$0$0$0 
SMS text-to-speech reader     $25
Surround sound   $250$250$250
Telematics service, such as OnStar$200$200$200$200$200 
Instruments, Lights, and Mirrors 
Auto-dimming headlights    $200$200
Fog lights$125$125$125   
Head-up display (HUD)    $350 
Headlight washers    $50 
Large energy flow and fuel economy display  $25   
LED headlights$1000$1000$1000$1000$1000 
Mirror tilt-down in reverse$25$25$25$25$25 
Power-folding mirrors$50$50$50$50$50 
Steering-linked headlights    $150 
Turn signals on or near mirrors$25$25$25$25$25 
Xenon HID headlights     $500
Seats and Interior Trim 
Cooled or ventilated front seats     $300
Manual thigh support length adjuster, driver seat$50$50$50$50$50 
Manual thigh support length adjuster, passenger seat$50$50$50$50$50 
Metal pedals     $75
Power 4-way lumbar adjuster, driver seat$150$150$150$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150$150$150$150 
Power fore-aft adjuster, passenger seat$100$100$100$100$100 
Power height adjuster, passenger seat$100$100$100$100$100 
Power lumbar adjuster, driver seat     $100
Power lumbar adjuster, passenger seat     $100
Power seatback bolsters, driver seat$100$100$100$100$100 
Power seatback bolsters, passenger seat$100$100$100$100$100 
Power tilt adjuster, passenger seat$100$100$100$100$100 
Synthetic suede inserts in leather seating surfaces     $0
Wood trim$300$300$300$300$300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical    $500 
Electronic systems calibration selector$200$200$200$200$200 
Performance steering system (optional)    $0 
Transmission 
Downshift rev matching    $50 
Steering-wheel-mounted transmission controls$100 $100  $100
Total Value of Features$6,255$5,005$6,280$6,280$8,055$5,770
Value of Feature Adjustments$1,250$0$1,275$1,275$3,050$765
Value of Feature Adjustments-1,1930-1,195-1,201-2,866-699

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Specifications Comparison: BMW 3-Series vs. Ford Taurus

Model Year20182012
Model3-SeriesTaurus
Body4dr Sedan4dr Sedan
Wheelbase110.6 in112.9 in
Length182.5 in202.9 in
Width71.3 in76.2 in
Height56.3 in60.7 in
Curb Weight3,502 lb.4,016 lb.
Fuel Capacity15.8 gal.20.0 gal.
Row 1 Headroom40.3 in39.0 in
Row 1 Shoulder Room55.1 in57.9 in
Row 1 Hip Room0.0 in56.3 in
Row 1 Legroom42.0 in41.9 in
Row 2 Headroom37.7 in37.8 in
Row 2 Shoulder Room55.1 in56.9 in
Row 2 Hip Room0.0 in55.8 in
Row 2 Legroom35.1 in38.1 in
Cargo Volume13.0 ft320.1 ft3

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Option Package Details
BMW 3-Series 328d

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested74066%
Total Not Requested37534%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW 3-Series 330i

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested74066%
Total Not Requested37534%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW 3-Series 330e iPerformance

Shadow Sport Design
FeatureValueRequested?
225/45VR18 tires400No
Black exterior trim (optional)0No
Sunroof900Yes
Sport suspension (upgrade)250Yes
Total Requested115074%
Total Not Requested40026%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested74066%
Total Not Requested37534%
Convenience Tier
FeatureValueRequested?
Sunroof900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW 3-Series 340i

Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested74066%
Total Not Requested37534%
M Sport Design
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Sport front fascia (optional)0No
Sport rocker panels (optional)0No
Black exterior trim (optional)0No
225/45VR18 tires400No
Total Requested25038%
Total Not Requested40062%

Option Package Details
BMW 3-Series M3

Executive Package
FeatureValueRequested?
Heated second row seats200Yes
Obstacle detection, front150No
Obstacle detection, rear250Yes
Heated steering wheel100No
Head-up display (HUD)350No
Headlight washers50No
Steering-linked headlights150No
Auto-dimming headlights200Yes
Semi-automated parking system500No
Around view cameras300No
Wide-view front camera150No
Total Requested65027%
Total Not Requested175073%

Option Package Details
Ford Taurus SHO

Package 402A
FeatureValueRequested?
Heated second row seats200Yes
Sunshade, rear, power225Yes
Heated front seats200Yes
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Blind spot warning system200Yes
Rear cross-traffic detection100No
Rain-sensing wipers100Yes
Power-adjustable pedals125No
Auto-dimming headlights200Yes
Total Requested227572%
Total Not Requested87528%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
HD radio50Yes
Media drive, large15Yes
Total Requested740100%
Total Not Requested00%

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