| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Toyota Prius Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Toyota Prius Invoice Comparison
Lowest Total Price: $35,350 Toyota Prius Five | |||
| Difference: $13,325 | |||
Lowest Total Invoice: $32,745 Toyota Prius Five | |||
| Difference: $12,225 | |||
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| Model Year | 2014 | 2014 | 2015 |
| Model | 3-Series | 3-Series | Prius |
| Trim | 328i | 328d | Five |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch |
| Base Price | $41,450 | $42,950 | $30,005 |
| Base Invoice | $38,315 | $39,695 | $27,930 |
| Steering-linked headlights | 900 | 900 | |
| Technology Package | 3,150 | 3,150 | |
| Adaptive cruise control, all-speed | 1,200 | 1,200 | |
| Heated front seats | 500 | 500 | |
| Metallic paint (extra cost) | 550 | 550 | |
| Advanced Technology Package | 4,320 | ||
| Floor mats | 200 | ||
| Steering-linked headlights | 820 | 820 | |
| Technology Package | 2,865 | 2,865 | |
| Adaptive cruise control, all-speed | 1,090 | 1,090 | |
| Heated front seats | 455 | 455 | |
| Metallic paint (extra cost) | 500 | 500 | |
| Advanced Technology Package | 3,863 | ||
| Floor mats | 127 | ||
| Options (change) | 6,300 | 6,300 | 4,520 |
| Options (change) | 5,730 | 5,730 | 3,990 |
| Destination | 925 | 925 | 825 |
| Total Price | $48,675 | $50,175 | $35,350 |
| Total Invoice | $44,970 | $46,350 | $32,745 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius
| Lowest Adjusted Price and Invoice: Toyota Prius Five | |||
| TrueDelta Adjusted Price Difference: $8,105 | |||
| TrueDelta Adjusted Invoice Difference: $7,402 | |||
| Model Year | 2014 | 2014 | 2015 |
| Model | 3-Series | 3-Series | Prius |
| Trim | 328i | 328d | Five |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch |
| Engine | 240hp I4 | 180hp I4 D | 98hp I4 H |
| Transmission | T8 | T8 | CVT |
| Drivetrain | AWD | AWD | FWD |
| EPA Fuel Economy (city/highway) | 25/33 MPG | 25/33 MPG | 51/48 MPG |
| Audio (watts, speakers) | 205, 9 | 205, 9 | 120, 8 |
| Tire (rear if not all the same) | 225/50-17 | 225/50-17 | 215/45-17 |
| Total Price | $48,675 | $50,175 | $35,350 |
| Adjustments for Features | -5,220 | -5,120 | 0 |
| Feature-Adjusted Total Price | $43,455 | $45,055 | $35,350 |
| Cost Above Minimum | $0 | $1,600 | $0 |
| Total Invoice | $44,970 | $46,350 | $32,745 |
| Adjustments for Features | -4,823 | -4,730 | 0 |
| Feature-Adjusted Total Invoice | $40,147 | $41,620 | $32,745 |
| Cost Above Minimum | $0 | $1,473 | $0 |
Features Comparison: BMW 3-Series vs. Toyota Prius
| Model Year | 2014 | 2014 | 2015 |
| Model | 3-Series | 3-Series | Prius |
| Trim | 328i | 328d | Five |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch |
| Transmission and Drivetrain | |||
| 8-speed manually-shiftable automatic | $1300 | $1300 | |
| CVT | $1000 | ||
| AWD | $1700 | $1700 | |
| FWD | $0 | ||
| Accessories | |||
| Adaptive cruise control | $600 | ||
| Adaptive cruise control, all-speed | $850 | $850 | |
| Proximity key | $250 | ||
| Remote app | $25 | $25 | |
| Remote window/roof operation | $15 | $15 | |
| Brakes, Airbags, and Other Safety | |||
| Forward collision warning | $200 | $200 | |
| Hill descent control | $250 | $250 | |
| Knee airbag, passenger | $75 | $75 | |
| Lane departure prevention | $150 | ||
| Lane departure warning | $200 | ||
| Radar- or camera-based collision preparation system | $0 | ||
| Rearview camera | $200 | ||
| Temporary spare tire | $150 | ||
| Tires, run-flat | $150 | $150 | |
| Cargo Management | |||
| Air-conditioned storage compartment | $50 | $50 | |
| Cargo area partition net | $40 | $40 | |
| Cargo mat | $40 | ||
| Liftglass or two-piece tailgate | $150 | $150 | |
| Overhead sunglass holder | $25 | ||
| Climate Control | |||
| Automatic air recirculation | $100 | $100 | |
| Dual-zone climate control | $125 | $125 | |
| Heated windshield washer nozzles | $15 | $15 | |
| Rain-sensing wipers | $175 | $175 | |
| Rear air vents with manual controls | $150 | $150 | |
| Residual heat | $50 | $50 | |
| Variable intermittent wipers | $75 | ||
| Engine / Motor | |||
| Regenerative braking | $0 | $0 | |
| Exterior | |||
| Bright-finished exhaust tip(s) | $25 | $25 | |
| Panoramic sunroof | $1200 | $1200 | |
| Infotainment | |||
| Handwriting recognition | $200 | $200 | |
| In-vehicle Internet | $150 | $150 | |
| Media drive | $15 | $15 | |
| S Voice support | $0 | $0 | |
| Satellite radio | $200 | ||
| Siri Eyes Free support | $0 | $0 | |
| Text dictation | $50 | $50 | |
| Voice control for external devices | $0 | $0 | |
| Instruments, Lights, and Mirrors | |||
| Auto-dimming driver-side mirror | $75 | $75 | |
| Auto-dimming passenger-side mirror | $75 | $75 | |
| Compass | $0 | $0 | |
| Digital instruments | $0 | ||
| Headlight washers | $50 | ||
| Interior ambient lighting | $150 | $150 | |
| Large energy flow and fuel economy display | $25 | ||
| LED headlights | $1000 | ||
| Mirror tilt-down in reverse | $25 | $25 | |
| Power-folding mirrors | $50 | $50 | |
| Steering-linked headlights | $150 | $150 | |
| Tachometer | $75 | $75 | |
| Turn signals on or near mirrors | $25 | $25 | |
| Xenon HID headlights | $500 | $500 | |
| Seats and Interior Trim | |||
| Memory system, driver seat | $200 | $200 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | |
| Power height adjuster, passenger seat | $100 | $100 | |
| Power lumbar adjuster, driver seat | $100 | ||
| Power recliner, passenger seat | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | |
| Wood trim | $300 | $300 | |
| Transmission | |||
| Launch control | $100 | ||
| Steering-wheel-mounted transmission controls | $100 | $100 | |
| Total Value of Features | $9,285 | $9,185 | $4,065 |
| Value of Feature Adjustments | $5,220 | $5,120 | $0 |
| Value of Feature Adjustments | -4,823 | -4,730 | 0 |
Specifications Comparison: BMW 3-Series vs. Toyota Prius
| Model Year | 2014 | 2015 |
| Model | 3-Series | Prius |
| Body | 4dr Wagon | 4dr Hatch |
| Wheelbase | 110.6 in | 106.3 in |
| Length | 182.1 in | 176.4 in |
| Width | 71.3 in | 68.7 in |
| Height | 56.5 in | 58.7 in |
| Curb Weight | 4,045 lb. | 3,042 lb. |
| Fuel Capacity | 15.8 gal. | 11.9 gal. |
| Row 1 Headroom | 40.4 in | 38.6 in |
| Row 1 Shoulder Room | 55.1 in | 54.9 in |
| Row 1 Hip Room | 0.0 in | 52.7 in |
| Row 1 Legroom | 42.0 in | 42.5 in |
| Row 2 Headroom | 38.3 in | 37.6 in |
| Row 2 Shoulder Room | 55.1 in | 53.1 in |
| Row 2 Hip Room | 0.0 in | 51.2 in |
| Row 2 Legroom | 35.0 in | 36.0 in |
| Cargo Volume, Minimum | 17.5 ft3 | 21.6 ft3 |
| Cargo Volume, Maximum | 53.0 ft3 | 39.6 ft3 |
Option Package Details
BMW 3-Series 328i
| Technology Package | ||
| Feature | Value | Requested? |
| Head-up display (HUD) | 350 | Yes |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Media drive, large | 15 | No |
| Traffic + travel information | 25 | Yes |
| Smartphone integration | 0 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| App support | 0 | Yes |
| Text dictation | 50 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| Total Requested | 1075 | 72% |
| Total Not Requested | 415 | 28% |
Option Package Details
BMW 3-Series 328d
| Technology Package | ||
| Feature | Value | Requested? |
| Head-up display (HUD) | 350 | Yes |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Media drive, large | 15 | No |
| Traffic + travel information | 25 | Yes |
| Smartphone integration | 0 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| App support | 0 | Yes |
| Text dictation | 50 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| Total Requested | 1075 | 72% |
| Total Not Requested | 415 | 28% |
Option Package Details
Toyota Prius Five
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Adaptive cruise control | 450 | Yes |
| Telematics service, such as OnStar | 200 | Yes |
| Head-up display (HUD) | 350 | Yes |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning system | 200 | No |
| Lane departure prevention system | 150 | No |
| Total Requested | 1000 | 74% |
| Total Not Requested | 350 | 26% |
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