| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 3-Series vs. Toyota Prius Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 3-Series vs. Toyota Prius Invoice Comparison
Lowest Total Price: $24,279 Toyota Prius | ||||
| Difference: $25,016 | ||||
Lowest Total Invoice: $22,275 Toyota Prius | ||||
| Difference: $23,780 | ||||
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| Model Year | 2016 | 2016 | 2009 | 2009 |
| Model | 3-Series | 3-Series | Prius | Prius |
| Trim | 328i | 328d | Base | Touring |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch | 4dr Hatch |
| Base Price | $42,650 | $44,150 | $23,375 | $24,270 |
| Base Invoice | $39,920 | $41,300 | $21,758 | $22,519 |
| Premium Package | 1,700 | 1,700 | ||
| Navigation system | 1,950 | 1,950 | ||
| Metallic paint (extra cost) | 550 | 550 | ||
| Leather seating surfaces | 1,450 | 1,450 | ||
| Package 6 | 3,150 | 2,775 | ||
| Floor mats | 184 | 184 | ||
| Premium Package | 1,545 | 1,545 | ||
| Navigation system | 1,775 | 1,775 | ||
| Metallic paint (extra cost) | 500 | 500 | ||
| Leather seating surfaces | 1,320 | 1,320 | ||
| Package 6 | 2,835 | 2,497 | ||
| Floor mats | 112 | 112 | ||
| Options (change) | 5,650 | 5,650 | 3,334 | 2,959 |
| Options (change) | 5,140 | 5,140 | 2,947 | 2,609 |
| Destination | 995 | 995 | 720 | 720 |
| Gas Tax | 0 | 0 | -3,150 | -3,150 |
| Total Price | $49,295 | $50,795 | $24,279 | $24,799 |
| Total Invoice | $46,055 | $47,435 | $22,275 | $22,698 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 3-Series dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 3-Series vs. Toyota Prius
| Lowest Adjusted Price and Invoice: Toyota Prius | ||||
| TrueDelta Adjusted Price Difference: $16,146 | ||||
| TrueDelta Adjusted Invoice Difference: $15,493 | ||||
| Model Year | 2016 | 2016 | 2009 | 2009 |
| Model | 3-Series | 3-Series | Prius | Prius |
| Trim | 328i | 328d | Base | Touring |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch | 4dr Hatch |
| Engine | 240hp I4 | 180hp I4 D | 76hp I4 H | 76hp I4 H |
| Transmission | T8 | T8 | CVT | CVT |
| Drivetrain | AWD | AWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 205, 9 | 205, 9 | ?, 9 | ?, 9 |
| Tire (rear if not all the same) | 225/50-17 | 225/50-17 | 185/65-15 | 195/55-16 |
| Total Price | $49,295 | $50,795 | $24,279 | $24,799 |
| Adjustments for Features | -8,870 | -8,770 | 0 | 0 |
| Feature-Adjusted Total Price | $40,425 | $42,025 | $24,279 | $24,799 |
| Cost Above Minimum | $0 | $1,600 | $0 | $520 |
| Total Invoice | $46,055 | $47,435 | $22,275 | $22,698 |
| Adjustments for Features | -8,287 | -8,190 | 0 | 0 |
| Feature-Adjusted Total Invoice | $37,768 | $39,245 | $22,275 | $22,698 |
| Cost Above Minimum | $0 | $1,477 | $0 | $423 |
Features Comparison: BMW 3-Series vs. Toyota Prius
| Model Year | 2016 | 2016 | 2009 | 2009 |
| Model | 3-Series | 3-Series | Prius | Prius |
| Trim | 328i | 328d | Base | Touring |
| Body | 4dr Wagon | 4dr Wagon | 4dr Hatch | 4dr Hatch |
| Transmission and Drivetrain | ||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | ||
| CVT | $1000 | $1000 | ||
| AWD | $1700 | $1700 | ||
| FWD | $0 | $0 | ||
| Accessories | ||||
| Hands-free trunk or liftgate | $100 | $100 | ||
| Remote app | $25 | $25 | ||
| Remote window/roof operation | $15 | $15 | ||
| Tilt steering wheel, manual | $150 | $150 | ||
| Tilt/telescoping steering wheel, manual | $250 | $250 | ||
| Brakes, Airbags, and Other Safety | ||||
| 4-wheel disc brakes | $150 | $150 | ||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Hill descent control | $250 | $250 | ||
| Knee airbag, driver | $75 | $75 | ||
| Knee airbag, passenger | $75 | $75 | ||
| Rearview camera | $200 | $200 | ||
| Temporary spare tire | $150 | $150 | ||
| Tires, run-flat | $150 | $150 | ||
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | ||
| Cargo area partition net | $40 | $40 | ||
| Cargo mat | $40 | $40 | ||
| Console with shifter | $150 | $150 | ||
| Console without shifter | $150 | $150 | ||
| Liftglass or two-piece tailgate | $150 | $150 | ||
| Overhead sunglass holder | $25 | $25 | ||
| Climate Control | ||||
| Automatic air recirculation | $100 | $100 | ||
| Dual-zone climate control | $125 | $125 | ||
| Heated windshield washer nozzles | $15 | $15 | ||
| Rain-sensing wipers | $175 | $175 | ||
| Rear air vents with manual controls | $150 | $150 | ||
| Residual heat | $50 | $50 | ||
| Variable intermittent wipers | $75 | $75 | ||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | ||
| Regenerative braking | $0 | $0 | ||
| Exterior | ||||
| Black exterior trim (optional) | $0 | $0 | ||
| Larger rear spoiler | $200 | |||
| Panoramic sunroof | $1200 | $1200 | ||
| Rear spoiler | $200 | $200 | $200 | |
| Infotainment | ||||
| 4G LTE connectivity | $0 | $0 | ||
| App support | $0 | $0 | ||
| Bluetooth audio streaming | $25 | $25 | ||
| CD changer, in-dash | $325 | $325 | ||
| CD player | $125 | $125 | ||
| DVD-compatible player | $0 | $0 | ||
| Handwriting recognition | $200 | $200 | ||
| HD radio | $50 | $50 | ||
| In-vehicle Internet | $150 | $150 | ||
| Media drive | $15 | $15 | ||
| Navigation map updates, three years | $0 | $0 | ||
| S Voice support | $0 | $0 | ||
| Satellite radio - one year subscription | $250 | $250 | ||
| Siri Eyes Free support | $0 | $0 | ||
| Telematics service, such as OnStar | $200 | $200 | ||
| Traffic + travel information | $25 | $25 | ||
| USB port | $25 | $25 | ||
| Voice control for external devices | $0 | $0 | ||
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming driver-side mirror | $75 | $75 | ||
| Auto-dimming passenger-side mirror | $75 | $75 | ||
| Automatic headlights | $125 | $125 | ||
| Compass | $0 | $0 | ||
| Digital instruments | $0 | $0 | ||
| Interior ambient lighting | $150 | $150 | ||
| Large energy flow and fuel economy display | $25 | $25 | ||
| LED headlights | $1000 | $1000 | ||
| Mirror tilt-down in reverse | $25 | $25 | ||
| Power-folding mirrors | $50 | $50 | ||
| Tachometer | $75 | $75 | ||
| Turn signals on or near mirrors | $25 | $25 | ||
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Door sill trim plates | $100 | $100 | ||
| Manual thigh support length adjuster, driver seat | $50 | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | $50 | ||
| Memory system, driver seat | $200 | $200 | ||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | ||
| Power 4-way lumbar adjuster, passenger seat | $150 | $150 | ||
| Power fore-aft adjuster, driver seat | $100 | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||
| Power height adjuster, driver seat | $100 | $100 | ||
| Power height adjuster, passenger seat | $100 | $100 | ||
| Power recliner, driver seat | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | ||
| Power seatback bolsters, driver seat | $100 | $100 | ||
| Power seatback bolsters, passenger seat | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | ||
| Power tilt adjuster, passenger seat | $100 | $100 | ||
| Wood trim | $300 | $300 | ||
| Suspension, Wheels, and Tires | ||||
| Electronic systems calibration selector | $200 | $200 | ||
| Sport suspension (upgrade) | $0 | |||
| Transmission | ||||
| Launch control | $100 | |||
| Steering-wheel-mounted transmission controls | $100 | $100 | ||
| Total Value of Features | $11,710 | $11,610 | $2,840 | $2,840 |
| Value of Feature Adjustments | $8,870 | $8,770 | $0 | $0 |
| Value of Feature Adjustments | -8,287 | -8,190 | 0 | 0 |
Specifications Comparison: BMW 3-Series vs. Toyota Prius
| Model Year | 2016 | 2009 |
| Model | 3-Series | Prius |
| Body | 4dr Wagon | 4dr Hatch |
| Wheelbase | 110.6 in | 106.3 in |
| Length | 182.0 in | 175.0 in |
| Width | 71.3 in | 67.9 in |
| Height | 56.3 in | 58.1 in |
| Curb Weight | 3,621 lb. | 2,891 lb. |
| Fuel Capacity | 15.8 gal. | 11.9 gal. |
| Row 1 Headroom | 40.4 in | 39.1 in |
| Row 1 Shoulder Room | 55.1 in | 55.3 in |
| Row 1 Hip Room | 0.0 in | 51.0 in |
| Row 1 Legroom | 42.0 in | 41.9 in |
| Row 2 Headroom | 38.3 in | 37.1 in |
| Row 2 Shoulder Room | 55.1 in | 53.0 in |
| Row 2 Hip Room | 0.0 in | 51.6 in |
| Row 2 Legroom | 35.0 in | 38.6 in |
| Cargo Volume, Minimum | 17.5 ft3 | 14.4 ft3 |
| Cargo Volume, Maximum | 53.0 ft3 | 14.4 ft3 |
Option Package Details
BMW 3-Series 328i
| Premium Package | ||
| Feature | Value | Requested? |
| LED headlights | 1000 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Hands-free trunk or liftgate | 100 | No |
| Total Requested | 250 | 13% |
| Total Not Requested | 1650 | 87% |
| Navigation system | ||
| Feature | Value | Requested? |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| 4G LTE connectivity | 0 | No |
| Navigation map updates, three years | 0 | No |
| Navigation system | 600 | Yes |
| Traffic + travel information | 25 | No |
| App support | 0 | No |
| Remote app | 25 | No |
| Total Requested | 700 | 63% |
| Total Not Requested | 415 | 37% |
Option Package Details
BMW 3-Series 328d
| Premium Package | ||
| Feature | Value | Requested? |
| LED headlights | 1000 | No |
| Power 4-way lumbar adjuster, driver seat | 150 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Hands-free trunk or liftgate | 100 | No |
| Total Requested | 250 | 13% |
| Total Not Requested | 1650 | 87% |
| Navigation system | ||
| Feature | Value | Requested? |
| DVD-compatible player | 0 | No |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | No |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| 4G LTE connectivity | 0 | No |
| Navigation map updates, three years | 0 | No |
| Navigation system | 600 | Yes |
| Traffic + travel information | 25 | No |
| App support | 0 | No |
| Remote app | 25 | No |
| Total Requested | 700 | 63% |
| Total Not Requested | 415 | 37% |
Option Package Details
Toyota Prius
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Package 6 | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Fog lights | 125 | Yes |
| Xenon HID headlights | 500 | Yes |
| CD changer, in-dash | 200 | No |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Alarm | 100 | No |
| JBL, 9 speakers | 350 | No |
| Stability control | 400 | Yes |
| Rearview camera | 200 | No |
| MP3-compatible player | 50 | Yes |
| Proximity key | 250 | Yes |
| Aux input | 50 | Yes |
| Total Requested | 3475 | 80% |
| Total Not Requested | 850 | 20% |
Option Package Details
Toyota Prius Touring
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Package 6 | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Leather-wrapped steering wheel | 150 | Yes |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| CD changer, in-dash | 200 | No |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Bluetooth cell phone link | 100 | Yes |
| Alarm | 100 | No |
| JBL, 9 speakers | 350 | No |
| Stability control | 400 | Yes |
| Rearview camera | 200 | No |
| MP3-compatible player | 50 | Yes |
| Proximity key | 250 | Yes |
| Aux input | 50 | Yes |
| Total Requested | 2850 | 77% |
| Total Not Requested | 850 | 23% |
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