BMW 3-Series BMW 3-Series 2007 Volkswagen Touareg Volkswagen Touareg 2010
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BMW 3-Series vs. Volkswagen Touareg Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 3-Series vs. Volkswagen Touareg Invoice Comparison

Lowest Total Price: $44,195

BMW 3-Series 328i   
Difference: $7,755

Lowest Total Invoice: $40,635

BMW 3-Series 328i   
Difference: $6,885

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  Down Payment Interest Rate Term
Model Year200720102010
Model3-SeriesTouaregTouareg
Trim328iVR6 FSIV6 TDI
Body4dr Wagon4dr SUV4dr SUV
Base Price $34,200 $40,850 $44,350
Base Invoice $31,465 $37,624 $40,830
Premium Package 3,250    
Cold Weather Package 750    
Steering-linked headlights 800    
Metallic paint (extra cost) 475    
Satellite radio 595    
Obstacle detection, rear 350    
Navigation system 2,100    
Proximity key 500    
iPod integration 400    
Technology Package   5,200 5,200
Lux Limited Package   5,100 5,100
Premium Package 2,960    
Cold Weather Package 685    
Steering-linked headlights 730    
Metallic paint (extra cost) 430    
Satellite radio 540    
Obstacle detection, rear 320    
Navigation system 1,910    
Proximity key 455    
iPod integration 365    
Technology Package   4,592 4,592
Lux Limited Package   4,504 4,504
Options (change) 9,220 10,300 10,300
Options (change) 8,395 9,096 9,096
Destination 775 800 800
Gas Tax 0 0 -1,150
Total Price $44,195 $51,950 $54,300
Total Invoice $40,635 $47,520 $49,576

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation BMW 3-Series dealer quotes or Volkswagen Touareg dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: BMW 3-Series vs. Volkswagen Touareg

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $4,220
TrueDelta Adjusted Invoice Difference: $3,651
Model Year200720102010
Model3-SeriesTouaregTouareg
Trim328iVR6 FSIV6 TDI
Body4dr Wagon4dr SUV4dr SUV
Engine230hp I6280hp V6225hp V6 D
TransmissionM6T6T6
DrivetrainRWDAWD w/4LAWD w/4L
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 10300, 11300, 11
Tire (rear if not all the same)205/55-16275/40-20275/40-20
Total Price$44,195$51,950$54,300
Adjustments for Features0-3,535-3,535
Feature-Adjusted Total Price$44,195$48,415$50,765
Cost Above Minimum$0$0$2,350
Total Invoice$40,635$47,520$49,576
Adjustments for Features0-3,234-3,227
Feature-Adjusted Total Invoice$40,635$44,286$46,349
Cost Above Minimum$0$0$2,063

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Features Comparison: BMW 3-Series vs. Volkswagen Touareg

Model Year200720102010
Model3-SeriesTouaregTouareg
Trim328iVR6 FSIV6 TDI
Body4dr Wagon4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manual$150  
6-speed manually-shiftable automatic $1100$1100
RWD$0  
AWD w/low range $2200$2200
Accessories 
AC power outlet $100$100
Heated steering wheel $100$100
Power liftgate $350$350
Remote window/roof operation$15  
Brakes, Airbags, and Other Safety 
Hill descent control $250$250
Obstacle detection, front $150$150
Rearview camera $200$200
Rollover sensor $50$50
Tires, run-flat$150  
Cargo Management 
Cargo area partition net$40  
Overhead sunglass holder $25$25
Ski sack$50  
Storage compartment under front seat(s) $50$50
Climate Control 
Rear air vents $100$100
Rear air vents with manual controls$150  
Drivetrain 
Lockable center differential $150$150
Exterior 
Body kit $0$0
Deep-tinted rear windows $275$275
Panoramic sunroof$1200  
Rear spoiler $200$200
Sunroof $900$900
Infotainment 
CD player$125  
DVD-compatible player $0$0
iPod integration$100  
Media drive $15$15
MP3-compatible player$50  
Telematics service, such as OnStar$200  
Traffic information$25  
Voice control for nav and audio$100  
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75  
Auto-dimming passenger-side mirror$75  
Power-folding mirrors$50  
Seats and Interior Trim 
Floor mats $75$75
Memory system, driver seat$200  
Wood trim$300  
Wood trim, alternative type $300$300
Total Value of Features$3,055$6,590$6,590
Value of Feature Adjustments$0$3,535$3,535
Value of Feature Adjustments0-3,234-3,227

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See a complete comparison of BMW 3-Series vs. Volkswagen Touareg features.

Specifications Comparison: BMW 3-Series vs. Volkswagen Touareg

Model Year20072010
Model3-SeriesTouareg
Body4dr Wagon4dr SUV
Wheelbase108.7 in112.4 in
Length178.2 in187.2 in
Width71.5 in75.9 in
Height55.8 in68.0 in
Curb Weight3,463 lb.5,087 lb.
Fuel Capacity15.9 gal.26.4 gal.
Row 1 Headroom38.5 in38.7 in
Row 1 Shoulder Room55.4 in57.7 in
Row 1 Legroom41.5 in41.3 in
Row 2 Headroom38.0 in38.3 in
Row 2 Shoulder Room55.1 in57.4 in
Row 2 Legroom34.6 in35.6 in
Cargo Volume,
Minimum		24.8 ft331.0 ft3
Cargo Volume,
Maximum		58.0 ft371.0 ft3

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See a complete comparison of BMW 3-Series vs. Volkswagen Touareg specs.

Option Package Details
BMW 3-Series 328i

Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Total Requested225079%
Total Not Requested60021%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Rear seat pass-through100Yes
Headlight washers50Yes
Ski sack50No
Total Requested35088%
Total Not Requested5012%

Option Package Details
Volkswagen Touareg VR6 FSI

Technology Package
FeatureValueRequested?
Navigation system600Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Rearview camera200No
Headlight washers50Yes
DVD-compatible player0No
Proximity key250Yes
Unbranded, 300W, 11 speakers350No
Aux input50Yes
Media drive, large15No
USB port25No
SD Card slot25No
Total Requested160072%
Total Not Requested61528%
Lux Limited Package
FeatureValueRequested?
Upgraded leather upholstery0No
Body kit0No
Bright-finished exhaust tip(s)25Yes
275/40HR20 tires400No
Wood trim, alternative type300Yes
Upholstered door panels, leather250No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat50Yes
Heated steering wheel100No
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power 4-way lumbar adjuster, passenger seat100Yes
Total Requested162568%
Total Not Requested75032%

Option Package Details
Volkswagen Touareg V6 TDI

Technology Package
FeatureValueRequested?
Navigation system600Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Rearview camera200No
Headlight washers50Yes
DVD-compatible player0No
Proximity key250Yes
Unbranded, 300W, 11 speakers350No
Aux input50Yes
Media drive, large15No
USB port25No
SD Card slot25No
Total Requested160072%
Total Not Requested61528%
Lux Limited Package
FeatureValueRequested?
Upgraded leather upholstery0No
Body kit0No
Bright-finished exhaust tip(s)25Yes
275/40HR20 tires400No
Wood trim, alternative type300Yes
Upholstered door panels, leather250No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat50Yes
Heated steering wheel100No
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power 4-way lumbar adjuster, passenger seat100Yes
Total Requested162568%
Total Not Requested75032%

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