The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $20,195 Ford Fiesta SEL | ||||||
Difference: $4,555 | ||||||
Lowest Total Invoice: $19,215 Ford Fiesta SEL | ||||||
Difference: $4,014 | ||||||
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Model Year | 2012 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Fiesta | Optima | Optima | Optima | Optima | Optima |
Trim | SEL | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $16,600 | $23,950 | $31,995 | $25,500 | $27,500 | $35,300 |
Base Invoice | $15,984 | $22,429 | $29,670 | $23,877 | $25,763 | $32,963 |
Upgrade Package | 820 | |||||
Leather seating surfaces | 825 | |||||
Illuminated door sill trim plates | 410 | |||||
Sunroof | 745 | |||||
Panoramic sunroof | 1,500 | |||||
Premium Package | 3,300 | |||||
Upgrade Package | 714 | |||||
Leather seating surfaces | 718 | |||||
Illuminated door sill trim plates | 356 | |||||
Sunroof | 648 | |||||
Panoramic sunroof | 1,395 | |||||
Premium Package | 3,059 | |||||
Options (change) | 2,800 | 0 | 1,500 | 0 | 3,300 | 0 |
Options (change) | 2,436 | 0 | 1,395 | 0 | 3,059 | 0 |
Destination | 795 | 800 | 800 | 800 | 800 | 800 |
Total Price | $20,195 | $24,750 | $34,295 | $26,300 | $31,600 | $36,100 |
Total Invoice | $19,215 | $23,229 | $31,865 | $24,677 | $29,622 | $33,763 |
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Lowest Adjusted Price and Invoice: Ford Fiesta SEL | ||||||
TrueDelta Adjusted Price Difference: $3,425 | ||||||
TrueDelta Adjusted Invoice Difference: $2,953 | ||||||
Model Year | 2012 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Fiesta | Optima | Optima | Optima | Optima | Optima |
Trim | SEL | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 120hp I4 | 192hp I4 | 159hp I4 H | 192hp I4 | 274hp I4 | 274hp I4 |
Transmission | M5 | T6 | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 80, 6 | ?, 6 | 550, 12 | ?, 6 | ?, 8 | ?, 8 |
Tire (rear if not all the same) | 195/50-16 | 215/55-17 | 215/55-17 | 225/45-18 | 225/45-18 | 225/45-18 |
Total Price | $20,195 | $24,750 | $34,295 | $26,300 | $31,600 | $36,100 |
Adjustments for Features | 0 | -1,130 | -5,830 | -1,505 | -5,130 | -7,755 |
Feature-Adjusted Total Price | $20,195 | $23,620 | $28,465 | $24,795 | $26,470 | $28,345 |
Cost Above Minimum | $0 | $0 | $4,845 | $1,175 | $2,850 | $4,725 |
Total Invoice | $19,215 | $23,229 | $31,865 | $24,677 | $29,622 | $33,763 |
Adjustments for Features | 0 | -1,061 | -5,417 | -1,412 | -4,809 | -7,253 |
Feature-Adjusted Total Invoice | $19,215 | $22,168 | $26,448 | $23,265 | $24,813 | $26,510 |
Cost Above Minimum | $0 | $0 | $4,280 | $1,097 | $2,645 | $4,342 |
Model Year | 2012 | 2014 | 2014 | 2014 | 2014 | 2014 |
Model | Fiesta | Optima | Optima | Optima | Optima | Optima |
Trim | SEL | EX | Hybrid EX | SX | SX Turbo | SX Limited Turbo |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||||
5-speed manual | $0 | |||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 | $0 | $0 |
Accessories | ||||||
Heated steering wheel | $100 | $100 | ||||
Universal garage door opener | $100 | $100 | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||||
4-wheel disc brakes | $150 | $150 | $150 | $150 | $150 | |
911 assist | $25 | $25 | $25 | $25 | ||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |
Blind spot warning system | $200 | |||||
Brake assist | $50 | $50 | $50 | $50 | $50 | |
Cross-traffic warning, rear | $100 | |||||
Knee airbag, driver | $75 | |||||
Obstacle detection, rear | $250 | |||||
Rearview camera | $200 | $200 | $200 | |||
Rollover sensor | $50 | |||||
Temporary spare tire | $150 | |||||
Vehicle health reports | $0 | $0 | $0 | $0 | ||
Cargo Management | ||||||
Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | $25 | $25 | $25 | |
Rear seat pass-through | $100 | |||||
Climate Control | ||||||
Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | |
Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | |
Interior air filter | $0 | $0 | $0 | $0 | $0 | |
Ionizing air filtration | $50 | $50 | $50 | $50 | $50 | |
Rear air vents | $100 | $100 | $100 | $100 | $100 | |
Engine / Motor | ||||||
Automatic start / stop | $150 | |||||
Exterior | ||||||
Body kit | $0 | $0 | $0 | $0 | ||
Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | ||
Laminated front side windows | $200 | $200 | $200 | $200 | $200 | |
Painted brake calipers (optional) | $0 | |||||
Panoramic sunroof | $1200 | $1200 | $1200 | |||
Rear spoiler | $200 | $200 | $200 | |||
Sunroof | $900 | |||||
Infotainment | ||||||
App support | $0 | $0 | $0 | |||
Bluetooth audio streaming | $25 | $25 | $25 | $25 | ||
HD radio | $50 | $50 | $50 | |||
Navigation system | $600 | $600 | ||||
Navigation, turn-by-turn | $25 | |||||
SMS text-to-speech reader | $25 | $25 | $25 | $25 | ||
Surround sound | $250 | $250 | $250 | |||
Traffic + travel information | $25 | |||||
Traffic information | $25 | $25 | ||||
Voice control for audio system | $25 | |||||
Voice control for external devices | $0 | $0 | $0 | $0 | ||
Voice control for nav and audio | $100 | $100 | ||||
Instruments, Lights, and Mirrors | ||||||
Automatic headlights | $125 | $125 | $125 | $125 | $125 | |
Compass | $0 | $0 | $0 | $0 | $0 | |
Detailed driving style feedback | $100 | |||||
Fog lights | $125 | $125 | $125 | $125 | $125 | |
Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | $50 | |
Large energy flow and fuel economy display | $25 | |||||
Power-folding mirrors | $50 | $50 | $50 | |||
Speaker lights | $100 | $100 | $100 | $100 | $100 | |
Spotter mirror(s) | $50 | |||||
Visor mirror, driver | $10 | |||||
Visor mirror, passenger | $10 | |||||
Xenon HID headlights | $500 | $500 | $500 | |||
Seats and Interior Trim | ||||||
Center armrest(s), front row | $75 | $75 | $75 | $75 | $75 | |
Center armrest(s), second row | $50 | $50 | $50 | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | $300 | |||
Floor mats | $75 | |||||
Floor mats, second row (optional) | $0 | |||||
Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
Heated front seats | $200 | $200 | $200 | $200 | ||
Heated second row seats | $200 | $200 | $200 | |||
Illuminated door sill trim plates | $200 | $200 | $200 | $200 | $200 | |
Leather door panel trim | $250 | |||||
Leather-wrapped steering wheel | $150 | $150 | $150 | $150 | $150 | |
Manual height adjuster, driver seat | $50 | |||||
Memory system, driver seat | $200 | $200 | $200 | |||
Metal pedals | $75 | $75 | $75 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |||
Power height adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | |||
Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | |
Wood trim | $300 | |||||
Wood/leather-wrapped steering wheel | $150 | |||||
Suspension, Wheels, and Tires | ||||||
Alloy wheels | $350 | $350 | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | |||||
Electronic systems calibration selector | $200 | $200 | ||||
Sport suspension (upgrade) | $0 | $0 | $0 | |||
Transmission | ||||||
Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |||
Total Value of Features | $2,920 | $4,050 | $8,750 | $4,425 | $8,050 | $10,675 |
Value of Feature Adjustments | $0 | $1,130 | $5,830 | $1,505 | $5,130 | $7,755 |
Value of Feature Adjustments | 0 | -1,061 | -5,417 | -1,412 | -4,809 | -7,253 |
Model Year | 2012 | 2014 |
Model | Fiesta | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 98.0 in | 110.0 in |
Length | 173.6 in | 190.7 in |
Width | 66.8 in | 72.1 in |
Height | 58.0 in | 57.9 in |
Curb Weight | 2,579 lb. | 3,238 lb. |
Fuel Capacity | 11.9 gal. | 18.5 gal. |
Row 1 Headroom | 39.1 in | 40.0 in |
Row 1 Shoulder Room | 52.7 in | 57.3 in |
Row 1 Hip Room | 50.6 in | 54.7 in |
Row 1 Legroom | 42.2 in | 45.5 in |
Row 2 Headroom | 37.1 in | 37.6 in |
Row 2 Shoulder Room | 49.0 in | 55.7 in |
Row 2 Hip Room | 49.2 in | 54.5 in |
Row 2 Legroom | 31.2 in | 34.7 in |
Cargo Volume | 12.8 ft3 | 15.4 ft3 |
Upgrade Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Alarm | 100 | No |
Additional chrome trim | 0 | No |
Proximity key | 250 | Yes |
Total Requested | 450 | 82% |
Total Not Requested | 100 | 18% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Rearview camera | 200 | No |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | No |
Total Requested | 275 | 8% |
Total Not Requested | 3000 | 92% |