Ford Focus Ford Focus 2010 Toyota Prius Toyota Prius 2010

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Ford Focus vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Focus vs. Toyota Prius Invoice Comparison

Lowest Total Price: $20,699

Ford Focus SEL   
Difference: $8,141

Lowest Total Invoice: $19,248

Ford Focus SEL   
Difference: $7,232

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102010
ModelFocusFocusPrius
TrimSESSELIV
Body4dr Sedan4dr Sedan4dr Hatch
Base Price $18,780 $18,780 $23,800
Base Invoice $17,489 $17,489 $22,156
Moon & Tune Value Package 795 795  
Leather seating surfaces 810    
Universal garage door opener 399 399  
Solar Roof Package     1,800
Navigation Package     2,480
Moon & Tune Value Package 692 692  
Leather seating surfaces 704    
Universal garage door opener 342 342  
Solar Roof Package     1,440
Navigation Package     2,124
Options (change) 2,004 1,194 4,280
Options (change) 1,738 1,034 3,564
Destination 725 725 760
Total Price $21,509 $20,699 $28,840
Total Invoice $19,952 $19,248 $26,480

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Focus dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Focus vs. Toyota Prius

Lowest Adjusted Price and Invoice: Ford Focus SEL
TrueDelta Adjusted Price Difference: $4,151
TrueDelta Adjusted Invoice Difference: $3,569
Model Year201020102010
ModelFocusFocusPrius
TrimSESSELIV
Body4dr Sedan4dr Sedan4dr Hatch
Engine140hp I4140hp I498hp I4 H
TransmissionM5M5CVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)190, 9190, 9?, 8
Tire (rear if not all the same)215/45-17205/50-16195/65-15
Total Price$21,509$20,699$28,840
Adjustments for Features-2000-3,990
Feature-Adjusted Total Price$21,309$20,699$24,850
Cost Above Minimum$610$0$0
Total Invoice$19,952$19,248$26,480
Adjustments for Features-1860-3,663
Feature-Adjusted Total Invoice$19,766$19,248$22,817
Cost Above Minimum$518$0$0

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Features Comparison: Ford Focus vs. Toyota Prius

Model Year201020102010
ModelFocusFocusPrius
TrimSESSELIV
Body4dr Sedan4dr Sedan4dr Hatch
Transmission and Drivetrain 
5-speed manual$0$0 
CVT  $1000
FWD$0$0$0
Accessories 
Proximity key  $250
Remote climate control  $25
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, manual  $250
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
911 assist$25$25 
Active or whiplash-reducing head restraints, front seats  $0
Brake assist  $50
Knee airbag, driver  $75
Rearview camera  $200
Safety key$5$5 
Vehicle health reports$0$0 
Cargo Management 
Cargo cover  $75
Overhead sunglass holder  $25
Climate Control 
Automatic climate control, front  $200
Interior air filter  $0
Intermittent wipers$0$0 
Ionizing air filtration  $50
Rear wiper  $175
Variable intermittent wipers  $75
Water-repellent front-door glass  $15
Exterior 
Bright-finished exhaust tip(s)$25$25 
Rear spoiler$200 $200
Solar panel  $300
Infotainment 
CD changer, in-dash  $325
CD player$125$125 
Navigation system  $600
SMS text-to-speech reader$25$25 
Telematics service, such as OnStar  $200
Traffic + travel information$25$25 
Traffic information  $25
USB port$25$25 
Voice control for audio system$25$25 
Voice control for external devices$0$0 
Voice control for nav and audio  $100
Instruments, Lights, and Mirrors 
Automatic-off headlights  $25
Compass$0$0 
Digital instruments  $0
Fog lights$125$125 
Illuminated visor mirror, driver  $50
Illuminated visor mirror, passenger  $50
Interior ambient lighting$150$150 
Large energy flow and fuel economy display  $25
Tachometer$75$75 
Visor mirror, driver$10$10 
Visor mirror, passenger$10$10 
Seats and Interior Trim 
Center armrest(s), second row  $50
Floor mats$75$75 
Power lumbar adjuster, driver seat  $100
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200
Sport suspension (upgrade)$0  
Touring suspension (upgrade) $0 
Total Value of Features$1,075$875$4,865
Value of Feature Adjustments$200$0$3,990
Value of Feature Adjustments-1860-3,663

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Specifications Comparison: Ford Focus vs. Toyota Prius

Model Year20102010
ModelFocusPrius
Body4dr Sedan4dr Hatch
Wheelbase102.9 in106.3 in
Length175.0 in175.6 in
Width66.7 in68.7 in
Height58.6 in58.7 in
Curb Weight2,624 lb.3,043 lb.
Fuel Capacity13.5 gal.11.9 gal.
Row 1 Headroom39.2 in38.6 in
Row 1 Shoulder Room53.5 in54.9 in
Row 1 Hip Room50.4 in52.7 in
Row 1 Legroom41.7 in42.5 in
Row 2 Headroom38.3 in37.6 in
Row 2 Shoulder Room53.7 in53.1 in
Row 2 Hip Room50.9 in51.2 in
Row 2 Legroom36.1 in36.0 in
Cargo Volume,
Minimum
13.8 ft321.6 ft3
Cargo Volume,
Maximum
13.839.6 ft3

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Option Package Details
Ford Focus SES

Moon & Tune Value Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 190W, 9 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Ford Focus SEL

Moon & Tune Value Package
FeatureValueRequested?
Sunroof900Yes
Unbranded, 190W, 9 speakers (with subwoofer)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Toyota Prius IV

Solar Roof Package
FeatureValueRequested?
Sunroof900Yes
Solar panel300No
Remote air conditioning25No
Total Requested90073%
Total Not Requested32527%
Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Navigation system600No
Rearview camera200No
Voice control for nav and audio100No
Traffic information25Yes
Bluetooth audio streaming25Yes
Total Requested504%
Total Not Requested110096%

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