Ford Taurus X Ford Taurus X 2009 Kia Optima Kia Optima 2013

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Ford Taurus X vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus X vs. Kia Optima Invoice Comparison

Lowest Total Price: $35,300

Kia Optima SX   
Difference: $260

Lowest Total Invoice: $32,410

Ford Taurus X SEL   
Difference: $565

Calculate Payments

  Down Payment Interest Rate Term
Model Year2009200920092013
ModelTaurus XTaurus XTaurus XOptima
TrimSELEddie BauerLimitedSX
Body4dr Wagon4dr Wagon4dr Wagon4dr Sedan
Base Price $28,270 $31,330 $32,325 $26,800
Base Invoice $25,958 $28,712 $29,608 $25,040
Interior Convenience Group 595      
SYNC 395      
Interior Power Package 295      
Navigation system 1,995 1,995 1,995 1,400
Satellite radio 195      
Heated front seats 240      
Leather seating surfaces 895      
Sunroof 960 960 960  
Chrome-clad alloy wheels 895 695 695  
Heated second row seats     585  
Premium Package       2,950
Limited Package       3,350
Interior Convenience Group 518      
SYNC 344      
Interior Power Package 257      
Navigation system 1,736 1,736 1,736 1,250
Satellite radio 170      
Heated front seats 209      
Leather seating surfaces 779      
Sunroof 835 835 835  
Chrome-clad alloy wheels 779 605 605  
Heated second row seats     509  
Premium Package       2,635
Limited Package       3,250
Options (change) 6,465 3,650 4,235 7,700
Options (change) 5,627 3,176 3,685 7,135
Destination 825 825 825 800
Total Price $35,560 $35,805 $37,385 $35,300
Total Invoice $32,410 $32,713 $34,118 $32,975

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus X dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus X vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $1,620
TrueDelta Adjusted Invoice Difference: $705
Model Year2009200920092013
ModelTaurus XTaurus XTaurus XOptima
TrimSELEddie BauerLimitedSX
Body4dr Wagon4dr Wagon4dr Wagon4dr Sedan
Engine263hp V6263hp V6263hp V6274hp I4
TransmissionA6A6A6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)16/24 MPG16/24 MPG16/24 MPG22/34 MPG
Audio (watts, speakers)?, 4?, 4?, 7550, 12
Tire (rear if not all the same)225/60-18225/60-18225/60-18225/45-18
Total Price$35,560$35,805$37,385$35,300
Adjustments for Features00-1,090-1,360
Feature-Adjusted Total Price$35,560$35,805$36,295$33,940
Cost Above Minimum$0$245$735$0
Total Invoice$32,410$32,713$34,118$32,975
Adjustments for Features00-995-1,270
Feature-Adjusted Total Invoice$32,410$32,713$33,123$31,705
Cost Above Minimum$0$303$713$0

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Features Comparison: Ford Taurus X vs. Kia Optima

Model Year2009200920092013
ModelTaurus XTaurus XTaurus XOptima
TrimSELEddie BauerLimitedSX
Body4dr Wagon4dr Wagon4dr Wagon4dr Sedan
Transmission and Drivetrain 
6-speed automatic$1000$1000$1000 
6-speed manually-shiftable automatic   $1100
FWD$0$0$0$0
Accessories 
Keyless entry keypad$50$50$50 
Power-adjustable pedals$125$125$125 
Proximity key   $250
Tilt steering wheel, manual$150$150$150 
Tilt/telescoping steering wheel, manual   $250
Universal garage door opener  $100$100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats   $0
Obstacle detection, rear  $250 
Rearview camera   $200
Rollover sensor$50$50$50 
Side curtain airbags   $350
Side curtain airbags, three rows$500$500$500 
Temporary spare tire$150$150$150 
Cargo Management 
Air-conditioned storage compartment   $50
Cargo net  $40 
Roof rails$250$250$250 
Second-row high console  $250 
Climate Control 
Rear wiper$175$175$175 
Exterior 
Body kit   $0
Bodyside cladding$350$350$350 
Deep-tinted rear windows$275$275$275 
Painted brake calipers (optional)   $0
Panoramic sunroof   $1200
Rear bumper protector$40$40$40 
Rear spoiler   $200
Sunroof$900$900$900 
Wheel-lip moldings$75$75$75 
Infotainment 
App support   $0
Bluetooth audio streaming   $25
CD changer, in-dash$325$325$325 
CD player   $125
HD radio   $50
SMS text-to-speech reader$25$25$25 
Traffic information   $25
Voice control for external devices$0$0$0 
Instruments, Lights, and Mirrors 
Interior ambient lighting   $150
Power-folding mirrors   $50
Speaker lights   $100
Turn signals on or near mirrors   $25
Xenon HID headlights   $500
Seats and Interior Trim 
Aluminum trim   $100
Center armrest(s), second row  $50$50
Cooled or ventilated front seats   $300
Floor mats$75$75$75 
Folding passenger seat$150$150$150 
Heated second row seats  $200$200
Illuminated door sill trim plates   $200
Leather door panel trim   $250
Leather-wrapped steering wheel$150$150$150 
Manual fore-aft adjuster, second row seats$75$75$75 
Manual lumbar adjuster, driver seat$50$50$50 
Manual lumbar adjuster, passenger seat$50$50$50 
Manual recliner, second row seats$75$75$75 
Memory system, driver seat  $200$200
Metal pedals   $75
Power lumbar adjuster, driver seat   $100
Stowable third row seats$600$600$600 
Wood trim   $300
Wood/leather-wrapped steering wheel   $150
Suspension, Wheels, and Tires 
Chrome-clad alloy wheels$600$600$600 
Chrome-plated alloy wheels   $850
Sport suspension (upgrade)   $0
Transmission 
Steering-wheel-mounted transmission controls   $100
Total Value of Features$6,265$6,265$7,355$7,625
Value of Feature Adjustments$0$0$1,090$1,360
Value of Feature Adjustments00-995-1,270

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Specifications Comparison: Ford Taurus X vs. Kia Optima

Model Year20092013
ModelTaurus XOptima
Body4dr Wagon4dr Sedan
Wheelbase112.9 in110.0 in
Length200.3 in190.7 in
Width74.9 in72.1 in
Height67.4 in57.3 in
Curb Weight4,033 lb.3,385 lb.
Fuel Capacity19.0 gal.18.5 gal.
Row 1 Headroom39.4 in40.0 in
Row 1 Shoulder Room58.5 in57.2 in
Row 1 Hip Room55.2 in54.7 in
Row 1 Legroom40.8 in45.5 in
Row 2 Headroom39.4 in37.6 in
Row 2 Shoulder Room57.9 in55.7 in
Row 2 Hip Room56.4 in54.5 in
Row 2 Legroom39.8 in34.7 in
Row 3 Headroom38.5 in0.0 in
Row 3 Shoulder Room50.6 in0.0 in
Row 3 Hip Room46.0 in0.0 in
Row 3 Legroom33.6 in0.0 in
Cargo Volume,
Minimum
17.4 ft315.4 ft3
Cargo Volume,
Behind R2
47.4 ft315.4 ft3
Cargo Volume,
Maximum
85.2 ft315.4 ft3

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Option Package Details
Ford Taurus X SEL

Interior Convenience Group
FeatureValueRequested?
Automatic climate control, front200Yes
CD changer, in-dash200No
Power recliner, driver seat100Yes
Automatic headlights125Yes
Outside temperature display50Yes
Dual-zone climate control125Yes
Total Requested60075%
Total Not Requested20025%
SYNC
FeatureValueRequested?
Bluetooth cell phone link100Yes
Voice control for external devices0No
SMS text-to-speech reader25No
USB port25Yes
Vehicle health reports0Yes
911 assist25Yes
Voice control for audio system25Yes
Total Requested17588%
Total Not Requested2512%
Interior Power Package
FeatureValueRequested?
Power recliner, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Manual lumbar adjuster, passenger seat50No
Power-adjustable pedals125No
Total Requested30063%
Total Not Requested17537%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25No
Total Requested70097%
Total Not Requested253%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0Yes
911 assist25Yes
Bluetooth audio streaming25No
Media drive, small5No
App support0No
Total Requested82527%
Total Not Requested220573%
Limited Package
FeatureValueRequested?
Upgraded leather upholstery-450No
Wood trim300No
Leather seating surfaces450Yes
Wood/leather-wrapped steering wheel0No
Additional chrome trim0No
First-aid kit15No
Upholstered door panels, leather250No
Chrome-plated alloy wheels500No
Painted brake calipers (optional)0No
Total Requested45042%
Total Not Requested61558%

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