| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Taurus vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Taurus vs. Kia Optima Invoice Comparison
Lowest Total Price: $26,090 Kia Optima EX | ||
| Difference: $8,520 | ||
Lowest Total Invoice: $24,290 Kia Optima EX | ||
| Difference: $7,299 | ||
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| Model Year | 2009 | 2010 |
| Model | Taurus | Optima |
| Trim | Limited | EX |
| Body | 4dr Sedan | 4dr Sedan |
| Base Price | $30,670 | $20,995 |
| Base Invoice | $28,053 | $19,620 |
| Navigation system | 1,995 | 1,200 |
| Sunroof | 895 | |
| Sunshade, rear | 225 | |
| Premium Package | 2,200 | |
| 2.7L V6 | 1,000 | |
| Navigation system | 1,736 | 1,075 |
| Sunroof | 779 | |
| Sunshade, rear | 196 | |
| Premium Package | 1,960 | |
| 2.7L V6 | 940 | |
| Options (change) | 3,115 | 4,400 |
| Options (change) | 2,711 | 3,975 |
| Destination | 825 | 695 |
| Total Price | $34,610 | $26,090 |
| Total Invoice | $31,589 | $24,290 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Taurus dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Taurus vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima EX | ||
| TrueDelta Adjusted Price Difference: $7,230 | ||
| TrueDelta Adjusted Invoice Difference: $6,122 | ||
| Model Year | 2009 | 2010 |
| Model | Taurus | Optima |
| Trim | Limited | EX |
| Body | 4dr Sedan | 4dr Sedan |
| Engine | 263hp V6 | 194hp V6 |
| Transmission | A6 | T5 |
| Drivetrain | FWD | FWD |
| EPA Fuel Economy (city/highway) | 18/28 MPG | 20/28 MPG |
| Audio (watts, speakers) | ?, 7 | 360, 7 |
| Tire (rear if not all the same) | 225/55-18 | 215/50-17 |
| Total Price | $34,610 | $26,090 |
| Adjustments for Features | -1,290 | 0 |
| Feature-Adjusted Total Price | $33,320 | $26,090 |
| Total Invoice | $31,589 | $24,290 |
| Adjustments for Features | -1,177 | 0 |
| Feature-Adjusted Total Invoice | $30,412 | $24,290 |
Features Comparison: Ford Taurus vs. Kia Optima
| Model Year | 2009 | 2010 |
| Model | Taurus | Optima |
| Trim | Limited | EX |
| Body | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||
| 6-speed automatic | $1000 | |
| 5-speed manually-shiftable automatic | $1000 | |
| FWD | $0 | $0 |
| Accessories | ||
| Keyless entry keypad | $50 | |
| Tilt steering wheel, manual | $150 | |
| Tilt/telescoping steering wheel, manual | $250 | |
| Brakes, Airbags, and Other Safety | ||
| 911 assist | $25 | |
| Active or whiplash-reducing head restraints, front seats | $0 | |
| Obstacle detection, rear | $250 | |
| Rollover sensor | $50 | |
| Vehicle health reports | $0 | |
| Cargo Management | ||
| Cargo net | $40 | |
| Climate Control | ||
| Dual-zone climate control | $125 | |
| Rear air vents | $100 | |
| Exterior | ||
| Bodyside moldings | $75 | |
| Infotainment | ||
| Bluetooth cell phone link | $100 | |
| CD changer, in-dash | $325 | |
| CD player | $125 | |
| SMS text-to-speech reader | $25 | |
| Voice control for external devices | $0 | |
| Voice control for nav and audio | $100 | |
| Instruments, Lights, and Mirrors | ||
| Analog clock | $25 | |
| Interior ambient lighting | $150 | |
| Turn signals on or near mirrors | $25 | |
| Seats and Interior Trim | ||
| Door sill trim plates | $100 | |
| Folding passenger seat | $150 | |
| Manual lumbar adjuster, passenger seat | $50 | |
| Memory system, driver seat | $200 | |
| Suspension, Wheels, and Tires | ||
| Alloy wheels | $350 | |
| Chrome-clad alloy wheels | $600 | |
| Total Value of Features | $3,365 | $2,075 |
| Value of Feature Adjustments | $1,290 | $0 |
| Value of Feature Adjustments | -1,177 | 0 |
Specifications Comparison: Ford Taurus vs. Kia Optima
| Model Year | 2009 | 2010 |
| Model | Taurus | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 112.9 in | 107.1 in |
| Length | 200.4 in | 189.0 in |
| Width | 74.5 in | 71.1 in |
| Height | 61.5 in | 58.3 in |
| Curb Weight | 3,643 lb. | 3,294 lb. |
| Fuel Capacity | 20.0 gal. | 16.4 gal. |
| Row 1 Headroom | 39.4 in | 39.8 in |
| Row 1 Shoulder Room | 57.8 in | 57.1 in |
| Row 1 Hip Room | 53.7 in | 54.5 in |
| Row 1 Legroom | 41.3 in | 43.7 in |
| Row 2 Headroom | 38.7 in | 38.0 in |
| Row 2 Shoulder Room | 57.5 in | 56.3 in |
| Row 2 Hip Room | 53.7 in | 54.7 in |
| Row 2 Legroom | 41.3 in | 37.8 in |
| Cargo Volume | 21.2 ft3 | 15.0 ft3 |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| 215/50VR17 tires | 400 | No |
| Power-adjustable pedals | 125 | Yes |
| Sunroof | 900 | Yes |
| CD changer, in-dash | 200 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Sunshade, rear | 125 | Yes |
| Heated front seats | 200 | Yes |
| Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
| Total Requested | 1550 | 62% |
| Total Not Requested | 950 | 38% |
| 2.7L V6 DOHC-4v 194 hp@6000 184 lb-ft@4500 | ||
| Feature | Value | Requested? |
| 2.7L V6 DOHC-4v 194 hp@6000 184 lb-ft@4500 | 1000 | Yes |
| Bright-finished exhaust tip(s) | 25 | Yes |
| Total Requested | 1025 | 100% |
| Total Not Requested | 0 | 0% |
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See TrueDelta's information for all Sedans
See TrueDelta's information for all Ford models.
