Hyundai Tucson Hyundai Tucson 2009 Kia Optima Kia Optima 2013

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Hyundai Tucson vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Tucson vs. Kia Optima Invoice Comparison

Lowest Total Price: $24,970

Hyundai Tucson Limited   
Difference: $2,430

Lowest Total Invoice: $23,632

Hyundai Tucson Limited   
Difference: $1,898

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  Down Payment Interest Rate Term
Model Year2009201320132013
ModelTucsonOptimaOptimaOptima
TrimLimitedEXSXHybrid EX
Body4dr SUV4dr Sedan4dr Sedan4dr Sedan
Base Price $22,670 $23,650 $26,800 $31,950
Base Invoice $21,447 $22,095 $25,040 $29,555
2.7L V6 1,250      
Bluetooth cell phone link 325      
Premium Package   2,950 2,950  
2.7L V6 1,168      
Bluetooth cell phone link 292      
Premium Package   2,635 2,635  
Options (change) 1,575 2,950 2,950 0
Options (change) 1,460 2,635 2,635 0
Destination 725 800 800 800
Total Price $24,970 $27,400 $30,550 $32,750
Total Invoice $23,632 $25,530 $28,475 $30,355

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Hyundai Tucson dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Hyundai Tucson vs. Kia Optima

Lowest Adjusted Price and Invoice: Hyundai Tucson Limited
TrueDelta Adjusted Price Difference: $780
TrueDelta Adjusted Invoice Difference: $361
Model Year2009201320132013
ModelTucsonOptimaOptimaOptima
TrimLimitedEXSXHybrid EX
Body4dr SUV4dr Sedan4dr Sedan4dr Sedan
Engine173hp V6200hp I4274hp I4159hp I4 H
TransmissionT4T6T6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)200, 7550, 12550, 12550, 12
Tire (rear if not all the same)235/60-16215/55-17225/45-18215/55-17
Total Price$24,970$27,400$30,550$32,750
Adjustments for Features0-1,650-2,275-3,325
Feature-Adjusted Total Price$24,970$25,750$28,275$29,425
Cost Above Minimum$0$0$2,525$3,675
Total Invoice$23,632$25,530$28,475$30,355
Adjustments for Features0-1,537-2,120-3,082
Feature-Adjusted Total Invoice$23,632$23,993$26,355$27,273
Cost Above Minimum$0$0$2,362$3,280

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Features Comparison: Hyundai Tucson vs. Kia Optima

Model Year2009201320132013
ModelTucsonOptimaOptimaOptima
TrimLimitedEXSXHybrid EX
Body4dr SUV4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
4-speed manually-shiftable automatic$900   
6-speed manually-shiftable automatic $1100$1100$1100
FWD$0$0$0$0
Accessories 
Heated steering wheel $100 $100
Proximity key $250$250$250
Tilt steering wheel, manual$150   
Tilt/telescoping steering wheel, manual $250$250$250
Universal garage door opener $100$100$100
Brakes, Airbags, and Other Safety 
911 assist $25$25$25
Active or whiplash-reducing head restraints, front seats $0$0$0
Brake assist $50$50$50
Rearview camera $200$200$200
Temporary spare tire$150   
Vehicle health reports $0$0$0
Cargo Management 
Air-conditioned storage compartment $50$50$50
Cargo cover$75   
Cargo mat$40   
Liftglass or two-piece tailgate$150   
Rear seat pass-through   $100
Roof rails$250   
Climate Control 
Automatic air recirculation$100   
Dual-zone climate control $125$125$125
Rear air vents $100$100$100
Rear wiper$175   
Wiper de-icer$25   
Engine / Motor 
Automatic start / stop   $150
Exterior 
Body kit  $0$0
Bodyside cladding$350   
Bright-finished exhaust tip(s)$25$25$25 
Deep-tinted rear windows$275   
Panoramic sunroof $1200$1200$1200
Rear bumper protector$40   
Rear spoiler  $200$200
Skid plate (one)$50   
Sunroof$900   
Wheel-lip moldings$75   
Infotainment 
App support $0$0$0
Audio controls on steering wheel $125$125$125
Bluetooth audio streaming $25$25$25
CD changer, in-dash$325   
CD player $125$125$125
HD radio $50$50$50
Media drive, small $5$5$5
Navigation system   $600
SMS text-to-speech reader $25$25$25
Traffic information   $25
USB port $25$25$25
Voice control for external devices $0$0$0
Voice control for nav and audio   $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150$150$150
Automatic headlights $125$125$125
Automatic-off headlights$25   
Compass $0$0$0
Detailed driving style feedback   $100
Interior ambient lighting $150$150$150
Large energy flow and fuel economy display   $25
Power-folding mirrors $50$50$50
Speaker lights $100$100$100
Turn signals on or near mirrors $25$25$25
Xenon HID headlights  $500$500
Seats and Interior Trim 
Aluminum trim  $100 
Cooled or ventilated front seats $300$300$300
Folding second row seats$300$300$300 
Heated second row seats $200$200$200
Illuminated door sill trim plates  $200$200
Leather seating surfaces$900$900 $900
Manual height adjuster, driver seat$50   
Manual lumbar adjuster, driver seat$50   
Manual recliner, second row seats$75   
Manual tilt adjuster, driver seat$50   
Memory system, driver seat $200$200$200
Metal pedals  $75 
Partial leather seating sufaces  $450 
Power fore-aft adjuster, driver seat $100$100$100
Power fore-aft adjuster, passenger seat $100$100$100
Power height adjuster, driver seat $100$100$100
Power lumbar adjuster, driver seat $100$100$100
Power recliner, driver seat $100$100$100
Power recliner, passenger seat $100$100$100
Power tilt adjuster, driver seat $100$100$100
Suspension, Wheels, and Tires 
Sport suspension (upgrade)  $0 
Transmission 
Steering-wheel-mounted transmission controls  $100 
Total Value of Features$5,505$7,155$7,780$8,830
Value of Feature Adjustments$0$1,650$2,275$3,325
Value of Feature Adjustments0-1,537-2,120-3,082

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Specifications Comparison: Hyundai Tucson vs. Kia Optima

Model Year20092013
ModelTucsonOptima
Body4dr SUV4dr Sedan
Wheelbase103.5 in110.0 in
Length170.3 in190.7 in
Width70.7 in72.1 in
Height66.1 in57.3 in
Curb Weight3,241 lb.3,224 lb.
Fuel Capacity15.3 gal.18.5 gal.
Row 1 Headroom40.3 in40.0 in
Row 1 Shoulder Room56.6 in57.2 in
Row 1 Hip Room52.4 in54.7 in
Row 1 Legroom42.1 in45.5 in
Row 2 Headroom38.8 in37.6 in
Row 2 Shoulder Room56.3 in55.7 in
Row 2 Hip Room51.2 in54.5 in
Row 2 Legroom37.2 in34.7 in
Cargo Volume,
Minimum
22.7 ft315.4 ft3
Cargo Volume,
Maximum
65.5 ft315.4 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Heated steering wheel100No
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Heated front seats200Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25No
Media drive, small5No
App support0No
Rearview camera200No
Total Requested2006%
Total Not Requested293094%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25No
Media drive, small5No
App support0No
Rearview camera200No
Total Requested2007%
Total Not Requested283093%

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