Hyundai Tucson Hyundai Tucson 2020 Kia Optima Kia Optima 2013

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Hyundai Tucson vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Hyundai Tucson vs. Kia Optima Invoice Comparison

Lowest Total Price: $31,950

Kia Optima SX   
Difference: $1,190

Calculate Payments

  Down Payment Interest Rate Term
Model Year202020132013
ModelTucsonOptimaOptima
TrimLimitedSXHybrid EX
Body4dr SUV4dr Sedan4dr Sedan
Base Price $29,250 $26,800 $31,950
Ultimate Package 2,500    
Illuminated door sill trim plates 250    
Premium Package   2,950  
Navigation system   1,400  
Ultimate Package 2,275    
Illuminated door sill trim plates 226    
Premium Package   2,635  
Navigation system   1,250  
Options (change) 2,750 4,350 0
Options (change) 2,501 3,885 0
Destination 1,140 800 800
Total Price $33,140 $31,950 $32,750

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Hyundai Tucson dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Hyundai Tucson vs. Kia Optima

Lowest Adjusted Price and Invoice: Hyundai Tucson Limited
TrueDelta Adjusted Price Difference: $3,185
TrueDelta Adjusted Invoice Difference: $26,565
Model Year202020132013
ModelTucsonOptimaOptima
TrimLimitedSXHybrid EX
Body4dr SUV4dr Sedan4dr Sedan
Engine181hp I4274hp I4159hp I4 H
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)315, 8550, 12550, 12
Tire (rear if not all the same)245/45-19225/45-18215/55-17
Total Price$33,140$31,950$32,750
Adjustments for Features-4,3750-355
Feature-Adjusted Total Price$28,765$31,950$32,395
Cost Above Minimum$0$0$445

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Features Comparison: Hyundai Tucson vs. Kia Optima

Model Year202020132013
ModelTucsonOptimaOptima
TrimLimitedSXHybrid EX
Body4dr SUV4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Hands-free trunk or liftgate$100  
Heated steering wheel$100 $100
Power liftgate$350  
Remote app$25  
Brakes, Airbags, and Other Safety 
911 assist $25$25
Automatic braking, high-speed or partial$200  
Automatic braking, low-speed$200  
Blind spot warning system$200  
Cross-traffic warning, rear$100  
Forward collision warning$200  
Hill descent control$250  
Lane departure warning$200  
Obstacle detection, rear$250  
Pedestrian detection$50  
Rollover sensor$50  
Temporary spare tire$150  
Cargo Management 
Air-conditioned storage compartment $50$50
Cargo shelf, height-adjustable$100  
Rear seat pass-through  $100
Roof rails$250  
Climate Control 
Ionizing air filtration$50  
Rear wiper$175  
Engine / Motor 
Automatic start / stop  $150
Exterior 
Body kit $0$0
Bodyside cladding (gray/black)$250  
Bright-finished exhaust tip(s)$25$25 
Deep-tinted rear windows$275  
Wheel-lip moldings$75  
Infotainment 
Android Auto support$100  
App support $0$0
Apple CarPlay support$100  
CD player $125$125
Media drive, small  $5
MP3-compatible player $50$50
SMS text-to-speech reader  $25
Surround sound$250  
Telematics service, such as OnStar, with navigation$225  
Traffic + travel information$25  
Traffic information $25$25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Detailed driving style feedback  $100
Interior ambient lighting $150$150
Large energy flow and fuel economy display  $25
Power-folding mirrors $50$50
Speaker lights $100$100
Steering-linked headlights$150  
Seats and Interior Trim 
Aluminum trim $100 
Folding second row seats$300$300 
Leather seating surfaces$900 $900
Manual recliner, second row seats$75  
Memory system, driver seat $200$200
Metal pedals $75 
Partial leather seating sufaces $450 
Power height adjuster, passenger seat$100  
Power tilt adjuster, passenger seat$100  
Upholstered instrument cluster hood$50  
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200  
Sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls $100 
Total Value of Features$7,300$2,925$3,280
Value of Feature Adjustments$4,375$0$355
Value of Feature Adjustments-4810-329

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Specifications Comparison: Hyundai Tucson vs. Kia Optima

Model Year20202013
ModelTucsonOptima
Body4dr SUV4dr Sedan
Wheelbase105.1 in110.0 in
Length176.2 in190.7 in
Width72.8 in72.1 in
Height64.8 in57.3 in
Curb Weight3,301 lb.3,224 lb.
Fuel Capacity16.4 gal.18.5 gal.
Row 1 Headroom39.6 in40.0 in
Row 1 Shoulder Room57.1 in57.2 in
Row 1 Hip Room55.6 in54.7 in
Row 1 Legroom41.5 in45.5 in
Row 2 Headroom39.2 in37.6 in
Row 2 Shoulder Room55.1 in55.7 in
Row 2 Hip Room54.5 in54.5 in
Row 2 Legroom38.2 in34.7 in
Cargo Volume,
Minimum
31.0 ft315.4 ft3
Cargo Volume,
Maximum
61.9 ft315.4 ft3

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Option Package Details
Hyundai Tucson Limited

Ultimate Package
FeatureValueRequested?
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Steering-linked headlights150No
Xenon HID headlights500Yes
Obstacle detection, rear250No
Upgraded instruments0No
Panoramic sunroof1200Yes
Lane departure warning200No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Rear reading lights0No
Pedestrian detection50No
Total Requested220064%
Total Not Requested125036%

Option Package Details
Kia Optima SX

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200No
Panoramic sunroof1200Yes
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0Yes
911 assist25No
Bluetooth audio streaming25Yes
Media drive, small5No
App support0No
Rearview camera200Yes
Total Requested237578%
Total Not Requested65522%

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