| 1 | 0 | 3 | 4 | 3 | 4 |
Jeep Wrangler vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Jeep Wrangler vs. Kia Optima Invoice Comparison
Lowest Total Price: $26,340 Kia Optima EX | ||||||
| Difference: $12,580 | ||||||
Lowest Total Invoice: $24,594 Kia Optima EX | ||||||
| Difference: $12,331 | ||||||
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| Model Year | 2016 | 2016 | 2016 | 2016 | 2016 | 2016 |
| Model | Wrangler | Wrangler | Optima | Optima | Optima | Optima |
| Trim | Unlimited Sahara | Unlimited Rubicon | EX | Hybrid EX | SX | SX Limited |
| Body | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $33,795 | $36,995 | $25,140 | $32,195 | $29,940 | $36,040 |
| Base Invoice | $32,252 | $35,196 | $23,453 | $29,856 | $27,865 | $33,435 |
| Connectivity Group | 695 | 695 | ||||
| Media Center 430N | 1,195 | 1,195 | ||||
| Front side airbags | 495 | 495 | ||||
| Automatic climate control, front | 395 | 395 | ||||
| Leather seating surfaces | 1,350 | 1,350 | ||||
| Universal garage door opener | 350 | |||||
| Connectivity Group | 619 | 619 | ||||
| Media Center 430N | 1,064 | 1,064 | ||||
| Front side airbags | 441 | 441 | ||||
| Automatic climate control, front | 352 | 352 | ||||
| Leather seating surfaces | 1,202 | 1,202 | ||||
| Universal garage door opener | 291 | |||||
| Options (change) | 4,130 | 4,130 | 350 | 0 | 0 | 0 |
| Options (change) | 3,678 | 3,678 | 291 | 0 | 0 | 0 |
| Destination | 995 | 995 | 850 | 850 | 850 | 850 |
| Total Price | $38,920 | $42,120 | $26,340 | $33,045 | $30,790 | $36,890 |
| Total Invoice | $36,925 | $39,869 | $24,594 | $30,706 | $28,715 | $34,285 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Jeep Wrangler dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Jeep Wrangler vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima EX | ||||||
| TrueDelta Adjusted Price Difference: $11,190 | ||||||
| TrueDelta Adjusted Invoice Difference: $11,012 | ||||||
| Model Year | 2016 | 2016 | 2016 | 2016 | 2016 | 2016 |
| Model | Wrangler | Wrangler | Optima | Optima | Optima | Optima |
| Trim | Unlimited Sahara | Unlimited Rubicon | EX | Hybrid EX | SX | SX Limited |
| Body | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 285hp V6 | 285hp V6 | 185hp I4 | 159hp I4 H | 245hp I4 | 245hp I4 |
| Transmission | M6 | M6 | T6 | T6 | T6 | T6 |
| Drivetrain | 4WD, PT w/4L | 4WD, PT w/4L | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 8 | ?, 8 | ?, 6 | 550, 12 | ?, 6 | 630, 10 |
| Tire (rear if not all the same) | 255/70-18 | 255/75-17 | 215/55-17 | 215/55-17 | 235/45-18 | 235/45-18 |
| Total Price | $38,920 | $42,120 | $26,340 | $33,045 | $30,790 | $36,890 |
| Adjustments for Features | -1,390 | -2,190 | 0 | -2,460 | -2,075 | -7,025 |
| Feature-Adjusted Total Price | $37,530 | $39,930 | $26,340 | $30,585 | $28,715 | $29,865 |
| Cost Above Minimum | $0 | $2,400 | $0 | $4,245 | $2,375 | $3,525 |
| Total Invoice | $36,925 | $39,869 | $24,594 | $30,706 | $28,715 | $34,285 |
| Adjustments for Features | -1,319 | -2,073 | 0 | -2,286 | -1,935 | -6,529 |
| Feature-Adjusted Total Invoice | $35,606 | $37,796 | $24,594 | $28,420 | $26,780 | $27,756 |
| Cost Above Minimum | $0 | $2,190 | $0 | $3,826 | $2,186 | $3,162 |
Features Comparison: Jeep Wrangler vs. Kia Optima
| Model Year | 2016 | 2016 | 2016 | 2016 | 2016 | 2016 |
| Model | Wrangler | Wrangler | Optima | Optima | Optima | Optima |
| Trim | Unlimited Sahara | Unlimited Rubicon | EX | Hybrid EX | SX | SX Limited |
| Body | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||||
| 6-speed manual | $150 | $150 | ||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | ||
| 4WD, part-time w/low range | $1700 | $1700 | ||||
| FWD | $0 | $0 | $0 | $0 | ||
| Accessories | ||||||
| AC power outlet | $100 | $100 | ||||
| Adaptive cruise control, all-speed | $850 | |||||
| Cruise control | $150 | $150 | $150 | $150 | $150 | |
| Heated steering wheel | $100 | $100 | $100 | $100 | ||
| Proximity key | $250 | $250 | $250 | $250 | ||
| Proximity trunk or liftgate opener | $125 | $125 | $125 | |||
| Sunshades, second row | $125 | $125 | ||||
| Tilt steering wheel, manual | $150 | $150 | ||||
| Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | $250 | ||
| Universal garage door opener | $100 | $100 | ||||
| Brakes, Airbags, and Other Safety | ||||||
| 911 assist | $25 | $25 | $25 | |||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | ||
| Around view cameras | $500 | |||||
| Automatic braking, high-speed or partial | $200 | |||||
| Automatic braking, low-speed | $200 | |||||
| Blind spot warning system | $200 | |||||
| Cross-traffic warning, rear | $100 | |||||
| Forward collision warning | $200 | |||||
| Full-size spare tire | $225 | $225 | ||||
| Hill descent control | $250 | $250 | ||||
| Knee airbag, driver | $75 | $75 | $75 | |||
| Lane departure warning | $200 | |||||
| Obstacle detection, rear | $250 | |||||
| Rearview camera | $200 | $200 | $200 | |||
| Roll bar | $200 | $200 | ||||
| Rollover sensor | $50 | $50 | $50 | $50 | ||
| Side curtain airbags | $350 | $350 | $350 | $350 | ||
| Temporary spare tire | $150 | $150 | ||||
| Tire-pressure monitor | $75 | $75 | $75 | $75 | ||
| Vehicle health reports | $0 | $0 | $0 | |||
| Cargo Management | ||||||
| Air-conditioned storage compartment | $50 | |||||
| Cargo mat | $40 | $40 | $40 | |||
| Overhead sunglass holder | $25 | $25 | $25 | $25 | ||
| Rear seat pass-through | $100 | |||||
| Climate Control | ||||||
| Dual-zone climate control | $125 | $125 | $125 | $125 | ||
| Interior air filter | $0 | $0 | $0 | $0 | ||
| Rear air vents | $100 | $100 | $100 | $100 | ||
| Rear defrost | $200 | $200 | $200 | $200 | ||
| Drivetrain | ||||||
| Heavy-duty front axle (optional) | $0 | |||||
| Limited-slip rear differential | $300 | |||||
| Lockable front differential | $150 | |||||
| Lockable rear differential | $150 | |||||
| Engine / Motor | ||||||
| Automatic start / stop | $150 | |||||
| Exterior | ||||||
| Body kit | $0 | |||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |||
| Deep-tinted rear windows | $275 | $275 | ||||
| Externally-mounted spare | $0 | $0 | ||||
| Laminated front side windows | $200 | $200 | $200 | $200 | ||
| Painted brake calipers (optional) | $0 | $0 | ||||
| Panoramic sunroof | $1200 | |||||
| Rear spoiler | $200 | $200 | $200 | |||
| Removable soft top | $2000 | $2000 | ||||
| Rock rails | $200 | |||||
| Skid plates | $150 | $150 | ||||
| Tow hook(s), front | $40 | $40 | ||||
| Tow hook(s), rear | $25 | $25 | ||||
| Tubular side steps | $350 | |||||
| Infotainment | ||||||
| Android Auto support | $100 | $100 | ||||
| App support | $0 | $0 | $0 | |||
| Audio controls on steering wheel | $125 | $125 | $125 | $125 | ||
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |
| CD player | $125 | $125 | $125 | $125 | ||
| DVD-compatible player | $0 | $0 | ||||
| HD radio | $50 | $50 | $50 | |||
| Media drive | $15 | $15 | ||||
| MP3-compatible player | $50 | $50 | $50 | $50 | ||
| Navigation system | $600 | $600 | $600 | $600 | $600 | |
| Satellite radio | $200 | $200 | $200 | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | ||||
| SMS text-to-speech reader | $25 | $25 | $25 | |||
| Surround sound | $250 | $250 | ||||
| Traffic information | $25 | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |
| Voice control for nav and audio | $100 | $100 | $100 | |||
| Instruments, Lights, and Mirrors | ||||||
| Approach detection | $25 | $25 | $25 | |||
| Auto-dimming headlights | $200 | |||||
| Automatic headlights | $125 | $125 | $125 | $125 | ||
| Compass | $0 | $0 | $0 | $0 | ||
| Detailed driving style feedback | $100 | |||||
| Fog lights | $125 | $125 | $125 | |||
| Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | ||
| Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | ||
| Interior ambient lighting | $150 | $150 | $150 | $150 | ||
| Large energy flow and fuel economy display | $25 | |||||
| Power mirrors | $150 | $150 | $150 | $150 | ||
| Power-folding mirrors | $50 | $50 | $50 | $50 | ||
| Steering-linked headlights | $150 | $150 | ||||
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | ||
| Xenon HID headlights | $500 | $500 | $500 | |||
| Seats and Interior Trim | ||||||
| Center armrest(s), second row | $50 | $50 | $50 | $50 | ||
| Cooled or ventilated front seats | $300 | $300 | ||||
| Door sill trim plates | $100 | $100 | ||||
| Folding second row seats | $300 | $300 | $300 | $300 | $300 | |
| Heated front row armrests | $100 | $100 | $100 | |||
| Heated front seats | $200 | $200 | $200 | |||
| Heated second row seats | $200 | $200 | ||||
| Illuminated door sill trim plates | $200 | |||||
| Manual height adjuster, driver seat | $50 | $50 | ||||
| Manual height adjuster, passenger seat | $50 | $50 | ||||
| Memory system, driver seat | $200 | $200 | $200 | $200 | ||
| Metal pedals | $75 | $75 | ||||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | |||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||||
| Power height adjuster, driver seat | $100 | $100 | $100 | $100 | ||
| Power height adjuster, passenger seat | $100 | |||||
| Power lumbar adjuster, driver seat | $100 | |||||
| Power lumbar adjuster, passenger seat | $100 | |||||
| Power recliner, driver seat | $100 | $100 | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | ||||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | ||
| Power tilt adjuster, passenger seat | $100 | |||||
| Suspension, Wheels, and Tires | ||||||
| All-terrain tires | $0 | $0 | ||||
| Alloy wheels | $350 | $350 | ||||
| Disconnectable stabilizer bars | $350 | |||||
| Electronic systems calibration selector | $200 | $200 | $200 | |||
| Machined alloy wheels | $350 | $350 | $350 | |||
| Off-road suspension (upgrade) | $0 | |||||
| Performance steering system (optional) | $0 | $0 | ||||
| Polished alloy wheels | $350 | |||||
| Sport suspension (upgrade) | $0 | $0 | ||||
| White-letter tires | $0 | $0 | ||||
| Transmission | ||||||
| Steering-wheel-mounted transmission controls | $100 | $100 | ||||
| Total Value of Features | $7,855 | $8,655 | $6,465 | $8,925 | $8,540 | $13,490 |
| Value of Feature Adjustments | $1,390 | $2,190 | $0 | $2,460 | $2,075 | $7,025 |
| Value of Feature Adjustments | -1,319 | -2,073 | 0 | -2,286 | -1,935 | -6,529 |
Specifications Comparison: Jeep Wrangler vs. Kia Optima
| Model Year | 2016 | 2016 |
| Model | Wrangler | Optima |
| Body | 4dr SUV | 4dr Sedan |
| Wheelbase | 116.0 in | 110.4 in |
| Length | 184.4 in | 191.1 in |
| Width | 73.9 in | 73.2 in |
| Height | 72.3 in | 57.7 in |
| Curb Weight | 4,076 lb. | 3,220 lb. |
| Fuel Capacity | 21.6 gal. | 18.5 gal. |
| Row 1 Headroom | 41.3 in | 39.8 in |
| Row 1 Shoulder Room | 55.8 in | 58.1 in |
| Row 1 Hip Room | 55.6 in | 56.0 in |
| Row 1 Legroom | 41.0 in | 45.5 in |
| Row 2 Headroom | 40.3 in | 37.8 in |
| Row 2 Shoulder Room | 56.8 in | 56.4 in |
| Row 2 Hip Room | 56.7 in | 56.0 in |
| Row 2 Legroom | 37.2 in | 35.6 in |
| Cargo Volume, Minimum | 31.5 ft3 | 15.9 ft3 |
| Cargo Volume, Maximum | 70.6 ft3 | 15.9 ft3 |
Option Package Details
Jeep Wrangler Unlimited Sahara
| Connectivity Group | ||
| Feature | Value | Requested? |
| Bluetooth cell phone link | 100 | Yes |
| Voice control for external devices | 0 | Yes |
| USB port | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| TPMS with individual readouts (optional) | -75 | No |
| Total Requested | 150 | 200% |
| Total Not Requested | -75 | -100% |
| Media Center 430N | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Media drive | 15 | No |
| USB port | 25 | Yes |
| Total Requested | 625 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Jeep Wrangler Unlimited Rubicon
| Connectivity Group | ||
| Feature | Value | Requested? |
| Bluetooth cell phone link | 100 | Yes |
| Voice control for external devices | 0 | Yes |
| USB port | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| TPMS with individual readouts (optional) | -75 | No |
| Total Requested | 150 | 200% |
| Total Not Requested | -75 | -100% |
| Media Center 430N | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | No |
| Media drive | 15 | No |
| USB port | 25 | Yes |
| Total Requested | 625 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Kia Optima EX
| Universal garage door opener | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | Yes |
| Total Requested | 150 | 60% |
| Total Not Requested | 100 | 40% |
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