The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $21,690 Kia Optima EX | |||
Difference: $18,345 | |||
Lowest Total Invoice: $20,315 Kia Optima EX | |||
Difference: $17,858 | |||
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Model Year | 2018 | 2018 | 2010 |
Model | Wrangler | Wrangler | Optima |
Trim | Unlimited Sahara | Unlimited Rubicon | EX |
Body | 4dr SUV | 4dr SUV | 4dr Sedan |
Base Price | $37,345 | $40,495 | $20,995 |
Base Invoice | $35,647 | $38,546 | $19,620 |
Leather seating surfaces | 1,495 | 1,495 | |
Leather seating surfaces | 1,331 | 1,331 | |
Options (change) | 1,495 | 1,495 | 0 |
Options (change) | 1,331 | 1,331 | 0 |
Destination | 1,195 | 1,195 | 695 |
Total Price | $40,035 | $43,185 | $21,690 |
Total Invoice | $38,173 | $41,072 | $20,315 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Jeep Wrangler dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $14,605 | |||
TrueDelta Adjusted Invoice Difference: $14,292 | |||
Model Year | 2018 | 2018 | 2010 |
Model | Wrangler | Wrangler | Optima |
Trim | Unlimited Sahara | Unlimited Rubicon | EX |
Body | 4dr SUV | 4dr SUV | 4dr Sedan |
Engine | 285hp V6 | 285hp V6 | 175hp I4 |
Transmission | M6 | M6 | T5 |
Drivetrain | 4WD, PT w/4L | 4WD, PT w/4L | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | ?, 6 |
Tire (rear if not all the same) | 255/70-18 | 285/70-17 | 205/60-16 |
Total Price | $40,035 | $43,185 | $21,690 |
Adjustments for Features | -3,740 | -4,540 | 0 |
Feature-Adjusted Total Price | $36,295 | $38,645 | $21,690 |
Cost Above Minimum | $0 | $2,350 | $0 |
Total Invoice | $38,173 | $41,072 | $20,315 |
Adjustments for Features | -3,566 | -4,318 | 0 |
Feature-Adjusted Total Invoice | $34,607 | $36,754 | $20,315 |
Cost Above Minimum | $0 | $2,147 | $0 |
Model Year | 2018 | 2018 | 2010 |
Model | Wrangler | Wrangler | Optima |
Trim | Unlimited Sahara | Unlimited Rubicon | EX |
Body | 4dr SUV | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manual | $150 | $150 | |
5-speed manually-shiftable automatic | $1000 | ||
4WD, part-time w/low range | $1700 | $1700 | |
FWD | $0 | ||
Accessories | |||
AC power outlet | $100 | $100 | |
Remote app | $25 | $25 | |
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | ||
Full-size spare tire | $225 | $225 | |
Rearview camera | $200 | $200 | |
Roll bar | $200 | $200 | |
Side curtain airbags | $350 | ||
Temporary spare tire | $150 | ||
Trailer sway control | $25 | $25 | |
Cargo Management | |||
Overhead sunglass holder | $25 | ||
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Rear defrost | $200 | ||
Drivetrain | |||
Heavy-duty front axle (optional) | $0 | ||
Limited-slip rear differential | $300 | ||
Lockable front differential | $150 | ||
Lockable rear differential | $150 | ||
Engine / Motor | |||
Automatic start / stop | $150 | $150 | |
Exterior | |||
Bodyside moldings | $75 | ||
Deep-tinted rear windows | $275 | $275 | |
Externally-mounted spare | $0 | $0 | |
Removable soft top | $2000 | $2000 | |
Rock rails | $200 | ||
Skid plates | $150 | $150 | |
Tow hook(s), front | $40 | $40 | |
Tow hook(s), rear | $25 | $25 | |
Tubular side steps | $350 | ||
Infotainment | |||
Android Auto support | $100 | $100 | |
Apple CarPlay support | $100 | $100 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
CD player | $125 | ||
MP3-compatible player | $50 | ||
Satellite radio | $200 | ||
Satellite radio - one year subscription | $250 | $250 | |
SMS text-to-speech reader | $25 | $25 | |
Instruments, Lights, and Mirrors | |||
Auto-dimming rearview mirror | $150 | ||
Compass | $0 | ||
Large color reconfigurable instrument cluster display | $250 | $250 | |
Turn signals on or near mirrors | $25 | ||
Seats and Interior Trim | |||
Center armrest(s), second row | $50 | ||
Door sill trim plates | $100 | ||
Manual height adjuster, driver seat | $50 | $50 | |
Power fore-aft adjuster, driver seat | $100 | ||
Power height adjuster, driver seat | $100 | ||
Power recliner, driver seat | $100 | ||
Power tilt adjuster, driver seat | $100 | ||
Suspension, Wheels, and Tires | |||
All-terrain tires | $0 | $0 | |
Alloy wheels | $350 | $350 | |
Disconnectable stabilizer bars | $350 | ||
Off-road suspension (upgrade) | $0 | ||
Polished alloy wheels | $350 | ||
White-letter tires | $0 | ||
Total Value of Features | $6,990 | $7,790 | $3,250 |
Value of Feature Adjustments | $3,740 | $4,540 | $0 |
Value of Feature Adjustments | -3,566 | -4,318 | 0 |
Model Year | 2018 | 2010 |
Model | Wrangler | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 118.4 in | 107.1 in |
Length | 188.4 in | 189.0 in |
Width | 73.8 in | 71.1 in |
Height | 73.6 in | 58.3 in |
Curb Weight | 4,216 lb. | 3,158 lb. |
Fuel Capacity | 21.5 gal. | 16.4 gal. |
Row 1 Headroom | 42.6 in | 39.8 in |
Row 1 Shoulder Room | 55.7 in | 57.1 in |
Row 1 Hip Room | 53.9 in | 54.5 in |
Row 1 Legroom | 41.2 in | 43.7 in |
Row 2 Headroom | 41.7 in | 38.0 in |
Row 2 Shoulder Room | 55.7 in | 56.3 in |
Row 2 Hip Room | 56.7 in | 54.7 in |
Row 2 Legroom | 38.3 in | 37.8 in |
Cargo Volume, Minimum | 31.7 ft3 | 15.0 ft3 |
Cargo Volume, Maximum | 72.4 ft3 | 15.0 ft3 |