| 1 | 0 | 3 | 4 | 3 | 4 |
Jeep Wrangler vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Jeep Wrangler vs. Kia Optima Invoice Comparison
Lowest Total Price: $34,995 Kia Optima Hybrid EX | ||||
| Difference: $9,315 | ||||
Lowest Total Invoice: $32,515 Kia Optima Hybrid EX | ||||
| Difference: $9,465 | ||||
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| Model Year | 2018 | 2018 | 2014 | 2014 |
| Model | Wrangler | Wrangler | Optima | Optima |
| Trim | Unlimited Sahara | Unlimited Rubicon | Hybrid EX | SX Limited Turbo |
| Body | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan |
| Base Price | $37,345 | $40,495 | $31,995 | $35,300 |
| Base Invoice | $35,647 | $38,546 | $29,670 | $32,963 |
| Electronic Infotainment System Group | 1,495 | 1,495 | ||
| Active Safety Group | 795 | 795 | ||
| Cold Weather Group | 595 | 595 | ||
| Proximity key | 495 | 495 | ||
| Leather seating surfaces | 1,495 | 1,495 | ||
| LED headlights | 895 | 895 | ||
| Technology Package | 700 | |||
| Panoramic sunroof | 1,500 | |||
| Electronic Infotainment System Group | 1,331 | 1,331 | ||
| Active Safety Group | 708 | 708 | ||
| Cold Weather Group | 530 | 530 | ||
| Proximity key | 441 | 441 | ||
| Leather seating surfaces | 1,331 | 1,331 | ||
| LED headlights | 797 | 797 | ||
| Technology Package | 650 | |||
| Panoramic sunroof | 1,395 | |||
| Options (change) | 5,770 | 5,770 | 2,200 | 0 |
| Options (change) | 5,138 | 5,138 | 2,045 | 0 |
| Destination | 1,195 | 1,195 | 800 | 800 |
| Total Price | $44,310 | $47,460 | $34,995 | $36,100 |
| Total Invoice | $41,980 | $44,879 | $32,515 | $33,763 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Jeep Wrangler dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Jeep Wrangler vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima SX Limited Turbo | ||||
| TrueDelta Adjusted Price Difference: $8,535 | ||||
| TrueDelta Adjusted Invoice Difference: $8,508 | ||||
| Model Year | 2018 | 2018 | 2014 | 2014 |
| Model | Wrangler | Wrangler | Optima | Optima |
| Trim | Unlimited Sahara | Unlimited Rubicon | Hybrid EX | SX Limited Turbo |
| Body | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan |
| Engine | 285hp V6 | 285hp V6 | 159hp I4 H | 274hp I4 |
| Transmission | M6 | M6 | T6 | T6 |
| Drivetrain | 4WD, PT w/4L | 4WD, PT w/4L | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 8 | ?, 8 | 550, 12 | ?, 8 |
| Tire (rear if not all the same) | 255/70-18 | 285/70-17 | 215/55-17 | 225/45-18 |
| Total Price | $44,310 | $47,460 | $34,995 | $36,100 |
| Adjustments for Features | -1,050 | -1,850 | 0 | -1,375 |
| Feature-Adjusted Total Price | $43,260 | $45,610 | $34,995 | $34,725 |
| Cost Above Minimum | $0 | $2,350 | $270 | $0 |
| Total Invoice | $41,980 | $44,879 | $32,515 | $33,763 |
| Adjustments for Features | -995 | -1,749 | 0 | -1,286 |
| Feature-Adjusted Total Invoice | $40,985 | $43,130 | $32,515 | $32,477 |
| Cost Above Minimum | $0 | $2,145 | $38 | $0 |
Features Comparison: Jeep Wrangler vs. Kia Optima
| Model Year | 2018 | 2018 | 2014 | 2014 |
| Model | Wrangler | Wrangler | Optima | Optima |
| Trim | Unlimited Sahara | Unlimited Rubicon | Hybrid EX | SX Limited Turbo |
| Body | 4dr SUV | 4dr SUV | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed manual | $150 | $150 | ||
| 6-speed manually-shiftable automatic | $1100 | $1100 | ||
| 4WD, part-time w/low range | $1700 | $1700 | ||
| FWD | $0 | $0 | ||
| Accessories | ||||
| AC power outlet | $100 | $100 | ||
| Remote app | $25 | $25 | ||
| Remote start | $150 | $150 | ||
| Brakes, Airbags, and Other Safety | ||||
| 911 assist | $25 | $25 | ||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | ||
| Cross-traffic warning, rear | $100 | $100 | ||
| Full-size spare tire | $225 | $225 | ||
| Roll bar | $200 | $200 | ||
| Side curtain airbags | $350 | $350 | ||
| Trailer sway control | $25 | $25 | ||
| Vehicle health reports | $0 | $0 | ||
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | ||
| Overhead sunglass holder | $25 | $25 | ||
| Rear seat pass-through | $100 | |||
| Climate Control | ||||
| Ionizing air filtration | $50 | $50 | ||
| Rear air vents | $100 | $100 | ||
| Rear defrost | $200 | $200 | ||
| Drivetrain | ||||
| Heavy-duty front axle (optional) | $0 | |||
| Limited-slip rear differential | $300 | |||
| Lockable front differential | $150 | |||
| Lockable rear differential | $150 | |||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | $150 | |
| Engine-block heater | $35 | $35 | ||
| Exterior | ||||
| Body kit | $0 | $0 | ||
| Bright-finished exhaust tip(s) | $25 | |||
| Deep-tinted rear windows | $275 | $275 | ||
| Externally-mounted spare | $0 | $0 | ||
| Laminated front side windows | $200 | $200 | ||
| Painted brake calipers (optional) | $0 | |||
| Panoramic sunroof | $1200 | $1200 | ||
| Rear spoiler | $200 | $200 | ||
| Removable soft top | $2000 | $2000 | ||
| Rock rails | $200 | |||
| Skid plates | $150 | $150 | ||
| Tow hook(s), front | $40 | $40 | ||
| Tow hook(s), rear | $25 | $25 | ||
| Tubular side steps | $350 | |||
| Infotainment | ||||
| Android Auto support | $100 | $100 | ||
| Apple CarPlay support | $100 | $100 | ||
| CD player | $125 | $125 | ||
| Larger infotainment display | $0 | $0 | ||
| MP3-compatible player | $50 | $50 | ||
| Satellite radio | $200 | $200 | ||
| Satellite radio - one year subscription | $250 | $250 | ||
| Surround sound | $250 | $250 | ||
| Telematics service, such as OnStar | $200 | $200 | ||
| Traffic + travel information | $25 | $25 | ||
| Traffic information | $25 | $25 | ||
| Voice control for external devices | $0 | $0 | ||
| Instruments, Lights, and Mirrors | ||||
| Compass | $0 | $0 | ||
| Detailed driving style feedback | $100 | |||
| Large color reconfigurable instrument cluster display | $250 | $250 | ||
| Large energy flow and fuel economy display | $25 | |||
| LED headlights | $1000 | $1000 | ||
| Power-folding mirrors | $50 | $50 | ||
| Speaker lights | $100 | $100 | ||
| Turn signals on or near mirrors | $25 | $25 | ||
| Xenon HID headlights | $500 | $500 | ||
| Seats and Interior Trim | ||||
| Center armrest(s), second row | $50 | $50 | ||
| Cooled or ventilated front seats | $300 | $300 | ||
| Floor mats | $75 | $75 | ||
| Folding second row seats | $300 | $300 | $300 | |
| Heated second row seats | $200 | $200 | ||
| Illuminated door sill trim plates | $200 | $200 | ||
| Leather door panel trim | $250 | |||
| Leather-wrapped steering wheel | $150 | $150 | $150 | |
| Manual height adjuster, driver seat | $50 | $50 | ||
| Manual lumbar adjuster, driver seat | $50 | $50 | ||
| Memory system, driver seat | $200 | $200 | ||
| Metal pedals | $75 | |||
| Power fore-aft adjuster, driver seat | $100 | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | ||
| Power height adjuster, driver seat | $100 | $100 | ||
| Power lumbar adjuster, driver seat | $100 | $100 | ||
| Power recliner, driver seat | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | ||
| Power tilt adjuster, driver seat | $100 | $100 | ||
| Wood trim | $300 | |||
| Wood/leather-wrapped steering wheel | $150 | |||
| Suspension, Wheels, and Tires | ||||
| All-terrain tires | $0 | $0 | ||
| Alloy wheels | $350 | $350 | ||
| Chrome-plated alloy wheels | $850 | |||
| Disconnectable stabilizer bars | $350 | |||
| Electronic systems calibration selector | $200 | |||
| Off-road suspension (upgrade) | $0 | |||
| Polished alloy wheels | $350 | |||
| Sport suspension (upgrade) | $0 | |||
| White-letter tires | $0 | |||
| Transmission | ||||
| Steering-wheel-mounted transmission controls | $100 | |||
| Total Value of Features | $8,500 | $9,300 | $7,450 | $8,825 |
| Value of Feature Adjustments | $1,050 | $1,850 | $0 | $1,375 |
| Value of Feature Adjustments | -995 | -1,749 | 0 | -1,286 |
Specifications Comparison: Jeep Wrangler vs. Kia Optima
| Model Year | 2018 | 2014 |
| Model | Wrangler | Optima |
| Body | 4dr SUV | 4dr Sedan |
| Wheelbase | 118.4 in | 110.0 in |
| Length | 188.4 in | 190.7 in |
| Width | 73.8 in | 72.1 in |
| Height | 73.6 in | 57.9 in |
| Curb Weight | 4,216 lb. | 3,238 lb. |
| Fuel Capacity | 21.5 gal. | 18.5 gal. |
| Row 1 Headroom | 42.6 in | 40.0 in |
| Row 1 Shoulder Room | 55.7 in | 57.3 in |
| Row 1 Hip Room | 53.9 in | 54.7 in |
| Row 1 Legroom | 41.2 in | 45.5 in |
| Row 2 Headroom | 41.7 in | 37.6 in |
| Row 2 Shoulder Room | 55.7 in | 55.7 in |
| Row 2 Hip Room | 56.7 in | 54.5 in |
| Row 2 Legroom | 38.3 in | 34.7 in |
| Cargo Volume, Minimum | 31.7 ft3 | 15.4 ft3 |
| Cargo Volume, Maximum | 72.4 ft3 | 15.4 ft3 |
Option Package Details
Jeep Wrangler Unlimited Sahara
| Electronic Infotainment System Group | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Voice control for nav and audio | 100 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | No |
| App support | 0 | Yes |
| Larger infotainment display | 0 | No |
| Total Requested | 900 | 80% |
| Total Not Requested | 225 | 20% |
| Active Safety Group | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| LED tail lights | 0 | No |
| Total Requested | 450 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Group | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Remote start | 150 | No |
| Engine-block heater | 35 | No |
| Total Requested | 300 | 62% |
| Total Not Requested | 185 | 38% |
Option Package Details
Jeep Wrangler Unlimited Rubicon
| Electronic Infotainment System Group | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Telematics service, such as OnStar | 200 | No |
| Voice control for nav and audio | 100 | Yes |
| HD radio | 50 | Yes |
| Traffic + travel information | 25 | No |
| App support | 0 | Yes |
| Larger infotainment display | 0 | No |
| Total Requested | 900 | 80% |
| Total Not Requested | 225 | 20% |
| Active Safety Group | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| LED tail lights | 0 | No |
| Total Requested | 450 | 100% |
| Total Not Requested | 0 | 0% |
| Cold Weather Group | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated steering wheel | 100 | Yes |
| Remote start | 150 | No |
| Engine-block heater | 35 | No |
| Total Requested | 300 | 62% |
| Total Not Requested | 185 | 38% |
Option Package Details
Kia Optima Hybrid EX
| Technology Package | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Rear cross-traffic detection | 100 | No |
| Total Requested | 450 | 82% |
| Total Not Requested | 100 | 18% |
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