Jeep Wrangler Jeep Wrangler 2016 Kia Soul Kia Soul 2012

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Jeep Wrangler vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Kia Soul Invoice Comparison

Lowest Total Price: $23,125

Kia Soul !   
Difference: $15,795

Lowest Total Invoice: $21,865

Kia Soul !   
Difference: $15,060

Calculate Payments

  Down Payment Interest Rate Term
Model Year201620162012
ModelWranglerWranglerSoul
TrimUnlimited SaharaUnlimited Rubicon!
Body4dr SUV4dr SUV4dr Hatch
Base Price $33,795 $36,995 $19,600
Base Invoice $32,252 $35,196 $18,700
Connectivity Group 695 695  
Media Center 430N 1,195 1,195  
Front side airbags 495 495  
Leather seating surfaces 1,350 1,350  
Automatic climate control, front 395 395  
Premium Package     2,500
Compass     275
Connectivity Group 619 619  
Media Center 430N 1,064 1,064  
Front side airbags 441 441  
Leather seating surfaces 1,202 1,202  
Automatic climate control, front 352 352  
Premium Package     2,195
Compass     220
Options (change) 4,130 4,130 2,775
Options (change) 3,678 3,678 2,415
Destination 995 995 750
Total Price $38,920 $42,120 $23,125
Total Invoice $36,925 $39,869 $21,865

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Jeep Wrangler dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Jeep Wrangler vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul !
TrueDelta Adjusted Price Difference: $14,790
TrueDelta Adjusted Invoice Difference: $14,107
Model Year201620162012
ModelWranglerWranglerSoul
TrimUnlimited SaharaUnlimited Rubicon!
Body4dr SUV4dr SUV4dr Hatch
Engine285hp V6285hp V6164hp I4
TransmissionM6M6T6
Drivetrain4WD, PT w/4L4WD, PT w/4LFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8350, 8
Tire (rear if not all the same)255/70-18255/75-17235/45-18
Total Price$38,920$42,120$23,125
Adjustments for Features-1,005-1,8050
Feature-Adjusted Total Price$37,915$40,315$23,125
Cost Above Minimum$0$2,400$0
Total Invoice$36,925$39,869$21,865
Adjustments for Features-953-1,7090
Feature-Adjusted Total Invoice$35,972$38,160$21,865
Cost Above Minimum$0$2,188$0

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Features Comparison: Jeep Wrangler vs. Kia Soul

Model Year201620162012
ModelWranglerWranglerSoul
TrimUnlimited SaharaUnlimited Rubicon!
Body4dr SUV4dr SUV4dr Hatch
Transmission and Drivetrain 
6-speed manual$150$150 
6-speed manually-shiftable automatic  $1100
4WD, part-time w/low range$1700$1700 
FWD  $0
Accessories 
AC power outlet$100$100 
Proximity key  $250
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, manual  $250
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0
Full-size spare tire$225$225 
Hill descent control$250$250 
Rearview camera  $200
Roll bar$200$200 
Side curtain airbags  $350
Tire-pressure monitor  $75
Climate Control 
Rear defrost  $200
Rear wiper  $175
Drivetrain 
Heavy-duty front axle (optional) $0 
Limited-slip rear differential $300 
Lockable front differential $150 
Lockable rear differential $150 
Exterior 
Bodyside moldings  $75
Externally-mounted spare$0$0 
Removable soft top$2000$2000 
Rock rails $200 
Skid plates$150$150 
Sunroof  $900
Tow hook(s), front$40$40 
Tow hook(s), rear$25$25 
Tubular side steps$350  
Infotainment 
Audio controls on steering wheel  $125
DVD-compatible player$0$0 
Media drive$15$15 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Traffic information  $25
Voice control for external devices$0$0 
Voice control for nav and audio  $100
Instruments, Lights, and Mirrors 
Automatic headlights  $125
Illuminated visor mirror, driver  $50
Illuminated visor mirror, passenger  $50
Power mirrors  $150
Speaker lights  $100
Turn signals on or near mirrors  $25
Seats and Interior Trim 
Metal pedals  $75
Suspension, Wheels, and Tires 
All-terrain tires$0$0 
Alloy wheels  $350
Disconnectable stabilizer bars $350 
Machined alloy wheels $350 
Off-road suspension (upgrade) $0 
Polished alloy wheels$350  
White-letter tires$0$0 
Total Value of Features$5,955$6,755$4,950
Value of Feature Adjustments$1,005$1,805$0
Value of Feature Adjustments-953-1,7090

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Specifications Comparison: Jeep Wrangler vs. Kia Soul

Model Year20162012
ModelWranglerSoul
Body4dr SUV4dr Hatch
Wheelbase116.0 in100.4 in
Length184.4 in162.2 in
Width73.9 in70.3 in
Height72.3 in63.4 in
Curb Weight4,076 lb.2,616 lb.
Fuel Capacity21.6 gal.12.7 gal.
Row 1 Headroom41.3 in40.2 in
Row 1 Shoulder Room55.8 in55.2 in
Row 1 Hip Room55.6 in53.3 in
Row 1 Legroom41.0 in42.1 in
Row 2 Headroom40.3 in39.6 in
Row 2 Shoulder Room56.8 in55.1 in
Row 2 Hip Room56.7 in52.7 in
Row 2 Legroom37.2 in39.0 in
Cargo Volume,
Minimum
31.5 ft323.7 ft3
Cargo Volume,
Maximum
70.6 ft353.4 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Connectivity Group
FeatureValueRequested?
Bluetooth cell phone link100Yes
Voice control for external devices0No
USB port25Yes
Bluetooth audio streaming25Yes
TPMS with individual readouts (optional)-75No
Total Requested150200%
Total Not Requested-75-100%
Media Center 430N
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Media drive15No
USB port25Yes
Total Requested62598%
Total Not Requested152%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Connectivity Group
FeatureValueRequested?
Bluetooth cell phone link100Yes
Voice control for external devices0No
USB port25Yes
Bluetooth audio streaming25Yes
TPMS with individual readouts (optional)-75No
Total Requested150200%
Total Not Requested-75-100%
Media Center 430N
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Media drive15No
USB port25Yes
Total Requested62598%
Total Not Requested152%

Option Package Details
Kia Soul !

Premium Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Automatic climate control, front200Yes
Heated front seats200Yes
Proximity key250No
Voice control for nav and audio100No
Traffic information25No
Total Requested190084%
Total Not Requested37516%

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