

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $27,885 Kia Forte EX | ||
Difference: $7,415 | ||
Lowest Total Invoice: $26,109 Kia Forte EX | ||
Difference: $6,646 | ||
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Model Year | 2018 | 2018 |
Model | Forte | Optima |
Trim | EX | SX |
Body | 4dr Sedan | 4dr Sedan |
Base Price | $21,600 | $30,500 |
Base Invoice | $20,410 | $28,380 |
Premium Plus Package | 3,900 | |
Universal garage door opener | 350 | 350 |
Rear spoiler | 295 | |
Cargo mat | 95 | |
Floor mats | 125 | |
Cargo net | 50 | 50 |
Cargo tray | 80 | 80 |
Remote start | 495 | 425 |
Technology Package | 3,000 | |
Premium Plus Package | 3,570 | |
Universal garage door opener | 291 | 291 |
Rear spoiler | 244 | |
Cargo mat | 78 | |
Floor mats | 102 | |
Cargo net | 42 | 42 |
Cargo tray | 67 | 67 |
Remote start | 410 | 353 |
Technology Package | 2,727 | |
Options (change) | 5,390 | 3,905 |
Options (change) | 4,804 | 3,480 |
Destination | 895 | 895 |
Total Price | $27,885 | $35,300 |
Total Invoice | $26,109 | $32,755 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Forte dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Forte EX | ||
TrueDelta Adjusted Price Difference: $3,940 | ||
TrueDelta Adjusted Invoice Difference: $3,422 | ||
Model Year | 2018 | 2018 |
Model | Forte | Optima |
Trim | EX | SX |
Body | 4dr Sedan | 4dr Sedan |
Engine | 164hp I4 | 245hp I4 |
Transmission | T6 | T6 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 25/30 MPG | 22/31 MPG |
Audio (watts, speakers) | ?, 6 | 630, 10 |
Tire (rear if not all the same) | 215/45-17 | 235/45-18 |
Total Price | $27,885 | $35,300 |
Adjustments for Features | 0 | -3,475 |
Feature-Adjusted Total Price | $27,885 | $31,825 |
Total Invoice | $26,109 | $32,755 |
Adjustments for Features | 0 | -3,224 |
Feature-Adjusted Total Invoice | $26,109 | $29,531 |
Model Year | 2018 | 2018 |
Model | Forte | Optima |
Trim | EX | SX |
Body | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | $1100 |
FWD | $0 | $0 |
Accessories | ||
Adaptive cruise control, all-speed | $850 | |
Cruise control | $150 | |
Proximity trunk or liftgate opener | $125 | |
Brakes, Airbags, and Other Safety | ||
Active or whiplash-reducing head restraints, front seats | $0 | |
Knee airbag, driver | $75 | |
Lane departure prevention, steering-based | $200 | |
Obstacle detection, rear | $250 | |
Pedestrian detection | $50 | |
Rollover sensor | $50 | |
Temporary spare tire | $150 | |
Exterior | ||
Black exterior trim (optional) | $0 | |
Laminated front side windows | $200 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Infotainment | ||
Surround sound | $250 | |
Instruments, Lights, and Mirrors | ||
Auto-dimming headlights | $200 | |
Interior ambient lighting | $150 | |
LED headlights | $1000 | |
Power-folding mirrors | $50 | |
Xenon HID headlights | $500 | |
Seats and Interior Trim | ||
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power recliner, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Alloy wheels | $350 | |
Machined alloy wheels | $350 | |
Performance steering system (optional) | $0 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $3,350 | $6,825 |
Value of Feature Adjustments | $0 | $3,475 |
Value of Feature Adjustments | 0 | -3,224 |
Model Year | 2018 | 2018 |
Model | Forte | Optima |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 106.3 in | 110.4 in |
Length | 179.5 in | 191.1 in |
Width | 70.1 in | 73.2 in |
Height | 56.3 in | 57.7 in |
Curb Weight | 3,011 lb. | 3,494 lb. |
Fuel Capacity | 13.2 gal. | 18.5 gal. |
Row 1 Headroom | 39.1 in | 39.8 in |
Row 1 Shoulder Room | 56.1 in | 58.1 in |
Row 1 Hip Room | 53.8 in | 56.0 in |
Row 1 Legroom | 42.2 in | 45.5 in |
Row 2 Headroom | 37.3 in | 37.8 in |
Row 2 Shoulder Room | 54.9 in | 56.4 in |
Row 2 Hip Room | 53.1 in | 56.0 in |
Row 2 Legroom | 35.9 in | 35.6 in |
Cargo Volume | 14.9 ft3 | 15.9 ft3 |
Premium Plus Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Steering-linked headlights | 150 | Yes |
Xenon HID headlights | 500 | Yes |
Lane departure prevention, steering-based | 200 | No |
Pedestrian detection | 50 | No |
Upgraded instruments | 0 | No |
Lane departure warning | 200 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Forward collision warning | 200 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Navigation system | 600 | Yes |
Sunroof | 900 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Total Requested | 4225 | 94% |
Total Not Requested | 250 | 6% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Forward collision warning | 200 | Yes |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 1575 | 51% |
Total Not Requested | 1500 | 49% |