Kia Optima Kia Optima 2018 Audi A3 / S3 / RS3 Audi A3 / S3 / RS3 2018

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Kia Optima vs. Audi A3 / S3 / RS3 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Audi A3 / S3 / RS3 Invoice Comparison

Lowest Total Price: $34,795

Kia Optima SX   
Difference: $10,860

Lowest Total Invoice: $32,335

Kia Optima SX   
Difference: $9,268

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182018
ModelOptimaA3 / S3 / RS3A3 / S3 / RS3
TrimSXA3 2.0 TFSIS3
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $30,500 $31,950 $43,650
Base Invoice $28,380 $29,714 $40,596
Technology Package 3,000    
Universal garage door opener 350    
Cargo net 50 155 155
Prestige Package   9,750 5,300
Sport Package   650  
Carbon fiber rear spoiler   995  
Sport suspension (upgrade)   250  
Cargo mat   160  
Metal pedals   195  
Metallic paint (extra cost)   575 575
Technology Package 2,727    
Universal garage door opener 291    
Cargo net 42 144 144
Prestige Package   8,138 4,930
Sport Package   606  
Carbon fiber rear spoiler   926  
Sport suspension (upgrade)   233  
Cargo mat   149  
Metal pedals   182  
Metallic paint (extra cost)   536 536
Options (change) 3,400 12,730 6,030
Options (change) 3,060 10,914 5,610
Destination 895 975 975
Total Price $34,795 $45,655 $50,655
Total Invoice $32,335 $41,603 $47,181

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Optima vs. Audi A3 / S3 / RS3

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $9,855
TrueDelta Adjusted Invoice Difference: $8,352
Model Year201820182018
ModelOptimaA3 / S3 / RS3A3 / S3 / RS3
TrimSXA3 2.0 TFSIS3
Body4dr Sedan4dr Sedan4dr Sedan
Engine245hp I4186hp I4292hp I4
TransmissionT6S7S7
DrivetrainFWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 10705, 14705, 14
Tire (rear if not all the same)235/45-18225/40-18225/40-18
Total Price$34,795$45,655$50,655
Adjustments for Features0-1,005-3,240
Feature-Adjusted Total Price$34,795$44,650$47,415
Cost Above Minimum$0$0$2,765
Total Invoice$32,335$41,603$47,181
Adjustments for Features0-916-3,018
Feature-Adjusted Total Invoice$32,335$40,687$44,163
Cost Above Minimum$0$0$3,476

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Features Comparison: Kia Optima vs. Audi A3 / S3 / RS3

Model Year201820182018
ModelOptimaA3 / S3 / RS3A3 / S3 / RS3
TrimSXA3 2.0 TFSIS3
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
7-speed automated manual $1200$1200
FWD$0$0 
AWD  $1700
Accessories 
Proximity trunk or liftgate opener$125  
Remote app $25$25
Brakes, Airbags, and Other Safety 
911 assist$25  
Automatic braking, high-speed or partial$200  
Knee airbag, passenger $75$75
Lane departure prevention, steering-based $200$200
Obstacle detection, front $150$150
Radar- or camera-based collision preparation system $0$0
Rollover sensor$50  
Secondary collision brake assist $25$25
Torque vectoring, brake-based $100$100
Vehicle health reports$0  
Cargo Management 
Cargo mat$40$40 
Overhead sunglass holder$25  
Rear seat pass-through $100$100
Climate Control 
Automatic air recirculation $100$100
Heated windshield washer nozzles $15$15
Rain-sensing wipers $175$175
Variable intermittent wipers$75  
Engine / Motor 
Dual-mode exhaust, switchable  $500
Exterior 
Black exterior trim (optional)$0  
Body kit $0$0
Carbon fiber rear spoiler $300 
Laminated front side windows$200  
Painted brake calipers (optional)$0  
Panoramic sunroof$1200  
Rear spoiler$200 $200
Sunroof, large $1100$1100
Infotainment 
4G LTE connectivity $0$0
App support$0  
DVD-compatible player $0$0
Handwriting recognition $200$200
In-vehicle Internet $150$150
Media drive $15$15
MP3-compatible player $50$50
SD Card slot $25$25
SMS text-to-speech reader$25  
Telematics service, such as OnStar $200$200
Traffic + travel information $25$25
Traffic information$25  
Voice control for external devices$0  
Wi-Fi hotspot $50$50
Instruments, Lights, and Mirrors 
Approach detection$25  
Auto-dimming driver-side mirror $75$75
Boost gauge  $75
Cornering lights $50$50
Fog light, rear $100$100
Fog lights$125  
Large color reconfigurable instrument cluster display $250$250
Steering-linked headlights$150  
Seats and Interior Trim 
Aluminum trim $100$100
Cooled or ventilated front seats$300  
Door sill trim plates $100$100
Manual thigh support length adjuster, driver seat $50$50
Manual thigh support length adjuster, passenger seat $50$50
Memory system, driver seat$200  
Power 4-way lumbar adjuster, passenger seat $150$150
Power fore-aft adjuster, driver seat$100  
Power headrest fore-aft adjuster, driver seat $50$50
Power lumbar adjuster, passenger seat$100  
Suspension, Wheels, and Tires 
Alloy wheels $350$350
Machined alloy wheels$350  
Performance steering system (optional)$0  
Transmission 
Launch control  $100
Total Value of Features$4,640$5,645$7,880
Value of Feature Adjustments$0$1,005$3,240
Value of Feature Adjustments0-916-3,018

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Specifications Comparison: Kia Optima vs. Audi A3 / S3 / RS3

Model Year20182018
ModelOptimaA3 / S3 / RS3
Body4dr Sedan4dr Sedan
Wheelbase110.4 in103.8 in
Length191.1 in175.4 in
Width73.2 in70.7 in
Height57.7 in55.7 in
Curb Weight3,220 lb.3,198 lb.
Fuel Capacity18.5 gal.13.2 gal.
Row 1 Headroom39.8 in36.5 in
Row 1 Shoulder Room58.1 in54.8 in
Row 1 Hip Room56.0 in0.0 in
Row 1 Legroom45.5 in41.2 in
Row 2 Headroom37.8 in36.1 in
Row 2 Shoulder Room56.4 in53.0 in
Row 2 Hip Room56.0 in0.0 in
Row 2 Legroom35.6 in35.1 in
Cargo Volume15.9 ft312.3 ft3

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Option Package Details
Kia Optima SX

Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Surround sound250Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200No
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Total Requested252582%
Total Not Requested55018%

Option Package Details
Audi A3 / S3 / RS3 A3 2.0 TFSI

Prestige Package
FeatureValueRequested?
Universal garage door opener100Yes
Cornering lights50No
LED headlights500Yes
Surround sound250Yes
Large color reconfigurable instrument cluster display250No
Bang & Olufsen, 705W, 14 speakers (with subwoofer)350No
Auto-dimming driver-side mirror75No
Auto-dimming headlights200Yes
Power-folding mirrors50Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Lane departure prevention, steering-based200No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power 4-way lumbar adjuster, passenger seat150No
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat50Yes
225/40HR18 tires400No
Telematics service, such as OnStar200No
Handwriting recognition200No
Remote app25No
Speed limit information0No
Apple CarPlay support100Yes
Android Auto support100Yes
4G LTE connectivity0No
Auto-dimming rearview mirror150Yes
Obstacle detection, front150No
Obstacle detection, rear250Yes
Compass0Yes
Additional chrome trim0No
Aluminum trim100No
Blind spot warning system200Yes
Cross-traffic warning, rear100Yes
Body kit0No
Sport front fascia (optional)0No
Sport rear fascia, e.g. diffuser (optional)0No
Proximity key250Yes
Interior ambient lighting150Yes
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Wi-Fi hotspot50No
Total Requested430064%
Total Not Requested239036%
Sport Package
FeatureValueRequested?
Manual thigh support length adjuster, driver seat50No
Manual thigh support length adjuster, passenger seat50No
Front sport buckets100No
Steering-wheel-mounted transmission controls100Yes
Electronic systems calibration selector200Yes
Total Requested30060%
Total Not Requested20040%

Option Package Details
Audi A3 / S3 / RS3 S3

Prestige Package
FeatureValueRequested?
Universal garage door opener100Yes
Surround sound250Yes
Large color reconfigurable instrument cluster display250No
Bang & Olufsen, 705W, 14 speakers (with subwoofer)350No
Auto-dimming driver-side mirror75No
Auto-dimming headlights200Yes
Power-folding mirrors50Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Lane departure prevention, steering-based200No
225/40HR18 tires400No
Telematics service, such as OnStar200No
Handwriting recognition200No
Remote app25No
Speed limit information0No
4G LTE connectivity0No
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Wi-Fi hotspot50No
Total Requested220053%
Total Not Requested194047%

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