| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Audi A4 / S4 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Audi A4 / S4 Invoice Comparison
Lowest Total Price: $24,835 Kia Optima EX | ||||
| Difference: $22,955 | ||||
Lowest Total Invoice: $23,030 Kia Optima EX | ||||
| Difference: $21,962 | ||||
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| Model Year | 2009 | 2022 | 2022 | 2022 |
| Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
| Trim | EX | A4 40 | A4 45 S line | S4 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $20,690 | $39,900 | $42,000 | $51,900 |
| Base Invoice | $19,255 | $37,507 | $39,480 | $48,787 |
| Premium Package | 1,300 | |||
| Convenience Package | 970 | |||
| Navigation system | 1,200 | |||
| Navigation Package | 1,500 | 1,500 | 1,500 | |
| Premium Plus Package | 4,700 | 4,200 | 3,600 | |
| Metallic paint (extra cost) | 595 | 595 | 595 | |
| Premium Package | 1,160 | |||
| Convenience Package | 865 | |||
| Navigation system | 1,075 | |||
| Navigation Package | 1,411 | 1,411 | 1,411 | |
| Premium Plus Package | 4,419 | 3,948 | 3,384 | |
| Metallic paint (extra cost) | 560 | 560 | 560 | |
| Options (change) | 3,470 | 6,795 | 6,295 | 5,695 |
| Options (change) | 3,100 | 6,390 | 5,919 | 5,355 |
| Destination | 675 | 1,095 | 1,095 | 1,095 |
| Total Price | $24,835 | $47,790 | $49,390 | $58,690 |
| Total Invoice | $23,030 | $44,992 | $46,494 | $55,237 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Audi A4 / S4 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Audi A4 / S4
| Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
| TrueDelta Adjusted Price Difference: $11,665 | ||||
| TrueDelta Adjusted Invoice Difference: $11,333 | ||||
| Model Year | 2009 | 2022 | 2022 | 2022 |
| Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
| Trim | EX | A4 40 | A4 45 S line | S4 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 175hp I4 | 201hp I4 H | 261hp I4 H | 349hp V6 |
| Transmission | T5 | S7 | S7 | T8 |
| Drivetrain | FWD | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 360, 7 | 180, 10 | 180, 10 | 180, 10 |
| Tire (rear if not all the same) | 215/50-17 | 245/40-18 | 245/40-18 | 245/40-18 |
| Total Price | $24,835 | $47,790 | $49,390 | $58,690 |
| Adjustments for Features | 0 | -11,290 | -11,540 | -12,540 |
| Feature-Adjusted Total Price | $24,835 | $36,500 | $37,850 | $46,150 |
| Cost Above Minimum | $0 | $0 | $1,350 | $9,650 |
| Total Invoice | $23,030 | $44,992 | $46,494 | $55,237 |
| Adjustments for Features | 0 | -10,629 | -10,863 | -11,802 |
| Feature-Adjusted Total Invoice | $23,030 | $34,363 | $35,631 | $43,435 |
| Cost Above Minimum | $0 | $0 | $1,268 | $9,072 |
Features Comparison: Kia Optima vs. Audi A4 / S4
| Model Year | 2009 | 2022 | 2022 | 2022 |
| Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
| Trim | EX | A4 40 | A4 45 S line | S4 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 5-speed manually-shiftable automatic | $1000 | |||
| 7-speed automated manual | $1200 | $1200 | ||
| 8-speed manually-shiftable automatic | $1300 | |||
| FWD | $0 | |||
| AWD | $1700 | $1700 | $1700 | |
| Accessories | ||||
| Adaptive cruise control, all-speed, topography and road sign aware | $1100 | $1100 | $1100 | |
| Cruise control | $150 | |||
| Heated steering wheel | $100 | $100 | $100 | |
| Low-speed semi-autonomous driving | $100 | $100 | $100 | |
| Power-adjustable pedals | $125 | |||
| Proximity key | $250 | $250 | $250 | |
| Sunshade, rear | $125 | |||
| Brakes, Airbags, and Other Safety | ||||
| Active or whiplash-reducing head restraints, front seats | $0 | |||
| Around view cameras | $500 | $500 | $500 | |
| Automatic braking, high-speed or partial | $200 | $200 | $200 | |
| Automatic braking, low-speed | $200 | $200 | $200 | |
| Blind spot warning system | $200 | $200 | $200 | |
| Collision preparation system, rear | $100 | $100 | $100 | |
| Cross-traffic warning, rear | $100 | $100 | $100 | |
| Driver drowsiness monitor | $150 | $150 | $150 | |
| Evasive maneuver assist | $200 | $200 | $200 | |
| Following distance indicator | $25 | $25 | $25 | |
| Forward collision warning | $200 | $200 | $200 | |
| Knee airbag, driver | $75 | $75 | $75 | |
| Knee airbag, passenger | $75 | $75 | $75 | |
| Lane departure warning | $200 | $200 | $200 | |
| Lane keeping assist | $400 | $400 | $400 | |
| Obstacle detection, front | $150 | $150 | $150 | |
| Obstacle detection, rear | $250 | $250 | $250 | |
| Pedestrian detection | $50 | $50 | $50 | |
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | |
| Rollover sensor | $50 | $50 | $50 | |
| Secondary collision brake assist | $25 | $25 | $25 | |
| Torque vectoring, brake-based | $100 | $100 | $100 | |
| Turn assist | $25 | $25 | $25 | |
| Vehicle exit assist | $25 | $25 | $25 | |
| Wide-view front camera | $150 | $150 | $150 | |
| Wide-view rear camera | $0 | $0 | $0 | |
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | $50 | |
| Overhead sunglass holder | $25 | |||
| Climate Control | ||||
| Automatic air recirculation | $100 | $100 | $100 | |
| Dual-zone climate control | $125 | $125 | $125 | |
| Heated windshield washer nozzles | $15 | $15 | $15 | |
| Rain-sensing wipers | $175 | $175 | $175 | |
| Rear air vents with automatic controls | $250 | $250 | $250 | |
| Variable intermittent wipers | $75 | |||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | $150 | |
| Regenerative braking | $0 | $0 | $0 | |
| Exterior | ||||
| Bodyside moldings | $75 | |||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | |
| Rear spoiler | $200 | |||
| Infotainment | ||||
| 4G LTE connectivity | $0 | $0 | $0 | |
| Alexa integration | $0 | $0 | $0 | |
| Android Auto support | $100 | $100 | $100 | |
| Apple CarPlay support | $100 | $100 | $100 | |
| Aux input | $50 | |||
| Bluetooth audio streaming | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | |
| CD player | $125 | |||
| Handwriting recognition | $200 | $200 | $200 | |
| HD radio | $50 | $50 | $50 | |
| In-vehicle Internet | $150 | $150 | $150 | |
| MP3-compatible player | $50 | |||
| Telematics service, such as OnStar | $200 | $200 | $200 | |
| Traffic information | $25 | $25 | $25 | |
| Traffic light information | $50 | $50 | $50 | |
| Voice control for nav and audio | $100 | $100 | $100 | |
| Wi-Fi hotspot | $50 | $50 | $50 | |
| Wireless charging station | $75 | $75 | $75 | |
| Instruments, Lights, and Mirrors | ||||
| Auto-dimming driver-side mirror | $75 | $75 | $75 | |
| Auto-dimming headlights | $200 | $200 | $200 | |
| Auto-dimming passenger-side mirror | $75 | $75 | $75 | |
| Boost gauge | $75 | |||
| Fog light, rear | $100 | $100 | $100 | |
| Interior ambient lighting | $150 | $150 | $150 | |
| Large color reconfigurable instrument cluster display | $250 | $250 | $250 | |
| LED headlights | $1000 | $1000 | $1000 | |
| Power-folding mirrors | $50 | $50 | $50 | |
| Predictive efficiency assist | $0 | $0 | $0 | |
| Road sign information | $75 | $75 | $75 | |
| Seats and Interior Trim | ||||
| Door sill trim plates | $100 | $100 | $100 | |
| Illuminated door sill trim plates | $200 | |||
| Manual lumbar adjuster, driver seat | $50 | |||
| Manual thigh support length adjuster, driver seat | $50 | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | $50 | ||
| Massage, driver seat | $100 | |||
| Massage, passenger seat | $100 | |||
| Memory system, driver seat | $200 | $200 | $200 | |
| Metal pedals | $75 | |||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | |
| Power 4-way lumbar adjuster, passenger seat | $150 | $150 | ||
| Power height adjuster, passenger seat | $100 | $100 | $100 | |
| Power seatback bolsters, driver seat | $100 | |||
| Power seatback bolsters, passenger seat | $100 | |||
| Power tilt adjuster, passenger seat | $100 | $100 | $100 | |
| Synthetic suede door panel trim | $250 | |||
| Synthetic suede inserts in leather seating surfaces | $0 | |||
| Upholstered door armrests (optional) | $0 | $0 | $0 | |
| Wood trim | $300 | |||
| Wood trim, alternative type | $300 | |||
| Suspension, Wheels, and Tires | ||||
| Electronic systems calibration selector | $200 | $200 | $200 | |
| Sport suspension (upgrade) | $0 | $0 | ||
| Transmission | ||||
| Launch control | $100 | |||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | |
| Total Value of Features | $1,950 | $13,240 | $13,490 | $14,490 |
| Value of Feature Adjustments | $0 | $11,290 | $11,540 | $12,540 |
| Value of Feature Adjustments | 0 | -10,629 | -10,863 | -11,802 |
Specifications Comparison: Kia Optima vs. Audi A4 / S4
| Model Year | 2009 | 2022 |
| Model | Optima | A4 / S4 |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 107.1 in | 111.0 in |
| Length | 189.0 in | 187.5 in |
| Width | 71.1 in | 72.7 in |
| Height | 58.3 in | 56.2 in |
| Curb Weight | 3,158 lb. | 3,683 lb. |
| Fuel Capacity | 16.4 gal. | 15.3 gal. |
| Row 1 Headroom | 39.8 in | 37.3 in |
| Row 1 Shoulder Room | 57.1 in | 55.9 in |
| Row 1 Hip Room | 54.5 in | 0.0 in |
| Row 1 Legroom | 43.7 in | 41.3 in |
| Row 2 Headroom | 38.0 in | 37.4 in |
| Row 2 Shoulder Room | 56.3 in | 54.5 in |
| Row 2 Hip Room | 54.7 in | 0.0 in |
| Row 2 Legroom | 37.8 in | 35.7 in |
| Cargo Volume | 15.0 ft3 | 12.0 ft3 |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| CD changer, in-dash | 200 | No |
| Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
| Total Requested | 900 | 62% |
| Total Not Requested | 550 | 38% |
| Convenience Package | ||
| Feature | Value | Requested? |
| 215/50VR17 tires | 400 | No |
| Heated front seats | 200 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Sunshade, rear | 125 | No |
| Power-adjustable pedals | 125 | No |
| Total Requested | 400 | 38% |
| Total Not Requested | 650 | 62% |
Option Package Details
Audi A4 / S4 A4 40
| Navigation Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | No |
| Traffic information | 25 | No |
| Handwriting recognition | 200 | No |
| Traffic light information | 50 | No |
| Total Requested | 600 | 63% |
| Total Not Requested | 350 | 37% |
| Premium Plus Package | ||
| Feature | Value | Requested? |
| 245/40HR18 tires | 400 | No |
| Around view cameras | 300 | No |
| Wide-view front camera | 150 | No |
| Large color reconfigurable instrument cluster display | 250 | No |
| Wide-view rear camera | 0 | No |
| Wireless charging station | 75 | No |
| Upholstered door armrests (optional) | 0 | No |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | No |
| Heated steering wheel | 100 | No |
| Auto-dimming driver-side mirror | 75 | No |
| Alarm | 100 | No |
| Proximity key | 250 | No |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Blind spot warning system | 200 | No |
| Cross-traffic warning, rear | 100 | No |
| Collision preparation system, rear | 100 | No |
| Vehicle exit assist | 25 | No |
| Memory system, driver seat | 200 | No |
| Satellite radio | 200 | Yes |
| Road sign information | 75 | No |
| Turn assist | 25 | No |
| Lane keeping assist | 400 | No |
| Following distance indicator | 25 | No |
| Low-speed semi-autonomous driving | 100 | No |
| Evasive maneuver assist | 200 | No |
| Predictive efficiency assist | 0 | No |
| Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
| Total Requested | 200 | 4% |
| Total Not Requested | 4625 | 96% |
Option Package Details
Audi A4 / S4 A4 45 S line
| Navigation Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | No |
| Traffic information | 25 | No |
| Handwriting recognition | 200 | No |
| Traffic light information | 50 | No |
| Total Requested | 600 | 63% |
| Total Not Requested | 350 | 37% |
| Premium Plus Package | ||
| Feature | Value | Requested? |
| 245/40HR18 tires | 400 | No |
| Around view cameras | 300 | No |
| Wide-view front camera | 150 | No |
| Large color reconfigurable instrument cluster display | 250 | No |
| Wide-view rear camera | 0 | No |
| Wireless charging station | 75 | No |
| Upholstered door armrests (optional) | 0 | No |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | No |
| Heated steering wheel | 100 | No |
| Auto-dimming driver-side mirror | 75 | No |
| Alarm | 100 | No |
| Proximity key | 250 | No |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Blind spot warning system | 200 | No |
| Cross-traffic warning, rear | 100 | No |
| Collision preparation system, rear | 100 | No |
| Vehicle exit assist | 25 | No |
| Memory system, driver seat | 200 | No |
| Satellite radio | 200 | Yes |
| Road sign information | 75 | No |
| Turn assist | 25 | No |
| Lane keeping assist | 400 | No |
| Following distance indicator | 25 | No |
| Low-speed semi-autonomous driving | 100 | No |
| Evasive maneuver assist | 200 | No |
| Predictive efficiency assist | 0 | No |
| Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
| Total Requested | 200 | 4% |
| Total Not Requested | 4625 | 96% |
Option Package Details
Audi A4 / S4 S4
| Navigation Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | No |
| Traffic information | 25 | No |
| Handwriting recognition | 200 | No |
| Traffic light information | 50 | No |
| Total Requested | 600 | 63% |
| Total Not Requested | 350 | 37% |
| Premium Plus Package | ||
| Feature | Value | Requested? |
| 245/40HR18 tires | 400 | No |
| Around view cameras | 300 | No |
| Wide-view front camera | 150 | No |
| Large color reconfigurable instrument cluster display | 250 | No |
| Wide-view rear camera | 0 | No |
| Wireless charging station | 75 | No |
| Upholstered door armrests (optional) | 0 | No |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | No |
| Heated steering wheel | 100 | No |
| Auto-dimming driver-side mirror | 75 | No |
| Alarm | 100 | No |
| Proximity key | 250 | No |
| Power-folding mirrors | 50 | No |
| Auto-dimming passenger-side mirror | 75 | No |
| Blind spot warning system | 200 | No |
| Cross-traffic warning, rear | 100 | No |
| Collision preparation system, rear | 100 | No |
| Vehicle exit assist | 25 | No |
| Memory system, driver seat | 200 | No |
| Satellite radio | 200 | Yes |
| Road sign information | 75 | No |
| Turn assist | 25 | No |
| Lane keeping assist | 400 | No |
| Following distance indicator | 25 | No |
| Low-speed semi-autonomous driving | 100 | No |
| Evasive maneuver assist | 200 | No |
| Predictive efficiency assist | 0 | No |
| Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
| Total Requested | 200 | 4% |
| Total Not Requested | 4625 | 96% |
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